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Whether your business is still just an idea or you're in the research phase, it's never too early to think about determining market need. It's essential to figure out what consumers need from your product and pinpoint a target audience. However, there are many ways to effectively determine market need for your particular product or service. To help you do this, eight members of Young Entrepreneur Council explain some specific strategies for uncovering the need for your idea. Follow their recommended tips to complete this essential part of your business research.

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Members of Young Entrepreneur Council share some important qualities companies should look for in their CTO candidates. Because the chief technology officer position is so important, you need to ensure that the right person assumes the role. A CTO needs to not only have a strong command of technology, but also project management, organization and team dynamics, among other things. If you’re hiring a CTO for the first time, you may not know exactly what to look for when reviewing applications and interviewing job candidates. Below, a panel of Young Entrepreneur Council members shared 14 traits they look for when hiring a CTO and why each quality is so essential to the job. 

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Members of Young Entrepreneur Council share some basic how-to tips for small businesses that want to use cloud computing. From data storage to web-based software solutions to cloud hosting, many companies rely on some form of cloud computing to streamline their day-to-day operations. This technology has been a game-changer across industries in recent years, especially in today's world of remote work where employees need anywhere, anytime access to important company files.  Using the cloud can help small businesses scale their operations to new heights. Below, 12 members of Young Entrepreneur Council share their best advice for small business owners looking to grow their business through the use of cloud computing.

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Members of Young Entrepreneur Council share how to prepare your company for greater integration of artificial intelligence and automation. As modern technology continues to advance, artificial intelligence (AI) and automation are playing an increasingly vital role in the workforce. Routine, recurring tasks are being automated in nearly every industry to save time and money. As we rapidly approach the start of the “AI/automation revolution,” businesses may be wondering how they can leverage this technology to their advantage. To help, the members of Young Entrepreneur Council share 14 ways companies can prepare for this upcoming revolution to maximize their future success.

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Onboarding a new employee is an exciting time for any business. While you're eager to get your new team member up and running on their tasks, you also need to ensure they understand the company culture and will mesh with your organization for the long term. That's why we asked the members of Young Entrepreneur Council (YEC) the following question:

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