YEC Members Offer Tips on Out-of-the-Box Thinking

YEC members are experts in many fields. From technology to food innovation, they’ve started successful and forward-thinking companies across a variety of industries and gained first-hand knowledge of the challenges of starting and sustaining a business. This week, our members offer insight on how to think outside the box.

For Entrepreneurs, Knowing What You Don't Know Is Crucial

In his latest Forbes article, CrownTV CEO Jacob Layani shares tips on how to be self-reliant. The lessons he's learned are useful not just in business, but also in everyday life. He writes, "It’s okay to be eager, but try to channel that hunger into learning and patience, which are virtues in both entrepreneurship and life."

Living Your Brand Story Beyond Demo Day

For most entrepreneurs, when you’re starting out, your story is all about preparing for pitches. In this Forbes article, Ryan Stoner, strategy director at Publicis Seattle, discusses how startup leaders can reap the benefits of having a compelling story through pitch demos.

If You Want Your Business to Grow, Don’t Be Afraid to Think Outside the Box

Rukkus co-founder Angela McCrory believes in finding people who are willing to get creative in innovative, out-the-box ways. In her recent Forbes article, Angela she writes, "To be innovative, you truly have to set yourself apart from your competitors, and to do this, you must get creative."

5 Ways to Stop Selling (and Start Serving) Your Customers

It's time to turn your sales pitch into a satisfaction strategy. That's why we asked YEC member Zach Robbins to share his tips on how to shift your focus from selling to serving in order for both you and the customer to win. Read his recent Inc article.