Stephanie Wells

June 17th, 2022

Nine Factors That Can Sabotage A Team's Creativity During Collaborative Work

No matter if working with a team is part of your daily routine or if it’s something you only need to do for special assignments, it's important to understand how to maintain creativity when working together. With a variety of minds and personalities working together, creative thought should flourish—but there are a few factors that can sabotage it if everyone isn’t careful.

June 14th, 2022

Nine Ways To Support An Average Or Low-Performing Employee

As a leader, it’s natural to want to reward high-performing employees when they’re already doing so well and they’re likely having the biggest impact on the company’s bottom line. However, focus and support should also be given to average or low-performing employees to benefit not only the company, but also the employees as they continue on their career journeys. 

June 13th, 2022

10 Ways to Encourage Brainstorming at Your Company

Innovation drives a business forward, so it’s important to know how to tap into it as well as harness the creativity of your team. To help you create an environment that’s conducive to brainstorming and new ideas, 10 members of Young Entrepreneur Council share their best tips below.

June 10th, 2022

15 Tools to Take Your Social Media Game to the Next Level

Members of Young Entrepreneur Council recommend apps and software that can help improve your social media marketing strategies.

June 7th, 2022

Entrepreneurs: Six Ways To Narrow Down The Content You Consume

If you’re an aspiring entrepreneur trying to level up your skill set—or even a seasoned entrepreneur looking to learn something new—you’re bound to come across a wealth of information about your industry and business and leadership in general. Whether it’s in the form of books, podcasts, articles, videos or any other medium, it can be a lot to sift through, and determining what content (and what format) to focus on can be challenging for those who are unsure where to start.

June 6th, 2022

11 Top Business Podcasts for Professionals (and Why They’re Worth Listening To)

For years, podcasts have been delivering high-quality content to businesspeople around the world. Whether you're looking for business advice, inspirational feedback, personal stories or industry updates, there's a podcast to suit your fancy. To offer up an idea of the best business podcasts out there today, 11 professionals from Young Entrepreneur Council (YEC) respond to following question:

June 3rd, 2022

Searching For The Right Startup Accelerator? Eight Things You Should Be Looking For

One path for starting a business is to leverage a startup accelerator. These programs offer mentorship and education to new business owners while providing funding opportunities in exchange for equity. You may even find there are certain nuances and eligibility requirements to abide by during your search for the right startup accelerator.

June 2nd, 2022

Solving A Problem? 10 Tips To Avoid Rushing To A Solution

When trying to solve a problem—small or large—many people may tend to rush to a solution in order to get a process in motion or to just get it off their plate so they can focus on other things. However, this method has the potential to create negative consequences, especially if the wrong decision was made or all variables weren’t considered. 

June 2nd, 2022

3 Simple Ways to Feel More Motivated

Staying motivated can be one of the most challenging parts of reaching your goals and living the life you want.

May 31st, 2022

12 Faux Pas to Avoid at Your Next Networking Event

May 27th, 2022

12 Important Tips Every Customer Service Team Should Know About Live Chat

Good customer service teams can help maintain healthy customer relationships and build back any trust that may have been lost due to a poor experience. Conversely, a bad support team can have the opposite effect, leaving customers feeling like their money could have been better spent elsewhere.

May 25th, 2022

9 Crucial Steps to Take After Suffering a Cyberattack

Members of Young Entrepreneur Council discuss what business leaders should do in the event of a cyberattack.

May 23rd, 2022

10 Red Flags That May Indicate Your New Hire Is a Bad Fit

All new hires should be given a fair chance to acclimate to their new position and get used to the way things are done within your company. However, after some time, you may start noticing signs that the onboarding period simply isn't going well for your new employee.

May 20th, 2022

Nine Techniques To Keep Customer Support Conversations Productive And Positive

Dealing with conflict is no easy feat — especially when it’s coming from an upset customer. Whether it’s problems finding information on your website or frustrations with a particular product or service, any issue has the potential to turn into a major conflict if not handled properly from the start.

May 19th, 2022

Eight Things You Can Do Right Now To Grow Your Side Hustle

Many aspiring entrepreneurs start their businesses as "side hustles" so they can keep a steady income from their day jobs while still working on what inspires them. Still, they may dream of the day when that side hustle can become their main hustle.

May 19th, 2022

8 Practices Every Business Should Borrow From 5-Star Companies

Companies with a 5-star rating have earned their stellar reputation by delivering a superior product or service and following best practices for customer service.

May 17th, 2022

Entrepreneurs: How To Optimize Your Workflow And Get Hours Back Every Week

As a leader, you likely have a hand in many different sectors of your business, whether it's overseeing employees or directing specific projects. Because of the amount of time you have to devote to so many different activities, you may be losing time jumping from project to project. But there are ways that you can optimize your workflow without risking burnout and still get the same amount of work done—if not more—with time to spare.

May 16th, 2022

12 Simple Ways Leaders Can Boost Positivity In The Workplace

A negative mindset can be poisonous in the workplace. It can lower morale, decrease productivity and spread to other members of the team, leading to toxic work culture.

May 16th, 2022

Marketing Locally? 11 Ways to Make Your Interactions More Personal

Local shoppers can become a business's most loyal customers by helping spread the word about the business to other community members. It's important, then, for businesses to establish these local connections early on to see the best results from local marketing.

May 9th, 2022

Trying To Impress A Potential Investor? Keep These Nine Tips In Mind

Whether you're an experienced entrepreneur or just starting out, investors can be a crucial part of your startup's continued success. While it's possible for investors to take a chance on a business, many investors have certain criteria they'll look for before they take the plunge.

May 5th, 2022

Stay Productive While Working From Home With These Eight Tools

As more companies shift toward remote work, managers may find some employees struggling with productivity throughout the day. Whether it's tending to personal matters at home, reprioritizing tasks or warding off distractions, some employees may find it more difficult to work from home than in an office environment.

May 2nd, 2022

In A Midday Slump? Try These 10 Strategies To Get Your Motivation Back

Whether your schedule allows for flexible working hours or you hold a 9-to-5 job, you may find that your energy wanes throughout your workday. Whether it's from decision fatigue, stress or just a natural productivity slump, sometimes you just need a boost of energy to keep you going for the rest of the day.

April 29th, 2022

Want To Make Money From Your Online Content? Eight Effective Ways To Monetize It

With the internet, social media, streaming services and more at our fingertips, it's easier than ever to start your own side hustle centered on curating your own content. As the demand for content—especially niche content about a specific subject or area of expertise—continues to grow, thought leaders and creators can establish themselves in the online space and even develop a loyal following, leading to potential revenue opportunities through advertising and sponsorship deals.

April 27th, 2022

14 Ways to Ensure Your Employees Get the Most Out of Workshops

When you invest in ongoing education and professional development for your employees, it shows them that you value their contributions to the company and, in doing so, it may also bolster morale and loyalty. To support this development, many companies will host speakers or workshops, but it's important to ensure your employees are feeling engaged — especially if it's a virtual meeting.

April 27th, 2022

9 Ways to Use a CRM Tool to Its Fullest Potential

Members of Young Entrepreneur Council discuss how companies can make the best use of their customer relationship management tools.

April 25th, 2022

Eight Steps To Include In Your Night Routine To Ensure A Successful Next Day

A nightly routine is a perfect opportunity to unwind from the day and focus on your overall wellness. Whether you make a to-do list for the next day, write in a journal about the day's achievements and challenges or take time for screen-free relaxation, following the same practices night after night can help you set yourself up for success the next day.

April 22nd, 2022

11 Daily Habits That Will Set You Up For Success (Even If You're Busy)

No matter how good you are at your job, you’ll still have stressful days. However, it’s how you handle the stress that can make a positive or negative impact on your mindset and abilities. 

April 22nd, 2022

Eight Ways To Ensure Your Brand Is Evolving Alongside Your Customers

With technologies, knowledge and events constantly advancing, consumer values and behaviors naturally shift over time as well. In order to keep pace, businesses small and large must evolve alongside their audiences if they want to ensure they don’t become irrelevant in the market.

April 21st, 2022

12 Ways to Use Technology to Upgrade Your Sales Processes

Members of Young Entrepreneur Council discuss the ways businesses can leverage technology to improve their sales strategies.

April 21st, 2022

Nine Expert Tricks To Optimize Your Business Website For Conversions

One of the main purposes of a business website is to convert website traffic into revenue. This means creating calls to action (CTAs), building sales funnels and curating interesting, valuable content for those browsing your website.

April 15th, 2022

New to Freelancing? 13 Ways to Earn Enough Business to Succeed

April 15th, 2022

Building a Website? 11 Tips to Grab Users’ Attention.

Members of Young Entrepreneur Council explain how to merge your website's copy and design to create a more engaging user experience.

April 13th, 2022

8 Tips for Breaking Through a Creative Block

Overcoming a creative block can seem impossible at times, but with the right strategies, you can unlock more of your potential.

April 13th, 2022

11 Ways to Write an Attention-Grabbing Job Post

No matter what industry you're in, if you’re trying to hire in the current job market, chances are that you're up against some fierce competition. With so many companies to compete with, it's vital to find a way to stand out so that the best talent will want to join your team — and your job posting is the best place to start.

April 13th, 2022

10 Ways To Balance What Customers Want With What’s Best For Business

For some, the meaning of the adage “the customer is always right” has evolved from “businesses should listen to consumers because they drive the market” to “businesses should always focus on giving customers exactly what they want—no matter the ask or the cost.” However, sometimes the customer isn’t actually right, and giving in to their demands isn’t the wise move.

April 5th, 2022

Eight Steps To Take If You've Made A Financial Mistake In Your Business

Many entrepreneurs find it particularly difficult to recover from financial mistakes. Small businesses especially often run on very tight margins, meaning that one slip-up can be detrimental to a young company.

April 5th, 2022

13 TIPS FOR TRANSITIONING YOUR BRICK-AND-MORTAR STORE TO AN E-COMMERCE MODEL

Members of Young Entrepreneur Council offer their best advice for moving your physical retail store online.

April 4th, 2022

Introverted? Here Are 13 Ways to Make Your Personal Brand Shine

A large part of the personal branding process relies on speaking with others, presenting new ideas to digital and in-person audiences, and establishing connections. To a self-described introvert, these tasks can seem like big hurdles on the way to success. But there are ways for introverts to get their names out there and create strong relationships within their network.

March 30th, 2022

Is a Business Opportunity Right For You? 12 Factors to Consider

March 30th, 2022

Does Your Company Systemize These Nine Important Business Functions?

Businesses need systems and processes to maintain quality and efficiency in their operations. Systemization helps to communicate to your team how you'd like your business to be effectively run and provides a clear model for them to follow. However, busy entrepreneurs don't always take the time (or have the time) to put those systems in place.

March 29th, 2022

Eight Signs It's Time To Pivot Your Product Idea

Millions of people have fresh ideas for new products every year, but not all of them do well in the market. In fact, only a small percentage of entrepreneurs with new product ideas become successful with them—and sometimes that success comes after pivoting from their original idea. 

March 28th, 2022

10 Apps To Boost Productivity And Efficiency For You And Your Whole Team

For many professionals, having the option to work from home has brought significant benefits, like cutting commuting costs or working in a more comfortable setting. However, it can be even easier to lose time at work when sharing that space with responsibilities in the home, whether it’s the laundry sitting in the corner of the room, the kids’ homework or the dog needing to go outside. 

March 25th, 2022

11 Steps To Create The Perfect Social Media Ad

Getting your business noticed online is only getting more challenging, as every day new businesses are opening up and creating more competition for consumer attention. The go-to strategy for many companies, therefore, is to leverage social media to get in front of their target audience and convince them to make a purchase.

March 24th, 2022

10 Characteristics You'll Want to Look for in an Early-Stage Hire

March 22nd, 2022

11 CRITERIA TO CONSIDER WHEN SELECTING A WEB HOSTING SERVICE

Members of Young Entrepreneur Council list criteria you should look at when determining the right web host for your business.

March 17th, 2022

Eight Books To Help You Feel Empowered As A Female Entrepreneur

Equality in work and business is something that women have been striving toward for many years. While great strides have been made in recent years, women still have to work hard in most situations to find themselves on equal footing with their male counterparts.

March 16th, 2022

New to SEO? 10 Rules to Follow as You Get Started

Members of Young Entrepreneur Council share the rules they think all entrepreneurs new to SEO should know.

March 14th, 2022

Eight Elements Every Manager Onboarding Process Needs To Be Successful

Helping employees understand and acclimate to your company’s culture is a critical part of any new hire onboarding process. But when it comes to onboarding new managers, there are additional considerations to keep in mind. 

March 11th, 2022

Nine Easy Changes To Ensure Your Website Is More Mobile-Friendly

Many business leaders may make the mistake of assuming that a well-designed desktop website will translate into a well-designed mobile website—and will quickly learn that’s not the case. With a different screen size, different applications and varying user behaviors, mobile requires separate consideration when it comes to design and function.

March 9th, 2022

Founders: 11 Pieces of Advice You Shouldn't Listen To

March 8th, 2022

11 Ways Your Mobile App Could Hurt Your Sales

Members of Young Entrepreneur Council discuss why you might not be seeing a good ROI on your business's mobile app.

March 8th, 2022

Eight Strategies For Tackling A Necessary Task You Don't Want To Do

For many people faced with an unpleasant assignment, procrastination provides a welcome escape. While putting off the work might be comforting in the short term, however, it inevitably results in more stress and frustration down the line. 

March 7th, 2022

Nine Elements You’ll Need To Successfully Manage And Complete Any Project

Every business project is unique and will likely require a customized approach to manage it. No matter the size or scope of the project, though, all team members must work together to ensure each moving part is in place.

March 7th, 2022

12 Ways You Can Leverage Your First Book to Grow Your Business

There's a story behind the start of every business, and many entrepreneurs write books to share their own. Whether it's a motivating story of overcoming challenges, an inspiring story of passion or a story full of practical lessons and advice, an entrepreneur's first book can be used to help them grow their business. 

March 4th, 2022

Want A C-Suite Promotion? Nine Things Aspiring Execs Need To Do First

Many employees set out with dreams of climbing the company ladder and someday becoming part of the executive leadership team. But the journey to the C-suite is filled with obstacles that young professionals might not expect when they first start out. 

March 4th, 2022

How To Keep Customer Acquisition Costs Low While Growing A Community

March 3rd, 2022

Draw Customers In With These Eight Tips For Creating Effective Video Ads

March 1st, 2022

9 Data Security Steps to Take When Starting a Home Business

Members of Young Entrepreneur Council offer steps to take if you want to keep your home-based business safe from cyberattacks.

March 1st, 2022

The Top Eight Changes You Can Make To Boost Your Marketing Strategy

When it comes to creating a successful marketing strategy, you don’t always need to reinvent the wheel. Sometimes a few small changes can have a huge impact on your ROI. 

February 28th, 2022

Nine Ways To Act As An Informal Mentor To Your Employees

Many leaders grow and advance in their careers with the help of a mentor. Because of this, it’s natural to want to "pay it forward" by helping up-and-coming industry professionals find their way.

February 28th, 2022

The Top Important Lessons To Learn From Bad Customer Reviews

As a business owner, you want your customers to be satisfied with your service or product. When they aren't, and decide to leave a negative review, it's easy to take that personally—but it's also a potential learning opportunity.

February 24th, 2022

13 Tips to Making Imposter Syndrome a Thing of the Past

February 14th, 2022

9 Potential Negatives to Using Social Media to Recruit New Hires

February 8th, 2022

Nine Effective Ways To Maintain High Brand Engagement

The most successful brands usually maintain a high level of customer engagement. When customers are engaged with a brand, they're more likely to continue to buy from that brand and recommend that others do too.

February 8th, 2022

How To Improve Your Brand's Email Deliverability: Four Best Practices

When you own a business, it’s vital to ensure that your email marketing strategy is on point and brings you closer to achieving your marketing goals.

February 3rd, 2022

Eight Meaningful Ways To Show Your Employees Appreciation On Any Occasion

Many studies show that demonstrating employee appreciation boosts morale and promotes loyalty. However, with so much "busyness" in a typical day-to-day work environment, it can be difficult to remember to slow down and show that appreciation.

February 2nd, 2022

Nine Important 'Don'ts' When Mediating Employee Conflict

Every business has employees who aren't on the same page from time to time. Whether it's clashing personalities or differences of opinion, conflicts can arise at any point, and it's up to the manager to help mediate them.

January 31st, 2022

Streamline Your Business Practices With These Eight Cloud Computing Strategies

More and more businesses have made the shift to cloud computing in recent years, and it's not hard to see why. There are countless ways the cloud can benefit a company, from cost savings and sustainability to greater work location flexibility.

January 31st, 2022

How To Keep Your Remote Team's Spirits High During The Winter

During the Covid-19 pandemic, many businesses have permanently migrated to a remote working environment. While these working arrangements have their benefits, one aspect that may be neglected is company culture, leading to low productivity and camaraderie throughout your team.

January 28th, 2022

10 Things To Consider Before Quitting Your Job To Become An Entrepreneur

No matter your current role, when work gets to be too stressful or monotonous you may begin to daydream about moving on to bigger and better things—things that you're in charge of. The thought of starting a new chapter of your life where you call all the shots can be thrilling, but the reality of making such a move isn't always what you dreamed of.

January 28th, 2022

Nine Steps to Ensure You're Treating Your Employees Well as a New Business Owner

January 27th, 2022

10 Smart Strategies to Convince Candidates to Work for Your Company

January 27th, 2022

Six Strategies To Build A 'Learning Mindset' And Advance Your Career

When you first start a job or career path, it can be easy to assume you already know everything you need to know in order to succeed in the position. While you might be able to get by with your day-to-day duties, if you want to “climb the ladder” or advance your career in some way, it’s important that you develop a “learning mindset” and figure out ways you can educate yourself, learn new skills and make yourself more marketable for whatever future position you may want to move into.

January 25th, 2022

Looking to Start a Side Hustle? Ask Yourself These 10 Questions First

One income stream isn't enough for many people to make a comfortable living these days. Luckily, there are a myriad of ways for a working professional to make money on the side — so many, in fact, that it can be difficult to settle on just one. 

January 24th, 2022

11 Small Business Trends Entrepreneurs Are Excited to See in 2022

When the Covid-19 pandemic struck in 2020, it put many professionals out of work. Others faced cutbacks on hours or began working remotely, which allowed more time for pursuing multiple income streams. These factors led to a major uptick in startup and small business launches, many of which are still thriving as we enter 2022. 

January 21st, 2022

Eight Persuasion Tactics Anyone Can Use To Be More Convincing

Every professional should master the art of persuasion. Whether you're negotiating for a raise, pitching to an investor, giving a presentation, or trying to win a new client, having influence can help reach your goal.  

January 19th, 2022

10 SMART WAYS TO VET POTENTIAL INVESTORS BEFORE SEALING THE DEAL

Members of Young Entrepreneur Council discuss the steps you should take when seeking an investor for your business.

January 14th, 2022

9 Easy Ways to Engage Your Customers With Your Content

January 13th, 2022

Eight Criteria You Should Evaluate New Hires On During A Trial Period

Even when candidates for a role have all the knowledge and experience necessary to excel in a position, they may not end up being the best fit for the job. For this reason, many employers choose to put new hires on a trial period before they decide whether or not to keep them on full time. 

January 13th, 2022

Trying To Differentiate Your Business? Eight Common Mistakes Entrepreneurs Often Make

As a new entrepreneur, getting your product out into the market is hard enough, but when there is a lot of competition in your market, it can make things even tougher. When trying to differentiate their products in a situation like this, entrepreneurs are bound to make mistakes along the way.

January 13th, 2022

12 Mistakes to Avoid When Communicating With Employees

Strong, clear communication is a must when it comes to manager-employee relationships, but certain behaviors can work against you.

January 11th, 2022

11 Ways Leaders Can Show Their Employees Gratitude

Members of Young Entrepreneur Council suggest ways leaders can thank their teams for all their hard work.

January 10th, 2022

13 Essential Traits of Great Managers: Do You Have What It Takes?

Are there specific traits of great managers, personal qualities that are crucial to success in any managerial role? It seems that there are, and while some of these traits are innate, others can be learned. In this article, 13 professionals from Young Entrepreneur Council list a few of the most vital traits you should possess if you want to thrive in a managerial position.

January 10th, 2022

Building Your Business Website From Scratch? 10 Important Considerations

A business website is an important and essential way to establish your company’s digital presence, share your message and display your brand. However, designing a website from scratch requires a lot of planning and consideration.

January 7th, 2022

Nail Your Next Job Interview With These 11 Strategies for Exuding Confidence

Even if you're not feeling on top of your game, you can still use these "fake it 'til you make it" tips.

January 7th, 2022

Nine Factors to Consider When Determining the Best Price for Your Product or Service

Determining the right price for a product or service is one of the most important elements in a business's formula for success. If the price is too low, you'll be losing out on well-deserved profits, but if the price is too high, you'll be losing out on potential customers and clients. There are several factors to take into consideration when setting a fair price for a product or service. To share insights into what these factors are and why they're important, nine professionals from Young Entrepreneur Council (YEC) answered the following question:

January 6th, 2022

Eight 'Rules' For Safely And Smartly Scaling Your Business

When an entrepreneur is first starting out, they go through a lot of trial and error. In an effort to grow and scale their business, they often try out various ideas to see what works and what doesn’t. However, scaling a business isn’t easy, and without prior experience, mistakes can be made.

January 4th, 2022

Eight Entrepreneurs Share The Top Marketing Lessons They Learned In 2021

Over the past year, there have been many changes in the world of marketing. As technology continues to advance and businesses find new ways to be creative with the way they promote their products and services, other companies are faced with the choice to keep up or fall behind.

December 28th, 2021

Eight Smart Strategies To Take Your Business’s Instagram Game To The Next Level

Modern entrepreneurs know the importance of using social media to grow their business. It can be a great way for business owners to connect with customers and expand their company’s reach. As social media’s relevance has grown, so have the benefits of using popular platforms like Instagram to reach your target audience.

December 27th, 2021

10 Ways to Ensure Your Social Media Accounts Are Attractive to Potential Employers

December 22nd, 2021

10 Good Reasons Not To Seek Investors For Your Business

In the variety of options for financing a startup, many entrepreneurs entertain the idea of inviting investors into their businesses. Working with an investor can help you grow your business quickly while also leveraging their expertise. However, despite the benefits of an investor, there are also many reasons not to partner with one.

December 22nd, 2021

Seven Solid Ways Leaders Can Support HR When Employee Turnover Is High

As many professionals continue to leave their jobs in favor of new ones, employee turnover has been steadily rising, meaning many HR professionals have been working harder than normal. Whether that means fielding more applications, serving as a mediator when letting go of an employee or listening to burned out employees vent about their working conditions, HR teams often take the brunt of the emotional work at many establishments.

December 22nd, 2021

12 Ways to Breathe New Life into Your Social Media Strategy Next Year

December 21st, 2021

Eight Smart Steps To Take In January To Ensure Your Next Performance Review Is A Success

As a professional, there are dozens of goals you may have, such as getting a raise, snagging a promotion or simply wanting to be recognized for your hard work. Annual performance reviews are an excellent time to discuss your goals with your manager to make sure you are heading in the right direction with your company.

December 20th, 2021

Nine Tips To Balance Customer And Employee Needs During The Busy Holiday Season

During the holidays, business owners are pulled in all different directions. Both customers’ and employees’ needs change during this time, and leaders are often left to figure out how to balance them out. With the increased demand and added chaos from the holiday shopping season, this can be a tough task; however, there are steps business leaders can take to ensure they’re keeping everyone happy.

December 20th, 2021

FIND THE BEST TECH TALENT USING THESE 13 JOB POSTING TIPS

In the war for tech talent, a well-crafted, well-placed job listing can make all the difference.

December 15th, 2021

Starting a Business in 2022? 12 Industries to Consider

December 15th, 2021

Bringing On Lots Of New Hires? Eight Ways To Help Your Team Connect With Each Other

An effective, collaborative team is the backbone of any successful organization. But when you're in the midst of hiring a lot of new players, it can be difficult to bring them all together and ensure they’re connecting as a true team. Figuring out a way to help them feel comfortable with each other and with the existing team, therefore, should be a top priority for any leader.

December 13th, 2021

Want To Build A Career That Will Make A Difference? Follow These Eight Strategies

In a world wrought with societal and environmental issues, both millennials and Gen Z strive to ensure their work serves the greater good, whatever that may mean to them. Finding purpose in their work is an attractive goal for both generations, and it’s one many of them are unwilling to compromise on.

December 10th, 2021

10 Business Leaders Share Their Words Of Wisdom For First-Time Entrepreneurs

There is no shortage of advice blogs, books and podcasts about entrepreneurship these days. Sifting through all of this advice can take up valuable time and, unfortunately, not all of it will actually help you succeed.

December 9th, 2021

How to Retain That 'Small Business' Feel as Your Company Grows

Some of the best parts about having a small business are the benefits that it brings to employees: more equity, a hand in the decision-making process and smaller teams, just to name a few. Although the successful growth of your business is something to celebrate, day-one employees may eventually come to miss the small business feeling that they signed on for.

December 9th, 2021

12 WAYS TO USE SOCIAL MEDIA TO FIND THE RIGHT JOB FOR YOU

Members of Young Entrepreneur Council offer ways professionals can leverage social media when job hunting.

December 9th, 2021

How Eight Entrepreneurs Turned These Business Challenges Into Opportunities For Growth

While it may not always feel like it in the moment, business challenges are great opportunities for growth. When we’re thrown outside of our comfort zones, we build confidence and see our strengths. This is especially true for business leaders and entrepreneurs, who face a constant stream of challenges that can often be turned into positive opportunities.

December 7th, 2021

12 Tips to Achieve a More Profitable Business Website

Anyone can create a website, and every business needs one. However, creating a website that actually turns a profit can be a challenge. 

December 7th, 2021

Eight Elements Of Company Culture That Get People Excited To Come To Work

Building a positive company culture is crucial, especially with so many businesses shifting to a permanent remote work model. Employees want to work in an environment where they feel accepted and appreciated. When they feel this way, employees are more likely to be motivated and work efficiently.

December 7th, 2021

9 Tasks Sales Teams Should Focus on During New Year Q1 Planning

December 7th, 2021

Set the Right Tone for Your Workday by Implementing These Nine Practices

December 7th, 2021

15 Effective Tips to Differentiate Your Content Marketing From Your Competitors’

Every business needs to market its products and services, but there's a lot of competition out there. When you're creating a content marketing campaign for your brand, the last thing you want to do is use precious time and resources to create content that doesn't measure up to your direct competitors'.

December 6th, 2021

Nine Entrepreneurs Share What They're Most Thankful For In Their Careers

In every career, there are things to be thankful for—things like meaningful moments with co-workers, the opportunity to learn and personal growth that can put the challenges and difficulties in perspective and help you find a renewed sense of purpose at work.

December 6th, 2021

14 Tips to Successfully Launch a New Product on Social Media

Launching a new product on social media can be a great way to go to market, but that’s only if you design an effective social media campaign. From creating content to scheduling, building awareness of your new product on social media requires a lot of careful planning and consideration.

December 1st, 2021

14 Simple Ways To Practice Gratitude In Your Everyday Professional Life

With so many work stressors, it can often feel difficult to feel grateful for your professional life. Long days and difficult co-workers can be hard to handle, and these factors may sometimes overshadow your job’s positive benefits in your mind. However, intentionally looking for the good can help you feel more gratitude for the opportunity you’ve been given and improve your overall mental state.

November 30th, 2021

12 TECH SOLUTIONS TO MAKE REMOTE WORK MORE EFFECTIVE FOR YOUR TEAM

Members of Young Entrepreneur Council share the top tools that will help any company improve their remote work process.

November 30th, 2021

Before You Start Fundraising, Consider These Eight Important Valuation Factors

Businesses may need to participate in fundraising efforts to secure additional capital, fund research efforts or expand their market reach. Before they can begin, however, leaders must determine their company's valuation.

November 29th, 2021

10 Tips to Encourage More Product Sales on Amazon

November 24th, 2021

11 Ways to Reduce Cart Abandonments for Your E-Commerce Business

Members of Young Entrepreneur Council recommend using these e-commerce tricks for lowering shopping cart abandonment rates.

November 24th, 2021

Leaving A Toxic Workplace? Eight Important Questions To Ask Yourself To Find A Better Fit

Leaving a toxic workplace situation can leave a lasting impression on an employee. Even if you investigate and a company seems to have a good workplace environment, it can be hard to fully ensure that you are stepping into a company that will treat you better. 

November 23rd, 2021

Seven Steps Leaders Can Take To Prioritize Employee Well-Being During The Holiday Rush

In the chaos and busyness of the holiday rush, it can be easy to spend so much time focusing on your customers and how you can best meet their needs that you lose track of how your employees are handling the stress. The holidays are one of the most stressful times of year for many companies, and taking time to check in on the mental health and well-being of your employees can ensure you have a thriving workforce to help your business succeed.

November 22nd, 2021

11 Things to Consider When Looking for a New Office Space for Your Business

When your business starts to grow, it's an exciting indicator of success. However, it can also be an indicator that organizational changes need to take place. If your business has outgrown its current location, it's time to start considering moving into a new office space. There's a lot to think about before making such a significant change, though.

November 22nd, 2021

Struggling To Work With A Team? Try These Eight Helpful Strategies

Working on a team can be challenging for those accustomed to working alone. Teams bring different opinions, ideas and ways of working, which can be incredibly helpful for collaborative projects. However, this environment can sometimes be difficult for those used to independent thinking and solo projects.

November 19th, 2021

Facing a New Business Problem? 8 Steps to Help You Solve It

When you're attempting to solve an issue you've never faced before, it helps to have a strategy for approaching it.

November 18th, 2021

10 Entrepreneurs Share The Toughest Question A Potential Investor Has Ever Asked Them

When meeting with a potential investor, it’s important that entrepreneurs come prepared for any questions that may arise. You’ll likely spend hours preparing your answers, but even then, tough questions may be posed that, without good answers, could damage your confidence.

November 17th, 2021

11 Effective Ways to Show Your Boss You're Ready for a Promotion

Working hard and being a creative problem-solver can go a long way.

November 16th, 2021

How Your Whole Team (Including You) Can Truly Unplug And Enjoy The Holidays This Year

As the holidays quickly approach, it's almost time for you and your team to set your “out of office” auto-replies and get some well-deserved rest and relaxation. However, this is easier said than done when many professionals continually feel the need to be productive.

November 16th, 2021

14 FACTORS TO CONSIDER WHEN REDESIGNING YOUR WEBSITE'S UX

Members of Young Entrepreneur Council list the factors companies will want to consider if they want to improve their website UX.

November 15th, 2021

14 Activities to Keep Your Team Motivated When They're Stuck in a Rut

When your team is feeling uninspired, try these activities and initiatives designed to boost morale.

November 15th, 2021

13 Ways to Make Candidates More Comfortable During an Interview

November 15th, 2021

Nine Common Cash Flow Mistakes Every New Entrepreneur Should Avoid

One of the biggest challenges for new entrepreneurs across the board is learning how to manage their finances. This is especially true of cash flow management. If you're not used to handling a business budget or invoicing, it's easy to lose track of how much money is coming in versus going out of the business.

November 12th, 2021

11 Areas Managers Should Work on Daily to Become Better Leaders

November 12th, 2021

Eight Ways Remote Companies Can Prevent Information Silos And Keep Communication Flowing

Due to their dispersed nature, remote companies are tasked with finding innovative ways to remain transparent and keep communication flowing throughout the business. When teammates and whole departments aren’t able to interact together in person, the way they communicate must adapt. But when communication breaks down, information silos can develop, leading to confusion and low morale.

November 12th, 2021

B2C Businesses: 8 Things to Reflect on in Q4 to Help You Improve Next Year

November 10th, 2021

10 Important Questions To Ask Yourself To Determine The Next Step In Your Career

At one point or another, most professionals face a crossroads in their career. Whether they simply want to change jobs, pursue a different career path or still don't know what their true calling in life is, there are a lot of questions a person can ask themselves before choosing a direction.

November 8th, 2021

12 Local Marketing Tactics to Attract More Customers This Holiday Season

Competition between businesses gets fierce during the holiday season. This means your marketing game needs to be on point if you want to steal the spotlight from your competitors and attract more customers during this busy time of year — especially if you're a small- and medium-sized business operating on a limited budget.

November 4th, 2021

10 Entrepreneurs Share The Digital Marketing Trend They're Most Excited About

The digital marketing industry has seen an influx of growth over the past few years. More businesses than ever are adapting to the digital arena brought on by the global pandemic. This change of pace has spurred new digital marketing trends that have replaced previous outdated strategies.

November 4th, 2021

10 Essential Leadership Skills Every Entrepreneur Should Continually Hone

For most entrepreneurs, the early days of their business entail doing most of the day-to-day work themselves. However, as your business grows, so will your need to hire and effectively manage others. Expanding your team requires you to hone your leadership skills, as well as a strategic vision to keep your team on track.

November 2nd, 2021

10 Software Tools to Keep Your New Business Documentation Organized

November 2nd, 2021

13 STEPS YOU SHOULD ALWAYS TAKE BEFORE USING A PIECE OF USER-GENERATED CONTENT

Members of Young Entrepreneur Council recommend taking these steps before using content made by your audience.

November 2nd, 2021

Nine Ways Leaders Can Encourage Their Teams To Have An 'Ownership Mindset'

Part of creating a successful team is getting them to buy in on your company’s mission, vision and goals. Those employees who do this are likely to develop an “ownership mindset” in which they feel that they have ownership over their responsibilities and outcomes and are more willing to do what is necessary to accomplish tasks.

November 1st, 2021

15 Tips To Realign And Resolve Conflict With Your Business Partner

No matter how well-aligned two business partners may be, there will inevitably be times when they don't see eye to eye. However, when larger issues arise and the partners are no longer on the same page, it's critical for both parties to get back on track to resolve their conflict. Otherwise, they risk making decisions (or making no decisions at all) that could ultimately harm the business and its culture.

November 1st, 2021

8 Surprising Skills Critical to Succeeding in Tech Roles Today

November 1st, 2021

14 Ways to Get Comfortable With Conflict (and Succeed as a Leader)

In business, conflict is bound to be a daily occurrence.

November 1st, 2021

Nine Questions to Ask Yourself to Ensure You're Being A Fair Leader

Clear communication and empathy go a long way.

October 29th, 2021

15 Warning Signs Your New Hire May Not Pan Out As Expected

Accurately gauging the fit of a job candidate can be difficult, and sometimes new hires who seemed great during the interview process don't pan out as expected. In situations like this, a leader must take action to course-correct and figure out the problem before the whole team suffers.

October 28th, 2021

13 Top Ways To Increase Your Confidence In The Workplace

Confidence is an important feeling to have if you want to succeed at work, in relationships and in everyday life. It's also a trait that seems much easier to possess than it actually is—Sometimes it takes a step outside your head and comfort zone to achieve it.

October 28th, 2021

Eight Actions You Should Take If You're Feeling Stifled By Micromanagement

Employees, especially when new to their positions, often need guidance to be successful in their work. However, too much direction can be less like helpful and constructive feedback and more like micromanagement.

October 27th, 2021

13 Resume Clues That a Job Candidate Will Be a Good Fit

Anyone who’s hired an employee knows that a resume is not the only indicator of whether or not a job candidate will be a good fit. However, there are some key elements to look for in a resume that usually signal that a candidate may be the right person to join your team.

October 25th, 2021

Eight Simple And Beneficial Ways To Support Your Fellow Entrepreneurs

In business, making an active effort to support the entrepreneurial community can be game-changing for your company’s growth. After all, these individuals have been through similar experiences and challenges as business owners themselves, and can often help you navigate them.

October 25th, 2021

8 Impactful Ways to Remove Bias from Your Business Decisions

Everyone has certain biases, but making an objective business decision requires you to recognize and set aside those perceptions.

October 22nd, 2021

How To Set Realistic Business Goals That Will Still Help Employees Grow

As the leader of a growing business, you might be tempted to set your goals high and hold your employees to meeting them. You and your team likely have a ton of great ideas and are eager to pursue each of them, but aiming too high can actually be detrimental to your business's growth and success.

October 20th, 2021

Eight Simple But Effective Ways To Improve Your Company's Data Security

In an era when cybercrime and data breaches are more prevalent than ever, businesses can't afford to ignore data security. From phishing and ransomware attacks to careless password practices, there are countless ways for thieves to penetrate your company's digital walls and access sensitive information.

October 20th, 2021

14 Actionable Tips to Better Your Public Speaking Skills

October 18th, 2021

12 TASK MANAGEMENT TOOLS ENTREPRENEURS CAN’T LIVE WITHOUT

Members of Young Entrepreneur Council share the innovative apps and software that help them better manage their work.

October 18th, 2021

Follow These 15 Strategies for Better, More Transparent Communication About Big Company News

The secret to a successful and efficient company culture is transparent communication. This is especially true when you need to announce big news to your team in a way that will make them feel confident about the company's direction and decisions.

October 18th, 2021

10 Clear Signs You May Need To Hire A Consultant To Help Your Business

As a new business owner, it's wise to work with someone who has been in your shoes and possesses the experience to help you navigate any uncertainty you might face. Launching and running a successful business requires time, energy and seasoned insight. However, many budding entrepreneurs tend to shy away from spending money on a consultant.

October 15th, 2021

Eight Entrepreneur-Recommended Methods For Creating A Timeless Brand

Long-term brand recognition and customer loyalty are common goals of almost every business. To create this kind of longevity, business owners will need to create brands that people like, remember and trust.

October 12th, 2021

Nine Simple Strategies To Build Loyalty And Retain Employees For The Long Term

With so many professionals now leaving their current jobs and rethinking their future career goals, companies are looking for ways to retain their employees for the long term. However, it can be difficult for leaders to identify a clear strategy for loyalty-building and employee retention, especially with larger teams. 

October 12th, 2021

10 Questions to Help Small Businesses Narrow Down Their Target Audiences

Pinpointing a target audience is one of the most crucial steps in launching any successful business effort, including creating marketing campaigns and increasing sales. However, determining your audience is often much easier said than done. Before you can narrow down your ideal customer, you need to know how to do it correctly.

October 12th, 2021

Why These Common Marketing Strategies Might Actually Be Ineffective

October 11th, 2021

14 ESSENTIAL TRAITS TO LOOK FOR IN A CHIEF TECHNOLOGY OFFICER

Members of Young Entrepreneur Council share some important qualities companies should look for in their CTO candidates.

October 7th, 2021

12 Strategies to Ensure Your Content Ideas Are New, Fresh and Creative

When you want your business to stand out online, it's crucial to have a never-ending supply of new and creative ideas. Sometimes new ideas come naturally, but every business owner or entrepreneur will go through times when the creative juices aren't flowing when they need them to the most. 

October 4th, 2021

Eight Effective Strategies For Identifying Your Target Customers

Before a new business can set up a marketing strategy, the very first thing it must do is determine who its target customers are. While it may seem simple to pinpoint your ideal customer, sometimes you can end up making assumptions that aren’t actually true, and if you don't get your target customer base right, your marketing efforts will be focused on the wrong people.

September 30th, 2021

How to Build Your Confidence as a Leader

As a leader, having confidence is a must.

September 29th, 2021

13 Business Technology Mistakes Many Startups Make

Technology can be an incredible asset for a small business when its uses are carefully considered and researched. Some business owners, however, may feel overwhelmed by the amount of technology they do or don’t need to succeed. To help you avoid making poor decisions around business tech, we asked Young Entrepreneur Council members to weigh in on the common business technology mistakes startups make that you should definitely steer clear of.

September 28th, 2021

Nine Effective Email Marketing Strategies That Aren’t Just About ‘Selling’

Email marketing can be extremely effective for advertising products, whether through sale announcements or updates highlighting new items. But this marketing channel can also be leveraged in a number of other ways to connect with customers on a more direct and personal level, ultimately leading to more purchases.

September 28th, 2021

Personalize Your Customer's Online Shopping Experience With These 9 Tips

September 27th, 2021

12 Important Productivity Tips to Help Your Small Business Thrive

In order for any business to thrive, it needs to have a productive leader and team. However, productivity means a lot more than simply keeping busy. Sometimes, you can keep yourself busy working on tasks that essentially amount to nothing and lead you down a dead-end path of wasted time and energy. 

September 27th, 2021

Start Becoming a Better Communicator Today With These 12 Tips

Like any other skill, better communication comes with practice.

September 24th, 2021

13 WAYS TO BUILD BUSINESS CREDIBILITY (EVEN WITH A MODEST BUDGET)

Members of Young Entrepreneur Council share simple, cost-effective ways companies can build credibility and trust with their customers.

September 23rd, 2021

Nine Smart Ways To Curate A Small But Meaningful Professional Network

Many professionals believe that having a large network is the key to success. However, it's often more crucial to have a few select contacts you can truly count on. These individuals can not only help further your career, but they'll also come through when others won't.

September 22nd, 2021

12 Steps You May Not Know You Need to Take In Order to Start a Business

September 21st, 2021

10 Important Things To Know If You Want An Entrepreneur To Mentor You

Seeking a mentor is a crucial step to success, especially if you're a young person just starting out in your career journey. Mentors can help their mentees learn from their own mistakes, widen their networks and encourage them to pursue their dreams.

September 20th, 2021

8 Questions You Should Always Ask Your Customers for Actually Helpful Feedback

Your customers can be an invaluable business resource if you know what to ask.

September 20th, 2021

Employers: 13 Important Criteria That Should Inform Your Pay Raise Decisions

Regular pay raises can show employees how much you appreciate their hard work and can also prevent them from feeling dissatisfied in their current environment. However, it's important to know when a raise will be the most effective and well-earned.

September 17th, 2021

Planning Your Social Media Marketing Budget? Consider These Nine Questions

As social media evolves, so should your social media marketing budget. Changing trends and platforms may mean putting some advertising dollars behind your campaigns and investing in creative talent to help you create and manage content.

September 16th, 2021

11 Tips on Conducting Video Interviews That’ll Impress Your Candidates

September 15th, 2021

Eight Cybersecurity Steps Every Remote Worker Should Take To Protect Company Data

In recent years, technological advances and the Covid-19 pandemic have paved the way for many companies to go completely or partially remote. This type of work environment means professionals are now more responsible for protecting confidential company data, no matter where they're working.

September 15th, 2021

Nine Entrepreneurs Share Their Most Important Responsibilities As Business Leaders

Business leaders have a lot of responsibilities. They need to be concerned with operations, finances, company culture and the hiring process, just to name a few. But each leader prioritizes responsibilities differently and responsibilities change from company to company.

September 14th, 2021

Nine Key Traits To Look For In A Great Board Advisor

Though a company's internal planning process is important, an outside perspective can also be equally beneficial. An advisory board, composed of experts who provide valuable insight and strategic advice, can offer that perspective to directors and higher-level managers.

September 14th, 2021

15 Ways for Business Leaders to Overcome Perfectionism

Members of Young Entrepreneur Council offer their advice on how to stop chasing an imaginary perfection and move forward with your business.

September 13th, 2021

13 Ways to Pull Yourself Out of a Work Rut

A few simple tricks can help you regain that lost motivation.

September 10th, 2021

10 Simple Strategies To Draw Customers Back To Your Brick-And-Mortar Store

During the pandemic, consumers who couldn't safely shop in brick-and-mortar stores turned to online shopping instead. Whether it be for mundane tasks like grocery shopping or picking up prescriptions, or more leisurely activities like clothes shopping, these errands could be done efficiently from the comfort of home.

September 9th, 2021

Is A New Job Opportunity Right For You? Nine Questions To Ask Yourself

Few people stay in the same exact role at just one company for their entire career. At some point in your professional journey, you'll likely seek out change, whether it's moving up in your organization or finding a job elsewhere.

September 7th, 2021

Digital Marketers: 10 Ways to Drive More Positive Word-of-Mouth

September 7th, 2021

13 Signs It's Time to Expand Your Business Operations

One of the most significant milestones for any business is the day it reaches a point of expansion. While every business owner looks forward to the day they can grow their business, it's important not to be hasty in doing so. A successful business expansion depends on a number of factors and needs to be carried out at the right time. To help you understand when the time is right for you to expand your business operations, 13 experts from Young Entrepreneur Council (YEC) answer the following question:

September 3rd, 2021

Nine Ways Businesses Can Make Emails More Enticing To Customers

With so many other ways to keep in touch digitally and so many other places businesses can compete for attention, email may not seem like a good first choice for communicating with your customers. And yet, while it's no secret that many people ignore their emails these days, email marketing is still one of the most effective ways to reach customers. 

September 2nd, 2021

Seven Ways To Establish A Solid Company Culture In A Hybrid Work Environment

Working from home was gaining popularity in the years leading up to the Covid-19 pandemic. As most businesses were then forced to operate remotely during pandemic lockdowns, many people who may not have considered working remotely before got to have a taste of all its benefits. Now, many companies and organizations are choosing to keep operating with a hybrid workforce as a permanent solution.

September 1st, 2021

12 COMMON MISTAKES COMPANIES MAKE WHEN ENGAGING THEIR AUDIENCE ON SOCIAL MEDIA

Members of Young Entrepreneur Council list some common missteps companies make with social media engagement.

September 1st, 2021

13 Ways to Salvage an Investor Pitch Meeting That’s Not Going Well

One of the most intimidating things about starting a business is having to pitch your idea to a room full of investors. Sometimes a pitch will go great—and then sometimes it won’t. When you start breaking a sweat and feeling like you’re about to mess up, it may seem like your presentation is on its way to becoming a train wreck. However, with some expert advice and a little bit of confidence, you can salvage an investor pitch meeting that’s going downhill.

August 31st, 2021

Eight Business Leaders Share Their Predictions For The Future Of Influencer Marketing

Influencer marketing has become one of the primary ways brands advertise their products since the rise of social media. However, when celebrities and influencers become embroiled in scandal, the brands they represent end up dropping them. In addition, the pandemic has changed the way customers have been interacting with brands, forcing many to rethink their strategies.

August 27th, 2021

Nine Influential Celebrities And Companies With Top-Notch Branding Strategies

At a time when consumers crave authenticity in messaging, personal branding strategies have never been more important. Celebrities and big brands tend to make headlines often in this regard, offering the rest of the world valuable opportunities to learn and grow from their mistakes or successes. 

August 26th, 2021

Eight 'Brain Hacks' For Overcoming Fearful Moments As A Business Leader

As a leader with a lot of responsibility on your shoulders, you'll likely experience many moments that cause you anxiety or fear. Whether you're battling imposter syndrome or simply taking on too much work, it's easy to feel like you're just treading water.

August 25th, 2021

Looking For A COO? 10 Tactical Steps To Ensure You Hire The Right One

Chief operating officers (COOs) are important assets to every organization. This critical C-level role oversees the day-to-day administrative and operational functions of the business they serve, as well as manages departmental leaders under their areas of purview.

August 24th, 2021

Looking for a Change? 11 Tips for Breaking Into the Tech Industry.

Members of Young Entrepreneur Council offer their best advice for switching career fields to technology.

August 24th, 2021

Nine Ways To Maintain Clear, Transparent Communication At Your Growing Company

As your company grows, you might face challenges maintaining the same level of transparency across departments and teams as you had when your company was small. However, doing so is crucial to cultivating a healthy company culture with every employee on the same page.

August 23rd, 2021

Eight Tips To Make Taking A Vacation Easier (Even As An Entrepreneur)

After more than a year of staying at home, many people are excited to travel again -- including entrepreneurs. In fact, getting some space from your business can really help clear your mind and prevent burnout. However, many business owners are still facing lingering challenges due to the pandemic, and it can be difficult to find time to step away from work.

August 20th, 2021

Improve Your Digital Brand by Taking These 8 Practical Steps

August 20th, 2021

Freelancers: 10 Steps To Set Boundaries And Ensure You Get Paid

In the growing gig economy, there's fierce competition in many freelance markets. Far too often, contractors will try to earn repeat work from a client by going the extra mile and taking on extra work only to not get properly compensated for it.

August 19th, 2021

10 Remote Employee Onboarding Tips to Help New Hires Succeed

No matter if your company has been remote since the start or if you’re new to the remote working environment, you can always learn new remote employee onboarding tips to improve your virtual onboarding process.

August 19th, 2021

12 Questions to Ask Yourself Before Writing Your Company's Mission Statement

August 19th, 2021

8 Expert Secrets to Creating Highly Influential Content

Content may be king, but to truly have an impact, what you create must be engaging and influential.

August 19th, 2021

How Small Teams Can Set Healthy Work-Life Boundaries (Even When Growing Quickly)

For those working within a small business or team, it can be difficult to take time off. No one wants to go on vacation at the expense of their company and peers—especially during periods of rapid business growth. Still, employees and leaders need to establish healthy work-life boundaries, even when their team is small and the work is plentiful.

August 18th, 2021

Nine Sales Tips Entrepreneurs Wish They'd Known When They First Started

One of the biggest challenges for any new entrepreneur is learning their own sales habits and processes. It can take years for a person to really hone their skills and become an excellent salesperson.

August 17th, 2021

Nine Entrepreneurs Share The Biggest Hiring Challenges They've Ever Faced

The process of hiring new employees can be both rewarding and difficult. Hiring managers or HR representatives need to make sure each candidate not only fits into the company culture and values, but also can do the job successfully.

August 16th, 2021

15 Positive Habits All Entrepreneurs Should Develop to Become Successful Leaders

Success starts with building one small habit at a time.

August 16th, 2021

GIVING A VIRTUAL SALES PITCH? 10 WAYS TO SET YOURSELF UP FOR SUCCESS

Members of Young Entrepreneur Council share strategies for making your sales pitch over Zoom more effective.

August 16th, 2021

13 Budget-Friendly Events to Draw New Customers to Your Small Business

Getting involved in your local community is an easy way to build relationships and find loyal customers for your business. Hosting a community event can help you kick-start these relationships, but events can be expensive, and a new small business may not have the resources necessary to host one.

August 13th, 2021

How To Use Augmented Or Virtual Reality To Enhance Your Website’s User Experience

Now more than ever, people are skeptical about the products and services they want to purchase. Prospects will spend a lot of time researching everything there is to know about a brand before they commit.

August 11th, 2021

Top Tips To Keep In Mind When Seeking The Right Advisor For Your Business

When you're looking for advice on how to manage certain parts of your business, it can be wise to seek an advisor to counsel you. However, hiring the wrong advisor can lead you down a long and frustrating path that could even result in losses for your business.

August 11th, 2021

12 Essential Tips for Launching a Successful Company Rebrand

August 10th, 2021

Three Easy Ways to Promote Your Online Contest

Online contests are a great way to ramp up excitement for your brand and boost engagement from your audience.

August 9th, 2021

11 Effective Negotiation Strategies to Help You Seal the Deal

Whether it’s about a job offer or a potential business partnership, every professional will find themselves negotiating at some point in their career. The secret to achieving a positive outcome for both parties doesn’t have to be a mystery, however, and the key is often in thorough preparation and knowing some effective negotiation strategies.

August 9th, 2021

12 Big Pain Points Companies Need to Solve for Their E-Commerce Customers

Members of Young Entrepreneur Council discuss some major issues with the e-commerce experience.

August 9th, 2021

11 Top Tips Gleaned From Podcasts and How They Can Help Improve Your Business

Podcasts offer a convenient, time-saving way for entrepreneurs to keep up with current events and gain new insights about business and finance. Most business owners likely have a list of go-to podcasts that they tune into regularly to get advice on everything from hiring people to managing a team and other important aspects of running a business efficiently. In order to spread the wealth of knowledge they've obtained from their favorite podcasts, a panel of Young Entrepreneur Council (YEC) members answered the following question:

August 7th, 2021

11 Everyday Actions Anyone Can Take To Improve Their Leadership Skills Today

Everyone has to start somewhere when building their skills. Here's where to begin if you want to lead.

August 5th, 2021

Nine Skills And Habits Crucial To Becoming A Successful Modern Marketer

The world of marketing is ever-changing, especially in today's digital-first world. Successful marketers not only need to be masters at capturing customers' attention and showing them the benefits of their product or service, but they also need to know how to leverage the most up-to-date digital tools to reach those customers.

August 3rd, 2021

13 Important Soft Skills to Look for in Job Candidates

When you are interviewing job applicants, there are certain “soft skills”—that is, non-technical skills that relate more to how you work with others and solve problems—that you should be on the lookout for, as these attributes are not usually spelled out on a candidate’s resume. Here, members from Young Entrepreneur Council share 13 underrated but important soft skills they look for when they are hiring new employees.

August 3rd, 2021

Eight Ways To Support Remote Employees Transitioning Back To The Office

As companies look ahead to the post-pandemic world, many are struggling with whether or not to bring employees back into the office. Some have opted to stay remote full time, some will bring employees back to the office and others have considered embracing a hybrid workforce with a mix of in-office and remote work.

August 2nd, 2021

9 REASONS WHY OPEN-SOURCE SOFTWARE IS BETTER FOR SMALL BUSINESSES

Members of Young Entrepreneur Council discuss why open-source software meets small business needs better than tech from major corporations.

August 2nd, 2021

10 Tips To Make Weekly Meetings Useful For Your Whole Team

Weekly standups and regular reports are great ways for leaders to check in with their teams. These are times to briefly share updates and ask about any concerns or questions the team may have before the day or week begins.

July 31st, 2021

11 Important Lessons About Humility Every Business Leader Should Learn

Being a business leader means being the boss. It means being at the top of the company, making key decisions that affect not only the business, but also those who work for it. But being a successful business leader also means being humble and understanding that you are not alone in your trials and that you can trust your teams to help you through the harshest of times.

July 30th, 2021

10 Career Tips For Recent Grads Entering The Post-Pandemic Job Market

School looked very different for many students this past year and a half due to the Covid-19 pandemic. For recent college grads, the future of work may seem like it’s filled with even more of the same uncertainty as the job market evolves and heals in the aftermath of 2020.

July 29th, 2021

12 Pieces of Consumer Data Every Small Business Should Collect

Businesses have access to a treasure trove of valuable customer data, from how their audience is engaging with a social media post to their feedback on a product or service. When properly collected and analyzed, this data is invaluable for improving the customer experience — but you need to be collecting the right data.

July 29th, 2021

Nine Simple, Low-Risk Ways To Test Whether Your Side Hustle Is A Viable Business Idea

Having a “side hustle” can be a great way to test the waters of entrepreneurship. Aside from providing a creative outlet and a chance to develop new skills, a side hustle can also turn into a reliable income stream. 

July 28th, 2021

Writing Your First Business Plan? Nine Elements You'll Want to Include

July 27th, 2021

10 Business Leaders Share Their Biggest Interview Pet Peeves

July 27th, 2021

Eight Ways Employees Can Solve Miscommunications With Their Managers

Communication breakdowns can occur at any time and in any work environment, but can seem especially prevalent in remote work situations. While remote work has its own unique benefits, it also means employees and managers are relying more on written, phone or video communication and less on the in-person communication and body language cues that can be so helpful for clarity. 

July 26th, 2021

8 Common App Features More Companies Should Eliminate

July 26th, 2021

11 POTENTIAL DRAWBACKS TO A COMPLETELY CLOUD-BASED MODEL

Members of Young Entrepreneur Council explore some possible negatives of shifting your entire business model to the cloud.

July 26th, 2021

12 Budget-Friendly Ways to Prioritize Employees' Mental Health

While many large companies may have the resources to offer funded relaxation retreats or other extensive mental health perks, it can be difficult for small businesses to find ways to offer similar benefits without those same resources. 

July 26th, 2021

8 Facts You Need to Know Before Launching a Business

Starting a business is one of the most challenging career moves you can make, but knowing some important facts beforehand can help.

July 23rd, 2021

11 Emerging Business Opportunities In The Internet Of Things Sector

The Internet of Things (IoT) has been gaining more and more traction over the past few years as connected devices and smart home and office gadgets dominate the market. According to Statista, the IoT market revenue worldwide is projected to climb to over 1 trillion dollars by 2030.

July 23rd, 2021

Solopreneurs: 11 Tips for Hiring Your First Employee

July 20th, 2021

Looking For Work? Don't Follow These 10 Overrated Job Search Tips

Searching for a new job can be a huge challenge. Modern recruiters have an influx of applications to sift through and judge, and it can be difficult to stand out from the crowd.

July 19th, 2021

11 WAYS COMPANIES CAN ENSURE DATA SECURITY FOR IOT DEVICES

Members of Young Entrepreneur Council explain how companies can better manage the safety of their customers’ data.

July 19th, 2021

13 Fears Entrepreneurs Often Face (and How to Overcome Them)

Fear is a paralyzing emotion and can stop even the most experienced business owners in their tracks. For entrepreneurs — who count on moving forward as a way to keep their businesses thriving — letting fear get out of hand can be debilitating. 

July 19th, 2021

Budget Cuts? 10 Ways to Ensure You Don’t Cut the Quality of Your Recruitment Process

July 19th, 2021

12 Rules to Remember When Using Social Media for Customer Service

With social media, businesses have a unique tool to get firsthand insights from customers in an environment which allows them to interact with their audience, ask questions, highlight new products and share information.

July 15th, 2021

Nine Lessons These Entrepreneurs Wish They Knew Before Writing Their First Business Plans

So, you have a great business idea and a basic foundation of your vision. Your next step, before pitching to investors or even thinking about launch day, is to write a solid business plan.

July 15th, 2021

Eight Keys To Success For New Managers

Taking on the leadership role of a manager can be daunting the first time. You're in charge of an entire team, and their successes and failures fall largely on your shoulders. Even though it can be intimidating, it's important to start on the right foot.

July 13th, 2021

10 Expert Tips to Minimize Annoying Chatbot Features and Delight Your Customers

Chatbots can enhance the customer experience on your company website if they’re designed well. But all too often, these little bots have features that disrupt the user experience, resulting in bounces and a feeling of poor customer service.

July 13th, 2021

10 Documents Business Leaders Should Always Keep Physical Copies Of

Digital receipts, online bank statements and cloud-based document storage are the norm in today's business world. Some business owners may wonder whether they truly need physical copies of any documents at all these days. However, some important documents should always exist in both physical and digital form. 

July 12th, 2021

12 COMMON TRAITS OF THE TECH INDUSTRY’S MOST SUCCESSFUL COMPANIES

Members of Young Entrepreneur Council discuss characteristics all top tech companies share and why.

July 11th, 2021

10 Questions Every Sales Professional Should Ask Potential Customers

July 9th, 2021

Eight Common Reasons Solopreneurs Fail (And How To Prevent Them)

New entrepreneurs start businesses every day with great ideas and visions for success. However, many of these ideas never materialize and up to 20% fail within the first year.

July 7th, 2021

Six Ways Companies Can Better Support Women In The Post-Pandemic Workplace

Among the many major impacts the pandemic has had on the status quo, none have so disproportionately affected women quite like its impact on the labor force. Whether they were laid off, furloughed or forced to choose between family and work when alternative child care was no longer an option, millions of women left the workforce during the pandemic, outpacing the rate at which men were leaving. And not all of them are coming back.

July 6th, 2021

9 Incentives You Should Offer to Attract Top Talent

June 28th, 2021

Not Naturally Charismatic? 13 Other Ways to Have a Positive Impact on Your Team

There are some business leaders who instantly light up a room when they walk into it. They have this charisma that draws people to them and makes others want to listen. However, if you don't feel like you have this type of personality naturally, you don't have to give up on being able to make a positive impact on others. With a few simple techniques, you can be a business leader whom others look up to and wish to be. 

June 28th, 2021

10 Effective Methods for Measuring Employee Happiness

Gauging how happy and fulfilled employees are in their jobs is important for small business leaders to do in order to determine the health and strength of their businesses. The more satisfied employees are, the more likely they'll stay with the company long term and the higher their productivity will be. But how can you know if your staff is enjoying their work, especially when they may not feel comfortable expressing their true feelings with their superiors?

June 25th, 2021

Nine Tips To Give Feedback To Your Manager (And Ensure It’s Well-Received)

Many employees are familiar with receiving feedback from their managers. However, few are as familiar or comfortable with giving feedback to their managers. Whether it’s because, as an employee, you don’t feel like it’s your place to offer criticism or because you just aren’t sure how to go about doing it, approaching a superior with a critique can be a frightening prospect.

June 24th, 2021

13 SEO and SEM Tips for Businesses With Limited Budgets

Thanks to search engines leveling the marketing playing field, even the smallest business can today benefit from the reach that search engine marketing (SEM) offers. But when you’re short on money, time, and resources, learning all about SEO and SEM—and how to leverage them effectively in your digital marketing strategy—can be a challenge. Here, 13 leaders from Young Entrepreneur Council share SEO and SEM tips that work for them, and that won’t break the bank.

June 24th, 2021

13 WAYS TO BUILD UP THE HYPE FOR YOUR NEW APP LAUNCH

Members of Young Entrepreneur Council share their best tips for marketing your newly launched mobile app.

June 24th, 2021

How To Quit Multitasking And Boost Your Productivity

A study found that only 2.5% of people multitask successfully, which leaves a lot of room for improvement. By focusing your attention on one task at a time, it’s easier to do quality work and waste less time.

June 23rd, 2021

Six Everyday Phrases Business Leaders Often Use (But Really Shouldn’t)

While some may argue that “words are just words,” the language a leader uses can have a major impact on their employees. A leader’s words can be responsible for boosting morale, driving progress, resolving conflict and building relationships, so it’s vital that they choose them carefully. The wrong words, even well-intentioned, can have a negative ripple effect across the organization.

June 23rd, 2021

Business Owners: 9 Things to Stop Doing When Creating Marketing Content

June 22nd, 2021

Eight Tips To Set Boundaries And Achieve Greater Focus At Work

Work can be a distracting place. You have questions and requests from your co-workers or boss interrupting your workflow. You have your cellphone to distract you—emails and texts you feel compelled to answer, social media messages you need to respond to and calls you need to pick up. Without a doubt, maintaining focus is a challenge if you're not strategic about how you spend your time.

June 21st, 2021

Got A Job Offer? Seven Tips For Negotiating Your Salary

When looking for a new job, getting an offer is only half the battle. The most nerve-wracking part of the process may come when it's time to negotiate the offered salary. Many don’t know how to do it and many more are simply too afraid to ask for fear of appearing pushy. However, negotiation doesn’t have to be an intimidating process.

June 21st, 2021

8 Overrated Business Principles You Shouldn't Always Follow

Just because a piece of advice is common doesn't mean it applies to every entrepreneur.

June 17th, 2021

14 Podcasts That Have Impacted How These Entrepreneurs Run Their Businesses (and Why)

With the rich educational value podcasts often provide their listeners, it’s no surprise that the business community turns to this popular form of content to improve their skills and strategies. Some entrepreneurs even make major business decisions based on the information they’ve learned and the stories they’ve listened to on podcasts.

June 17th, 2021

12 Ways to Empower Your Employees to Become Better Leaders

To be great leaders, they’ll first need a great leader.

June 16th, 2021

10 TECH INNOVATIONS CURRENTLY WOWING BUSINESS LEADERS

Members of Young Entrepreneur Council share the best technology innovations they've seen recently and why each is so impressive.

June 15th, 2021

Eight Major Signs Your Company Might Need Additional Support Staff

For new business owners, it may not always be clear when to move beyond core employees and begin bringing on some new teammates. Growing pains are normal for a startup that is doing well, so until you see your employees are struggling, you may not realize that it’s time to bring on additional help.

June 14th, 2021

10 Entrepreneurs Share Their Top Tips For Applying To Startup Accelerators

Startup accelerators and incubators are great opportunities for new businesses to grow and scale their operations quickly. These programs are pivotal for the startups who participate in them, as they often provide access to exclusive business resources and funding opportunities.

June 14th, 2021

14 INDUSTRIES PRIMED FOR DISRUPTION BY AI

Members of Young Entrepreneur Council predict which industries AI is likely to have a major impact on in the near future.

June 14th, 2021

13 Tips to Increase Your Adaptability and Reduce Stress in Times of Change

Everyone experiences changes in their lives, whether big or small, and the stress that comes along with these changes can either hurt you or allow you to grow stronger. One of the best ways to manage this stress is to learn to be more adaptable.

June 8th, 2021

10 Tips for Keeping Up a Social Media Presence as a Busy Entrepreneur

June 7th, 2021

Leaders: Nine Good Ways To Handle A Business Question You Don't Know The Answer To

Business leaders often think they need to have all the answers. It's true that a manager or executive should be a trusted source of information when employees or clients need something. However, it can be difficult to know how to proceed when someone asks a question you don't know the answer to.

June 4th, 2021

12 WAYS FOR NEW ENTREPRENEURS TO CONQUER IMPOSTOR SYNDROME

Members of Young Entrepreneur Council share their best tips for overcoming self-doubt when starting out in business.

June 4th, 2021

10 Ways to Attract Young Talent to Your Company

Hiring talented new employees can help a company grow. Young employees, in particular, often bring fresh perspectives, new skills, and lots of creative energy to the businesses they join. However, it can be difficult to attract young talent, especially in today’s competitive hiring environment. Here, 10 members from Young Entrepreneur Council share how your business can attract the best young professionals.

June 4th, 2021

New to Networking? 10 Steps to Ensure You’re Making Long-Term Connections

June 3rd, 2021

15 Effective and Creative Ways to Market to Local Customers

As a new small business, engaging your community is crucial to getting your business off the ground. The goal is to nurture lasting relationships that will drive your revenue and increase brand awareness; however, forming genuine connections with members of your community requires strategy and patience.

June 1st, 2021

Going Job Hunting? 11 Tips to Clean Up Your Online Personal Brand First

May 28th, 2021

Want To Start A New Business? 12 Important First Steps

Newcomers to the world of business ownership may have a hard time navigating all the requirements and challenges of setting up their first company. If you’re just starting out, finding another founder who has been through it and can provide sound advice may be worthwhile. With industries evolving so quickly these days, though, it could be difficult to find someone who understands your target market very well.

May 28th, 2021

Eight Lesser-Known Red Flags Of A Toxic Work Environment

Some work environments are healthy and result in an open sharing of ideas and techniques. Unfortunately, others can be decidedly more toxic, but it’s not always easy to notice when it’s your everyday reality. Because a daily work environment can be fluid and dynamic, it's sometimes hard to spot the red flags that denote a toxic environment. Most entrepreneurs may not even realize one is forming around them.

May 27th, 2021

10 TIPS TO ENCOURAGE EMPLOYEES TO FOSTER THEIR OWN COMPANY CULTURE

Members of Young Entrepreneur Council explain how to encourage employees to play an active role in shaping organizational culture.

May 27th, 2021

Nine Factors To Consider When Creating The Perfect Product Packaging

Product packaging is often overlooked as something unimportant. However, like an extension of the product itself, it can attract customers as well as build the brand's reputation. But the look of the product packaging is only the start. The packaging should not only appeal to the customer, but also to any potential retailers.

May 27th, 2021

8 Content Marketing Mistakes You Might Be Making (and Why You Should Fix Them)

May 26th, 2021

Nine Important Ways To Maintain Employee Trust During A Pivotal Moment For Your Company

Major changes are often necessary for a company that wants to keep growing and scaling. When critical moments occur, however, (such as a merger or landing a major client) leaders need to set the tone for the rest of their employees. How they respond to them will trickle down and set the example for how everyone else will work.

May 25th, 2021

11 Smart Ways For Leaders To Assess Accomplishments Each Quarter

One of the best ways to keep a business innovative and growing healthily is for leaders to set tangible goals for teams. To motivate teams to accomplish their goals, it helps to assess the progress toward meeting them on a quarterly basis. This way, at the end of every quarter, the whole team can look back and track the progress they’ve made, see what still needs to happen and prepare for the quarter ahead.

May 24th, 2021

Leaders: Eight Strategies For Monitoring Employee Morale While Juggling Your Work Too

As a business owner, it's easy to lose sight of the office morale around you. Most entrepreneurs are focusing on many concurrent tasks that can strongly affect the business's health and success. While important, these packed schedules and heavy workloads can mean they don’t notice the issues that may be rising all around them.

May 21st, 2021

10 Important Customer Service Metrics To Help You Better Understand Your ROI

Return on investment is one of the most critical metrics any company can track. Knowing the ROI of each company function makes it easier to make key business decisions. Measuring the return on customer service investments can be especially helpful in improving your service and experience.

May 21st, 2021

10 Proven Ways To Build Resilience As An Entrepreneur

As an entrepreneur, you're likely to face adversity, rejection and low self-confidence at some point in your journey. These are bound to happen over time, and how you deal with them can define the success of you and your business.

May 21st, 2021

13 ESSENTIAL LESSONS FOR LEADERS FROM THE REMOTE-WORK ERA

Members of Young Entrepreneur Council share the most important lessons they've learned about leading from afar.

May 21st, 2021

How To Create A Receptive Work Environment From Home

To boost sales, encourage collaboration and see your business succeed, you first need to create the right environment.

May 17th, 2021

13 Common Mistakes Hiring Managers Make (And How to Avoid Them)

May 14th, 2021

How to Increase Productivity as a Home Business Entrepreneur

Running a business from your home brings with it a whole host of benefits, including being an extremely cost-effective option, but it also has its cons. When your business takes place at home, it's very easy for household demands to overshadow business needs. 

May 13th, 2021

Nine Tips To Politely Disagree With A Colleague (And Keep A Positive Work Relationship)

Disagreements will happen from time to time, regardless of how well a team works together. However, conflicts shouldn’t result in destroyed relationships or grudges. It’s important for professionals to know how to prevent a situation from escalating and get their point across without becoming rude or arrogant in their words and actions.

May 11th, 2021

9 Tips to Improve Your Live Customer Chat (for Customers and Employees)

May 10th, 2021

14 Ways to Create Your Own Happiness at Work (Even if You Don't Like Your Job)

One of the biggest influences on a business and its employees is a positive attitude. Leaders who have a positive mindset and are pleasant to be around get the most out of their peers and employees. A happy attitude is infectious, and when workers are in a good mood, they yield good results.

May 10th, 2021

Closing A Deal? Eight Negotiation Tactics To Ensure A Positive Outcome

When you've spent tens or hundreds of hours preparing for a deal, there's a distinct sense of relief when it gets to the point of closing. Yet, even in these situations, the deal still can go sideways if not handled carefully.

May 7th, 2021

IMPROVE YOUR MOBILE APP’S USABILITY AND DESIGN WITH THESE 11 UX TRENDS

Members of Young Entrepreneur Council explore some user experience trends every app developer should be implementing.

May 4th, 2021

11 Popular Productivity Hacks (And Why They’re Overrated)

Not every method is going to work the same for every person.

May 3rd, 2021

Eight Critical Components Of A Valuable Client Newsletter (And Why You Should Include Them)

When it comes to creating a valuable email newsletter for your customers, you need to consider the value of the content within it. For the newsletter to create real impact, it should include a wide range of topics and content types, as some readers will respond to certain types of content differently than others.

May 3rd, 2021

Nine Tips to Convince an Investor to Fund Your Startup (Even When You Have No Experience)

May 3rd, 2021

Hire Better: 10 Entrepreneurs Share Their Tips on Finding the Right Candidates, Fast

April 29th, 2021

Nine Tips To Convert Regular Website Traffic Into Paying Customers

Conversion is an essential part of crafting a retail website. After all, it's one thing to get people on your website, but it's another to get them to purchase something. Approaches for this process can vary from business to business, but all successful enterprises have a few methods in common.

April 29th, 2021

How To Create A Daily Reading Habit And Improve Your Well-Being

Reading for pleasure has proven to strengthen muscle memory, boost creativity, improve your mood and much more. It’s important to make time for activities that enrich your mind and teach you new things.

April 28th, 2021

Eight Tips To Bounce Back After Making A Mistake At Work

For many professionals, making a mistake at work can be a big hit to their self-confidence. The scenario can weigh on your mind and cause you to feel like you’re bad at your job or that you’re not cut out for your particular profession. Recovering your self-confidence after a mistake takes some time, but it can be done, and the faster you do so, the more effective you'll be in the future.

April 28th, 2021

Creating Your First Company Video? 10 Tips You Should Know

April 27th, 2021

Eight Important Things These Entrepreneurs Gave Up To Advance Their Careers

As a new entrepreneur, you might battle limiting beliefs or unrealistic expectations that you’ve yet to flag or identify. However, as you progress in your business, you’ll learn there are certain ideas and habits you’ll need to shed in order to reach your fullest potential. 

April 26th, 2021

11 Leader-Recommended Tools To Help Your Business Stay Organized

Effective task management can be quite a challenge for many professionals and businesses, especially when dealing with complex assignments or a large volume of projects, each with its own specific requirements, deadlines and deliverables.

April 23rd, 2021

Working From Home? Eight Tips To Schedule Your Day For Maximum Productivity

Working from home has become the norm for many professionals during the pandemic. However, not every remote employee has found the ideal way to plan their workday. It can be difficult to focus when handling your tasks from home, especially if there are other family members or distractions present during your working hours.

April 21st, 2021

12 Smart Ways to Transform Your In-Store Experience for the Post-Pandemic World

From ramping up online offerings to implementing new health and safety protocols, the Covid-19 pandemic has transformed the way people do business—especially for physical retail stores navigating the future of post-pandemic shopping. While it can be challenging for companies to pivot their operations based on customers’ changing needs and expectations, it can also serve as a unique opportunity for growth.

April 20th, 2021

Eight Obstacles Young Entrepreneurs Often Face (And How To Overcome Them)

Entrepreneurs can face obstacles from many different areas, but when you’re young and new to the business, there always seem to be extra hurdles to jump over. Both external and internal pressures can wear down on you, and before long, you can start feeling overwhelmed. But these pressures shouldn’t deter you from becoming an entrepreneur, and there are steps you can take to overcome them.

April 20th, 2021

Nine Elements Required For A Truly Captivating Brand Story

Building a brand is an essential part of starting a business. The brand should accurately reflect what the company is, what it offers, its values and more.

April 19th, 2021

11 Ways to Reclaim Your Time for Rest and Relaxation

As entrepreneurs start getting more involved with their businesses, it’s not uncommon that they find there's less time to spend on themselves. Unfortunately, being a successful business owner can often mean spending many hours engrossed in work without taking personal breaks. The result is almost always burnout, which can have negative effects on your health and well-being.

April 19th, 2021

11 Recruiting Solutions To Improve Your Hiring Process

As it has with many other parts of running a business, technology has granted business leaders the tools that can make recruiting a much simpler process. Today’s tech can help gather and sort applications, offer communication tools to ensure recruiters have a safe and secure location to speak with their potential hires and many of them even provide contract services that can help speed up onboarding.

April 19th, 2021

12 Effective Ways to Use Short Video Content for Your Small Business

The face of social media has changed significantly in a short time, and today short video content is dominating user news feeds. While some social media platforms use video as a feature, like Instagram Stories, others, such as TikTok, use short videos as their main form of communication. Businesses can then leverage this content on their own social media pages to help improve their customer engagement and boost sales. To share insights on how to do just that, 12 experts from Young Entrepreneur Council (YEC) answer the following question:

April 18th, 2021

8 Tips for Crafting the Perfect Business Email

Writing a business email? Don't hit "send" until you've completed these key steps.

April 16th, 2021

11 BUSINESS LEADERS PREDICT THE NEXT BIG STEP IN ENCRYPTION TECHNOLOGY

Members of Young Entrepreneur Council share their predictions for upcoming advances in encryption tech.

April 16th, 2021

Nine Small Actions Business Leaders Can Take To Ensure Diversity In Hiring

With the increasing awareness of the need for diverse workplaces and teams, diversity, equality and inclusion (DEI) policies have become a pressing issue in the business world. Yet, not every business owner knows where to begin or what to do to ensure their company is hiring for diverse backgrounds and skills.

April 13th, 2021

10 Effective Strategies to Avoid Decision Fatigue as a Busy Entrepreneur

Make the decision to make fewer decisions.

April 13th, 2021

10 Times You Should Definitely Not Text Your Customers

April 7th, 2021

13 Poor SEO Habits Marketers Should Avoid

Search engine optimization is a prominent concern for marketers across all industries and for any business with an online presence. Having good SEO habits is likely to get your website ranked on search engines above your competitors. However, poor SEO habits likely won’t produce the results you’re looking for and can potentially lead to your site getting heavily penalized.

April 7th, 2021

Turn Your Weaknesses Into Strengths: Eight Key Strategies For Entrepreneurs

Many entrepreneurs learn early in their careers that they are never going to be the best at everything. When it comes to running a business, most entrepreneurs do some things really well but can be terrible at something else. However, strengths and weaknesses are all part of the human condition, and even the most seasoned business owner is not without weakness.

April 6th, 2021

10 Perks Companies Can Offer to Boost Employee Morale and Retention

In addition to the position itself, company benefits are one of the most important elements that candidates carefully consider when gauging whether they want to join a company. Once an employee is on board, these perks can also play a role in whether or not an employee chooses to stay and whether they get the sense that the company values their contributions. To help leaders determine which benefits to offer, 10 members of Young Entrepreneur Council (YEC) explore the following question:

April 6th, 2021

Employees Feeling Uninspired? Eight Techniques To Get Their Creativity Flowing Again

No matter what type of business you're in, your team will undoubtedly encounter problems with creativity and inspiration sooner or later. It’s difficult for any human being to always be “on” creatively, and these uninspired moments can happen during the most inopportune times.

April 5th, 2021

12 Steps to Surrounding Yourself With Positive People

Whether you’re a business leader or just someone trying to improve their life, surrounding yourself with positive people can be an important part of personal development. Aside from offering support when you most need it, positive people can also challenge you to grow and evolve as an individual, all while giving you the confidence you need to take action.

April 5th, 2021

15 CRM Tools To Help Businesses Build Positive Customer Relationships

Building positive relationships with your customers is essential to running a successful and sustainable business. That’s why many business owners rely on customer relationship management (CRM) tools to connect with clients and nurture ongoing interactions.

March 30th, 2021

13 Essential Lessons About How to Manage Well

March 30th, 2021

Nine Underrated Skills All Entrepreneurs Should Possess

Entrepreneurs can come from any background, any place and with any experience level. Yet because entrepreneurs task themselves with starting companies to develop solutions and generate value, it’s vital that they have a specific set of skills that help them get the job done. These skills are a necessary part of the entrepreneur’s tool belt.

March 30th, 2021

Won an Award? 9 Smart Ways to Leverage It to Boost Your Brand

March 30th, 2021

Eight Ways Companies Can Educate Customers About Cybersecurity Threats

For many companies, it’s not always clear whether or not they should be responsible for educating their customers about the dangers of cyber attacks and malware. But as cybersecurity becomes a greater threat, even non-tech companies are considering the best ways to communicate these dangers to their customers.

March 29th, 2021

Four Active Ways To Get Your Creative Juices Flowing

Different tactics work for different people, so it’s crucial to find the method that works for you.

March 26th, 2021

12 TIPS TO TAKE YOUR E-COMMERCE ADS TO THE NEXT LEVEL

Members of Young Entrepreneur Council offer tips for developing effective, sales-boosting e-commerce ads.

March 26th, 2021

Eight Entrepreneurs Share Lessons From Business Disasters That Were Blessings In Disguise

Devastating occurrences sometimes happen in business without a lot of forewarning. Entrepreneurs can leverage insurance to protect themselves from things such as fire or theft, but there are other less obvious disasters that are more difficult to prepare for.

March 26th, 2021

12 Key Traits to Look for When Hiring for Your Early-Stage Business

March 26th, 2021

12 Web Design Elements That Will Boost Traffic on Your Homepage

Good web design can make or break a modern business. If your website is smooth and easy to navigate, it will attract more users and is a vote of confidence for your organization. A poorly designed site can have the opposite effect, turning users away no matter how good the product is.

March 22nd, 2021

11 Tips to Always Keep Your Social Media Content On Brand

As with other marketing efforts, social media can sometimes be a challenge because it has to balance customer appeal with staying true to its brand promise. But with so many social media platforms, trends and opportunities for innovation, it can be easy to let the brand message get lost along the way. So how does a company keep all of its different social media profiles and content on brand with each and every post? Below, 11 experts from Young Entrepreneur Council (YEC) examine the following question:

March 22nd, 2021

13 Entrepreneur-Recommended Habits To Maintain Productivity (Even When You're Busy)

No matter how stressed or busy you get, the right habits can keep you moving forward.

March 19th, 2021

Eight Clever Ways Companies Can Use Live Video To Boost Their Brand Following

Video remains one of the most popular marketing formats that companies can use to reach out to their customers, and with so many online platforms adding live video capabilities, more companies than ever are able to interact with their customers in real time. 

March 19th, 2021

10 Tips to Make a Good First Impression and Authentically Connect

First impressions set the stage for how someone sees you. Most human beings draw conclusions about others from the first thing they do or say. In business, that means that initial meeting is especially important. 

March 18th, 2021

Creating A Mobile App For Your Business? 14 Ways To Keep Consumers Coming Back To It

To appeal to today’s on-the-go world, many businesses have considered the value in creating a branded mobile application for their customers. In theory, it's a great idea—but app fatigue is very real, and if you don't want users to delete your app after a few uses, you need to give them a good reason to keep coming back.

March 18th, 2021

14 RESOURCES TO HELP YOU KEEP UP WITH THE FAST-MOVING TECH INDUSTRY

Members of Young Entrepreneur Council share their favorite resources to help you stay abreast of industry changes.

March 17th, 2021

Small Business Owners: Eight Impactful Reasons To Leverage Cloud Technology

Because they often have very limited resources, small businesses have to be intentional about the tools they use. They don’t have the luxury of testing out and paying for expensive software and systems they ultimately may not keep, so it’s important that their chosen solutions are budget-friendly and effective from the start.

March 16th, 2021

12 Ways to Make Hiring a Priority — Even When You’re Swamped

March 16th, 2021

Nine Practical Ways To Protect Your Company From Hackers And Phishing Attacks

Sensitive information is stored and accessed digitally by businesses every day. While it's a lot more convenient for companies to have data stored digitally, unfortunately this also means these files are more vulnerable to attacks from hackers. Malicious users can gain access to a company’s data in several ways, including phishing, a method which takes advantage of unsuspecting employees as a gateway. 

March 12th, 2021

11 Virtual Team-Building Activities Your Employees Will Love

The world of work has changed significantly over the last year, with many companies moving to fully remote work. With this new environment comes a new way of managing. As teams are physically separated, it becomes even more important for leaders to find ways to bring them together. To offer some ideas on how to build such camaraderie, 11 members of Young Entrepreneur Council share their thoughts on the following question:

March 11th, 2021

Seven Steps To Take When You Notice A Top Employee Is Off Their Game

Sometimes, even employees who have a track record of excellent work can have bad days. But when bad days become bad weeks or even months, leaders should take the time to investigate. However, because it could be a sensitive situation, it may be best to take it slow and follow a few key steps.

March 9th, 2021

13 STRATEGIES FOR OVERCOMING SELF-CRITICISM

Members of Young Entrepreneur Council share their best tips for combating the discouraging thoughts that plague many entrepreneurs.

March 4th, 2021

11 STRATEGIES TO ENCOURAGE MOBILE APP DOWNLOADS

Members of Young Entrepreneur Council explain the tactics they've used to encourage customer downloads of their branded mobile apps.

March 4th, 2021

Streamline Your SaaS Vendor List With These 13 Entrepreneur-Recommended Tips

Many businesses rely on software-as-a-service (SaaS) companies to help them run their everyday operations. However, with so many specialized vendors, it's easy to lose track of the number — and price tag — of the SaaS providers you're working with. To help, members of Young Entrepreneur Council weighed in on the following question:

February 26th, 2021

Your Personal Blog Can Get You a Job — If You Include These 11 Things

February 26th, 2021

Eight Things Machine Learning Can Do To Improve Your Daily Customer Interactions

As machine learning becomes more prevalent in business, it has the potential to affect a company’s day-to-day interactions with its customers, whether positively or negatively. Many businesses have already invested heavily in machine learning and have found great success. However, new tech can always be intimidating, scary or potentially difficult to implement.

February 25th, 2021

15 WAYS BUSINESS OWNERS CAN MAKE THE MOST OF SOCIAL MEDIA

Members of Young Entrepreneur Council offer their firsthand insights on leveraging social media effectively this year.

February 24th, 2021

9 Expert Tips to Supercharge Your Business LinkedIn Page

February 24th, 2021

Employers: Eight Red Flags You May Not Notice Until After You’ve Hired Someone

During the interview process, there are some red flags that will be immediately apparent to an employer. Unfortunately, there are also a few of them that may slip by unnoticed, and it's only after the hire starts working that the company realizes they may have made an error.

February 23rd, 2021

Six Ways To Ensure Stakeholders Are Impressed With Your Company’s Performance

Between investors, customers, employees and all other people with particular interest in a company, business leaders can have a difficult time trying to please all their stakeholders. But because the performance of a business is directly related to how the stakeholders feel about the company, aiming for overall stakeholder satisfaction is a necessary goal.

February 22nd, 2021

10 Healthy Ways to Avoid Comparing Your Success to Your Peers’

When surrounded by others, it can be difficult not to compare your successes to everyone else’s. Unfortunately, this competition can lead to stress and can easily create situations where you feel insecure about your path in life. But remembering that success looks different for everyone is just one step to maintaining your confidence.

February 22nd, 2021

13 Crucial Roles You Should Consider Hiring First When Building a Marketing Department

Marketing is a crucial element of any successful business, and even small business startups will need to begin building their marketing department as soon as possible. However, some marketing roles are more critical to your business’s success than others. To help you determine which role you need to hire for first, 13 experts from Young Entrepreneur Council (YEC) answer the following question:

February 20th, 2021

7 Product Design Trends to Watch For in 2021

2020 brought a plethora of changes to consumer behavior. Many of these changes will serve as inspiration for new product ideas and functions that will help businesses better serve their customers in the year ahead.

February 19th, 2021

Have You Tried Video? And 8 Other Strategies for Narrowing Down a Mountain of Resumes

February 16th, 2021

How To Stick To Your New Year's Resolutions For 2021

For many people, it’s challenging to stick to New Year’s resolutions. Only a few weeks in, people tend to abandon their goals and fail to reach the place they want to be. But by following these tips, you should be able to stick to your resolutions and see them come true.

February 10th, 2021

Eight Steps To Take To Determine Your Niche And What Makes Your Brand Stand Out

As an entrepreneur, it’s important to keep an eye on your competition and find ways to set yourself apart from others in your industry. Especially in a saturated market, it's vital to stand out with a strong personal brand.

February 8th, 2021

Nine Smart Ways To Unify Online And Offline Marketing Strategies

Whether through branded content on social media or print ads for specific products, consumers often first encounter a company through its marketing efforts, and reaching target customers both online and offline is integral to a brand’s success today.

February 8th, 2021

10 Ways to Practice Mindfulness During Work

Entrepreneurs often find themselves swamped by work, with little or no time to be mindful of themselves and what is happening around them. Mindful moments aren’t always easy to come by, so business leaders need to take advantage of them when they show up or learn to be intentional about making the time for them.

February 8th, 2021

Want a Candidate to Accept Your Job Offer? 12 Things to Include in Their Offer Letter

If you’re trying to attract highly qualified professionals to your company, it’s likely that they’re mulling over multiple offer letters in addition to yours. To incentivize a top job candidate to accept your offer, you have to find a way to make it stand out. To help, a panel of Young Entrepreneur Council (YEC) members answered the following question:

February 8th, 2021

8 Easy Ways Entrepreneurs Can Get Started Using Live Video for Their Business

February 8th, 2021

The Worst Business Advice We’ve Ever Heard

Business advice can come from anywhere, even from those who have never owned a business. But if you’re a new entrepreneur just starting out, you tend to soak up all the information that you can. The most significant problem is there’s no simply way to tell the lousy advice from the good advice. Sometimes experience is the only way to figure out the difference.

February 5th, 2021

Eight Expenses CEOs Might Not Think To Budget For

When heading a company, there are certain budget items that should be of critical concern. Basics like payroll and product costs are easy to figure in to your operational budget. But business is nothing without its unexpected expenses, and there are bound to be a few that CEOs will forget to account for.

February 5th, 2021

Seven Effective Ways Leaders Can Track Department-Specific Goals

Many companies set goals for the year, but can often lose track of them as other problems and priorities arise. Ensuring each department has its own goals to work toward is one way to help prevent this issue. But how can a leader figure out if each department is on track with its goals?

February 4th, 2021

Nine Techniques For Structuring A More Productive Workday

Entrepreneurs typically have long, nonstandard workdays, with some even working more than 15 hours at a time. Yet even though they may be spending all this time working on their business, there's no guarantee that their days are truly as productive as they could be.

February 4th, 2021

11 Steps Toward Building an Email List that Yields a Good ROI

Email lists are fantastic tools for keeping in contact with consumers, sharing information and generating leads. But putting together an email list and figuring out how to attract customers to your list can take a lot of time and effort if not done thoughtfully.

February 3rd, 2021

How To Ensure A Seamless Transition When A Key Company Leader Leaves

When a leader leaves your organization, even on amicable terms, it could prompt a significant upheaval in the department that they were a part of. Depending on how intrinsic they were to that department’s function, their departure may even shift the company's operations.

February 2nd, 2021

Eight Ways To Be More Transparent With Staff In 2021

Like a well-oiled machine, businesses can only function if all elements of the company are in sync and working toward shared goals. Getting each department, team and employee on the same page, however, requires a certain level of transparency. Yet, so many entrepreneurs miss this vital detail when it comes to managing their business.

February 2nd, 2021

12 Rules to Better Manage Client Expectations Early On

When a client signs on with your business, they have certain expectations about what your performance will be. The best way to end up with a happy client, however, is to manage these expectations early on. If you don't, and a client feels as though they should have gotten more from your business but didn't, their testimony could severely damage your future business and your reputation. To ensure you don’t end up in this situation, 12 experts from Young Entrepreneur Council (YEC) share their insights on the following question:

February 1st, 2021

10 Ways to Turn Employees into Brand Ambassadors for Your Business

Without the support of employees, a company’s branding efforts can only be so successful. It’s when the whole team comes together to promote the business, and your employees have all become effective brand ambassadors, that your business’s brand is able to truly shine. But forcing employees to take part in branding efforts can seem demanding and may not have the same result as when they contribute voluntarily.

January 29th, 2021

Seven Key Strategies To Ensure You’re Hiring The Right People

An entrepreneur is only as powerful as the people they surround themselves with. Starting and attempting to grow a business can be a difficult journey, and the sheer amount of outside challenges you need to tackle can be overwhelming. That is why a solid support network is one of the most important things a business owner should create.

January 28th, 2021

Don't Like Your Colleague? 14 Tips to Develop a More Positive Working Relationship

January 28th, 2021

Nine Tips To Conduct An Effective Trial Period For A Potential New Hire

The goal of any recruitment effort is to find a candidate who would be a good fit for the company. This would mean that the hire would not only be proficient in their role, but would also do well within the specific company culture. But beyond an interview, how can leaders ensure new hires will be the right choice?

January 27th, 2021

Eight Gadgets These Business Leaders Can’t Live Without

Every day, new devices pop onto the scene promising change and innovation. For an entrepreneur who's focused on the expansion of their organization, staying up to date with the latest technology that can support personal and business growth is essential. Whether it’s in a simple or a major way, some of these technologies carry with them the power to change how we do business altogether.

January 26th, 2021

11 Tips to Make Your Sponsored Social Media Posts Stand Out

January 25th, 2021

14 STRATEGIES TO PREPARE YOUR COMPANY FOR THE AUTOMATION REVOLUTION

Members of Young Entrepreneur Council share how to prepare your company for greater integration of artificial intelligence and automation.

January 25th, 2021

11 Tips to Remember Your Potential When Tough Times Knock You Down

Everyone feels down from time to time, even entrepreneurs. Constantly surrounded by others who are seemingly experiencing success, business leaders can sometimes have a hard time reminding themselves of their own potential.

January 25th, 2021

Eight Important Ways To Promote Inclusion And Diversity In Your Workplace

Inclusion and diversity have certainly become buzzwords in recent years, but they are more than just a passing fad; They are vital elements to a business's success. A diverse, inclusive workforce leverages the knowledge and experiences of a broader cross section of society and helps bring the business closer to the people it serves.

January 22nd, 2021

Seven Steps These Entrepreneurs Wish They Would’ve Taken Before Starting Their Businesses

Information can be a valuable resource, and having enough of it is key to helping business owners make smart decisions. But lack of information or experience can also have an impact. Even seasoned entrepreneurs have regrets or moments when they wish they had done something differently if they knew at the beginning what they know now.

January 22nd, 2021

11 Ways to Boost Employee Morale and Productivity During the Cold Days of Winter

For many companies, maintaining a high level of engagement and motivation among employees during the dark winter months can be quite a challenge. And with a growing remote work environment, it is even more difficult to make sure your team stays engaged and productive while also ensuring they make time for self-care. To help, 11 entrepreneurs from Young Entrepreneur Council reflect on the following question:

January 22nd, 2021

18 Tools Businesses Should Leverage for Customer Engagement in 2021

Entrepreneurs share their favorite tools, apps, and software for managing and interacting with customers.

January 21st, 2021

13 Tips for Attracting Top Candidates When They’re Already Employed

January 19th, 2021

Important Factors to Consider Before Franchising Your Business

If you’re looking to expand your business, franchising your business could be a great option. Growing a company by franchising can offer many benefits—but you need to be aware of the drawbacks, too. To determine whether or not you should franchise your business, we asked members of Young Entrepreneur Council the following question:

January 19th, 2021

12 PREDICTIONS FOR THE MOST IMPACTFUL IOT DEVICES OF 2021

Young Entrepreneur Council members look ahead at consumer IoT device trends they expect we’ll see more of this year.

January 19th, 2021

Nine Communication Habits Of Great Leaders (And Why They Make Them So Great)

Communication is one of the most essential skills that a business leader needs to master to be successful. Great leaders may develop their communication skills early on in their careers, but they also have created and maintained habits that help them communicate more effectively.

January 19th, 2021

12 Strategies to Make Your Customer-Facing Content More Engaging and Authentic

January 17th, 2021

13 Recruiting Lessons to Remember When Hiring for a Senior Position

Hiring for a senior position at a company usually requires a lot more time and effort than hiring for other positions. In many cases, business owners may have a hard time finding the most effective way to source senior talent for their organization. You don't want to lose out on great talent, but you also need to spot the best talent out of the field of applicants, because making a wrong hire at this level can spell disaster for the organization.

January 15th, 2021

Fight Distractions and Stay on Task With These 13 Productivity Strategies

January 14th, 2021

10 Ways to Optimize Your Virtual Hiring Process

January 12th, 2021

13 Self-Care Activities to Get You Through the Dark, Dreary Winter Months

The dark and dreary months of winter often take a toll on people’s mental health. Thankfully, there are ways to keep your spirits bright through this season so you can stay motivated and inspired in your business and life.

January 11th, 2021

Eight Key Strategies To Get Investors Interested In Your Business

Finding funding is typically one of the most challenging parts of starting a new business. The risks versus rewards of investing in new companies can usually have investors worried about jumping in. The responsibility is then on the entrepreneur to make their business idea exciting and attractive enough to warrant investors' attention.

January 8th, 2021

13 BEST PRACTICES FOR ENGAGING AND RETAINING MOBILE APP USERS

Members of Young Entrepreneur Council offer some effective ways to keep users coming back to your mobile app.

January 4th, 2021

11 Tips for Hiring a Part-Time Employee to Help With Your Business’s Finances

Small businesses, like any business, have finances that need to be kept in order. Owners can deal with these duties to a point; however, small businesses tend to grow, and hiring an employee dedicated to keeping the company's finances in check is often a necessary next step. Luckily, many small business owners can hire someone on a part-time basis. This route carries a lot less overhead in terms of time and money compared to hiring a full-time employee, but it also comes with its own challenges. That’s why we asked 11 entrepreneurs from Young Entrepreneur Council (YEC) the following:

January 4th, 2021

Tips for Dealing With Controversial Topics on Social Media

Social media is a place for anyone to express their opinions and beliefs, and often that means talking about controversial topics. Sometimes, a business may post something that sparks a heated debate, or its social media followers might bring up these touchy issues on the business’s page, leaving the brand to come up with a response that won't offend or alienate its audience.

January 4th, 2021

STRUGGLING TO DELEGATE? 13 TIPS FOR THE HANDS-ON CEO

Members of Young Entrepreneur explain how hands-on CEOs can get more comfortable with delegation.

January 4th, 2021

How To Win Customers With Voice Search: Three Simple Tips

Now that voice search is on the rise and gaining more popularity, there’s a whole new dynamic to consider when implementing SEO tactics.

December 30th, 2020

Eight Techniques For Navigating Difficult Conversations As A Leader

As an executive, difficult conversations often come up in the workplace. It may be something as sensitive as expressing a concern to an employee or explaining why the company's letting someone go.

December 30th, 2020

18 Things to Consider Before Committing to Business Insurance

18 entrepreneurs from YEC look at the main reasons why an organization should get insurance.

December 28th, 2020

Confront Adversity Head-On With These 15 Steps

Facing adversity can help you grow in ways you never imagined.

December 28th, 2020

Eight Obstacles Entrepreneurs Never Expected To Have To Overcome When Starting Their Businesses

The easiest part of opening a business is coming up with the idea and filing the paperwork. The most challenging part often might not be apparent right away. No leader can predict or prepare for every obstacle they might encounter as a business owner, and hurdles can vary by industry and by each entrepreneur. However, with a little insight from more experienced entrepreneurs and the right mindset, you can successfully guide you and your business through any challenge.

December 28th, 2020

8 Entrepreneurs Share the Best Marketing Lesson They've Learned in 2020

[LONG FORM EMAILED TO KELSEY]

December 28th, 2020

13 Unusual But Effective Strategies for Sharing Your Company Culture With New Hires

Onboarding a new employee is an exciting time for any business. While you're eager to get your new team member up and running on their tasks, you also need to ensure they understand the company culture and will mesh with your organization for the long term. That's why we asked the members of Young Entrepreneur Council (YEC) the following question:

December 21st, 2020

9 Things Mobile Marketers Should Do Better in Q1 The first quarter of any new year comes with its own challenges and expectations for marketers. WIth mobile marketing having grown exponentially in this pandemic-hit world of social distancing and remote work, marketers will have their work in Q1 of 2021 cut out for them. So what should mobile marketers focus on doing better in the first quarter of the new year and why?

December 17th, 2020

Want to Boost Your Team's Programming Skills? Try These 15 Expert-Recommended Tools

Programming is highly in demand in today's digital-first world. Try these tools, courses and platforms recommended by business leaders.

December 17th, 2020

10 Effective Methods for Locating the Right Talent

Businesses are in an unenviable position of having to find the most talented individuals in their field and entice them to work at their organization. In many cases, finding qualified candidates has come down to creating the right ads and vetting candidates properly.

December 17th, 2020

12 Considerations When Creating Your Pricing Structure

Prices can make or break a business, and deciding on what to charge for a particular good or service varies by the company. Finding the "sweet spot" for your pricing takes a bit of market research and a lot of trial and error, especially for new entrepreneurs. Sometimes, their approach to pricing structure can change over time, evolving to account for further information they learn in their journeys as business owners and new key considerations that affect a company’s pricing model. That’s why we asked 12 entrepreneurs from Young Entrepreneur Council (YEC) the following:

December 17th, 2020

Planning For Q1 Of The New Year: Eight Tips For Success

The end of this year is right around the corner, and smart business owners will already be setting up plans and goals for the coming first quarter. Planning helps a business take stock of what it's achieved thus far and what it can hope to accomplish in the first quarter of the new year, given its available time and resources.

December 15th, 2020

No Product Reviews? Here's How to Encourage Amazon Sales Anyway

December 15th, 2020

Nine Business Leaders Share The Biggest Mistakes They Made As A New Boss

It’s a myth that successful leaders never make mistakes – even the best leaders have slip-ups from time to time. It’s crucial to learn from those mistakes so they aren’t repeated and equally important to be transparent with your employees when remedying the situation. 

December 15th, 2020

12 Foolproof Methods of Growing Your Email Subscriber List

Email marketing is still among the most effective ways to target an audience. However, for email marketing to be successful, you need to encourage people to sign up for your email list. This step might seem like a simple task, but recently consumers are extra-protective about their email addresses. Individuals have been flooded with spam and have become a lot more cautious about who they share their information with.

December 15th, 2020

12 Unique Ways to Boost Social Media Engagement

If you've been around the marketing world at all lately, you'd realize how much of a game-changer social media can be for a business. Setting up posts, scheduling them to come out, and engaging with those who follow your social media feeds can help you cultivate your audience.

December 10th, 2020

Switching Industries? 11 Ways To Figure Out The Right Fit

Whether it’s frustration from limitations in their current industry or being shaken by the instability of the job market during COVID-19, many professionals are starting over in their careers, possibly in a new industry entirely. 

December 7th, 2020

12 Practical Steps to Cut Down Your Work Hours

It’s already well-known that entrepreneurs spend a lot of their time working on getting their businesses off the ground and keeping them solvent. It's not uncommon to hear a business owner working 50 or 60 hours a week. Many of us know how 10- and 11-hour workdays feel and the negative impact this amount of work can have on one’s mental and physical health. To address the issue, busy professionals need to find a way to work smarter and gradually reduce the number of hours spent to run the business. That’s why we asked 12 entrepreneurs from Young Entrepreneur Council (YEC) the following:

December 3rd, 2020

14 Ways to Achieve Personal Goals While Successfully Running a Company

December 3rd, 2020

How To Personalize Your Products In Three Simple Ways

There are several ways your business can take advantage of personalization to increase sales, improve lead generation and more. When you use the elements of your brand that set you apart, you give your customers a reason to choose you over your competitors.

December 2nd, 2020

14 WAYS TO REDUCE ONLINE CART ABANDONMENT AND CONVERT MORE SITE VISITORS

Everyone online shopper has added items to their cart, only to close out of the website before completing the purchase. This behavior has led to an average online cart abandonment rate of 60% to 80% for many e-commerce sites.

December 2nd, 2020

16 Excellent Sales Automation Tools

16 entrepreneurs from YEC share their favorite sales automation tools and strategies and explain why they work.

December 1st, 2020

Have You 'Outgrown' Your Original Employees? Here's How To Assess Their Evolution

When you first start your business, every member of the “founding team” -- i.e. you and your first employees -- is crucial to its early success. As your business grows and changes, there may come a time when you feel yourself starting to outgrow your original employees.

November 30th, 2020

Try These Nine Expert-Recommended Strategies To Take Your Blog To The Next Level

Blogging is a great way to share information and valuable content with your audience. It also brings a great chance to send potential consumers your way based on your search engine optimization (SEO).

November 30th, 2020

7 Expert Tips for Acquiring Your Startup’s First Customer

LONG-FORM ARTICLE EMAILED TO KELSEY

November 23rd, 2020

14 Traits That Will Get Employers to Notice You

November 23rd, 2020

11 Best Methods for Achieving Uninterrupted Focus

Entrepreneurs can be easily distracted. Whether it's new ideas popping into their heads or the demands of their businesses, distractions abound and can easily steal away your focus.

November 23rd, 2020

12 Ways Service-Based Businesses Can Take Advantage of the Holiday Season

The holiday season is usually a goldmine of opportunities for product-based businesses that deploy specific marketing strategies to make their offering stand out and be relevant for that time of the year. While service-based businesses typically find it more difficult to capitalize on this season’s business opportunities, there are still several creative strategies they can deploy to make holiday marketing work in their favor. To help, we asked 12 entrepreneurs from Young Entrepreneur Council (YEC) the following:

November 18th, 2020

10 Smart Questions To Expect From Investors

When you set out to pitch your idea to an investor, you usually go through the most common questions that they're likely to ask. Discerning investors are careful about where they put their money, but a well-prepared entrepreneur can quickly answer a surprising amount of what they ask.

November 18th, 2020

12 SMART WAYS TO KEEP CORPORATE FILES SAFE WHEN YOU WORK FROM HOME

With most people working from home and away from their office’s internal server, data security is a pressing concern for employers. Companies and employees must make security a priority and understand how to keep their data safe when they’re working outside of their business’s secure network.

November 18th, 2020

11 Elements to Consider Before Deciding to Offer an Employee a Raise

November 17th, 2020

11 Ways “Boring” Industries Can Create Compelling Lead-Gen Content Creating effective lead-generation content can be especially challenging in an industry perceived as “boring” or generating low engagement rates. But with the right strategy and a talented copywriter, even a less-exciting industry can create content or products that would successfully boost engagement and generate leads. Here are some of the best ways to do it:

November 11th, 2020

10 Genius Questions That Will Help Your Staff Generate Ideas And Solutions

Innovation is the key to a successful and progressive business, and your staff should constantly be looking for ways to grow your brand. As a leader, it’s your responsibility to keep your workers engaged and motivated.

November 10th, 2020

LEADING THROUGH A CHAOTIC TIME? HERE'S HOW TO REGAIN ORDER IN YOUR BUSINESS

Members of Young Entrepreneur Council share their best tips for getting things back on track when your business is going through a turbulent period.

November 9th, 2020

10 Ways To Use LinkedIn's New Tools To Boost Your Outreach

LinkedIn is often thought of as the go-to social network for professionals, but it’s more than just a social media platform. It’s a powerful marketing tool for brands to engage with customers, employees and business partners.

November 4th, 2020

Nine Creative Strategies for Keeping an Audience Engaged on Your Website

A website can be a critical marketing tool as long as you manage to keep your audience engaged. Marketing can drive traffic to your website in several ways, with video, text, or image content. But once they get there, how do you keep them there?

November 4th, 2020

16 Best Practices for Optimizing Your Sign-Up and Landing Pages

It's often said you only get one chance to make a first impression, and that holds true for your company website. The visual appearance and written copy on your sign-up and landing pages must be compelling enough to grab a visitor's attention and convince them to take the next step in their relationship with your brand.

November 2nd, 2020

Want Loyalty From Your Team? Here's How To Earn It

A business is only as good as its employees. In order to thrive, you have to ensure our workers are on the same page and willing to grow with you. A truly loyal team will stand with your business during the ups and downs and dedicate themselves to the business’s overall success.

November 2nd, 2020

13 Signs You May Need a Motivation Boost

Staying motivated as an entrepreneur takes a lot of effort. In several situations, business owners find themselves struggling to point themselves in the right direction, whether in their profession or in their personal life. In both of these cases, your inspiration dictates the drive you have to accomplish your goals.

October 30th, 2020

10 Practical Ways To Support Your Fellow Small Business Owners

As a business owner, it’s important to know who your competitors are so you can keep up with the market. However, it’s just as beneficial to show your support for other small businesses, regardless of their industry. This is especially true in today’s economic climate, when many entrepreneurs are struggling to stay afloat.

October 29th, 2020

Got Negative Feedback? Nine Smart Strategies For Handling It The Right Way

No matter how diligent a person is, they will, at some point, receive negative feedback in their career. Whether it’s an unsatisfied customer, an upset manager or a tense situation with a colleague, you can’t make everyone happy 100% of the time.

October 29th, 2020

UP YOUR UGC GAME WITH THESE 13 CONTENT STRATEGIES

Members of Young Entrepreneur Council share some creative ideas for tech companies that want to leverage more user-generated content.

October 27th, 2020

12 Critical Marketing Skills in Today’s Digital Landscape As today’s digital landscape has shifted, with more companies switching to almost-entirely online operations, marketers’ roles and responsibilities are also changing. So which are some of the newest skills and competencies that are now critical for marketers to succeed in today’s increasingly digitized world?

October 26th, 2020

10 Women Share The Biggest Career Risk They Ever Took (And Why It Paid Off)

Taking risks is always intimidating. It can be scary to leave comfort and safety behind and leap toward a potentially difficult and life-altering decision. But anything worth having rarely comes from taking the easy path.

October 26th, 2020

Here's How to Foster a Community Around Your Brand

[long-form emailed to Kelsey]

October 26th, 2020

4 Simple Ways to Improve Communication in the Workplace

Assess your current situation and fill the cracks.

October 22nd, 2020

13 Best Practices to Run a Successful Podcast

October 21st, 2020

12 BIG UPCOMING TECH TRENDS ENTREPRENEURS PLAN TO LEVERAGE

Members of Young Entrepreneur Council share the upcoming technology trends they're most excited about and how they plan to jump on board.

October 15th, 2020

How To Encourage Employees To Take Time Off And Recharge

There's some merit to the adage of working hard to play hard. With workers devoting their all to a business, especially when it's just getting off the ground, it can be easy for them to lose sight of their need for relaxation. Therefore, it is up to the leaders to intervene and help employees realize that their peace and mental health are just as important as the valuable work they do.

October 15th, 2020

14 SIMPLE CHANGES THAT WILL IMPROVE YOUR MOBILE ADVERTISING STRATEGY

Members of Young Entrepreneur Council offer suggestions for entrepreneurs that want to change up their mobile ad campaigns.

October 15th, 2020

11 Warning Signs a Deal Is Going to Fall Through

Being able to close a deal is a crucial part of an entrepreneur’s skill set, but sometimes, vendor agreements and partnerships can fall through due to unavoidable circumstances. Knowing that a deal is about to fall through before that actually happens can be quite beneficial for a company, as it gives the opportunity to choose its next steps in advance: pursue the agreement more aggressively, back off and let it fail, or do nothing and see if it corrects itself. However, before the business can take any action, it must be able to identify the telltale signs of a deal collapsing. To help, we asked 11 entrepreneurs from Young Entrepreneur Council (YEC) the following:

October 12th, 2020

11 Things About Success No One Will Tell You

Everyone wants to be successful, but not many people understand what success brings with it or what it means exactly. Success is a personal thing -- where one person may see achievement, another may see settling for what they can get. Success is a goal, and there are many roads to get there, but not everyone's version of success is the same.

October 12th, 2020

20 Uniquely Useful Tools for Conducting Market Research

These 20 entrepreneurs from YEC discuss their favorite market research tools and why you should be using them.

October 9th, 2020

How to Communicate Important News Internally: 15 Best Tips

An effective internal communications strategy is essential when trying to build a cohesive team working together toward the same goal. Especially when it comes to announcing important news to your team, using the right internal communications approach is of utmost importance. The right communications strategy ensures the communicated message is clear and easily understood, leaving no room for error. That’s why we asked 15 entrepreneurs from Young Entrepreneur Council (YEC) the following:

October 8th, 2020

Nine Big Hurdles Of Adopting Artificial Intelligence (And How To Overcome Them)

Artificial intelligence is an extremely valuable tool that can save your business time, energy and money. However, implementing AI can be a big challenge for any company. From choosing the right AI-powered tool to setting up the right data inputs and workflows, the process of adopting AI can be stressful and cumbersome, especially if you’re unfamiliar with the inner workings of this technology.

October 7th, 2020

Want To Create A Timeless Brand? Here's How To Do It

A truly timeless brand sticks with people for a long time, no matter how many trends emerge or how the world around them changes. Not every business ever reaches this stature, but it’s something your brand should work and strive toward if you want to be memorable.

October 7th, 2020

11 IMPORTANT TRAITS TO LOOK FOR IN A SENIOR CREATIVE DIRECTOR FOR PRINT AND WEB

Members of Young Entrepreneur Council explain which qualities a hiring manager should seek out in a senior creative director who's working on both print and web campaigns.

October 6th, 2020

10 Brilliant Strategies For Maximizing Your Commute Time And Improving Your Life

Many companies that shifted to remote work during the COVID-19 pandemic have helped employees eliminate their daily commute. However, some professionals do still need to make regular trips into the office – and spending time commuting to work can feel stressful and counterproductive. If you use your time wisely, though, there are plenty of ways to maximize your commute and make it a productive one.

October 5th, 2020

11 New Technologies Impacting Product-Based Businesses As technology advances by leaps and bounds, its impact on the business world is growing exponentially. For product-based businesses in particular, leveraging the right technology is key when it comes to manufacturing, promoting, advertising and commercializing their offering. Here are several recent or upcoming technologies expected to have the biggest impact on product-based businesses.`

October 5th, 2020

15 Entrepreneurs Share the First Hires They Made for Their Business and Why

October 5th, 2020

14 TECH TRENDS EVERY ENTREPRENEUR SHOULD PREPARE FOR

Young Entrepreneur Council members share some upcoming tech trends they believe will have an important impact on business leaders.

October 5th, 2020

14 MAJOR TECH ISSUES OF 2020 (AND THE INNOVATIONS THAT WILL RESOLVE THEM)

Members of Young Entrepreneur Council discuss some of the past year's most pressing technology concerns and how we should address them.

October 2nd, 2020

Eight Creative Ways To Sort Viable Applications When You’re Short On Time And Funds

When a business advertises for a position, you can be assured that there will be a flood of applications coming in. If you're a young entrepreneur with a small company, you'll be doing most of the application sorting yourself. The first step is determining which applications suit the character, demeanor, and qualifications you're looking for.

September 30th, 2020

11 Unique Strategies for Reaching Out to Generation Z Audiences

With each passing year, demographics change. Where a company's core demographic might have been millennials a few years ago, today it's shifted to Generation Z. Unfortunately, there's a marked difference in values between generations, and businesses need to revamp their marketing strategy to reach out to their newest client base without alienating their other followers.

September 30th, 2020

15 TIPS FOR SCALING UP YOUR SERVICE-BASED BUSINESS

Members of Yount Entrepreneur Council offer their tips for effectively growing a service-based company.

September 29th, 2020

15 Ways to Get Return Visitors to Read Your Blog

If you're like the hundreds of content marketers out there that have invested in blog content, you want people to read it. If you've been watching your metrics for visits, you might realize that many visitors don't even bother with your blog. Sure, they might follow a social post from your media to your blog, and possibly read a single entry, but they won't engage further than that.

September 29th, 2020

12 Nontraditional Marketing Channels That Are Surprisingly Effective

Social media following is an integral part of executing a successful marketing strategy. Engagement on social media is far higher than other channels. However, despite their constant presence, social media networks aren't the only way for a company to do outreach and connect to their core audience.

September 25th, 2020

13 Expert-Recommended Tricks For Accelerating Your Online Growth

For online businesses, a high-performing website that encourages engagement and conversions is the key to successful growth. It often takes time to build up a steady stream of website visitors and consistent buyers. However, there are some things you can do to help accelerate the process.

September 24th, 2020

15 Smart Ways to Get More Mileage Out Of Your Digital Content

If your company has a blog and social media presence, you know how challenging it can be to keep up with the constant demand for new content. Recycling and updating existing content is a great way to put a fresh spin on what you’ve previously published without the hassle of coming up with a brand-new idea.

September 24th, 2020

Move Your Career Forward By Making Your Core Strengths Even Stronger

Whether you’re job hunting or starting a business, it’s important to play to your strengths throughout your career. By zeroing in your natural interests and aptitudes, you’re more likely to find the right opportunities and achieve success. That’s why it’s a good idea to continually refine and improve upon your core strengths.

September 23rd, 2020

17 Utilities to Automate Marketing for Better ROI

17 leaders from YEC share the tools and processes they use and why they work.

September 22nd, 2020

Want To Attract (And Keep) The Right Clients? Try These 10 Strategies

Having the right clients can make all the difference in your business’s success. Of course, finding those ideal clients isn’t always easy. You don’t want to be too selective and turn down a good business opportunity, but you also don’t want to overextend yourself for a client who won’t stick around in the long run.

September 21st, 2020

Stressed Out? 15 Practical Actions to Combat Doubt, Fear and Anxiety

Today's world is more stressful than ever. The fast-paced, always-on environment many of us operate in is enough to cause anxiety among even the most organized leaders. Throw in the current global pandemic and an economic recession, and it's no surprise that many people are experiencing doubts and fears in their personal and professional lives.

September 21st, 2020

13 Best Tips for Practicing Your Investor Pitch

Entrepreneurs should all know by now how nerve-wracking delivering a pitch to investors can be. If you've invested a lot of your time and effort into designing a business idea, you want to get the point across to investors effectively. As with anything, practicing your delivery can go a long way toward making a steadier presentation. That’s why we asked 13 successful entrepreneurs from Young Entrepreneur Council (YEC) the following question:

September 18th, 2020

How To Effectively Market Your Small Business

When people know who you are and continue getting to know your brand and its values, they’ll slowly build your customer base.

September 18th, 2020

Eight Considerations When Allocating Your Social Media Budget

The entire marketing world knows how powerful a well-funded social media campaign can be when growing a brand image. It can be challenging for smaller entrepreneurs to determine how much money should go into this part of your marketing, as there are several dozen social media channels that you can invest in. How do you determine how much money to dedicate to one or more of those social media accounts?

September 18th, 2020

12 Effective Recruitment Methods to Help You Find Your Next Best Hire

September 16th, 2020

13 Valuable Resources for Learning New Work-Related Skills

September 15th, 2020

Feeling Unmotivated at Work? Here Are 11 Ways to Refuel Your Drive

Motivation works cyclically. There are moments when you feel as though you can take on the world, punctuated by moments when you feel like it makes no sense to do anything. If you've been feeling unmotivated at work recently, you're not alone. Workers worldwide go through the same moments of "boom and bust" when it comes to their motivation.

September 15th, 2020

THE 14 MOST EXCITING DIGITAL MARKETING DEVELOPMENTS OF 2020 (SO FAR)

Young Entrepreneur Council members share some of the most exciting trends and developments they've seen in digital marketing this year.

September 14th, 2020

Seven Critical Actions After Nailing An Investor Pitch

No other feeling comes close to hitting the ball out of the park for your investor pitch meeting. Unfortunately, many business owners see these small wins as overcoming the largest hurdle. The truth is that nailing the investor pitch is only the first significant hurdle.

September 14th, 2020

15 Common Buzzwords Hiring Managers Hate Seeing on Job Applications

September 10th, 2020

Feeling Burned Out? Nine Ways To Get Back On Track

When you’re overworked, it’s easy to burn out. The extra hours and workload can cause you to become stressed and ultimately less productive at work.

September 10th, 2020

12 E-Commerce Marketing Elements That Need to Change E-commerce marketing practices vary significantly based on industry, customer habits and what you’re selling, but there are some key aspects that stay the same across the entire sector. To stay relevant and competitive, businesses need to regularly review and adjust their e-commerce marketing strategies for optimal engagement and results. Here are 12 critical aspects of e-commerce marketing that are long due an overhaul.

September 4th, 2020

Nine Effective Ways To Mediate Workplace Conflict

Disagreements and conflicts are inevitable in the workplace. As a leader, it’s your job to mediate any issues between workers so your company culture remains positive and productive. However, this is often easier said than done: It takes a truly empathetic and effective leader to listen to each side and help both parties come to a mutually-beneficial solution.

September 4th, 2020

14 Smart Ways to Leverage a Virtual Assistant for Productivity

September 3rd, 2020

15 WAYS TO CREATE A MOBILE-FIRST E-COMMERCE EXPERIENCE YOUR CUSTOMERS WILL LOVE

Members of Young Entrepreneur Council explain how companies can optimize their mobile shopping experience.

September 3rd, 2020

Here's How to Cut Recruiting Costs Without Sacrificing Quality

September 3rd, 2020

11 Important Tips to Keep in Mind When Negotiating Your Salary

September 2nd, 2020

Pitched An Investor? Nine Ways To Keep The Conversation Going

Congratulations! You’ve just had a great pitch meeting with an investor. But holding an investor’s attention during your pitch is only the beginning of securing a deal. The real challenge lies in staying top-of-mind afterward. 

August 31st, 2020

15 Important Questions to Ask Yourself When Developing Your Company Mission

August 31st, 2020

Improve Your Mood in Under 10 Minutes With These 12 Strategies

August 28th, 2020

10 Clear Signs You Need To Make A Mobile App For Your Customers

Many businesses see a major shift in their success once they establish a website that lets them provide new information and tools to their customers. However, some may see even greater success if they develop a mobile app.

August 27th, 2020

Nine Cool AR/VR Elements To Include In Your Personal Branding Strategy

Once seemingly confined to the spheres of gaming and technology, virtual reality (VR) and augmented reality (AR) are becoming increasingly common in both personal and professional ventures. In fact, VR and AR can be used to great effect in one’s personal branding strategy, especially if it's giving your audience a deeper connection or more intimate look at your business.

August 27th, 2020

12 Crucial Actions to Protect Your Business When a Large Client Goes Under

Businesses thrive on interaction with large clients. They form the most significant inflow of money to the enterprise and help you meet your obligations from month to month. With so many companies closing down, it's not far-fetched to think that one of your massive clients might face bankruptcy. When that happens, you will need to have a clear plan in place to recover any overdue payments and soften the blow until you find new customers. That’s why we asked 12 entrepreneurs from Young Entrepreneur Council (YEC) the following:

August 27th, 2020

20 Free Advertising Platforms for Increased Visibility on a Budget

Free advertising has leveled up, as there are now more alternatives to paid ads than ever.

August 26th, 2020

How To Engage Your Audience With Live Video: Four Tactics

Improve user engagement, grow your audience and boost conversions with valuable live video content.

August 26th, 2020

10 Smart Ways To Ensure Your Employee Wellness Program Succeeds

Businesses are increasingly focusing on wellness in the workplace to increase employee productivity and overall satisfaction. Choosing a wellness program for your company is an important first step, but you’ll also need to ensure that it runs smoothly and that your employees get the most out of it.

August 26th, 2020

Seven Ways To Train Your Future Leaders (Besides Leadership Conferences)

For many growing teams, in-person leadership conferences have been the go-to method for training and developing the organization's future leaders. In today's world, though, there's a lot of uncertainty around when these types of conferences might return.

August 24th, 2020

Here's How To Successfully Communicate Your Brand Story To Your Audience

Building your brand is an important part of running a business. To truly connect with your audience, you must define and express who you are and your goals as a business. Often, the best way to do this is by telling your story.

August 19th, 2020

12 Unconventional Ways To Generate Ideas For Fresh, Engaging Content

Being part of a creative team is an exciting job. However, it’s difficult to always be in an innovative, inspired mindset. Often, creatives experience burnout and roadblocks that hinder their performance.

August 19th, 2020

How Busy Entrepreneurs Can Make Time for Vacation: 11 Expert Tips

Entrepreneurs have some bad habits, one of which is not knowing when they need a break. With many young entrepreneurs, it's almost impossible to take a step back and relax. Yet studies have shown that entrepreneurs that don't take time out to smell the roses risk serious health problems later on in life.

August 18th, 2020

13 Characteristics of the Most Influential People

August 18th, 2020

17 Valuable Recruitment Resources for Your Next Project

17 professionals from YEC share the best websites for locating fresh talent.

August 11th, 2020

12 Critical Elements of a Successful Rebranding Strategy Companies considering a rebrand need to carefully weigh the reasons behind the need for change, as well as potential risks. If not properly implemented or communicated to the target audience, a rebrand can misfire and end up hurting the business more. To help develop a successful rebranding strategy, here are 12 critical elements any organization should keep in mind.

August 10th, 2020

Nine Common Misconceptions About Changing Habits

Switching a “bad” habit for a good one is not always the best option.