Are your prospects asking you how they can purchase?
Coach Charles Gaudet explains what goes into crafting an offer that your customers will not turn down.
- Understand that competing on price leads to a race to the bottom; you should compete by making your offer better than the competition's.
- Learn the transactional and strategic questions that customers ask when deciding whether or not to purchase your product or service
- Realize that proactively and preemptively answering your customers' questions makes your offer stronger.
- Consider some ideas for additional incentives for your offering.
If you make your offer better and stronger than your competition, you will win without compromising on price.
