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Han-Gwon Lung

Co-Founder and Chief Executive OfficerTailored Ink

New York City Area

Member Since January 2018

About

I help business owners and marketers create the content they need to grow their brands, drive traffic, attract leads, and convert those leads into customers. As a member of Young Entrepreneur's Council (YEC) and a columnist for Entrepreneur, I also regularly contribute to publications like Forbes, Fast Co, and Inc. to help current and aspiring entrepreneurs market and run their businesses better. If you bring value to your customers but know your content could be much better—let's talk. I’ll teach you the right things to say, and show you exactly what your prospects need to see before they’ll work with you. Use www.meetwithhan.com to schedule a call. Find out more at www.tailored.ink and www.cryptocopywriters.com.

Published content

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For many companies, maintaining a high level of engagement and motivation among employees during the dark winter months can be quite a challenge. And with a growing remote work environment, it is even more difficult to make sure your team stays engaged and productive while also ensuring they make time for self-care. To help, 11 entrepreneurs from Young Entrepreneur Council reflect on the following question:

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Being an entrepreneur and owning your own business is an end goal for most people. It's a thrilling end result -- the fact that you're your own boss, you set your own hours, and remain accountable only to yourself can be a heady mix. Yet, the benefits of the position usually overshadow the more pertinent considerations that would-be entrepreneurs overlook. Although there are significant benefits to being a business owner, there's also a considerable amount of background work that rarely gets highlighted but needs to be done. These 12 members of YEC look at these extraneous factors that new entrepreneurs tend to overlook before embarking on starting their business and explain why these elements are so critical to your success as a business owner.

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The modern world has made it really easy for anyone to get started on a side hustle. In fact, most entrepreneurs get started with some sort of side gig. Transitioning those side hustles into standalone businesses that can financially support them usually begins with understanding how to make a significant amount of profit, but not all side hustle ideas are lucrative enough to evolve into something financially stable. Below, 10 entrepreneurs from YEC share their experiences and suggestions for side businesses that are set up to work, and even suggest a few critical steps for success long term.

11 Tips for Hiring a Part-Time Employee to Help With Your Business’s Finances

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Small businesses, like any business, have finances that need to be kept in order. Owners can deal with these duties to a point; however, small businesses tend to grow, and hiring an employee dedicated to keeping the company's finances in check is often a necessary next step. Luckily, many small business owners can hire someone on a part-time basis. This route carries a lot less overhead in terms of time and money compared to hiring a full-time employee, but it also comes with its own challenges. That’s why we asked 11 entrepreneurs from Young Entrepreneur Council (YEC) the following:

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Most of us can look back and remember several less-than-ideal experiences we had as customers. Even more memorable, however, are those times when a company's customer service exceeds our expectations—even delights us. In almost every instance, receiving outstanding service from a business creates a loyal customer for life. Therefore, taking note of and learning from excellent examples of customer service can be an invaluable tool for any entrepreneur or business leader looking for ways to "wow" their own customers.  Below, eight members of Young Entrepreneur Council recall a positive customer experience they've had or have been part of and what it meant to them. Take note of these examples to learn effective ways to boost your customers' happiness with your business.

12 Considerations When Creating Your Pricing Structure

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Prices can make or break a business, and deciding on what to charge for a particular good or service varies by the company. Finding the "sweet spot" for your pricing takes a bit of market research and a lot of trial and error, especially for new entrepreneurs. Sometimes, their approach to pricing structure can change over time, evolving to account for further information they learn in their journeys as business owners and new key considerations that affect a company’s pricing model. That’s why we asked 12 entrepreneurs from Young Entrepreneur Council (YEC) the following:

Company details

Tailored Ink

Company bio

Tailored Ink is your one-stop shop for engaging, high-quality content that makes readers take action. We help you build a content strategy and buyer journey for your target customer, then map content to each stage of that journey. From PPC ads to blog posts and email marketing campaigns, we provide the fuel for your digital marketing engine. We've written for publications like The New York Times, The Economist, and The Wall Street Journal. And we've worked on campaigns for clients like Google, Salesforce, Uber, Breather, Scholastic, and Harry's.

Industry

Marketing & Advertising

Company size

2 - 10

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