Jeff Keenan

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If you're looking for business advice, there are a lot of different places you could go. There are countless books and seminars that promise you success with your business, but many of them are built on the achievements of their creators. No two entrepreneurs or businesses are precisely the same, and because of this, their advice may not apply or resonate with you. Yet, some advice is universally valid, no matter the industry, area of focus or target audience. Here, nine leaders from Young Entrepreneur Council talk about some of the best advice they've encountered throughout all their years as entrepreneurs and explain why any business founder could act on these tips to achieve success.

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How can you, the owner of a network working so diligently to promote and advertise on behalf of the partners in your network, prove that all of your effort is indeed paying off with sales conversions?

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Working for a startup is vastly different than working for an established company. Established companies have steady processes and defined operations, while startups often wade through a constant stream of pivots and unknowns. It makes sense, then, that startup employees require certain skills and attitudes to thrive in this type of workplace. We asked 10 members of Young Entrepreneur Council for one quality they believe all startup hires need to have. Here are the traits they deem essential and why each one helps when working in a startup environment.

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Everyone online shopper has added items to their cart, only to close out of the website before completing the purchase. This behavior has led to an average online cart abandonment rate of 60% to 80% for many e-commerce sites. Whether consumers aren’t a fan of the price or decide to look elsewhere, businesses must figure out why customers are abandoning their purchases so they can address those issues and encourage completion of the sale. That's why we asked 14 members of Young Entrepreneur Council how companies can lower their online cart abandonment rate. Read on to learn how you can improve conversions on your e-commerce website.

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To perform the complex calculations necessary to arrive at the incrementality of a medium, you need to think more like a scientist and less like a marketer.

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There's no question as to how vital innovation is to a business. However, the pitfall that most entrepreneurs fall victim to is thinking that all change must come from the top. If a company hires right, its talented employees could offer a vast resource in terms of their innovation to the company. All that a business needs to do is to cultivate this drive for making things better. In doing so, they leverage the employee's creative urges to the benefit of the organization. Here, eight contributors to Young Entrepreneur Council examine how a company can set its employees on the path to generating innovative ideas strategically.

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One of the most common complaints that professionals have in the 21st century is how little time there is in a day. The truth of the matter is that the day hasn't changed, but how we manage our time has. Losing time on frivolous activities is nothing new. However, with the advent of attention-stealing applications, we lose more time than ever before without even realizing it. If you're someone who wants to reclaim those lost hours, there are practical methods of doing so. However, they require understanding what you want to get out of your revamped time-management strategy. Sixteen members of Young Entrepreneur Council share their insight into what any busy professional can do to reclaim those lost hours in a day and make each one more productive.

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Accessing capital is one of the biggest challenges many new entrepreneurs face. From loans to investments, securing the proper financing is a long and taxing process, but it can be overcome. Members of Young Entrepreneur Council explained how they worked through their funding challenges.

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Businesses run on money the way engines run on fuel. Knowing how to effectively save money, especially when a business first gets started, is a great way to build capital to help the company grow. Funding is usually one of the most significant hurdles for a new business to overcome. Unless the company already has an angel investor, this stumbling block might be the one that dooms the enterprise in the long run. However, with a little bit of know-how, an entrepreneur can implement effective methods to save money, even in the early days of a company's operation. Below, seven professionals from Young Entrepreneur Council describe their proven methods for saving money while trying to get their business off the ground.

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Marketing is only truly effective if it strikes a chord with the audience it's intended for. Brand messages resonate more when the business aims them at the right audience. Since branding happens across multiple channels, having a consistent plan for both content and media is necessary. As with most marketing strategies, a coherent method needs to focus on the consumer first. The audience needs to know what the brand is offering and that the product is specifically geared to their needs. Below, eight contributors to Young Entrepreneur Council look at how a business can plan its media and content marketing to target their ideal customers effectively.

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