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expert panel

With growth in the global economy and advancements in remote work, more and more companies are recruiting from a global talent pool. However, hiring internationally may not be as straightforward as hiring from within your own country. In order to do it right, you’ll need to consider a number of factors before moving forward, including the hours your team will work and what type of culture you’ll need to create. Here, eight members of Young Entrepreneur Council discuss these factors and more as they share their insights on what all business leaders need to know about hiring internationally and why. Be sure to consider their advice to give your new team the best chance at success.

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In a data-driven business landscape, leaders rely heavily on analyzing company metrics to make informed decisions. However, understanding the multiple factors and points to consider when interpreting these metrics is crucial for accurate analysis.  Below, 18 Young Entrepreneur Council members share their tips to help a leader ensure their analysis of company metrics yields accurate and actionable insights. Using these strategies, a leader can determine whether the data indicates they're on course or if they should be prepared to challenge initial perceptions, alter strategic courses or take proactive measures for future success.

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When trying to hire a team with diverse backgrounds and skills, business leaders can be left wondering how to find candidates who are different enough from each other to ensure varied points of view and experience levels but also similar enough to each other to work well together and create a cohesive team culture. Luckily, there are some questions leaders can ask themselves to help make the hiring process a little more straightforward. Below, the members of Young Entrepreneur Council discuss seven of those questions and why they are so effective at helping you determine whether or not someone would be a good fit for your team.

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With the average user interacting with around nine to 10 apps a day, businesses are wise to create functional mobile apps to complement their existing digital presence. However, many companies make the mistake of creating an app that’s merely an extension of their desktop website and don’t take into consideration special features which may make the mobile user experience that much better. But if businesses are looking to increase not only customer retention but also overall customer satisfaction in the long run, they may want to consider including some of the following features, as recommended by the members of Young Entrepreneur Council. Even including just one of these nine features could greatly improve your app’s user experience.

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While there are numerous benefits to remote work—schedule flexibility, lack of commute and a more relaxed workspace, just to name a few—isolation is still one of the downsides to remote work that many employees regularly report. However, these feelings can be mitigated with a few key changes to their routine and the support of their leadership. If you or one of your remote employees starts to feel isolated during the workday, consider the following advice from the members of Young Entrepreneur Council. Here, they discuss solutions that have worked for them and their teams and what they recommend you do to help your own employees feel more connected during the day.

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When starting out as a freelancer, the toughest step is often finding your first client. Not only do you have to convince them to take a chance on working with you when you may or may not have extensive experience in your field, but you also have to figure out where to find them in the first place. However, by following the tips provided by the members of Young Entrepreneur Council, you can make the experience a little less daunting. Here, they offer up advice to new freelancers for how to build up their client base from scratch and how to secure that first check.

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With the U.S. alone exceeding $1 trillion in e-commerce sales in 2022, it’s no surprise that businesses are looking to innovate in the online shopping space. From more eco-friendly packaging options to implementing technology such as augmented reality and artificial intelligence, there are a number of growing trends that entrepreneurs and industry leaders are excited to see take off in the near future. To share their own insights into the world of e-commerce, 10 members of Young Entrepreneur Council discuss some of the top e-commerce trends or innovations they're excited about lately, as well as the impact they see those trends having on their businesses or other businesses in the future.

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Social media has become an integral part of modern-day marketing strategies, enabling companies to reach out to their target audiences more efficiently than ever before. With the proliferation of different social media platforms, it's crucial for companies to maintain a consistent brand voice across all channels. This not only helps in establishing a strong brand identity, but it also enables companies to effectively engage and inform their audiences. To share their insights on how to do this, a panel of Young Entrepreneur Council (YEC) experts reacted to the following question:

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Though it’s just one of the many duties managers have, ensuring their teams are healthy, strong and efficient is perhaps one of the most important. Strong teams are able to work together effectively to solve problems and brainstorm creative ideas. They can tackle any problem that comes their way, and they are able to strive for greatness without succumbing to burnout.  But no team becomes this way by accident. A strong team requires a strong manager to lead it. To that end, the members of Young Entrepreneur Council discuss eight steps managers should be taking on a regular basis to ensure their teams are healthy, strong and efficient—as well as how these steps will help them work together better in the long run.

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When you're feeling burned out or overwhelmed with the constant struggle to balance work and life, it can often feel like you don’t have any time to dedicate to self-care or getting yourself back on track. However, you don’t necessarily need an hour of meditation or a long workout to get your mind in a better state. Often, five minutes of intention is just the right amount of time to get you the motivation you need to push forward. Here, the members of Young Entrepreneur Council share 10 of their favorite quick, five-minute-or-less tactics anyone can use to banish overwhelm and achieve a better mental state.

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In today's digitally driven world, tech departments are often the ones driving companies forward. It makes sense, then, that organizations would want to prioritize this team's hiring budget and build out a robust department with distinct roles and skill sets. While it may take some time to add all the positions you need to your tech department, there are a few key roles every business should focus on filling first. To that end, a panel of Young Entrepreneur Council (YEC) members weighed in on the following question:

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When it comes to your professional life or your business, leveraging technology can have a major impact on how quickly and how well you’re able to get things done. But technology doesn’t have to be limited to work software or mobile apps. Often it’s the latest gadget you find yourself unable to live without. Here, the members of Young Entrepreneur Council consider their top tech purchases of late and discuss why these eight gadgets are indispensable to their day-to-day lives. If you’re looking for something to boost your productivity and improve your morale during the workday, consider one of the following leader-recommended gadgets.

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Every year, new technologies are introduced or improved upon that have a major impact on the business world. From major to minor innovations, and from physical machines to complex code, each advancement has the potential to change the way the world does business—and this year was no exception. There were a multitude of technological innovations and improvements within the last 12 months, and to share a few of their favorites, the members of Young Entrepreneur Council chime in below. Here, they each share one technology that they think has the most exciting implications for business in the coming year and why they believe its impact will be so great.

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With additional time-off requests, increased shopping and urgent customer service needs, the holiday season can be a busy time of year for any business. But for those seasonal businesses or businesses where sales really pick up during the end of the year, workload management can be a juggling act of responsibilities. To help busy businesses better strategize their time and improve overall productivity, eight members of Young Entrepreneur Council share their best advice below. Consider these tips if you and your business are starting to feel a bit overwhelmed by the heavy workload of the festive season.

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Whether it’s an unhappy complaint or a five-star review, customer feedback can be an invaluable resource for company leaders looking to improve upon their products, services or business operations. This feedback can spark either minor or major changes, but both can have a big impact on customer satisfaction and overall sales if implemented correctly.  To share some of the most informative feedback they've ever received from a customer, eight members of Young Entrepreneur Council relay their stories below. Here’s what customers had to say about their products or services and the lessons these business leaders learned as a result.

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Speaking at events can be a great way to build thought leadership and promote your brand. But when you’re new to the business game, or even just the thought leadership space, knowing how to find, narrow down and sign up for these events can seem a little overwhelming at first. The pressure of not knowing where to begin may even prevent you from getting started at all. But finding the perfect speaking event for you doesn’t have to be an arduous task. Below, nine members of Young Entrepreneur Council each offer their best piece of advice for finding great speaking engagements and explain why these tips can set you up for success as a new thought leader.

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All businesses need some sort of investment to get started. Whether that money comes from the entrepreneur, their family and friends, an investor or some other solution, if you don’t have experience raising money, it can be easy to fall into certain traps or attempt certain strategies that may seem like smart moves at the time but actually end up sabotaging your efforts later on. To help ensure this doesn’t happen to you, the members of Young Entrepreneur Council share some guidance below. Here, they discuss the biggest mistakes they ever made while trying to raise money for their startups and what they recommend others do to avoid making those same mistakes.

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Whether it’s to make a purchase, fill out a form or sign up for a list, the natural purpose of any business website is to get visitors to convert. When first starting out, entrepreneurs may focus more on the logistics of their website—ensuring each page works properly and that it is designed to meet brand standards—but in the process, they may forget to think about action steps for potential customers. However, if entrepreneurs want to boost sales or generate leads, they’ll want to optimize their digital strategy for conversions. To help, nine members of Young Entrepreneur Council offer their best tips for increasing conversions and explain why their advice is so effective.

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No matter what industry you're in, it's important to ensure that you have enough capital to maintain your business year-round. However, this is especially important if demand for your products or services ebbs and flows based on seasonality, such as with pool accessories or holiday decorations. To that end, a panel of Young Entrepreneur Council (YEC) members answered the following question:

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While waiting until an employee leaves the company may not be the ideal way to receive feedback about your business, exit interviews can provide a wealth of vital knowledge that can help business leaders make changes to their company processes and policies for the better. Employees are often more honest and open when leaving their positions, and their feedback can shed light on issues leaders may not have even known existed. However, to ensure you don’t have to wait until an employee leaves to start implementing changes, eight members of Young Entrepreneur Council list the top lessons they learned from exit interviews and the impact those lessons had on the way they run their businesses now.

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Sharing bad news with your company's employees or stakeholders is never easy, especially when the bad news may directly affect them. Because of this, it's important to strike the right balance between remaining calm and professional while delivering the news in an empathetic manner. To further help you through this situation, the members of Young Entrepreneur Council (YEC) answered the following question:

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When you're a solopreneur, it can be difficult to find time to both run your business and market it on social media. However, if you want word to spread and your customer base to grow, building a presence on social media is a key way to achieve that goal.  As entrepreneurs themselves, the members of Young Entrepreneur Council understand that business is a juggling act—especially as a one-person show. Below, they share their best tips for actively growing your social media presence while also running the other parts of your business and why these tips will help you succeed at both.

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With so many companies competing for consumers' attention on social media, creating compelling, unique advertising campaigns is a great way to stand out. On Facebook in particular, there are a few key strategies that can help you target your audience effectively. As successful business leaders, the members of Young Entrepreneur Council have extensive experience developing and executing successful Facebook ad campaigns. Below, nine of them each share what they believe is the most important element of a great Facebook ad campaign and why it's so effective at capturing users' attention.

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One of the biggest challenges of getting a new business off the ground is gaining traction in your target market. Building awareness requires an effective public relations strategy that can create a steady stream of positive news about your company. When you're on a small startup budget, you may not have the immediate resources necessary to hire a PR firm. Fortunately, there are some simple strategies you can employ to drum up publicity yourself. Here are 10 ways to encourage positive press for your business, as recommended by the members of Young Entrepreneur Council.

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In an age when more and more businesses are moving to or being created online, one advantage brick-and-mortars have over online stores is their ability to create in-person experiences and atmospheres that can surprise and delight their customers. Experiences rife with human connection and sensory enjoyment simply aren’t able to be duplicated in the online space in the same way. The key to creating those moments, according to the members of Young Entrepreneur Council, is playing to your store’s strengths. Below, they share specific strategies you can use to awe your customers and give them a truly memorable in-store experience.

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Releasing a mobile app is often an exciting next step in many entrepreneurs’ journeys after their websites are up and running successfully. However, in the excitement of building and launching their mobile app, it can be easy for an entrepreneur to forget one of the most fundamental aspects of creating this technology: protecting it. With cases of cybercrimes only predicted to rise in the coming years, not making cybersecurity a priority puts your app—and those who use it—at risk for data theft, lost money, fraud and much more. Here, the members of Young Entrepreneur Council discuss some of the precautions companies can take to safeguard their mobile apps against cyberattacks and cybercrimes. Taking even just one of the following precautions can put you and your business in a much more secure place.