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Darby Cox

CEOCox Consulting

Tacoma, WA

Member Since December 2018

Skills

E-Commerce
Technical Innovation
Team Building

About

Currently self-employed coaching businesses & managing the e-commerce aspects of their business. Co-Founder and former CEO of Smoke Cartel. I formerly acted as COO until the company became public in 2017 and I became the first female chair & CEO of a publicly traded cannabis company. My passion for medical reform and social justice led me to co-found Reform Georgia, where I currently chair the board, a non profit made of locals and activists organizing and working for the reform of local drug laws and prison reform in the state of Georgia. I believe that the future of successful business lies on the skills of the individual employee to reach their full potential as a team & offer business speaking and coaching opportunities to new entrepreneurs.

Published content

11 Ways To Increase Employee Retention (And Discourage Job Hopping)

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As job hopping becomes more and more common among professionals—Gen Z in particular—many business leaders are looking for ways to increase employee loyalty and retention. While some employees look for higher pay and better benefits, others are just looking for somewhere they feel like they’re making a difference and where their hard work is appreciated and noticed. That being said, there are a number of ways employers can entice their team members to stay, improving not only their individual work lives but the company’s overall culture as well. Here, 11 members of Young Entrepreneur Council discuss the advice they would give leaders looking to build loyalty and reduce turnover in their business.

Nine Ways Women Can Overcome Imposter Syndrome And Succeed In Business

expert panel

Imposter syndrome can affect anyone—regardless of age, gender or background. However, these feelings of self-doubt can often hit a little harder for young female entrepreneurs, as they may feel they are less qualified or have more to prove than their male counterparts. As entrepreneurs, they may lose out on vital business deals or opportunities to advance their careers if they are unable to overcome these hurdles. To help, nine women from Young Entrepreneur Council draw from their experiences as entrepreneurs and offer their best advice for how to overcome imposter syndrome, succeed as a business leader and forge ahead in one’s career with confidence.

10 Ways To Secure A Mentor And Grow As An Entrepreneur

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The value of mentorship has become increasingly evident. Many young professionals recognize that having a mentor can be a transformative experience, propelling their careers to new heights and offering the kind of guidance, insight and wisdom that textbooks simply cannot provide. However, the process of approaching a successful entrepreneur about becoming a mentor can seem daunting, leaving many unsure about where to begin. Here, Young Entrepreneur Council members share tips for how young individuals can secure entrepreneurs as mentors, starting them off on their own paths toward successful entrepreneurship.

expert panel

As entrepreneurs, we understand how powerful the classification of personality types can be in recruitment. From Myers-Briggs to Enneagram, the number of ways to gauge a person's innate traits can be measured in a hundred different ways. Several companies use one or more of those personality tests to develop their employees' potentials. As with all approaches, however, there are significant positives and negatives to using personality tests this way. To help us understand the extent to which employers should rely on personality tests to gauge an employee's viability for recruitment or development, we asked 13 entrepreneurs from Young Entrepreneur Council (YEC) the following question:

10 Effective Ways To Develop Employee Trust During Periods Of Change

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Trust is essential in a team, especially in times of change. Leaders need to believe employees will carry out their tasks properly, and employees need to believe heir leaders are taking them in the right direction. But trust between people isn’t a given -- it has to be earned. So how can you effectively build trust among your team during times of uncertainty? We asked members of Young Entrepreneur Council how leaders can earn and keep employees' trust during a pivot or critical point in the company. Their best responses are below.

Here's How To Effectively Gauge Your Team's Morale

expert panel

It's often said that a happy employee is a motivated, productive one. If your team members are feeling good about themselves and their work, they’ll bring that positive energy into everything they do. That's why it's so important to keep a close eye on your overall team morale. We polled a group of Young Entrepreneur Council members to find out how they keep tabs on the general sentiment among their team members. Below, nine of them share their best and most effective approach.

Company details

Cox Consulting

Company bio

Darby Cox is a business consulting agency with a focus on emerging companies in the e-commerce sector. Our agency utilizes a systematic methodology for marketing & growth while keeping the human element in mind.

Industry

Marketing & Advertising

Area of focus

Cannabis Accessories Provider
E-Commerce
SaaS

Company size

11 - 50