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Torrey Tayenaka

CEO / Co-FounderSparkhouse

Orange County, California Area

Member Since December 2014

Skills

Video Production
Video
Content Marketing

About

A native of Orange County, Torrey founded his first startup as a high school sophomore, OC Film Productions, focused on dynamic visual real estate marketing. During film school at the University of Southern California’s School of Cinematic Arts, Torrey’s second company was born, OC Creative Media, where he refined his aptitude for storytelling through event videography and custom commercials. In 2010, the agency was rebranded as Sparkhouse Media (thesparkhouse.com), today an acclaimed and unstoppable force in high-concept, branded video production that creates impactful spots for big fish like Jacuzzi® and USAA®/NFL. As CEO, Torrey guides Sparkhouse Media with groundbreaking campaigns that have earned ADDY and TELLY awards and garnered nominations for Orange County Business Journal’s Excellence in Entrepreneurship three years running. His team’s bold design and flawless execution have won the respect of national and international clients, and his intuitive grasp of the digital world and ability to translate ideas into compelling media make Sparkhouse the total package. He’s a natural at networking, attributing the lion’s share of his success simply to “paying attention to people.” In his role as president of the nonprofit Ad 2 OC, Torrey mentors young advertising and design professionals during events that foster education, professional growth, and collaboration over competition. A serial entrepreneur, Torrey continues to push the boundaries of what it means to be a visual and digital pioneer. Fueled by a strong desire to pay it forward, Torrey has his hands in a wide range of pursuits — environmental, technological, medical, and charitable — that prevent him from being pigeonholed. At any given time, he may play the role of inventor, producer, or promoter, designing and developing projects he believes have the potential to change the world in their own way. As the success of his creative ventures continues to rise, Torrey has become a sought-after consultant and

Published content

10 Tips For Stepping Outside Your Comfort Zone And Fueling Professional Development

expert panel

In both personal and professional realms, growth and progress are often the outcomes of embracing challenges and pushing beyond our comfort zones. Within the workplace, this means professionals who actively seek to challenge themselves may be more likely to experience accelerated development and fulfillment in their careers. Below, Young Entrepreneur Council members explore various strategies for stepping outside the confines of your comfort zone and delving into uncharted territories within the work environment. By venturing into new areas, taking on unfamiliar tasks and embracing discomfort, professionals can unlock their full potential, acquire valuable skills, cultivate resilience and foster innovation.

expert panel

As a business leader, you'll have to say "no" a lot, whether it's to an employee, a client or a potentially lucrative business opportunity. However, it can be difficult for some leaders to decline a request and risk disappointing others. Because turning people down is often part of a leader's job description, it's important to develop a healthy mindset about saying "no" and understand that it all comes down to making a sound business decision. To help you do this, eight members of Young Entrepreneur Council gave their best advice for getting comfortable with saying "no."

Tips For Creating A TikTok Video Marketing Campaign That Targets Generation Z

article

For businesses, TikTok offers a wealth of opportunity to market to new audiences and stay on top of trends, no matter the industry.

13 Strategies for Getting More Work Done in Less Time

expert panel

Hint: organization and time management go a long way. Any leader, entrepreneur, business owner, or working professional will be the first to tell you that there aren't enough hours in a day to get everything done. No matter what industry you work in, the feeling of being overwhelmed with various tasks that all seem to have the same level of priority is a common one. However, if you don't get a handle on things, you can find yourself burning out fast. Organization and time management are a couple of key factors to focus on when you want to maximize your efficiency at work. But what are the best ways to get organized and manage your time? Here, 13 professionals from Young Entrepreneur Council weigh in with their best advice. Whether you’re just getting started or are already running your own business, here’s how to get more work done in less time.

expert panel

At the beginning of the year, companies and employees alike are setting resolutions for the months ahead. As employees set their sights on new goals, there are a few questions leaders should be asking them at the start. With these thought-provoking questions, leaders can be a part of the solution to set employees up for success and help them contribute to the company goals. To help you identify the best things to ask, eight members of Young Entrepreneur Council each offered one question business leaders should ask employees in January to pave the way for a successful year.

expert panel

January is a time when many professionals and businesses set goals and company resolutions for the year ahead. However, even the most well-intentioned may lose sight of their goals as the year goes on. The key to following through with your business's big annual goals is measuring your progress each week, month and quarter. To help you do this, nine members of Young Entrepreneur Council each provided an effective solution for tracking progress on your department-specific goals over the next 12 months.

Company details

Sparkhouse

Company bio

SPARKHOUSE is a youthful Orange County, California based Video Production and Marketing Studio. Fusing expertise in the art of filmmaking with an intuitive grasp of the digital world, we create branded films and commercials with bold storytelling, cinematic production value, and exciting innovation.

Industry

Marketing & Advertising

Area of focus

Video
Video Advertising
Content Marketing

Company size

2 - 10