Member Since 2020
TK Trailer Parts
Houston, Texas Area
Nationally Recognized Business Owner/Entrepreneur with experience directing successful Sales, Warehouse Operations, Marketing, Distribution and E-Commerce efforts with a focus on trailer parts. My diverse skill set is aided by unmatched energy to create authentic, strong partnerships with suppliers, vendors, and clients. Currently, I manage 6 businesses that have achieved a combined revenue of $6M annually. Each business uniquely supplements one another. As a result, I was awarded "Inc. 5000" 1,972 fastest growing companies in U.S., one of the youngest recipients.
Finding a job is always a matter of competition. While you may be highly qualified for a role, there could be a myriad of other applicants equally or even more qualified than you are, all hoping to be selected for the position. However, when employers can see that you’re experienced, thoughtful and motivated to learn and grow—“top talent,” so to speak—they’ll be eager to bring you on board.
One of the most important decisions an entrepreneur will ever make is whether to pivot or stick to the plan they're using. Let’s walk through how to make this decision together.
Due to the monotony of everyday life and the frequent stress that comes with living in the modern world, many people often have trouble getting into a creative headspace or just thinking creatively in general. This comes as bad news for those in the business realm, as the ability to think creatively is essential to the problem solving and innovating necessary to succeed as an entrepreneur.
Everyone makes mistakes from time to time, and entrepreneurs are no exception. With so many pressures and responsibilities that affect not only themselves, but also their employees and customers, it’s almost inevitable that an entrepreneur will occasionally make a bad decision. However, sometimes big mistakes can lead to big consequences that can tarnish the entrepreneur’s reputation.
When you’re unsure how your business needs to improve, check in with your customer service department.
Different people have different comfort levels with risk-taking. Some are willing to jump out of an airplane just for the thrill of the adventure, while others may push themselves by reaching out to make a new friend. When it comes to entrepreneurship, your comfort level with risk may not necessarily prevent you from aspiring to be a business owner, but it can affect your success once you become one.
Whether you lead a bustling startup or an established business, as a CEO, your days are likely full of endless meetings, questions from leadership or staff, “fires” that need putting out and very little time to get any actual work done. Without an intentional plan or schedule, your day can get away from you, allowing your work—and your stress—to build up over time.
When you first start your business, you must essentially build your company culture from the ground up. This can often mean taking the personalities and values of your small team into consideration and also defining what the overall values and mission of the company will be. But as your company grows and you add more team members into the mix, the original culture can get muddled or lost entirely as you face new challenges.
While it’s often the horrible customer service experiences that go viral on social media or become the topic of discussion over dinner, when asked, most people could likely think of a time when they experienced really excellent customer service. From a friendly attitude to a personalized solution, there are plenty of reasons why these experiences might stick in our minds.
The end of any year is often a time of reflection and self-awareness, with many people taking the time to look at both what went well and what went wrong, as well as what they can do to improve over the next 365 days. For leaders, it can be a time to reflect on their own leadership style, their strengths and their weaknesses.
When one of your early employees decides to quit your new business venture, there are a lot of emotions to process and decisions to make. Depending on the size of your company, you might be scrambling to find someone to pick up their responsibilities — or worse, end up having to add more tasks to your already lengthy to-do list.
With the end of the year looming, companies across all industries will begin scheduling end-of-year performance reviews with their employees. But rather than stick to what was always done, even if it wasn’t very effective, leaders can strive to generate more meaning from these reviews and give their team members more actionable, personal feedback they can take with them into the new year.
Let's lay out some guiding principles for delegation, talk about what you gain by doing it and illuminate some of the biggest reasons people don’t do it.
The holiday season is a joyous time of year—but for many companies, it can also be stressful and chaotic. Backed-up workloads, increased customer pressure and a general sense of urgency can all start to weigh on leaders and employees alike, leading to reduced productivity and low team morale.
When just starting out, many new business owners don't have all the financial tools or experience they may need to run a business successfully. They may rely on their peers, what information they can find online and various business books to get them started, but nothing can truly beat experience when it comes to knowing how to handle and succeed with money in business.
One of the hurdles many young entrepreneurs face is being taken seriously by other established leaders in their field. Even potential clients can often have a difficult time trusting a young, new-to-the-field entrepreneur with their projects and requests. But age and lack of experience don’t have to create an insurmountable barrier.
When you start a business, you not only become a part of your local community, but you also join a network of local business owners. Being part of this business network means you can often find help among your fellow entrepreneurs and even lend a hand yourself when others are in need. This may come in the form of advice, but it can also take the form of partnerships where you both support each other’s businesses while also marketing your own.
When it comes to defining success, there’s no one right answer. It can mean owning your own business, making over a million dollars, driving a particular car or even just having more freedom with your time. But when broken down into a single workday, success can sometimes be a little more difficult to measure. Its definition can even change throughout your career as you develop both professionally and personally.
For many entrepreneurs, experience can have a major impact on the way they conduct business. Whether it’s changing a marketing strategy after an unexpected failure or pivoting a product after getting more acquainted with their target audience’s needs, leaders must constantly evolve alongside their businesses if they’re to succeed long term. This can also mean changing the way they interact with their customers, their employees and their peers on a regular basis.
You can get further by moving in a more unified direction than by charging off after shiny objects.
Resolving conflicts in the workplace is imperative to a healthy workplace culture. Leaving conflicts unsolved builds resentment among team members and creates a toxic environment that can be distracting from the work that needs to be completed.
Maintaining good relationships with your vendors helps ensure that you consistently receive the goods and services you need and achieve mutually beneficial goals. But when the buyer-supplier relationship begins to sour for whatever reason, it may be best for your business to cut ties and move on.
Tech startups have a reputation for being innovative, scrappy and constantly evolving to get ahead of the competition. However, these qualities aren't just useful in the technology industry. Companies in any sector can apply the "tech startup mentality" to their operations and keep improving.
While some people may be naturally inclined toward leadership roles, no one is born a perfect leader. The ability to inspire, motivate and guide a team of people is built up over time, and no matter how many managerial positions someone has held, there's always more to learn.
In some professionals' eyes, one "con" of remote work is the lack of visibility. Without your peers or your boss around you to notice you working on a project or accomplishing your goals, it can be all too easy to feel siloed, isolated and like you aren’t getting the recognition you deserve for your hard work. But just because you aren’t physically around your boss when working remotely doesn’t mean you can’t achieve the same level of visibility as you would in the office.
In marketing, attracting new customers is only one half of the equation; businesses must also focus on how to keep those customers once they earn them. Sending customer retention emails is one way to help accomplish this. But simply asking customers to make another purchase likely won’t be effective—and could come off as pushy, which may turn off otherwise interested customers.
Receiving a bad review for your product or service—no matter if it’s your first bad review or your 50th—can often feel like a personal attack. After all, entrepreneurs often put a lot of themselves in their businesses, including time, effort and passion. But a bad review doesn’t have to be a negative issue. In fact, it can be a great opportunity to learn.
If your team's morale seems a bit lower than usual, acknowledgement and rewards for their hard work can go a long way.
Every professional needs time off to rest and recharge, but getting back into your work routine after a vacation or extended PTO can be tough—especially if you have lots of messages or tasks to sift through. All too quickly, that relaxed feeling you gained from your time away is replaced with stress and anxiety about all the tasks that urgently need your attention.
When a potential employer reads your resume, they often have a checklist of items they’re looking for. They may want to see that you have the right certifications or degree, that you have a certain number of years of experience under your belt or they may be looking for a particular set of skills. But even if you qualify on paper, the employer may still have a few lingering questions they’ll need answered before they can decide to move forward with your application.
When you're feeling anxious about a presentation, a looming deadline or even a decision you made, relaxation is likely the last thing on your mind. However, the business world is full of stressful situations, and if you want to navigate it successfully, you’ll need to pick up a positive habit or two that can help you cope when things get tough.
A company’s culture—or its shared values, behaviors, goals and beliefs—can be one of the most difficult aspects of business for an entrepreneur to build. It involves bringing together employees from different backgrounds, with different experiences and with differing goals, and determining commonalities and a unified vision that everyone can agree on and strive toward. Naturally, this process can involve a few bumps along the way.
Members of Young Entrepreneur Council share their insights on what makes effective ad copy.
Members of Young Entrepreneur Council offer tips that first-time founders might forget to think about.
When you have an idea—whether it’s a simple tweak to an ongoing project or a major overhaul to an ineffective work process—and you want to share it with your manager, pitching it can be as simple as walking into their office or messaging them on Slack and explaining the idea. However, if you want to ensure your pitch is successful, you may need to think through your overall strategy first.
Hire based on these traits for long-term success.
One-on-one meetings can be powerful opportunities for employees and managers to connect on goals, reassess tasks and brainstorm ideas, but they can also turn into wasted time if not leveraged properly. If there’s no agenda to follow or neither party is sure what to discuss, the meeting may end early and without any real progress made.
In 2022, employers are still feeling the effects of the Great Resignation as employees continue to quit their jobs in droves. Research points to burnout and dissatisfaction as two of the main reasons people are leaving their organizations in favor of more "meaningful work."
The day-to-day life of a business owner is often fast-paced, with a multitude of problems to solve and employees to answer to. This means that, when faced with a decision, entrepreneurs may not have time on their side and they may be forced to make quick decisions on the fly or with very little time to weigh out every possibility.
In a competitive labor market, many companies are striving to put their best foot forward during job candidate interviews. However, some interviewers may stretch the truth a bit or omit certain information to better appeal to potential employees.
As leaders, we can’t manage people and organizations if we can’t first manage our own mindsets.
Social media management is a career field filled with limitless opportunities in our increasingly digital world. More companies than ever before are searching for tech-savvy social media managers who can uplevel their social media content and reach wider audiences.
No matter if working with a team is part of your daily routine or if it’s something you only need to do for special assignments, it's important to understand how to maintain creativity when working together. With a variety of minds and personalities working together, creative thought should flourish—but there are a few factors that can sabotage it if everyone isn’t careful.
Members of Young Entrepreneur Council share marketing methods you can use to get potential customers interested in your new mobile app.
As a leader, it’s natural to want to reward high-performing employees when they’re already doing so well and they’re likely having the biggest impact on the company’s bottom line. However, focus and support should also be given to average or low-performing employees to benefit not only the company, but also the employees as they continue on their career journeys.
As the Great Resignation continues, one in five employees say they are planning to switch jobs in the next year. Experts have cited a few reasons why so many people are making the switch since the start of the pandemic, with one of those reasons being poor management or leadership.
In leadership terms, when you identify a source of motivation in a member of your team that can drive an overall goal for your business, that’s alignment.
Every growing organization will experience role transitions at some point. Whether a project is changing hands, an employee is moving into a promotion, or you’re hiring someone to take on a new position, you will want the transitions to go smoothly.
Trust is key for any relationship to be successful, and this is especially true for manager-employee relationships. Managers rely on their employees to carry out the daily tasks necessary for the success of their business. Employees rely on their managers for guidance, support and leadership.
When done thoughtfully, internships can have major benefits for both the interns and the companies who host them. Interns are able to get valuable hands-on experience in their chosen field, and companies are able to get to know and evaluate potential employees before committing to hiring them. But while the basic premise is the same, the dynamic changes when the environment shifts to a virtual setup.
One of the main purposes of a business website is to convert website traffic into revenue. This means creating calls to action (CTAs), building sales funnels and curating interesting, valuable content for those browsing your website.
Many employees are intimidated by salary negotiation, especially if they don’t have any prior experience with it. However, managers are more open to negotiation than you might think. In fact, 75% of managers expect to negotiate when making a job offer; however, workers often don’t take them up on the opportunity.
If handled correctly, your mistakes can become tools to strengthen your team.
Great leaders are constantly evolving, gaining additional skills and finding new ways to effectively manage and guide their teams. This proactive style of leadership comes with practice and self-awareness of any weaknesses or blind spots you may have.
Your personal brand is the version of yourself you showcase to the world. It encompasses your values, mission and brand personality that you showcase to customers, your network and potential employers.
Online safety is critical when you’re serving e-commerce customers. If proper protocols aren’t followed, e-commerce sites can easily fall prey to cybersecurity breaches, which may expose private customer information.
Build a relationship with the person you might bring on as a senior-level hire first before you do anything else.
Partnering with another business in your industry on a campaign or promotion is an effective and mutually beneficial way to market your product or service. Not only does it bring brand awareness for your company, but you'll also expand your reach by tapping into your partner company's existing audience.
Members of Young Entrepreneur Council list the industries they think should make better use of augmented and virtual reality technology.
There’s no such thing as “do as I say and not as I do” in leadership.
More and more businesses have made the shift to cloud computing in recent years, and it's not hard to see why. There are countless ways the cloud can benefit a company, from cost savings and sustainability to greater work location flexibility.
Every business leader should develop some go-to coping strategies for staying calm in difficult situations.
The last couple of years have forced leaders to step up, set good examples and make tough decisions that impact those they lead. Whether they were braving the economic battles brought on by the Covid-19 pandemic or examining diversity, equity and inclusion policies, leaders have been forced to adapt and learn new skills to manage today's most challenging situations.
One income stream isn't enough for many people to make a comfortable living these days. Luckily, there are a myriad of ways for a working professional to make money on the side — so many, in fact, that it can be difficult to settle on just one.
No matter your industry, there will be times you have angry customers or a receive review you feel is unfair, but when you pursue your passion, those headaches will all seem worth it.
Remote work has gained a lot of popularity since the start of the Covid-19 pandemic. When most businesses were forced to adapt to remote work as the world went on lockdown, business owners, leaders and employees alike started to understand the benefits that remote work has to offer, with better work-life balance topping the list.
The end of each year is an important time to reflect on what you accomplished throughout the year as well as any challenges you faced so that you can make a game plan to improve in the future. Sometimes it's difficult to remember everything that happened, but you don't want to overlook significant events when reflecting on them can help you accomplish more in the months ahead.
In the variety of options for financing a startup, many entrepreneurs entertain the idea of inviting investors into their businesses. Working with an investor can help you grow your business quickly while also leveraging their expertise. However, despite the benefits of an investor, there are also many reasons not to partner with one.
As a professional, there are dozens of goals you may have, such as getting a raise, snagging a promotion or simply wanting to be recognized for your hard work. Annual performance reviews are an excellent time to discuss your goals with your manager to make sure you are heading in the right direction with your company.
Investing in employee training and development is a great retention tool to ensure continued growth within your company.
In the war for tech talent, a well-crafted, well-placed job listing can make all the difference.
An effective, collaborative team is the backbone of any successful organization. But when you're in the midst of hiring a lot of new players, it can be difficult to bring them all together and ensure they’re connecting as a true team. Figuring out a way to help them feel comfortable with each other and with the existing team, therefore, should be a top priority for any leader.
There is no shortage of advice blogs, books and podcasts about entrepreneurship these days. Sifting through all of this advice can take up valuable time and, unfortunately, not all of it will actually help you succeed.
Members of Young Entrepreneur Council offer ways professionals can leverage social media when job hunting.
Launching a new product on social media can be a great way to go to market, but that’s only if you design an effective social media campaign. From creating content to scheduling, building awareness of your new product on social media requires a lot of careful planning and consideration.
When starting their businesses, a major concern for entrepreneurs is whether or not their company will succeed. This can hinder them from taking chances, expanding or starting a company altogether.
Take heart, be brave, be inspired and keep going.
Leaving a toxic workplace situation can leave a lasting impression on an employee. Even if you investigate and a company seems to have a good workplace environment, it can be hard to fully ensure that you are stepping into a company that will treat you better.
When you're attempting to solve an issue you've never faced before, it helps to have a strategy for approaching it.
Holiday shopping can be a stressful time for many people. Customers are worried about items being in stock, finding the perfect gift and avoiding long lines when searching for help or checking out.
Every business that's been created was built by the entrepreneur taking some sort of risk. Some risks are obvious, such as taking out a large loan from a family member. Others are more subtle and harder to recognize as they're happening.
At one point or another, most professionals face a crossroads in their career. Whether they simply want to change jobs, pursue a different career path or still don't know what their true calling in life is, there are a lot of questions a person can ask themselves before choosing a direction.
Members of Young Entrepreneur Council list some struggles business leaders face with digital marketing and how to overcome them.
Knowing when to scale is a delicate art.
No matter how well-aligned two business partners may be, there will inevitably be times when they don't see eye to eye. However, when larger issues arise and the partners are no longer on the same page, it's critical for both parties to get back on track to resolve their conflict. Otherwise, they risk making decisions (or making no decisions at all) that could ultimately harm the business and its culture.
Confidence is an important feeling to have if you want to succeed at work, in relationships and in everyday life. It's also a trait that seems much easier to possess than it actually is—Sometimes it takes a step outside your head and comfort zone to achieve it.
Everyone has certain biases, but making an objective business decision requires you to recognize and set aside those perceptions.
In business, making an active effort to support the entrepreneurial community can be game-changing for your company’s growth. After all, these individuals have been through similar experiences and challenges as business owners themselves, and can often help you navigate them.
The secret to a successful and efficient company culture is transparent communication. This is especially true when you need to announce big news to your team in a way that will make them feel confident about the company's direction and decisions.
Today's consumers are more skeptical than ever. They crave authenticity and often demand it from the companies they buy from. Today's most successful B2B and B2C organizations across many industries have learned to meet this expectation head-on.
In the first half of 2021, the e-commerce industry hit $408.51 billion, which is up nearly 22% from the previous year. With so much room for growth and a promising future in a digital-first world, e-commerce continually attracts entrepreneurs and their business ideas. Before launching a new venture, however, it's important to have the right strategy in place.
Social media can do wonders for a business — as long as you have followers paying attention. It can be a common misconception, especially among new entrepreneurs, that you just need to create a few social media profiles and your followers will find you.
All entrepreneurs, no matter how talented, encounter negative feedback at some point. It never feels good, but it presents an opportunity.
Technology can be an incredible asset for a small business when its uses are carefully considered and researched. Some business owners, however, may feel overwhelmed by the amount of technology they do or don’t need to succeed. To help you avoid making poor decisions around business tech, we asked Young Entrepreneur Council members to weigh in on the common business technology mistakes startups make that you should definitely steer clear of.
In order for any business to thrive, it needs to have a productive leader and team. However, productivity means a lot more than simply keeping busy. Sometimes, you can keep yourself busy working on tasks that essentially amount to nothing and lead you down a dead-end path of wasted time and energy.
Members of Young Entrepreneur Council share simple, cost-effective ways companies can build credibility and trust with their customers.
Regular pay raises can show employees how much you appreciate their hard work and can also prevent them from feeling dissatisfied in their current environment. However, it's important to know when a raise will be the most effective and well-earned.
As social media evolves, so should your social media marketing budget. Changing trends and platforms may mean putting some advertising dollars behind your campaigns and investing in creative talent to help you create and manage content.
Though a company's internal planning process is important, an outside perspective can also be equally beneficial. An advisory board, composed of experts who provide valuable insight and strategic advice, can offer that perspective to directors and higher-level managers.
Members of Young Entrepreneur Council offer their advice on how to stop chasing an imaginary perfection and move forward with your business.
In the world of business, leaders aren’t only giving advice—they’re getting it too. Whether it’s tips from books, movies, friends, family or other leaders, leaders are often surrounded by others with well-intentioned advice on how they should run their businesses or how they can succeed in top leadership positions. However, not all of it is advice that should be followed.
The biggest driver of growth is often not expansion, but diversification.
Members of Young Entrepreneur Council list some common missteps companies make with social media engagement.
Members of Young Entrepreneur Council offer their best advice for switching career fields to technology.
Content may be king, but to truly have an impact, what you create must be engaging and influential.
Members of Young Entrepreneur Council share strategies for making your sales pitch over Zoom more effective.
Members of Young Entrepreneur Council discuss some major issues with the e-commerce experience.
Whether it’s about a job offer or a potential business partnership, every professional will find themselves negotiating at some point in their career. The secret to achieving a positive outcome for both parties doesn’t have to be a mystery, however, and the key is often in thorough preparation and knowing some effective negotiation strategies.
Learning how to speak up in a group and make your voice heard is an essential professional skill.
When you’re looking for the flip side of a perceived disadvantage, remember that patience is key.
Communication is extremely important in the business world, especially when it comes to customers and clients. Without transparent communication, customers might feel disconnected from your brand and like they lack any support from your business.
Having a “side hustle” can be a great way to test the waters of entrepreneurship. Aside from providing a creative outlet and a chance to develop new skills, a side hustle can also turn into a reliable income stream.
An individual who factors self-reflection into their everyday development is on their way to becoming a great leader. To advance, managers have to ask themselves regularly if their performance is in line with their leadership goals. The evidence can be in how well their team is performing and the results they have achieved.
While many large companies may have the resources to offer funded relaxation retreats or other extensive mental health perks, it can be difficult for small businesses to find ways to offer similar benefits without those same resources.
In a world filled with uncertainties, businesses want to be able to rely on customer loyalty. Many businesses know they wouldn’t be successful without their customers, but they may not be sure how to best thank them for their loyalty.
As social media becomes a go-to communication platform for consumers across all demographics, it’s important for companies to increase their brand awareness on the platforms their audiences use. Leveraging these social media platforms effectively can help create strong connections with customers, draw them to your business, and build brand loyalty.
So, you have a great business idea and a basic foundation of your vision. Your next step, before pitching to investors or even thinking about launch day, is to write a solid business plan.
You want to be ahead of the curve, not behind it. There are no situations in which the same methods always work every time.
Members of Young Entrepreneur Council share their best tips for marketing your newly launched mobile app.
Just because a piece of advice is common doesn't mean it applies to every entrepreneur.
Many employees struggle to offer feedback because they believe it is not their place.
Webinars have increased in popularity since the world has gone virtual and they’re only expected to maintain their prevalence. Many companies are now looking to create webinars to expand their reach, connect with their audience and establish themselves as industry thought leaders.
It's an inevitability in any business; you can't please every customer and, eventually, someone will get upset. But what matters is how you deal with their expectations and come to a common solution.
It's time to develop a battle plan for how to handle the end of lockdown measures.
Members of Young Entrepreneur Council explore some user experience trends every app developer should be implementing.
Members of Young Entrepreneur Council explain how to craft SEO content that will withstand trends.
Conversion is an essential part of crafting a retail website. After all, it's one thing to get people on your website, but it's another to get them to purchase something. Approaches for this process can vary from business to business, but all successful enterprises have a few methods in common.
From ramping up online offerings to implementing new health and safety protocols, the Covid-19 pandemic has transformed the way people do business—especially for physical retail stores navigating the future of post-pandemic shopping. While it can be challenging for companies to pivot their operations based on customers’ changing needs and expectations, it can also serve as a unique opportunity for growth.
It’s about being a human being again and finding a way to strengthen the relationships that built your company in the first place.
Make the decision to make fewer decisions.
With the advent of social media, companies are now closer than ever to their buyers' feedback. However, these buyers may or may not be charitable with their opinions. Occasionally, a business may encounter a consumer who wasn’t happy with their experience or the product itself.
Members of Young Entrepreneur Council explain the first steps a business should take upon discovering a negative review.
When you run a business and hire employees, it’s essential your new staff members feel like they are valued members of the team. Your efforts should begin on day one with an onboarding process that will help new employees feel welcome, and that will set them up for success as they start their work.
When your business starts seeing success, it's natural to want to ride the momentum and build upon it. However, it's possible to grow too fast, too soon.
First impressions count for a lot, especially with a prospective business partner or client.
For many people, networking is not a skill that comes naturally—even to entrepreneurs. But without this skill, entrepreneurs may end up developing bad networking habits that could hinder their ability to form new business relationships.
When surrounded by others, it can be difficult not to compare your successes to everyone else’s. Unfortunately, this competition can lead to stress and can easily create situations where you feel insecure about your path in life. But remembering that success looks different for everyone is just one step to maintaining your confidence.
Members of Young Entrepreneur Council discuss how you’ll know when it’s time to consider a career switch.
Entrepreneurs often find themselves swamped by work, with little or no time to be mindful of themselves and what is happening around them. Mindful moments aren’t always easy to come by, so business leaders need to take advantage of them when they show up or learn to be intentional about making the time for them.
You’ll feel better at the end of every workday when you do this, and customer loyalty will come your way over time.
Members of Young Entrepreneur Council share how to prepare your company for greater integration of artificial intelligence and automation.
Inclusion and diversity have certainly become buzzwords in recent years, but they are more than just a passing fad; They are vital elements to a business's success. A diverse, inclusive workforce leverages the knowledge and experiences of a broader cross section of society and helps bring the business closer to the people it serves.
In business, it's only natural that you'll be called on to present to an audience. However, the stakes of some of these presentations can be relatively high, which can lead to anxiety and heightened nerves for the person giving them. Not everyone is naturally cool under pressure, yet so many business professionals manage to give these pitches effortlessly, or so it seems.
Establishing a personal brand is something many professionals do to get noticed by the right people and make themselves available to the right opportunities. Unfortunately, with all the different information sources out there, it's easy to get confused about how exactly to do that. Where one source would advise you to do one thing, another article may recommend the complete opposite.
The dark and dreary months of winter often take a toll on people’s mental health. Thankfully, there are ways to keep your spirits bright through this season so you can stay motivated and inspired in your business and life.
Foundational leadership is a management structure in which the leader serves as the stable bedrock of the team.
Email marketing is still among the most effective ways to target an audience. However, for email marketing to be successful, you need to encourage people to sign up for your email list. This step might seem like a simple task, but recently consumers are extra-protective about their email addresses. Individuals have been flooded with spam and have become a lot more cautious about who they share their information with.
As remote working environments become more standardized during the global pandemic, we will start to see the need for establishing positive and healthy work cultures.
A company blog isn't anything like a personal blog, yet many businesses look to individual bloggers to inform their choices on topics and content. Some strike on their own, coming up with their own ideas and fleshing them out by themselves, but the result can be just as underwhelming.
Influencers are the newest way of reaching out to social media audiences. Unlike traditional advertising, these influencers have their own goals and ambitions. Influencers thrive on building relationships between themselves and their audiences. Microinfluencers tend to have fewer followers but an even more close-knit community. In many cases, this closer relationship makes it easier for them to convince users of their perspective. When dealing with micro-influencers, businesses should understand what makes this particular relationship work so well. To help, we asked 13 entrepreneurs from Young Entrepreneur Council (YEC) the following:
Members of Young Entrepreneur Council share some creative ideas for tech companies that want to leverage more user-generated content.
You may measure your effectiveness with several metrics. However, not everyone has the time to dedicate to figuring out their level of daily effectiveness and productivity. As professionals, most of us have to learn how to spot the red flags indicating that we are being ineffective.
Members of Young Entrepreneur Council offer suggestions for entrepreneurs that want to change up their mobile ad campaigns.
A rock-solid relationship is the key to a new executive hire.
One of the most important values to have as a leader is empathy.
When launching a startup, business owners often receive a lot of advice from everyone around them. As a new entrepreneur, it can be difficult to parse through it all and determine what truly applies to your business.
"Follow the best practices" may be the worst advice new entrepreneurs can receive.
User experience (UX) informs your consumer's overall impression of your business. Like all other first impressions, you need to make this one count, or else your buyer might just consider going elsewhere. Unfortunately, many young businesspeople underestimate the importance of user experience.
•Selected to the 2018 “Inc. 5000” list as the 1972nd fastest growing private company in U.S •Achieved a $5M revenue run rate and 300% growth in one year •Allocate $350K+ in annual marketing budget to eBay, Amazon, Google, Social Media, etc. •Schedule deliveries, create distribution matrix, accounting, payment & follow-up processes •Created website with SEO strategies to influence keyword rankings via high-quality digital marketing videos & product descriptions •Direct operations supporting other companies, i.e. Freight/Marketing critical to TK Trailer Parts •Negotiate pricing & coordinate shipping & distribution from 30+ locations & 10+ vendors •Plan & coordinate attendance at regional and national trade shows as a reputable vendor •Secure commercial real estate transactions for business expansion •Hire, onboard, train, terminate and manage a team of 15+ employees •Direct expansion via start ups & acquisitions in e-commerce, marketing, & manufacturing