Thomas Griffin

October 10th, 2022

10 Smart, Effective Ways To Set An Example Of Healthy Conflict Resolution At Work

Resolving conflicts in the workplace is imperative to a healthy workplace culture. Leaving conflicts unsolved builds resentment among team members and creates a toxic environment that can be distracting from the work that needs to be completed.

October 7th, 2022

10 Aspects Of A 'Tech Startup Mentality' Every Business Can Adopt

Tech startups have a reputation for being innovative, scrappy and constantly evolving to get ahead of the competition. However, these qualities aren't just useful in the technology industry. Companies in any sector can apply the "tech startup mentality" to their operations and keep improving.

October 5th, 2022

12 Entrepreneurs Share What Inspires Them To Be Better Leaders

While some people may be naturally inclined toward leadership roles, no one is born a perfect leader. The ability to inspire, motivate and guide a team of people is built up over time, and no matter how many managerial positions someone has held, there's always more to learn.

October 4th, 2022

Tips for Practicing Your Investor Pitch Ahead of the Big Meeting

In the early days of your startup, investors can make or break your business. Failing to bring on new investors can mean pushing back the launch of your service or product, or delaying a major hire or purchase.

October 4th, 2022

Nine Elements Of A Successful Facebook Ad Campaign

With so many companies competing for consumers' attention on social media, creating compelling, unique advertising campaigns is a great way to stand out. On Facebook in particular, there are a few key strategies that can help you target your audience effectively.

September 29th, 2022

Nine Effective Ways To Promote Yourself As An Industry Thought Leader

When a professional’s goal is to be an industry thought leader, the natural first step is to get their ideas out into the world. For many, this means writing an article. But once you’ve written an article—or many, many articles—what else can you do to show off your expertise and connect with others in your space?

September 19th, 2022

3 Leadership Skills That Can Help You Run A Remote Workplace

To be able to run your workplace smoothly, you may need to gain new leadership skills or strengthen skills that perhaps never seemed all that important to you before.

September 18th, 2022

10 Smart Actions That Will Improve Your Business Finances

Small businesses have taken a hit over the past few years with pandemic-related supply chain issues and increased inflation. Throughout these challenges, many business owners have been able to pivot and thrive in the current climate. However, there is always room for continued financial improvements to promote sustainable long-term growth.

September 14th, 2022

If Your Team's Morale Is Low, Try These 10 Motivational Strategies

If your team's morale seems a bit lower than usual, acknowledgement and rewards for their hard work can go a long way.

September 12th, 2022

7 Ways to Onboard New Managers That Will Set Them Up for Success

Onboarding a new manager can be an overwhelming experience for both the new manager and the employee doing the training. Not only does the new hire have to learn the organizational culture and procedures, but they’ll also need to meet and establish a rapport with their team.

September 6th, 2022

10 Skills Even The Best Employees Should Always Work On (And Why)

No matter how far along you are in your career, there are always going to be opportunities for you to learn. This is especially true when it comes to leveling up certain skills that only increase in importance as you climb the corporate ladder. Skills like empathy, adaptability and even active listening all require constant practice and refinement to truly master—even for those who already feel like they have a solid grasp on them.

August 31st, 2022

Nine Skills And Traits These Entrepreneurs Look For When Hiring For A Creative Role

While nearly every role has some degree of creativity involved in its duties, heavily creative roles such as those in social media content creation, marketing, video production, copywriting and more naturally require a different skill set from those roles that may rely more on logical or analytical thinking. When hiring for these roles, then, employers will be basing their decisions on a different list of desired traits and skills.

August 30th, 2022

Building A SaaS Stack? Ask Yourself These 10 Questions First

Choosing the right software as a service (SaaS) tools for your business can prove to be a Herculean task. Whether it's for accounting, marketing or HR, it's important to choose software that will grow with your business and offer ongoing support for your questions and needs. It's also important to consider how well your SaaS selections will integrate and communicate with each other.

August 30th, 2022

Feeling Anxious? Eight Tips These Entrepreneurs Have For Calming Your Mind

When you're feeling anxious about a presentation, a looming deadline or even a decision you made, relaxation is likely the last thing on your mind. However, the business world is full of stressful situations, and if you want to navigate it successfully, you’ll need to pick up a positive habit or two that can help you cope when things get tough.

August 22nd, 2022

Disagree With Your Client? 11 Ways to Find a Positive and Effective Solution

Maintaining a positive relationship with your clients is important for both your business and theirs. However, there are times when your team and your client may disagree about how a project or initiative is being carried out.

August 15th, 2022

Traveling for Work? 12 Smart Strategies to Keep Your Expenses in Check

Business travel is an excellent opportunity to make new connections and close deals. However, between transportation, meals, accommodations and other per diem expenses, it's easy for a traveling professional to rack up a hefty bill.

August 11th, 2022

11 BAD HABITS EVERY MARKETING PROFESSIONAL SHOULD BREAK

Members of Young Entrepreneur Council share how changing these habits could bring you greater success in the marketing field.

August 9th, 2022

Building a Business? Remember These 12 Tips.

Members of Young Entrepreneur Council offer tips that first-time founders might forget to think about.

August 8th, 2022

10 Important Skills Every Leader Should Build

No matter the industry, there are many different hard and soft skills a leader should develop to be an effective and inspiring presence on their team. While some required skills will be field-specific, skills like managing your time, speaking publicly, motivating and listening apply to all leadership positions.

August 4th, 2022

Partnering With a University to Find Top Talent? 12 Tips for Success

July 31st, 2022

12 Accounting Mistakes New Business Owners Often Make

A new business won't survive long if it doesn't have solid cash flow and a good accounting system in place. Unfortunately, some of the most common financial problems stem from simple mistakes new entrepreneurs may make the first time they're tasked with keeping the books.

July 29th, 2022

Hit A Business Growth Plateau? Here's How To Regain Momentum

When a company’s growth seems to be slowing down or hitting a plateau, it may be indicative of a bigger problem. However, it’s how you address the problem that can make or break your business.

July 27th, 2022

Eight Ways To Foster Healthy Competition Among Your Team Members

Innovation comes from teams working together to collaborate on projects and share ideas. However, when ideas aren’t flowing as they should, a little friendly competition can offer a boost of creativity and innovation.

July 20th, 2022

11 Ways to Increase Brand Loyalty Through Better Email Marketing

Considering all the emails consumers receive on a daily basis, email marketing can be a tricky form of marketing to undertake. However, when done right, it can be an effective communication tool to gain new clients and customers. This also means that, with a little strategic planning and creative thinking, businesses can leverage their email marketing to increase brand loyalty and keep customers.

July 17th, 2022

Starting a Business? 12 Key Tips for Successful Brand Building

Small businesses starting from scratch have a long road ahead of them when it comes to building a brand. Defining a mission, finding your voice and building trust all take time to develop, but luckily there are a few key steps new entrepreneurs can take to get there a little faster. 

July 12th, 2022

10 Clear Signs You May Need Better Work-Life Balance (And How To Get It)

In the remote work era, the boundaries between work and personal time have become increasingly blurred. But regardless of work environment, industry or even job level, it can be difficult to "turn off" work when the day is done, leaving professionals to struggle with consequences like burnout, mental health crises and increased stress levels.

July 11th, 2022

11 Challenging Aspects of Being a Small-Business Owner (and Why It’s Worth It)

Owning a business is one of the most challenging endeavors a person can take on, and owning a small business is no exception. From strategizing to delegating and everything in between, there are many difficulties that small-business owners face, yet most of them would say that it's all worth it in the end.

July 11th, 2022

3 Ways To Successfully Manage A Fully Remote Team

Managing a remote team can be hard. But it can be a lot easier if you have the right tools and know the right way to use them.

July 7th, 2022

Entrepreneurs Recommend Their Top Cold Calling Strategies (That Actually Work)

With so many forms of digital communication available, the traditional cold phone call may seem like a lesser form of gaining a sale or finding a business partnership. Some people may believe that cold calling will only lead to rejection—or worse, mid-call hang-ups. However, there are still ways to effectively cold call about prospective business transactions that will lead to success. 

July 1st, 2022

Hiring? 10 Effective Alternatives To Posting On A Job Board

One of the quickest and easiest ways to gather applicants for an open position is to post an ad on a job board. There are several popular boards out there today, and each has its benefits and drawbacks. 

June 30th, 2022

12 Tips to Banish Self-Doubt and Boost Your Confidence as an Entrepreneur

June 29th, 2022

Eight Smart Tips For Creating A Balanced, Effective Sales Strategy

An effective sales strategy involves a precise plan explicitly crafted to sell products and meet consumer demand. When planning an optimized sales strategy with your team, it's essential to reach for a well-balanced option that satisfies your consumers while driving profit.

June 27th, 2022

10 Impactful Technologies For Improved Recruiting And Hiring

With so many technological advancements taking place and remote and hybrid workforces on the rise, recruiting and hiring processes are much different than they used to be. These days, apps, software and social platforms are where many companies go to seek new talent. 

June 26th, 2022

9 Questions You Can Ask to Gauge the Trustworthiness of Potential Hires

When your business is one of the most important things in your life, it's hard to trust others to handle any aspect of it. No matter how good a candidate looks on paper, you likely won’t have a good idea of how trustworthy they are until you’re able to meet them face-to-face. Luckily, there are some productive questions you can ask a potential hire to help you gauge their trustworthiness.

June 23rd, 2022

Entrepreneurs: Build Your Confidence With These 12 Daily Affirmations

Even the most confident professionals have days where they might be feeling a little low or down on their game. Whether you wake up feeling on top of the world or a little less than confident, it's helpful to have a daily affirmation to remind yourself how special and important you really are. 

June 20th, 2022

11 Tips to Attract Gen Z Professionals to Your Company

June 15th, 2022

Eight Tips To Get Inactive Customers Excited About Your Business Again

Without customer loyalty, a business can struggle to succeed. While your business may have a few standout customers who have become brand ambassadors for your product or service, the unengaged or inactive customers are often the ones you need feedback from the most. These customers can provide candid and honest feedback as to why they aren't more engaged with your business.

June 15th, 2022

8 Mistakes Companies Often Make When It Comes to Recruiting

June 13th, 2022

12 Things You Can Do When You're Having Trouble Focusing on Work

With so many electronic devices and social media platforms, it's easier than ever before for even the most focused and organized of professionals to get distracted from the task at hand. Combine that with the fact that work-from-home and hybrid work models have become popular for many companies, and it should really come as no surprise that people are having a hard time focusing.

May 31st, 2022

11 Ways To Sound More Confident And Professional Over The Phone

Whether it's cold calls, sales calls or building a relationship with a vendor, phone conversations are prevalent in many professionals' daily working lives. However, it can be tricky to sound confident and at ease over the phone without a face-to-face connection.

May 27th, 2022

12 Important Tips Every Customer Service Team Should Know About Live Chat

Good customer service teams can help maintain healthy customer relationships and build back any trust that may have been lost due to a poor experience. Conversely, a bad support team can have the opposite effect, leaving customers feeling like their money could have been better spent elsewhere.

May 26th, 2022

Eight High-Level Metrics Every Business Owner Should Be Tracking

Data is a key factor in determining many critical business decisions. As a business owner, you're most likely tracking multiple points of data each day, from transactions and payroll to projected profits.

May 26th, 2022

13 Content Marketing 'Don'ts' To Avoid At All Costs

Success in content marketing requires a deep knowledge of existing and prospective customers and successful, tailored campaigns to reach them all. But while reaching those customers and making the sale can be achieved with the right plan, there is still the possibility of making a lot of mistakes along the way.

May 25th, 2022

9 Crucial Steps to Take After Suffering a Cyberattack

Members of Young Entrepreneur Council discuss what business leaders should do in the event of a cyberattack.

May 23rd, 2022

10 Red Flags That May Indicate Your New Hire Is a Bad Fit

All new hires should be given a fair chance to acclimate to their new position and get used to the way things are done within your company. However, after some time, you may start noticing signs that the onboarding period simply isn't going well for your new employee.

May 18th, 2022

Nine Smart And Effective Ways To Build Trust With Your Employees

Trust is key for any relationship to be successful, and this is especially true for manager-employee relationships. Managers rely on their employees to carry out the daily tasks necessary for the success of their business. Employees rely on their managers for guidance, support and leadership. 

May 16th, 2022

12 Simple Ways Leaders Can Boost Positivity In The Workplace

A negative mindset can be poisonous in the workplace. It can lower morale, decrease productivity and spread to other members of the team, leading to toxic work culture.

May 9th, 2022

Trying To Impress A Potential Investor? Keep These Nine Tips In Mind

Whether you're an experienced entrepreneur or just starting out, investors can be a crucial part of your startup's continued success. While it's possible for investors to take a chance on a business, many investors have certain criteria they'll look for before they take the plunge.

May 2nd, 2022

In A Midday Slump? Try These 10 Strategies To Get Your Motivation Back

Whether your schedule allows for flexible working hours or you hold a 9-to-5 job, you may find that your energy wanes throughout your workday. Whether it's from decision fatigue, stress or just a natural productivity slump, sometimes you just need a boost of energy to keep you going for the rest of the day.

April 28th, 2022

4 Things Top CEOs Do To Stand Out

Following the top CEOs closely and understanding the way they work can help you build your own strategy to create a business that makes an impact.

April 22nd, 2022

11 Daily Habits That Will Set You Up For Success (Even If You're Busy)

No matter how good you are at your job, you’ll still have stressful days. However, it’s how you handle the stress that can make a positive or negative impact on your mindset and abilities. 

April 15th, 2022

New to Freelancing? 13 Ways to Earn Enough Business to Succeed

April 13th, 2022

11 Ways to Write an Attention-Grabbing Job Post

No matter what industry you're in, if you’re trying to hire in the current job market, chances are that you're up against some fierce competition. With so many companies to compete with, it's vital to find a way to stand out so that the best talent will want to join your team — and your job posting is the best place to start.

April 7th, 2022

Nine Exercises To Assess Your Leadership Skills And Find Areas For Improvement

Great leaders are constantly evolving, gaining additional skills and finding new ways to effectively manage and guide their teams. This proactive style of leadership comes with practice and self-awareness of any weaknesses or blind spots you may have.

April 6th, 2022

Lack Of Employee Engagement? 10 Simple Ways To Improve Their Motivation

Ensuring employees are engaged is key in business, as it leads to higher company morale and improved quality of work. Further, a lack of engagement can be a telltale sign that something is wrong. 

April 5th, 2022

13 TIPS FOR TRANSITIONING YOUR BRICK-AND-MORTAR STORE TO AN E-COMMERCE MODEL

Members of Young Entrepreneur Council offer their best advice for moving your physical retail store online.

March 24th, 2022

10 Characteristics You'll Want to Look for in an Early-Stage Hire

March 21st, 2022

Need to Cut Down Your Budget? 10 Ways to Start

When you need to cut costs in your business, it's difficult to know where to begin, especially if you have employees who rely on your business's success. However, there are a few good ways to get started on getting your business finances back on track.

March 17th, 2022

Nine Essential Security Steps To Keep Your E-Commerce Customers Safe

Online safety is critical when you’re serving e-commerce customers. If proper protocols aren’t followed, e-commerce sites can easily fall prey to cybersecurity breaches, which may expose private customer information. 

March 16th, 2022

Hiring An Executive Assistant? Eight Must-Have Traits To Look For

With so many duties to juggle and schedules to maintain, executives simply can’t do it all themselves. To remedy this, many companies will hire executive assistants to help. 

March 15th, 2022

Nine Steps To Take If Your Company Rebrand Doesn't Get A Positive Response

Is your brand in need of a makeover? While it may seem as simple as something like changing your company’s name, rebranding is a complicated process with many moving parts. 

March 14th, 2022

Want to Make Your Social Media Content Stand Out? Try These 13 Strategies

Social media is a critical tool for a small business’s marketing efforts. With the number of social media users projected to grow to 4.4 billion by 2025, there are numerous opportunities to get your small business in front of your potential customers. However, it’s important to know how to stand out from the competition. 

March 8th, 2022

11 Ways Your Mobile App Could Hurt Your Sales

Members of Young Entrepreneur Council discuss why you might not be seeing a good ROI on your business's mobile app.

March 3rd, 2022

Draw Customers In With These Eight Tips For Creating Effective Video Ads

February 24th, 2022

13 Tips to Making Imposter Syndrome a Thing of the Past

February 22nd, 2022

11 Tips To Ensure Your Guest Posts Are Effective Advertising For Your Business

Guest posts are an excellent way to gain publicity for your business. Through this form of content marketing, you'll establish yourself as a credible expert in your industry and gain valuable brand exposure to the publication's audience.

February 22nd, 2022

11 Ways to Be More Proactive About Your DEI Hiring Efforts

February 14th, 2022

9 Potential Negatives to Using Social Media to Recruit New Hires

February 9th, 2022

Three Important Factors To Consider When Branding A Business

It's about creating familiarity with, fondness for and trust in your business in the minds of your audience.

February 7th, 2022

Eight Tips For Building Your Business While Balancing A Personal Life

As an entrepreneur, you may come to realize that certain aspects of your personal and social life have to be put on the back burner to get your business off the ground. Neglecting your personal life can come at a cost, though.

February 3rd, 2022

10 Things to Target When Studying Your Competitors

Members of Young Entrepreneur Council suggest the information you should try to find when researching your business’s competition.

January 31st, 2022

Ditch the Discount: 10 Incentives to Drive Sales and Earn New Customers

One of the best ways to attract customers to a business is by offering discounts. Whether your business is brand new or a multimillion-dollar company that's been in the game for over a decade, this tried-and-true tactic will always increase traffic. However, small businesses often can't afford to offer deep discounts on their products or services in the hopes of attracting new customers — They need to be strategic and creative in offering other incentives instead. 

January 31st, 2022

How To Keep Your Remote Team's Spirits High During The Winter

During the Covid-19 pandemic, many businesses have permanently migrated to a remote working environment. While these working arrangements have their benefits, one aspect that may be neglected is company culture, leading to low productivity and camaraderie throughout your team.

January 31st, 2022

Streamline Your Business Practices With These Eight Cloud Computing Strategies

More and more businesses have made the shift to cloud computing in recent years, and it's not hard to see why. There are countless ways the cloud can benefit a company, from cost savings and sustainability to greater work location flexibility.

January 31st, 2022

The Worst Startup Advice You’ll Hear When Starting Your New Business

Starting a new business isn’t for the faint of heart. It takes courage, ambition, and a tangible plan. Many people will be eager to support you on your journey, but some may actually give you advice that could hurt your chances for success. Here, members of Young Entrepreneur Council list an “unlucky 13” collection of the worst startup advice they were given, and explain why that misguided startup advice is so harmful to entrepreneurs who are just starting out.

January 24th, 2022

11 Small Business Trends Entrepreneurs Are Excited to See in 2022

When the Covid-19 pandemic struck in 2020, it put many professionals out of work. Others faced cutbacks on hours or began working remotely, which allowed more time for pursuing multiple income streams. These factors led to a major uptick in startup and small business launches, many of which are still thriving as we enter 2022. 

January 19th, 2022

10 SMART WAYS TO VET POTENTIAL INVESTORS BEFORE SEALING THE DEAL

Members of Young Entrepreneur Council discuss the steps you should take when seeking an investor for your business.

January 14th, 2022

13 Vital Lessons to Learn About Hiring for a Senior-Level Position

The future of your business relies on finding the best candidates to hold senior positions. Making the right choice can spell the difference between success and failure for your company, but it isn’t always easy finding the best fit to lead your company to the next stage.

January 13th, 2022

Eight Criteria You Should Evaluate New Hires On During A Trial Period

Even when candidates for a role have all the knowledge and experience necessary to excel in a position, they may not end up being the best fit for the job. For this reason, many employers choose to put new hires on a trial period before they decide whether or not to keep them on full time. 

January 11th, 2022

11 Ways Leaders Can Show Their Employees Gratitude

Members of Young Entrepreneur Council suggest ways leaders can thank their teams for all their hard work.

January 7th, 2022

Eight Important Lessons Learned From 'Wrong' Business Decisions

Business owners in any industry can affirm that running a company is a lifelong lesson. Though many entrepreneurs have strong gut feelings and a long history of success when it comes to decision making, there are times when they make bad business decisions as well.

January 5th, 2022

Nine Tips For Crushing Your Career Goals In 2022

With 2021 now at a close, it's the perfect time of year to start looking forward to the year ahead and setting goals for success. As you set your personal resolutions, don't forget to focus on your career aspirations for the coming year too.

December 30th, 2021

Nine Best Practices For Getting The Most Out Of Year-End Reflection

The end of each year is an important time to reflect on what you accomplished throughout the year as well as any challenges you faced so that you can make a game plan to improve in the future. Sometimes it's difficult to remember everything that happened, but you don't want to overlook significant events when reflecting on them can help you accomplish more in the months ahead.

December 28th, 2021

How To Establish Yourself As A Thought Leader

When you establish yourself as a thought leader, you develop a positive reputation for yourself and your business.

December 21st, 2021

12 Tips to Keep Employee Morale High Through the Dreary Winter Season

As the weather gets colder and the days get shorter, it's easy for your team's motivation to decline alongside it. If you don't want to see morale and productivity plummet through the winter months, it's important to take proactive steps to energize and inspire your staff.

December 15th, 2021

Starting a Business in 2022? 12 Industries to Consider

December 7th, 2021

15 Effective Tips to Differentiate Your Content Marketing From Your Competitors’

Every business needs to market its products and services, but there's a lot of competition out there. When you're creating a content marketing campaign for your brand, the last thing you want to do is use precious time and resources to create content that doesn't measure up to your direct competitors'.

December 7th, 2021

Set the Right Tone for Your Workday by Implementing These Nine Practices

December 6th, 2021

14 Tips to Successfully Launch a New Product on Social Media

Launching a new product on social media can be a great way to go to market, but that’s only if you design an effective social media campaign. From creating content to scheduling, building awareness of your new product on social media requires a lot of careful planning and consideration.

December 6th, 2021

10 Tips to Help You Start Your Small Business (Even on a Low Budget)

Opening a small business isn't easy, even when you have plenty of money to do it. Getting a small business off the ground with little to no budget is an even more challenging feat. However, with the right amount of passion and strategic planning, anything is possible. 

November 30th, 2021

Why Is My Team Quitting? 10 Ways To Uncover The Root Of High Turnover

High turnover rates are a tell-tale sign that something is wrong within your business. Whether the turnover rate is in a specific department or company-wide, it’s important for business leaders to address the issues that are occurring to prevent any further issues.  Not addressing a high turnover rate can be problematic for a business and will likely lead to an unsuccessful team, a bad reputation, and low company morale.

November 22nd, 2021

11 Things to Consider When Looking for a New Office Space for Your Business

When your business starts to grow, it's an exciting indicator of success. However, it can also be an indicator that organizational changes need to take place. If your business has outgrown its current location, it's time to start considering moving into a new office space. There's a lot to think about before making such a significant change, though.

November 9th, 2021

How Any Business Can Leverage YouTube To Grow Their Customer Base

YouTube is one of the top social media platforms in the world. As such, it provides a plethora of untapped potential for many businesses. Whether you're a new business looking for ways to establish an online presence or have been on the platform a while but haven't been able to figure out how to tap into the potential it has to offer, once you know how to use it effectively, you're sure to grow your following.

November 8th, 2021

12 Local Marketing Tactics to Attract More Customers This Holiday Season

Competition between businesses gets fierce during the holiday season. This means your marketing game needs to be on point if you want to steal the spotlight from your competitors and attract more customers during this busy time of year — especially if you're a small- and medium-sized business operating on a limited budget.

November 3rd, 2021

Eight Key Steps For New Businesses Looking To Build A Social Media Following

When you start a new business, one of the first things you need to do is create your social media pages and start building an online presence. Many entrepreneurs make the mistake of expecting to have thousands of followers the moment they set up their page only to get discouraged when they have a hard time getting recognition.

November 2nd, 2021

10 Software Tools to Keep Your New Business Documentation Organized

November 1st, 2021

15 Tips To Realign And Resolve Conflict With Your Business Partner

No matter how well-aligned two business partners may be, there will inevitably be times when they don't see eye to eye. However, when larger issues arise and the partners are no longer on the same page, it's critical for both parties to get back on track to resolve their conflict. Otherwise, they risk making decisions (or making no decisions at all) that could ultimately harm the business and its culture.

October 26th, 2021

Four Important Tips To Retain Your Employees For Longer

When employees work with you for a long time, they become familiar with your company guidelines and policies and know the overall culture better than those who have just joined in. 

October 18th, 2021

Follow These 15 Strategies for Better, More Transparent Communication About Big Company News

The secret to a successful and efficient company culture is transparent communication. This is especially true when you need to announce big news to your team in a way that will make them feel confident about the company's direction and decisions.

October 11th, 2021

14 ESSENTIAL TRAITS TO LOOK FOR IN A CHIEF TECHNOLOGY OFFICER

Members of Young Entrepreneur Council share some important qualities companies should look for in their CTO candidates.

October 11th, 2021

15 Steps You Can Take Right Now to Become a Lifelong Learner

You don’t have to wait to start your journey toward success.

October 7th, 2021

14 Top Hacks to Help Your New Business Grow Its Social Media Following

Social media can do wonders for a business — as long as you have followers paying attention. It can be a common misconception, especially among new entrepreneurs, that you just need to create a few social media profiles and your followers will find you. 

October 5th, 2021

10 Aspects of Entrepreneurship That Can Be Major Obstacles (and How to Overcome Them Anyway)

October 5th, 2021

Nine Common Mistakes New Businesses Make On Social Media (And How To Fix Them)

When a new business owner sets up their first company social media accounts, they may not be aware of how intentional they actually need to be with their social media strategy. While on the surface social media marketing may seem simple, it actually involves a lot of careful consideration and complex methods that businesses will want to follow in order to be successful.

September 29th, 2021

13 Business Technology Mistakes Many Startups Make

Technology can be an incredible asset for a small business when its uses are carefully considered and researched. Some business owners, however, may feel overwhelmed by the amount of technology they do or don’t need to succeed. To help you avoid making poor decisions around business tech, we asked Young Entrepreneur Council members to weigh in on the common business technology mistakes startups make that you should definitely steer clear of.

September 27th, 2021

Start Becoming a Better Communicator Today With These 12 Tips

Like any other skill, better communication comes with practice.

September 27th, 2021

12 Important Productivity Tips to Help Your Small Business Thrive

In order for any business to thrive, it needs to have a productive leader and team. However, productivity means a lot more than simply keeping busy. Sometimes, you can keep yourself busy working on tasks that essentially amount to nothing and lead you down a dead-end path of wasted time and energy. 

September 15th, 2021

Eight Cybersecurity Steps Every Remote Worker Should Take To Protect Company Data

In recent years, technological advances and the Covid-19 pandemic have paved the way for many companies to go completely or partially remote. This type of work environment means professionals are now more responsible for protecting confidential company data, no matter where they're working.

September 15th, 2021

Three Ways To Use Time Blocking For Better Time Management

How do you use this technique for the best results?

September 14th, 2021

15 Ways for Business Leaders to Overcome Perfectionism

Members of Young Entrepreneur Council offer their advice on how to stop chasing an imaginary perfection and move forward with your business.

September 14th, 2021

Nine Key Traits To Look For In A Great Board Advisor

Though a company's internal planning process is important, an outside perspective can also be equally beneficial. An advisory board, composed of experts who provide valuable insight and strategic advice, can offer that perspective to directors and higher-level managers.

September 7th, 2021

Digital Marketers: 10 Ways to Drive More Positive Word-of-Mouth

September 7th, 2021

13 Signs It's Time to Expand Your Business Operations

One of the most significant milestones for any business is the day it reaches a point of expansion. While every business owner looks forward to the day they can grow their business, it's important not to be hasty in doing so. A successful business expansion depends on a number of factors and needs to be carried out at the right time. To help you understand when the time is right for you to expand your business operations, 13 experts from Young Entrepreneur Council (YEC) answer the following question:

September 1st, 2021

12 COMMON MISTAKES COMPANIES MAKE WHEN ENGAGING THEIR AUDIENCE ON SOCIAL MEDIA

Members of Young Entrepreneur Council list some common missteps companies make with social media engagement.

August 24th, 2021

Looking for a Change? 11 Tips for Breaking Into the Tech Industry.

Members of Young Entrepreneur Council offer their best advice for switching career fields to technology.

August 19th, 2021

Three Powerful Ways Entrepreneurs Can Challenge Self-Doubt And Boost Self-Acceptance

Experiencing self-doubt occasionally is natural but if it happens too often, it can cause serious problems to your mental health and the health of your business.

August 16th, 2021

15 Positive Habits All Entrepreneurs Should Develop to Become Successful Leaders

Success starts with building one small habit at a time.

August 16th, 2021

GIVING A VIRTUAL SALES PITCH? 10 WAYS TO SET YOURSELF UP FOR SUCCESS

Members of Young Entrepreneur Council share strategies for making your sales pitch over Zoom more effective.

August 16th, 2021

14 Unconventional Social Media Tactics to Boost Audience Engagement

Garnering tons of social media engagement sometimes requires an out-of-the-box approach.

August 13th, 2021

Out of Fresh Content Ideas? 10 Tips to Spark New Ones

Content is the key to reaching and engaging new and existing customers. But after you've been creating content for so long, it can start to feel like you've covered everything you can possibly cover about your brand or in your niche. 

August 11th, 2021

12 Essential Tips for Launching a Successful Company Rebrand

August 9th, 2021

11 Effective Negotiation Strategies to Help You Seal the Deal

Whether it’s about a job offer or a potential business partnership, every professional will find themselves negotiating at some point in their career. The secret to achieving a positive outcome for both parties doesn’t have to be a mystery, however, and the key is often in thorough preparation and knowing some effective negotiation strategies.

August 9th, 2021

Just Starting Your Business? 10 Tasks You Can Assign to a Virtual Assistant

August 2nd, 2021

9 REASONS WHY OPEN-SOURCE SOFTWARE IS BETTER FOR SMALL BUSINESSES

Members of Young Entrepreneur Council discuss why open-source software meets small business needs better than tech from major corporations.

August 2nd, 2021

13 Tips to Getting Your Voice Heard in a Group Setting

Learning how to speak up in a group and make your voice heard is an essential professional skill.

July 31st, 2021

11 Important Lessons About Humility Every Business Leader Should Learn

Being a business leader means being the boss. It means being at the top of the company, making key decisions that affect not only the business, but also those who work for it. But being a successful business leader also means being humble and understanding that you are not alone in your trials and that you can trust your teams to help you through the harshest of times.

July 30th, 2021

10 Career Tips For Recent Grads Entering The Post-Pandemic Job Market

School looked very different for many students this past year and a half due to the Covid-19 pandemic. For recent college grads, the future of work may seem like it’s filled with even more of the same uncertainty as the job market evolves and heals in the aftermath of 2020.

July 28th, 2021

Common Misconceptions About Being A Business Owner (And Why They Aren’t True)

Popular television shows, books, movies and the media in general often paint an idyllic picture of entrepreneurship, but it’s not until you’re actually in the thick of business that you fully understand what it means to be a business owner.

July 27th, 2021

Three Brutal Truths About Success You Need To Know Now

You aren't born successful. You have to work hard to earn it, and in doing so, you might have to give up a lot of things.

July 26th, 2021

8 Common App Features More Companies Should Eliminate

July 23rd, 2021

11 Emerging Business Opportunities In The Internet Of Things Sector

The Internet of Things (IoT) has been gaining more and more traction over the past few years as connected devices and smart home and office gadgets dominate the market. According to Statista, the IoT market revenue worldwide is projected to climb to over 1 trillion dollars by 2030.

July 23rd, 2021

Solopreneurs: 11 Tips for Hiring Your First Employee

July 19th, 2021

11 WAYS COMPANIES CAN ENSURE DATA SECURITY FOR IOT DEVICES

Members of Young Entrepreneur Council explain how companies can better manage the safety of their customers’ data.

July 13th, 2021

11 Ways Marketers Can Reach More Millennials on Social Media

One common piece of marketing advice is to meet your audience where they are. For the many companies looking to reach millennials, that means social media — and especially through the use of Instagram and TikTok. These social platforms provide great opportunities to engage with millennials and influence their purchasing behaviors. But how can you ensure your social media marketing efforts will be successful and won’t actually turn millennials away from your brand?

July 12th, 2021

12 COMMON TRAITS OF THE TECH INDUSTRY’S MOST SUCCESSFUL COMPANIES

Members of Young Entrepreneur Council discuss characteristics all top tech companies share and why.

June 28th, 2021

Not Naturally Charismatic? 13 Other Ways to Have a Positive Impact on Your Team

There are some business leaders who instantly light up a room when they walk into it. They have this charisma that draws people to them and makes others want to listen. However, if you don't feel like you have this type of personality naturally, you don't have to give up on being able to make a positive impact on others. With a few simple techniques, you can be a business leader whom others look up to and wish to be. 

June 24th, 2021

13 SEO and SEM Tips for Businesses With Limited Budgets

Thanks to search engines leveling the marketing playing field, even the smallest business can today benefit from the reach that search engine marketing (SEM) offers. But when you’re short on money, time, and resources, learning all about SEO and SEM—and how to leverage them effectively in your digital marketing strategy—can be a challenge. Here, 13 leaders from Young Entrepreneur Council share SEO and SEM tips that work for them, and that won’t break the bank.

June 21st, 2021

12 Characteristics All Top Recruiters Share (and Why They Get Results)

June 17th, 2021

14 Podcasts That Have Impacted How These Entrepreneurs Run Their Businesses (and Why)

With the rich educational value podcasts often provide their listeners, it’s no surprise that the business community turns to this popular form of content to improve their skills and strategies. Some entrepreneurs even make major business decisions based on the information they’ve learned and the stories they’ve listened to on podcasts.

June 16th, 2021

Eight Overlooked (But Important) KPIs All Entrepreneurs Should Track

When establishing a startup, it can be difficult to know which metrics you should be focusing on. You may be watching and reporting on basic key performance indicators (KPIs) such as your gross profit margin, but are there metrics you're overlooking? The answer is most likely yes.

June 14th, 2021

10 Signs You May Need to Turn Down a Potential Client

June 14th, 2021

13 Tips to Increase Your Adaptability and Reduce Stress in Times of Change

Everyone experiences changes in their lives, whether big or small, and the stress that comes along with these changes can either hurt you or allow you to grow stronger. One of the best ways to manage this stress is to learn to be more adaptable.

June 14th, 2021

14 INDUSTRIES PRIMED FOR DISRUPTION BY AI

Members of Young Entrepreneur Council predict which industries AI is likely to have a major impact on in the near future.

June 7th, 2021

13 Ways to Become a Positive Role Model for Yourself and Others

A positive role model is someone others want to emulate and follow, and successful entrepreneurs often become — sometimes unknowingly — the role models for other professionals. Whether it’s at work or in their personal lives, these leading entrepreneurs become a focus of attention because they have qualities that aspiring founders strive to replicate.

June 7th, 2021

4 Ways Professional Experience Can Make You a Better Entrepreneur

Many people are passionate about starting their own business and being their own boss, but to be a successful entrepreneur you need a lot more than just passion.

June 4th, 2021

12 WAYS FOR NEW ENTREPRENEURS TO CONQUER IMPOSTOR SYNDROME

Members of Young Entrepreneur Council share their best tips for overcoming self-doubt when starting out in business.

May 27th, 2021

8 Content Marketing Mistakes You Might Be Making (and Why You Should Fix Them)

May 27th, 2021

Nine Factors To Consider When Creating The Perfect Product Packaging

Product packaging is often overlooked as something unimportant. However, like an extension of the product itself, it can attract customers as well as build the brand's reputation. But the look of the product packaging is only the start. The packaging should not only appeal to the customer, but also to any potential retailers.

May 24th, 2021

Limited Resources? 13 Easy Practices for Better Employee Onboarding

Small businesses have several benefits over larger companies, but resources aren’t usually one of them. This limitation can significantly impact the way a small business deals with new hires. While a larger company can dedicate weeks or months to training a new employee under an experienced team, smaller businesses don't always have that luxury. The result is that these smaller enterprises have to be more creative with their onboarding. Below, 13 professionals from Young Entrepreneur Council (YEC) delve into this topic by answering the following question:

May 21st, 2021

13 ESSENTIAL LESSONS FOR LEADERS FROM THE REMOTE-WORK ERA

Members of Young Entrepreneur Council share the most important lessons they've learned about leading from afar.

May 20th, 2021

10 Business Leaders Share Their Best Tips For Creating An Effective Webinar

Webinars have increased in popularity since the world has gone virtual and they’re only expected to maintain their prevalence. Many companies are now looking to create webinars to expand their reach, connect with their audience and establish themselves as industry thought leaders.

May 19th, 2021

Got An Angry Customer? Nine Techniques To Keep Your Conversation Productive And Positive

It's an inevitability in any business; you can't please every customer and, eventually, someone will get upset. But what matters is how you deal with their expectations and come to a common solution.

May 17th, 2021

13 Common Mistakes Hiring Managers Make (And How to Avoid Them)

May 16th, 2021

10 Critical Tips to Applying for Business Awards (and How to Find Ones Worth Your Time)

Getting recognized by peers can significantly increase a business’s exposure, potentially resulting in increased visibility and more customers. However, not all awards are worth the time and effort to apply to them. Some of them don't carry a lot of weight with other experts in the field, some you may not even qualify for and others try to get businesses to pay them for consideration. But which ones are worth it? To offer their best advice, 10 professionals from Young Entrepreneur Council (YEC) respond to the following question:

May 14th, 2021

13 THINGS EVERY JOB CANDIDATE NEEDS TO KNOW ABOUT THE TECH INDUSTRY

Members of Young Entrepreneur Council share some important insights every entry-level tech candidate should know before joining the field.

May 14th, 2021

Nine Leaders Share The Traits They Look For In New Remote Hires

The pandemic has made remote and hybrid work arrangements mainstream. But it has also given managers a unique opportunity to bring different talent to their teams from all over the country and the globe. That being said, it's also important to think about how those new hires will work and be managed in a remote setting.

May 10th, 2021

14 Ways to Create Your Own Happiness at Work (Even if You Don't Like Your Job)

One of the biggest influences on a business and its employees is a positive attitude. Leaders who have a positive mindset and are pleasant to be around get the most out of their peers and employees. A happy attitude is infectious, and when workers are in a good mood, they yield good results.

May 7th, 2021

IMPROVE YOUR MOBILE APP’S USABILITY AND DESIGN WITH THESE 11 UX TRENDS

Members of Young Entrepreneur Council explore some user experience trends every app developer should be implementing.

May 4th, 2021

11 Popular Productivity Hacks (And Why They’re Overrated)

Not every method is going to work the same for every person.

May 4th, 2021

Three Strong Ways To Delegate Efficiently And Avoid Micromanaging

To be a good leader and entrepreneur, it's important to know the difference between these two leadership styles.

April 16th, 2021

11 BUSINESS LEADERS PREDICT THE NEXT BIG STEP IN ENCRYPTION TECHNOLOGY

Members of Young Entrepreneur Council share their predictions for upcoming advances in encryption tech.

April 13th, 2021

10 Times You Should Definitely Not Text Your Customers

April 12th, 2021

Three Reasons Why You Need A Powerful LinkedIn Profile

Different people use LinkedIn for different purposes like building networks, getting hired, staying updated on industry news, etc. But no matter what your goal is, if used strategically, LinkedIn can help you achieve it and boost your professional growth to a great extent.

April 7th, 2021

13 Poor SEO Habits Marketers Should Avoid

Search engine optimization is a prominent concern for marketers across all industries and for any business with an online presence. Having good SEO habits is likely to get your website ranked on search engines above your competitors. However, poor SEO habits likely won’t produce the results you’re looking for and can potentially lead to your site getting heavily penalized.

April 5th, 2021

12 Steps to Surrounding Yourself With Positive People

Whether you’re a business leader or just someone trying to improve their life, surrounding yourself with positive people can be an important part of personal development. Aside from offering support when you most need it, positive people can also challenge you to grow and evolve as an individual, all while giving you the confidence you need to take action.

March 30th, 2021

Won an Award? 9 Smart Ways to Leverage It to Boost Your Brand

March 29th, 2021

12 Ways to Center Yourself When You Can’t Stop Overthinking

Many entrepreneurs will concede that their worst problem is overthinking complex decisions. The issue with overthinking is not only that it stifles creativity and innovation; it also erodes your confidence as an entrepreneur and can make you second-guess yourself.

March 26th, 2021

12 Web Design Elements That Will Boost Traffic on Your Homepage

Good web design can make or break a modern business. If your website is smooth and easy to navigate, it will attract more users and is a vote of confidence for your organization. A poorly designed site can have the opposite effect, turning users away no matter how good the product is.

March 26th, 2021

Scaling Quickly? 12 Tips to Grow at the Right Pace for You and Your Team

When your business starts seeing success, it's natural to want to ride the momentum and build upon it. However, it's possible to grow too fast, too soon. 

March 25th, 2021

11 Tips for Entrepreneurs Looking to Write Their First Book

Putting together a book takes time, energy and a lot of effort. And while it accounts for a lot of the book's labor, writing isn't the only thing an entrepreneur needs to concern themselves with. Publishing the book and the marketing associated with it also have a place in the overall success equation. But not all new writers know what to expect from the writing process. To help, 11 experts from Young Entrepreneur Council (YEC) answer the following question:

March 22nd, 2021

10 Entrepreneur-Recommended Bookkeeping Tools For Small Businesses

Bookkeeping is a tedious but necessary process for all businesses. But for small businesses with limited resources, streamlining the process becomes of even greater importance. One way to do this is to invest in a reputable accounting software or tool that keeps you organized and on track.

March 22nd, 2021

Four Ways To Build A Strong Personal Brand For Your Career

Branding makes you memorable and tells your users what to expect from you.

March 17th, 2021

Small Business Owners: Eight Impactful Reasons To Leverage Cloud Technology

Because they often have very limited resources, small businesses have to be intentional about the tools they use. They don’t have the luxury of testing out and paying for expensive software and systems they ultimately may not keep, so it’s important that their chosen solutions are budget-friendly and effective from the start.

March 16th, 2021

Nine Practical Ways To Protect Your Company From Hackers And Phishing Attacks

Sensitive information is stored and accessed digitally by businesses every day. While it's a lot more convenient for companies to have data stored digitally, unfortunately this also means these files are more vulnerable to attacks from hackers. Malicious users can gain access to a company’s data in several ways, including phishing, a method which takes advantage of unsuspecting employees as a gateway. 

March 3rd, 2021

How To Combine Your Business's Content And Media Planning To Target The Right Audience

Finding a core audience to market to is a crucial part of making a business profitable. Many marketing departments spend thousands of dollars building a picture of their ideal customer to inform how and where they should market. Once they do that, it's just a matter of unifying their content and media planning to target their product's most viable buyers.

March 1st, 2021

Four Practical Interview Skills To Help You Land Your Dream Job

Everybody dreams of having a great job. But to land your dream job, you first have to convince the hiring manager that of all the candidates who’ve applied for the position, you fit best for the role. For that, you need to know what exactly the hiring manager is looking for.

February 25th, 2021

15 WAYS BUSINESS OWNERS CAN MAKE THE MOST OF SOCIAL MEDIA

Members of Young Entrepreneur Council offer their firsthand insights on leveraging social media effectively this year.

February 25th, 2021

11 Smart Ways to Grow Your Email List on a Budget

Email marketing is a great way for small businesses to stay connected with their customers and encourage more sales. The problem is that because of their size they often have limited resources for growing their subscriber lists. So to help small business owners expand their email audience (even on a budget), the members of Young Entrepreneur Council weighed in on the following question:

February 24th, 2021

9 Expert Tips to Supercharge Your Business LinkedIn Page

February 22nd, 2021

13 STRATEGIES TO EFFECTIVELY COMMUNICATE A COMPLEX IDEA TO YOUR AUDIENCE

Members of Young Entrepreneur Council share some foolproof ways to break down a complicated concept for your target market.

February 22nd, 2021

13 Crucial Roles You Should Consider Hiring First When Building a Marketing Department

Marketing is a crucial element of any successful business, and even small business startups will need to begin building their marketing department as soon as possible. However, some marketing roles are more critical to your business’s success than others. To help you determine which role you need to hire for first, 13 experts from Young Entrepreneur Council (YEC) answer the following question:

February 9th, 2021

IN A FUNK AT WORK? 13 SIGNS IT’S TIME FOR A CAREER CHANGE.

Members of Young Entrepreneur Council discuss how you’ll know when it’s time to consider a career switch.

February 8th, 2021

4 Important Things Every Young Entrepreneur Should Know

If you really want to be successful, you need to keep going.

February 5th, 2021

Eight Expenses CEOs Might Not Think To Budget For

When heading a company, there are certain budget items that should be of critical concern. Basics like payroll and product costs are easy to figure in to your operational budget. But business is nothing without its unexpected expenses, and there are bound to be a few that CEOs will forget to account for.

January 28th, 2021

Don't Like Your Colleague? 14 Tips to Develop a More Positive Working Relationship

January 22nd, 2021

11 Ways to Boost Employee Morale and Productivity During the Cold Days of Winter

For many companies, maintaining a high level of engagement and motivation among employees during the dark winter months can be quite a challenge. And with a growing remote work environment, it is even more difficult to make sure your team stays engaged and productive while also ensuring they make time for self-care. To help, 11 entrepreneurs from Young Entrepreneur Council reflect on the following question:

January 19th, 2021

Important Factors to Consider Before Franchising Your Business

If you’re looking to expand your business, franchising your business could be a great option. Growing a company by franchising can offer many benefits—but you need to be aware of the drawbacks, too. To determine whether or not you should franchise your business, we asked members of Young Entrepreneur Council the following question:

January 14th, 2021

10 Ways to Optimize Your Virtual Hiring Process

January 8th, 2021

13 BEST PRACTICES FOR ENGAGING AND RETAINING MOBILE APP USERS

Members of Young Entrepreneur Council offer some effective ways to keep users coming back to your mobile app.

January 7th, 2021

Five Powerful Ways To Boost Your Attention Span

Staying focused at all times may not be possible. But the problem is that without proper focus, even the simplest task appears to be more complicated. This can directly affect your productivity and cause stress. 

January 6th, 2021

Overnight Success? Nine Effective Tips To Scale Your Business Fast

While it's not a common thing, some businesses do explode into popularity overnight. For the companies that do, it can be a completely new landscape to navigate. Suddenly, consumers want your product and they can't get enough of it. Your supply lines and logistics may not be able to handle the traffic at its new demanding level.

January 4th, 2021

STRUGGLING TO DELEGATE? 13 TIPS FOR THE HANDS-ON CEO

Members of Young Entrepreneur explain how hands-on CEOs can get more comfortable with delegation.

December 30th, 2020

12 Promising Industries to Start a Business in Today

December 30th, 2020

12 Leader-Recommended Marketing Strategies (And Why They’re so Effective)

December 21st, 2020

13 Practical Steps for Conquering Self-Doubt

Self-doubt can be debilitating for some individuals. If you're trying to advance your career, the belief that you’re not good enough can quickly put an end to those aspirations. It can make you feel less confident about your abilities, which in turn can make you seem less trustworthy and dependable to others. If you can't believe in yourself, will anyone else?

December 16th, 2020

How To Boost Your Digital Marketing Conversion Rates Quickly

Every marketer uses digital marketing to grow their visibility, expand their email list, increase sales and boost their overall conversion goal. But not all see quick results from their campaign.

December 15th, 2020

No Product Reviews? Here's How to Encourage Amazon Sales Anyway

December 10th, 2020

Switching Industries? 11 Ways To Figure Out The Right Fit

Whether it’s frustration from limitations in their current industry or being shaken by the instability of the job market during COVID-19, many professionals are starting over in their careers, possibly in a new industry entirely. 

December 3rd, 2020

14 Ways to Achieve Personal Goals While Successfully Running a Company

November 25th, 2020

How To Deal With Rejection As A Writer

Every writer faces rejection at some point, but this doesn’t mean that you should stop writing altogether. 

November 23rd, 2020

14 Traits That Will Get Employers to Notice You

November 23rd, 2020

11 Best Methods for Achieving Uninterrupted Focus

Entrepreneurs can be easily distracted. Whether it's new ideas popping into their heads or the demands of their businesses, distractions abound and can easily steal away your focus.

November 23rd, 2020

12 Ways Service-Based Businesses Can Take Advantage of the Holiday Season

The holiday season is usually a goldmine of opportunities for product-based businesses that deploy specific marketing strategies to make their offering stand out and be relevant for that time of the year. While service-based businesses typically find it more difficult to capitalize on this season’s business opportunities, there are still several creative strategies they can deploy to make holiday marketing work in their favor. To help, we asked 12 entrepreneurs from Young Entrepreneur Council (YEC) the following:

November 18th, 2020

10 Smart Questions To Expect From Investors

When you set out to pitch your idea to an investor, you usually go through the most common questions that they're likely to ask. Discerning investors are careful about where they put their money, but a well-prepared entrepreneur can quickly answer a surprising amount of what they ask.

November 11th, 2020

10 Genius Questions That Will Help Your Staff Generate Ideas And Solutions

Innovation is the key to a successful and progressive business, and your staff should constantly be looking for ways to grow your brand. As a leader, it’s your responsibility to keep your workers engaged and motivated.

November 10th, 2020

20 Innovative Apps Ideal for Managing a Team Remotely

These 20 entrepreneurs discuss the best features for remote management of a displaced workforce.

November 9th, 2020

10 Ways To Use LinkedIn's New Tools To Boost Your Outreach

LinkedIn is often thought of as the go-to social network for professionals, but it’s more than just a social media platform. It’s a powerful marketing tool for brands to engage with customers, employees and business partners.

November 4th, 2020

16 Common Mistakes Companies Make With Their Blogs

A company blog isn't anything like a personal blog, yet many businesses look to individual bloggers to inform their choices on topics and content. Some strike on their own, coming up with their own ideas and fleshing them out by themselves, but the result can be just as underwhelming.

November 4th, 2020

16 Best Practices for Optimizing Your Sign-Up and Landing Pages

It's often said you only get one chance to make a first impression, and that holds true for your company website. The visual appearance and written copy on your sign-up and landing pages must be compelling enough to grab a visitor's attention and convince them to take the next step in their relationship with your brand.

November 3rd, 2020

13 Strategies for a Successful Microinfluencer Partnership

Influencers are the newest way of reaching out to social media audiences. Unlike traditional advertising, these influencers have their own goals and ambitions. Influencers thrive on building relationships between themselves and their audiences. Microinfluencers tend to have fewer followers but an even more close-knit community. In many cases, this closer relationship makes it easier for them to convince users of their perspective. When dealing with micro-influencers, businesses should understand what makes this particular relationship work so well. To help, we asked 13 entrepreneurs from Young Entrepreneur Council (YEC) the following:

November 2nd, 2020

How To Create A Culture Of Appreciation In Your Team

Appreciation culture is an effective way to develop emotional connections between your employees and your company, which in return can motivate them to stay loyal and dedicated to the company culture.

October 29th, 2020

Got Negative Feedback? Nine Smart Strategies For Handling It The Right Way

No matter how diligent a person is, they will, at some point, receive negative feedback in their career. Whether it’s an unsatisfied customer, an upset manager or a tense situation with a colleague, you can’t make everyone happy 100% of the time.

October 29th, 2020

UP YOUR UGC GAME WITH THESE 13 CONTENT STRATEGIES

Members of Young Entrepreneur Council share some creative ideas for tech companies that want to leverage more user-generated content.

October 28th, 2020

10 Key Steps That Will Help You Make Less Biased Decisions

We all have biases that affect our decision-making. These biases can sometimes be minor and have minimal impact, but other times they can have an outsized and potentially negative influence on your business and how it’s run.

October 28th, 2020

13 Pros and Cons of Using Personality Tests to Evaluate Employees

As entrepreneurs, we understand how powerful the classification of personality types can be in recruitment. From Myers-Briggs to Enneagram, the number of ways to gauge a person's innate traits can be measured in a hundred different ways. Several companies use one or more of those personality tests to develop their employees' potentials.

October 27th, 2020

12 Critical Marketing Skills in Today’s Digital Landscape As today’s digital landscape has shifted, with more companies switching to almost-entirely online operations, marketers’ roles and responsibilities are also changing. So which are some of the newest skills and competencies that are now critical for marketers to succeed in today’s increasingly digitized world?

October 21st, 2020

12 BIG UPCOMING TECH TRENDS ENTREPRENEURS PLAN TO LEVERAGE

Members of Young Entrepreneur Council share the upcoming technology trends they're most excited about and how they plan to jump on board.

October 15th, 2020

14 SIMPLE CHANGES THAT WILL IMPROVE YOUR MOBILE ADVERTISING STRATEGY

Members of Young Entrepreneur Council offer suggestions for entrepreneurs that want to change up their mobile ad campaigns.

October 12th, 2020

20 Uniquely Useful Tools for Conducting Market Research

These 20 entrepreneurs from YEC discuss their favorite market research tools and why you should be using them.

October 9th, 2020

Hiring New Remote Employees? Here’s How to Successfully Onboard Them Virtually

Remote working has taken the world by storm, as more and more businesses are looking at hiring workers and having them operate remotely. Aside from the convenience of the workers, the company also benefits from higher productivity and worker morale. However, getting those employees onboarded can be a challenging task. Businesses can't rely on the tried-and-true formulae they've used for years to onboard on-site employees and should instead adapt their techniques to cater for remote hires.

October 9th, 2020

10 Reasons a Press Release Is Still a Valuable Business Tool Once widely used by businesses as a way to boost visibility even if they did not have any relevant news to share, press releases are now believed to be an outdated approach, according to many industry professionals. However, when used right and timed appropriately, they can still be valuable tools for an organization. Here are 10 reasons why the press release still matters:

October 8th, 2020

13 Key Elements to Ensure a New Hire's Success in the First Three Months

October 7th, 2020

11 IMPORTANT TRAITS TO LOOK FOR IN A SENIOR CREATIVE DIRECTOR FOR PRINT AND WEB

Members of Young Entrepreneur Council explain which qualities a hiring manager should seek out in a senior creative director who's working on both print and web campaigns.

October 6th, 2020

10 Brilliant Strategies For Maximizing Your Commute Time And Improving Your Life

Many companies that shifted to remote work during the COVID-19 pandemic have helped employees eliminate their daily commute. However, some professionals do still need to make regular trips into the office – and spending time commuting to work can feel stressful and counterproductive. If you use your time wisely, though, there are plenty of ways to maximize your commute and make it a productive one.

October 5th, 2020

15 Entrepreneurs Share the First Hires They Made for Their Business and Why

October 5th, 2020

14 TECH TRENDS EVERY ENTREPRENEUR SHOULD PREPARE FOR

Young Entrepreneur Council members share some upcoming tech trends they believe will have an important impact on business leaders.

October 5th, 2020

A Unique Approach To Writing A Better Company Bio

Company bios are often boring pages published on your website as an afterthought — but shifting how you think about your bio can help you write a better one.

October 2nd, 2020

11 Considerations When Offering Equity To Early-Stage Non-Tech Hires

When you set up your startup and start hiring your first few people to staff, not all of them will be tech workers. Non-tech professions such as sales, marketing, etc. are also crucial to the success of a product. Some companies don't offer these hires any equity, but this may be a huge mistake. You can lose talented professionals if you don't sweeten the deal enough.

October 1st, 2020

14 Unique Ways to Encourage Innovation in Your Company

As a business owner, you know your company can't remain stagnant and stuck in its ways if it hopes to grow. That growth requires innovation and creativity, both of which are best sourced from everyone on your team.

October 1st, 2020

11 Major Productivity Disruptions and How to Overcome Them

September 30th, 2020

10 Unique Habits To Increase Your Productivity

With the sheer amount of productivity hacks and life hacks on the market today, it's easy to get overwhelmed. Even with all of these, it can be hard to figure out which ones work and which ones are just myths.

September 30th, 2020

15 TIPS FOR SCALING UP YOUR SERVICE-BASED BUSINESS

Members of Yount Entrepreneur Council offer their tips for effectively growing a service-based company.

September 29th, 2020

15 Ways to Get Return Visitors to Read Your Blog

If you're like the hundreds of content marketers out there that have invested in blog content, you want people to read it. If you've been watching your metrics for visits, you might realize that many visitors don't even bother with your blog. Sure, they might follow a social post from your media to your blog, and possibly read a single entry, but they won't engage further than that.

September 29th, 2020

12 Nontraditional Marketing Channels That Are Surprisingly Effective

Social media following is an integral part of executing a successful marketing strategy. Engagement on social media is far higher than other channels. However, despite their constant presence, social media networks aren't the only way for a company to do outreach and connect to their core audience.

September 25th, 2020

13 Expert-Recommended Tricks For Accelerating Your Online Growth

For online businesses, a high-performing website that encourages engagement and conversions is the key to successful growth. It often takes time to build up a steady stream of website visitors and consistent buyers. However, there are some things you can do to help accelerate the process.

September 24th, 2020

15 Smart Ways to Get More Mileage Out Of Your Digital Content

If your company has a blog and social media presence, you know how challenging it can be to keep up with the constant demand for new content. Recycling and updating existing content is a great way to put a fresh spin on what you’ve previously published without the hassle of coming up with a brand-new idea.

September 21st, 2020

Stressed Out? 15 Practical Actions to Combat Doubt, Fear and Anxiety

Today's world is more stressful than ever. The fast-paced, always-on environment many of us operate in is enough to cause anxiety among even the most organized leaders. Throw in the current global pandemic and an economic recession, and it's no surprise that many people are experiencing doubts and fears in their personal and professional lives.

September 16th, 2020

13 Valuable Resources for Learning New Work-Related Skills

September 16th, 2020

15 Productivity Tips to Help Entrepreneurs Succeed

Small-business owners realize almost immediately how different their businesses are to run than large corporations. For success, a small business needs to adopt its own strategies that work with limited available resources. Entrepreneurs in this position need to make critical decisions about what approaches they'll take to elements of business growth and development.

September 15th, 2020

THE 14 MOST EXCITING DIGITAL MARKETING DEVELOPMENTS OF 2020 (SO FAR)

Young Entrepreneur Council members share some of the most exciting trends and developments they've seen in digital marketing this year.

September 14th, 2020

Seven Ways to Pivot to Profitability During Uncertain Times

While each business and industry is different, this framework should help you pivot toward profitability once again and sustain growth in the future.

September 14th, 2020

15 Common Buzzwords Hiring Managers Hate Seeing on Job Applications

September 11th, 2020

10 Tried-And-True Email Marketing Tactics That Actually Work

Despite the numerous digital communications channels available today, email is still one of the best ways to get and stay in touch with your customers. Email marketing is notorious for its high return on investment, and with nearly 4 billion active email users, there’s a huge potential audience waiting to receive your messages.

September 10th, 2020

Feeling Burned Out? Nine Ways To Get Back On Track

When you’re overworked, it’s easy to burn out. The extra hours and workload can cause you to become stressed and ultimately less productive at work.

September 10th, 2020

12 E-Commerce Marketing Elements That Need to Change E-commerce marketing practices vary significantly based on industry, customer habits and what you’re selling, but there are some key aspects that stay the same across the entire sector. To stay relevant and competitive, businesses need to regularly review and adjust their e-commerce marketing strategies for optimal engagement and results. Here are 12 critical aspects of e-commerce marketing that are long due an overhaul.

September 4th, 2020

14 Smart Ways to Leverage a Virtual Assistant for Productivity

September 3rd, 2020

Here's How to Cut Recruiting Costs Without Sacrificing Quality

September 3rd, 2020

11 Important Tips to Keep in Mind When Negotiating Your Salary

August 31st, 2020

15 Important Questions to Ask Yourself When Developing Your Company Mission

August 31st, 2020

11 Critical Elements That Can Set Your Digital Brand Apart To stand out among the competition in an increasingly digital world, a company’s own digital brand or footprint needs to be unique and memorable. Here are 11 critical elements your organization should consider when developing a digital brand identity that is sure to get you noticed.

August 31st, 2020

7 Successful Sales Tactics and Why They Work

Being honest and truly helpful is a surefire way to gain your prospect's trust.

August 31st, 2020

Improve Your Mood in Under 10 Minutes With These 12 Strategies

August 28th, 2020

10 Clear Signs You Need To Make A Mobile App For Your Customers

Many businesses see a major shift in their success once they establish a website that lets them provide new information and tools to their customers. However, some may see even greater success if they develop a mobile app.

August 27th, 2020

20 Free Advertising Platforms for Increased Visibility on a Budget

Free advertising has leveled up, as there are now more alternatives to paid ads than ever.

August 26th, 2020

14 Ways to Increase Brand Loyalty Through Social Media

Brand loyalty forms a core concept of marketing in the 21st century. In a paradigm shift, thanks to better interactivity with consumers, brand loyalty is now easier to achieve than ever before. With a medium where the brand can interact directly with clients in the form of social media, all a company has to do is use their social media presence cleverly. Once they leverage their following and provide value to the audience, brand loyalty is sure to follow. To help, we asked 14 successful entrepreneurs from Young Entrepreneur Council (YEC) the following question:

August 24th, 2020

Here's How To Successfully Communicate Your Brand Story To Your Audience

Building your brand is an important part of running a business. To truly connect with your audience, you must define and express who you are and your goals as a business. Often, the best way to do this is by telling your story.

August 24th, 2020

How Sports Can Teach You to Be a Better Leader

When leaders provide team members with the tools they need to succeed, everyone wins.

August 20th, 2020

10 Smart Ways To Keep Up With Ever-Changing Social Media Functions

Social media is constantly evolving, as are the ways people use it. What was once primarily used for connecting with old friends and family has morphed into a platform for sharing perspectives and launching campaigns.

August 19th, 2020

How Busy Entrepreneurs Can Make Time for Vacation: 11 Expert Tips

Entrepreneurs have some bad habits, one of which is not knowing when they need a break. With many young entrepreneurs, it's almost impossible to take a step back and relax. Yet studies have shown that entrepreneurs that don't take time out to smell the roses risk serious health problems later on in life.

August 17th, 2020

Feeling Unfulfilled? Try These 7 Things to Find Better Purpose

Opt for gradual change and seek to align daily tasks with long-term goals.

August 10th, 2020

How To Come Up With Influential Blog Content Ideas: Nine Expert Tips

Content marketing has become a cornerstone marketing approach in the world of business and for good reason. It's a cost-effective method of getting new clients to notice the company while keeping current customers engaged with valuable information. However, for the bloggers, it can be a pain to come up with new ideas. With content so widespread on the internet, it's challenging to develop new topics or new spins on old issues.

August 5th, 2020

10 Content Creation Tips Companies Can Learn From Publishers Like BuzzFeed

In today's world, every business knows that consistent, quality content is the key to engaging consumers. Publishing giants like BuzzFeed have mastered the art of drawing people in with engaging headlines and interactive features, and encouraging repeat visitors with well-researched, valuable articles.

August 3rd, 2020

17 helpful tools to improve your email marketing efforts

These tools and strategies can make email marketing more efficient and less time-consuming.

August 3rd, 2020

12 Business Planning Tips for First-Time Founders

July 30th, 2020

14 Things That Could Throw Off The Wearables Revolution

Electronic wearables were an exciting new concept just years ago. Now, they’ve slowly become the norm, with gadgets like smart watches and sleep trackers overwhelming the market.

July 27th, 2020

17 Small Business Legal Tools to Make Your Life Easier

Business legal matters can be intimidating, but these tools can help you understand and streamlining the process.

July 23rd, 2020

Why Old-School Management Is Now Irrelevant

Gone are the days of Mad Men-style meetings, budgets and executives.

July 22nd, 2020

13 Concrete Ways Aspiring Entrepreneurs Can Build Their Self-Confidence

As a budding young entrepreneur, you're likely to meet a lot of people telling you, "no." While some of these people are well-meaning, the constant negativity will eventually impact your self-confidence.

July 21st, 2020

13 Most Relevant Bits of Consumer Data to Collect

One of the most significant elements in helping a business get to know its customers is their data. Over recent years, consumers have started to take notice of how businesses use their data. While many aren't bothered, a few are against a company getting its hands on their information. As a result, they are averse to sharing access to their data.

July 20th, 2020

13 Searching Self-Questions to Help You Become a Better Leader

Leadership is a battle for constant improvement.

July 14th, 2020

Here's How To Ensure Your New IoT Product Keeps Its Data Secure

The internet of things (IoT) has given consumers and businesses the ability to make their homes and offices "smart." Because IoT devices can communicate and exchange data with one other, they have vast potential for streamlining workflows and making us more efficient. However, with all the data each internet-connected device collects, stores and uses, there's also an inherent security risk.

July 13th, 2020

Want A More Productive, Focused Team? Encourage These 10 Habits

A strong daily routine can make all the difference in a team's productivity. Things like creating a to-do list at the start of each day and blocking off time for "deep thinking" work often help people get organized and feel more focused throughout the workday.

July 13th, 2020

15 Essential Steps for Creating a Business Exit Strategy

July 9th, 2020

Eight Ways IoT Companies Can Better Safeguard Their Consumers

The internet of things (IoT) is growing at a rapid pace, but sadly, security protocols for those devices are still in their infancy. Customer data security should be a significant concern for IoT companies. At present, there are several glaring holes in security that can be addressed with some dedicated effort. A few IoT companies have even patched out security vulnerabilities.

July 7th, 2020

Sophisticated Website Builders for Startups on a Shoestring Budget

You don't need to spend a ton of money to build a great business website.

July 3rd, 2020

11 Engaging Ways To Inform Consumers About Your Latest Offerings

The only way a business can garner new customers and retain current ones is by laying out the benefits that its product or services present to the consumer. In the past, all it took was a flashy headline and a few bullet points that punched home the usefulness of the product or service. Today's world has evolved to a point where traditional advertising no longer makes the same impact. Even newer, more modern methods of advertising are having a hard time getting traction among some demographics.

July 2nd, 2020

Choose The Best Online Course For You In Four Steps

Ask yourself a few questions about your learning style, budget and what you want to learn.

June 30th, 2020

14 Quick and Easy Ways to Keep Up With Industry News

June 30th, 2020

Nine Effective Ways To Collect And Use Customer Feedback

Customer feedback is an invaluable asset to any company. Without this information, businesses would struggle to figure out what’s working, what isn’t and how they can improve their processes. But how exactly do you get your customers to share their honest opinions – and what do you do with that information once you have it?

June 30th, 2020

10 Smart Social Media Moves That Can Help Boost Your Business

Social media is becoming an increasingly important part of every business’ marketing strategy. Making the right move with your social content at the right time can help bring positive attention and new customers to your business.

June 26th, 2020

13 Things to Remember Before You Apply for a Business Award

Winning a business or industry award can be a great honor for your business, as well as a highly effective PR opportunity. However, to be considered, you'll first need to submit an application to be reviewed by the award committee. To help you with this process, we asked the members of Young Entrepreneur Council the following question:

June 25th, 2020

10 Smart Ways Business Leaders Can Leverage Social Media in a PR Crisis

Since the internet has permeated business to such an extent, PR crises are becoming far more common for companies. Many of those PR faux-pas are due to misuse or misunderstanding of social media interaction. However, as much as social media can be a tool to cause a PR crisis, it can also be useful in helping to manage it. Social media is still the best way to create a rapport and interact with a particular demographic of customers directly.

June 24th, 2020

16 HR Quality Checks to Ensure You're Recruiting With Equity

June 23rd, 2020

15 Smart Ways for Leaders to Thrive Under Stress

June 22nd, 2020

12 Key Elements Leaders Should Consider When Doing Live Video

June 18th, 2020

14 Effective Methods for Improving Discipline in the Workplace

Professionals, regardless of their work environment, sometimes find their focus flagging. If you're someone who has to deal with divided attention between multiple tasks, the amount of effort you put into a job will start telling on your psyche before too long. To deal with this situation, you'll have to figure out how to retain your focus and discipline within the workplace.

June 15th, 2020

15 Ways for Leaders to Encourage Employee Self-Teaching

Within any company, the ambitions of individual team members should aid the overall organization. However, it takes a leader to fuel, direct, and inspire this ambition into a way that helps both the team members and the organization as a whole. One way leaders can get their team members to realize their ambitions is by guiding them toward self-teaching and taking initiative, as a way of expanding their knowledge and skills while also seizing new opportunities within the company. To help, we asked 15 members of Young Entrepreneur Council the following:

June 15th, 2020

15 Key Traits Entrepreneurs Should Cultivate to Improve Themselves

June 11th, 2020

6 Ways to Stop Feeling Like a Fraud at Work

Feeling like you're not good enough can leave you struggling with your job and halt your career growth.

June 9th, 2020

How To Improve Asynchronous Communication When You Work From Home

Eliminate confusion, encourage teamwork and maintain open lines of communication no matter where your employees are located.

June 8th, 2020

15 Ways to Bounce Back When Things Are Going Badly

In all walks of life, there will be pitfalls that plague professionals. For an entrepreneur, especially, it may occasionally feel like nothing is working out, no matter what you do. There's a saying that success only comes to those who get back up each time they get knocked down. The problem is that the saying doesn't detail how you get back up from a fall. Some leaders can find themselves falling over and over, and each time the recovery takes more out of them. 

June 5th, 2020

10 Effective Ways To Develop Employee Trust During Periods Of Change

Trust is essential in a team, especially in times of change. Leaders need to believe employees will carry out their tasks properly, and employees need to believe heir leaders are taking them in the right direction. But trust between people isn’t a given -- it has to be earned.

June 5th, 2020

Offering Live Customer Chat? Follow These 15 Important Tips

In today's always-on, digital-first world, consumers increasingly expect companies to offer fast and convenient channels for customer support. To this end, many brands now offer live chat so customers can reach them faster than an email or phone call.

June 4th, 2020

15 Low-Cost Ways to Grow Your Small Business

June 2nd, 2020

19 Places to Find Talented Freelancers

19 entrepreneurs delve into where online freelance talent is most readily found

June 1st, 2020

Eight Strategic Approaches To Encouraging Employee Innovation

There's no question as to how vital innovation is to a business. However, the pitfall that most entrepreneurs fall victim to is thinking that all change must come from the top. If a company hires right, its talented employees could offer a vast resource in terms of their innovation to the company.

May 29th, 2020

18 key considerations when selling a business

18 leaders from YEC discuss what elements business leaders should keep in mind before selling their company.

May 29th, 2020

10 Key Factors in Determining Whether an Employee Should Get a Raise

It takes a lot of mental fortitude for an employee to approach their employer for a raise. There's no playbook for managers and business owners to know how to gauge whether an employee deserves a raise or not. The factors as to whether an employee deserves to earn more can be approached in several different ways. From the addition of value to the support they provide, each plays an integral part in determining whether a raise is warranted. That’s why we asked 10 entrepreneurs from Young Entrepreneur Council (YEC) the following:

May 29th, 2020

10 Effective Ways To Retain Customers Through An Unanticipated Business Disruption

The COVID-19 pandemic has disrupted nearly every business and industry in some capacity. Some non-essential employees have taken to remote work, while many others have faced reduced hours or layoffs.

May 21st, 2020

15 Practical Ways to Fit More Time Into Your Day

One of the most common complaints that professionals have in the 21st century is how little time there is in a day. The truth of the matter is that the day hasn't changed, but how we manage our time has. Losing time on frivolous activities is nothing new. However, with the advent of attention-stealing applications, we lose more time than ever before without even realizing it.

May 20th, 2020

Why Your Hobbies Make You A Better Problem-Solver

Schedule some time for creative play. You may be surprised at the positive results.

May 1st, 2020

5 Ways Leaders Can Stay Calm in Uncertain Times

Engage in a little self-care to help you through these strange times.

April 16th, 2020

14 Ways to Define Your Unique Personal Brand

April 16th, 2020

10 Underrated Business Skills That Every Entrepreneur Should Have

As an entrepreneur, it’s useful to have strong business acumen -- an almost intuitive skill that can and must be honed. However, good business sense alone isn’t enough; there are several other traits an entrepreneur needs in order to succeed. As some of the top leaders in their respective industries, the members of Young Entrepreneur Council know what skills are required to succeed in the business world. Below, they share 10 underrated skills that all entrepreneurs should possess, but often don't.

April 16th, 2020

16 Ways to Encourage Engagement With Your Brand

April 15th, 2020

14 Thing To Consider Before Making a Major Business Purchase

Making a major spending decision in your business, whether that be a new hire or a new marketing campaign, is often intimidating. You want to make sure you’re investing your money wisely, in a way that will yield a worthwhile return. To help you, we asked a panel of Young Entrepreneur Council members how to make financial decisions with confidence.

April 15th, 2020

13 Entrepreneurs Share Their Journey to Accessing Startup Capital

Accessing capital is one of the biggest challenges many new entrepreneurs face. From loans to investments, securing the proper financing is a long and taxing process, but it can be overcome. Members of Young Entrepreneur Council explained how they worked through their funding challenges.

April 15th, 2020

12 Ways to Boost Your Following on LinkedIn LinkedIn remains one of the most valuable resources for a business in terms of building industry connections, finding talent and attracting new potential customers. So how can a new business make the most of its LinkedIn page to boost its following and gain more visibility?

April 15th, 2020

10 Effective Ways to Make Your Sponsored Posts Stand Out on Social Media With so much competition for a target audience’s attention on social media, creating truly engaging posts that stand out requires creativity and business savvy in equal parts. What are some of the most effective methods that any business could implement to create sponsored posts that will be noticed by your audience on social media?

April 8th, 2020

Why You Need to Stop Working 100 Hours Every Week

Working hard is essential to success, but we need to stop praising those who work long hours and overwork their teams.

March 20th, 2020

5 Creative Hobbies You Should Try This Year

You won't know you like something until you try it.

March 11th, 2020

https://www.inc.com/young-entrepreneur-council/7-ways-to-effectively-build-rapport-with-new-customers.html

March 2nd, 2020

Eight "Harmless" Habits That Are Keeping You Back

Entrepreneurs have habits that can both aid and hamper their efforts to be better businesspeople. Some practices even seem to be completely harmless but we don’t truly realize how damaging they can be until we make a small change that impacts them and shows how die-reaching its consequences are.

February 28th, 2020

How to Effectively Market Your Nonprofit

Highlight all the good you're doing on the first platform people will see: your website.

February 13th, 2020

Eight Best Tips To Blend Content And Media Strategies For Your Target Audience

Marketing is only truly effective if it strikes a chord with the audience it's intended for. Brand messages resonate more when the business aims them at the right audience. Since branding happens across multiple channels, having a consistent plan for both content and media is necessary.

February 7th, 2020

5 Exciting Email Marketing Trends to Watch in 2020

Happy email subscribers equal higher engagement rates and conversions.

January 21st, 2020

11 Crucial Operational Skills Every Small Business Owner Needs From Day One

When you own a small business, you have to take on many of the day-to-day responsibilities yourself -- at least in the beginning. Having some basic knowledge across all aspects of business operations can go a long way to making your business flourish, and ultimately turn you into a more well-rounded manager when you do eventually hire staff. But which skills are the most important to develop from the get-go? We asked 11 members of Young Entrepreneur Council which fundamental skill – tech, operations, leadership, etc. – all small business owners should have to manage day-to-day operations. They shared their answers below.

January 17th, 2020

4 Customer Service Trends You Need to Know in 2020

Give your customer service strategy a boost as we begin the new decade.

January 16th, 2020

Time Management Tips: Focus on Brand Growth or Competition?

January 16th, 2020

Want To Connect Your Offline And Online Presence? Try These 10 Marketing Strategies

In the modern world, entrepreneurs typically need to maintain both an online and offline presence to generate business. It’s important to connect your digital and real-life persona to keep a consistent image, which can ultimately help build trust with your potential customer and follower base. The members of Young Entrepreneur Council have spent time honing their personal brands to grow their business. Below, they share 10 ways to successfully connect your offline and online marketing efforts.

January 14th, 2020

https://www.inc.com/young-entrepreneur-council/fighting-winter-slump-7-ways-to-get-team-back-in-working-shape.html

January 14th, 2020

10 Tricks To Actually Keeping Your 2020 New Year's Resolutions

A New Year’s resolution is a great way to kickstart the year on the right foot, while setting the stage for continued growth. However, most people struggle with sticking to their resolutions beyond the first few weeks (or days) of the new year. So how can you beat the odds and meet your goals in 2020? We asked the members of Young Entrepreneur Council to share how they make their New Year’s resolutions work in the long term. Their best answers are below.

January 2nd, 2020

10 Entrepreneurs Share The One Challenge They Never Expected When Starting A Business

Starting a business always comes with a certain amount of risk. You’re opening yourself to the possibility of both the successes and challenges that come with entrepreneurship, many of which are difficult to predict before you start. As successful business owners, the members of Young Entrepreneur Council have experienced firsthand the unexpected challenges of starting a company. Below, they share 10 of the toughest obstacles they didn't expect to face, and how other leaders can prepare for them.

December 27th, 2019

4 Ways Your Business Can Give Back This Season

In the cold winter months, keep spirits warm and morale high with acts of service and appreciation.

December 16th, 2019

Finding Investors For Your Business: Eight Entrepreneurs Share Crucial Advice

Entrepreneurs usually have to locate a source of funds to make their dreams into a reality. Sometimes, all you have is an idea, and as good as that idea is, unless you know how to get funding, it'll remain a thought in your head. Convincing people to invest in a business is more than just laying out the positives and negatives. Finding the right pitch for the correct type of investor is crucial in securing their financial help.

December 13th, 2019

How to Rock Your First Speaking Engagement

Landing a speaking engagement is as exciting as it is nerve-wracking.

December 12th, 2019

Embracing Remote Work Culture: Seven Tips For Entrepreneurs

Technology advances rapidly, and business owners need to keep pace with it, or they risk losing their best talent. Thanks to connectivity in all parts of the world, entrepreneurs no longer need to have employees inside their offices at all points in time. Many businesses outsource work to professionals around the globe and leverage specialized technology that makes it easy to plan meetings and manage teams and projects from a centralized office.

December 11th, 2019

Eight Proven Methods To Keep Company Culture Intact When Growing Your Team

Company culture is the foundation of how a business functions. When a business hires new employees, there can be a tendency for those newcomers to shape company culture through their personalities. On rare occasions, these people can be charismatic enough to change company culture completely. If the changes benefit the organization, then this might be a good thing.

November 27th, 2019

https://www.inc.com/young-entrepreneur-council/7-top-strategies-for-delivering-effective-feedback-to-your-team.html

November 22nd, 2019

How to Overcome Your Bad Work Habits

Admitting to your bad work habits is the first step toward conquering them.

November 20th, 2019

11 Essential Aspects To Consider For Successful Online Video Development

Online videos are one of the most successful marketing materials that a business has at its disposal. However, crafting an online video to draw people in takes a bit more skill than merely recording something and adding branding to it.

November 19th, 2019

From Training To Travel, Here Are 12 Cool Uses Of Virtual Reality

The world has been enamored with the use of virtual reality ever since the movie “Tron” came out in the 80s. Today's VR is a bit different from the fancy world of the silver screen, but the technology has a lot of practical uses.

November 18th, 2019

10 Exciting Implications Of Recent Technologies

The rate of technological advancement has seen the world change almost entirely in just a single decade. In a short space of time, humanity has managed to develop advances that people only 50 years ago would be unable to fathom.

November 18th, 2019

10 Exciting Implications Of Recent Technologies

The rate of technological advancement has seen the world change almost entirely in just a single decade. In a short space of time, humanity has managed to develop advances that people only 50 years ago would be unable to fathom.

November 1st, 2019

How to Create Effective B2B Marketing Videos

Video content has to be entertaining enough to capture viewers and effective enough to turn them into customers.

October 11th, 2019

How to Boost Your E-Commerce Sales This Halloween: 3 Ideas

How will you implement Halloween into your marketing strategy this year?

September 26th, 2019

How to Find the Right Remote Opportunity

How will you refine your job search so you find remote work that’s right for you?

September 5th, 2019

How to Write Killer Email Copy for Your E-Commerce Business

Get creative with your email marketing to encourage action.