Terry Tateossian

July 7th, 2021

App Store Optimization: How To Market Your Mobile App In 2021

To plan ahead successfully and maximize their marketing ROI, app developers need to understand how consumer lifestyles, preferences and purchasing patterns are shifting.

June 16th, 2021

Eight Overlooked (But Important) KPIs All Entrepreneurs Should Track

When establishing a startup, it can be difficult to know which metrics you should be focusing on. You may be watching and reporting on basic key performance indicators (KPIs) such as your gross profit margin, but are there metrics you're overlooking? The answer is most likely yes.

June 14th, 2021

13 Tips to Increase Your Adaptability and Reduce Stress in Times of Change

Everyone experiences changes in their lives, whether big or small, and the stress that comes along with these changes can either hurt you or allow you to grow stronger. One of the best ways to manage this stress is to learn to be more adaptable.

April 9th, 2021

Nine Ways To Handle Customer Critique (And Not Take It Personally)

With the advent of social media, companies are now closer than ever to their buyers' feedback. However, these buyers may or may not be charitable with their opinions. Occasionally, a business may encounter a consumer who wasn’t happy with their experience or the product itself.

April 9th, 2021

SHOULD YOUR BUSINESS DEVELOP A LONG-TERM CONTENT STRATEGY OR CONTINUALLY REINVENT ITSELF?

Members of the Young Entrepreneur Council weigh in on whether a long-term or campaign-by-campaign content strategy works best for brands.

April 7th, 2021

15 SMART STRATEGIES FOR HANDLING NEGATIVE CUSTOMER REVIEWS

Members of Young Entrepreneur Council explain the first steps a business should take upon discovering a negative review.

April 6th, 2021

Employees Feeling Uninspired? Eight Techniques To Get Their Creativity Flowing Again

No matter what type of business you're in, your team will undoubtedly encounter problems with creativity and inspiration sooner or later. It’s difficult for any human being to always be “on” creatively, and these uninspired moments can happen during the most inopportune times.

April 5th, 2021

15 CRM Tools To Help Businesses Build Positive Customer Relationships

Building positive relationships with your customers is essential to running a successful and sustainable business. That’s why many business owners rely on customer relationship management (CRM) tools to connect with clients and nurture ongoing interactions.

April 1st, 2021

Seven Ways To Promote Effective Cross-Departmental Communication

When you're running an organization, communication breakdowns can lead to severe efficiency and productivity problems. While smaller teams may be able to quickly deal with the difficulties of communication inefficiency, this problem becomes harder to solve as the business grows and evolves.

March 30th, 2021

Won an Award? 9 Smart Ways to Leverage It to Boost Your Brand

March 26th, 2021

12 TIPS TO TAKE YOUR E-COMMERCE ADS TO THE NEXT LEVEL

Members of Young Entrepreneur Council offer tips for developing effective, sales-boosting e-commerce ads.

March 18th, 2021

14 RESOURCES TO HELP YOU KEEP UP WITH THE FAST-MOVING TECH INDUSTRY

Members of Young Entrepreneur Council share their favorite resources to help you stay abreast of industry changes.

March 16th, 2021

Nine Practical Ways To Protect Your Company From Hackers And Phishing Attacks

Sensitive information is stored and accessed digitally by businesses every day. While it's a lot more convenient for companies to have data stored digitally, unfortunately this also means these files are more vulnerable to attacks from hackers. Malicious users can gain access to a company’s data in several ways, including phishing, a method which takes advantage of unsuspecting employees as a gateway. 

March 11th, 2021

Seven Steps To Take When You Notice A Top Employee Is Off Their Game

Sometimes, even employees who have a track record of excellent work can have bad days. But when bad days become bad weeks or even months, leaders should take the time to investigate. However, because it could be a sensitive situation, it may be best to take it slow and follow a few key steps.

March 8th, 2021

11 Simple Reminders That Will Help You Be a More Positive, Confident Person

Entrepreneurship is an exciting and fulfilling career path, but there might be times when you’ll feel discouraged and riddled with self-doubt. Combating these emotions isn’t always easy and takes patience and continued practice.

February 9th, 2021

Google Ranking Factors: What's The Secret Sauce?

What your site's going to be — a rock-solid diamond or ephemeral, fading graphite — is all up to you.

January 6th, 2021

Overnight Success? Nine Effective Tips To Scale Your Business Fast

While it's not a common thing, some businesses do explode into popularity overnight. For the companies that do, it can be a completely new landscape to navigate. Suddenly, consumers want your product and they can't get enough of it. Your supply lines and logistics may not be able to handle the traffic at its new demanding level.

January 5th, 2021

Business Leaders: Eight Tips For Putting Your Health And Happiness First

Entrepreneurs, especially when first starting out, often fall into the trap of overwork. While any successful business needs a firm hand to guide it, your body and mind have their own needs as well. Taking time off for relaxation and socialization in a non-work environment is critical to maintaining your health and the productivity you need to run a growing company.

December 30th, 2020

Eight Smart Strategies For Getting Informative Feedback From Your Customer Base

When you understand your customer, you can better tailor your products and services to their needs. The most reliable way to get to know who your customers are and what they're looking for is to get that information directly from them. But how can you persuade customers to give you the comprehensive, actionable feedback you need?

December 30th, 2020

Eight Techniques For Navigating Difficult Conversations As A Leader

As an executive, difficult conversations often come up in the workplace. It may be something as sensitive as expressing a concern to an employee or explaining why the company's letting someone go.

December 22nd, 2020

Get Started On Your End-Of-Year Review: Seven Useful Tips

End-of-year reviews are an essential tool to gauge the business's effectiveness and efficiency over the previous year. Unfortunately, few businesses implement a review, and some that do only look at the cursory metrics that would give them a basic understanding of the company's strengths and weaknesses.

December 17th, 2020

Planning For Q1 Of The New Year: Eight Tips For Success

The end of this year is right around the corner, and smart business owners will already be setting up plans and goals for the coming first quarter. Planning helps a business take stock of what it's achieved thus far and what it can hope to accomplish in the first quarter of the new year, given its available time and resources.

September 3rd, 2020

12 Critical Elements to Consider When Looking for a Mentor

April 1st, 2020

Help High-Performing Employees Get Back In Gear: Eight Actionable Steps

If prompted, there's at least one employee that business owners can point to definitively and state that they are one of the most high-performing hires at the company. However, these high-performing employees sometimes go through issues that can put them off their game. For the company, this can impact performance and efficiency.

January 15th, 2020

Nine Entrepreneurs Share The One Thing They Wish They Did Before Starting Their Business

Nobody knows everything when they start their first business. Even if you take the time to educate yourself on potential challenges and seek mentorship from more experienced entrepreneurs, there are still some lessons you'll only learn in hindsight. The members of Young Entrepreneur Council know well the challenges that new founders face when they're first starting out. We asked nine of them to share the one thing they wish they'd done before they launched their company. Below, they reflect on their entrepreneurial journey and share their wisdom with fellow aspiring business owners.

January 6th, 2020

Here's How To Build The Best Team For Your Business

Building a solid team is one of the best ways to ensure success and longevity for your business. However, finding the right people isn’t always easy. Small business hiring can be an especially daunting process, since you’re seeking qualified team members who are also aligned with your business’ vision and growth goals. That's why we asked, nine Young Entrepreneur Council members how you can be sure you’re hiring those who are going to help take your business to new heights. Read on for their best advice.

December 26th, 2019

Can High-EQ Robots Save The World?

The time to program AI applications with high EQ is now.

October 8th, 2019

Receiving Blockchain: What Marketers Should Expect In The Revolution

By knowing blockchain’s capabilities and imagining its applications, marketers can greet the changes and contribute to the blockchain-AI synergy sweeping us all in.