expert panel

Building a personal brand as an industry expert is no doubt one of the best ways to draw attention to your business. But it’s not just about having new ideas—when trying to build your reputation as a thought leader and expert in your field, connecting with others should be high on your priority list. After all, sharing your thoughts and experience is nothing without an engaged audience to listen to it. So how do you balance connection and creating interesting content at the same time?  The members of Young Entrepreneur Council have a few ideas. As business leaders themselves, they have experience building up their personal brands as thought leaders and industry experts, and below, they share seven ways you can authentically connect with others while making the positive impression necessary to build a loyal and engaged audience.

article

There are many industries, or elements in any industry, where high tech needs to be translated to low-tech uses.

expert panel

Defining what makes your business unique is one of the most important tasks you can do to help answer the question of why customers should buy from you. Without a differentiating factor separating you and your competition, you ultimately give customers no reason to choose your business over another—which isn’t a helpful strategy when looking to grow your company. But if you’re new to business or haven’t considered your brand’s niche before, how do you go about determining it? The members of Young Entrepreneur Council can help. Below, they offer up 10 questions you can ask yourself that will help you define what is unique and different about your brand and explain why these are such effective questions to ask.

article

Agriculture is an industry with extremely complex and multifaceted challenges that require visionaries, strategists and doers.

article

Here are some of the things I have learned so far on my founder’s journey. I hope they can be helpful to you, too.

expert panel

An advisory board can be a helpful resource for a business at any stage of growth. Whether you're launching a brand-new startup or looking to exit after a period of successful growth, getting advice from experienced leaders in your industry can help you reach your goals in the most efficient and well-planned way. If you've never built a board of advisors before, it can be challenging to identify the right members to bring on. Below, eight members of Young Entrepreneur Council each share one essential trait of a quality board advisor and why this trait makes them an excellent asset for your business.