Do I Qualify?

Rob Toomey

PresidentThe Idea Factory

Sarasota, FL

Member Since March 2018


16 years ago I left a legal career after working with big law firms in Boston. Being a lawyer was great, but I knew I wanted to be an entrepreneur and had already established a passion for using personality type to improve communication dynamics. Since then, more than 165,000 people have been through our online tools and I've worked with more than 50,000 people in live sessions delivered around the world. It continues to amaze me that what we consider to be the most basic principles of effective communication are in such demand among our clients - and how consistent that demand is globally. The more we learn about personality type, the more interesting the topic becomes and the more it explains. I'm grateful to have found such an infinitely fascinating topic and to be able to devote my professional life towards it. And, it is enormously satisfying that people who come in contact with this information will not view any of their relationships the same afterwards - not just professionally, but with the spouse, kids and so on. I love share access to our programs with those who are interested in learning. And, some of the very best conversations are around personality type and entrepreneurship. I'd love to hear your story.

Published content

expert panel

Remote work has quickly become the norm across much of the corporate world. Yet, with so many professionals used to in-person interaction, this shift to digital messaging has rapidly and fundamentally changed workplace communication. With increased opportunities for misunderstandings in written text, potential overuse of gifs and emojis, plus a completely different dynamic from in-office communication, professionals need to adjust to the new digital workplace, whether that’s on Slack or communication platforms like it. Here, eight experts from Young Entrepreneur Council offer tips for how individuals can communicate effectively and professionally on these platforms and explain why they’re so key to a productive workplace.

expert panel

Being a leader is more than running meetings and managing a team. It’s a skill that takes a lifetime to master, and there will always be room to grow as a mentor, coach and source of inspiration to your employees. In your quest to become a better leader, you’re bound to hear about countless fads and trendy tips for “modern” managers. However, there are some pieces of business advice that will never get old. Below, a panel of Young Entrepreneur Council members shared a few of the timeless leadership tips that have been important to them throughout their careers and why.

Company details

The Idea Factory

Company bio

TypeCoach delivers online programs as well as in-person training and coaching to achieve business and organizational goals through the application of personality type. Our online tools allow a user to verify their best-fit personality type through video and animations and then access Coaching modules that are unique to their personality type. We also offer a Type-to-Type tool that breaks down any relationship based on the specific combination of personalities involved, providing actionable strategies for improved communication, etc. All of our materials are practical, easy to use and powerful. Our growing client list range from the best and brightest among the Fortune 500, includes the 4th largest employer in the world, premier schools like Harvard/Stanford, and also exceptional small, mid-size and large companies and non-profit organizations. We always offer potential partners and decision makers complimentary access to our programs to determine if there is a fit.


Venture Capital

Area of focus

Personality Type
Online Learning
Video Interviews

Company size

Myself only