Rachel Beider

May 16th, 2023

Business Leaders: Nine Tips For Becoming A More Engaging Public Speaker

Whether you are delivering a keynote speech, presenting a sales pitch or just leading a team meeting, effective communication is key to getting your message across and inspiring action. As a business leader, your ability to communicate effectively can make or break your career, as being an engaging speaker is not only essential for motivating your employees but also for pitching your ideas to potential investors, clients or partners.

May 2nd, 2023

Training A New Employee? Nine Key Lessons On How To Do It Right

When it comes to training employees, there’s no one way to do it right—but there are a few ways you might be doing it wrong. Using outdated materials or failing to check in enough may not be intentional blunders, but they could prevent your employee from succeeding as quickly as you’d like them to in their role.

April 24th, 2023

12 Ways Small Businesses Can Demonstrate Their Commitment to Data Privacy

In today's digital age, data privacy has become a top priority for individuals and businesses alike. Small businesses in particular need to ensure that they are taking the necessary steps to protect their customers' personal information. By doing so, they not only comply with data protection regulations but also build trust and loyalty with their customer base.

April 14th, 2023

Eight Ways Companies Can Adopt More Eco-Friendly Practices

As the demand for eco-friendly products and services—as well as consumers' interest in protecting the planet—grows, more and more businesses are looking to reduce their carbon footprints and adopt more eco-friendly business practices. However, many companies may not know where to start, and certain efforts may come off as disingenuous if not handled properly.

April 12th, 2023

Eight Ways Brick-And-Mortar Stores Can Create The Ultimate Personalized Experience

While personalization may be easier to accomplish in the e-commerce space, that doesn’t mean brick-and-mortar stores are out of luck when it comes to personalizing the customer experience. With face-to-face interactions acting as a strong advantage, brick-and-mortar retail stores can create unique, custom experiences tailored to individual customers’ needs.

March 23rd, 2023

Nine Ways These Entrepreneurs Work On Their Weaknesses (And How You Can Too)

Everyone has a blend of strengths and weaknesses; fortunately, with work, it’s possible to improve both the strong and the weak points. To be an entrepreneur and an effective leader, it’s important to recognize areas where you may need help or improvement and to actively work on those areas so that you—and your business—can continue to grow.

March 22nd, 2023

12 Ways to Welcome a New Employee to the Team

Starting a new job can be stressful, so as a leader, it's crucial to make sure that your new hires feel welcome and supported from the very beginning. Here, 12 Young Entrepreneur Council members share onboarding strategies that leaders can use to ensure new employees feel welcome and that they get off to a successful start.

March 10th, 2023

10 Aspects Of Your Business You Should Be Systemizing (And Why)

If any business is to not only survive but also thrive, it's essential to develop simple, repeatable systems for handling common business tasks and functions. Rather than dealing with inconsistencies and the need to make up new processes as various situations or problems arise, having a set system in place for how things are done can speed up work completion and improve overall productivity—and, in many cases, customer satisfaction.

March 8th, 2023

Eight Critical Rebranding Mistakes You Could Be Making (And What To Do Instead)

Rebranding is a significant, but sometimes necessary, step in a business's journey; however, if it's not done right, it may backfire. What an entrepreneur thought may have been a great way to update their brand to something more modern and in alignment with their company’s values could end up being a nightmare of confused customers and lost sales. 

March 6th, 2023

12 Tips for Publishing Your First Book as an Entrepreneur

For entrepreneurs, publishing a book can be an excellent opportunity to share their expertise, experiences and perspectives with a broader audience. However, for first-timers, the process of writing and publishing a book can be daunting, and they may not know where to start or what to expect. 

February 22nd, 2023

Business Leaders Share Seven Nonnegotiable Traits To Look For In C-Suite Hires

As any seasoned entrepreneur knows, building a strong leadership team is critical for the success of any organization. When it comes to hiring C-suite executives, there are many factors to consider, including experience, expertise and cultural fit. However, there are certain nonnegotiable traits that should be at the top of every leader's list when evaluating candidates. 

February 17th, 2023

Trying To Define Your Business's Niche? 10 Questions To Ask Yourself

Defining what makes your business unique is one of the most important tasks you can do to help answer the question of why customers should buy from you. Without a differentiating factor separating you and your competition, you ultimately give customers no reason to choose your business over another—which isn’t a helpful strategy when looking to grow your company.

February 14th, 2023

Eight Tips For Prioritizing Your Time When You're Being Pulled In Every Direction

As an entrepreneur, you likely often find yourself pulled in all different directions. A phone call about an issue here, a knock at your door there and an ever-growing inbox can make it so your mind is constantly distracted and you never really have time to move the needle on any of the work that needs to get done.

February 13th, 2023

Seven Ways Business Owners Can Create A Strong Leadership Team

Every business needs strong leadership to survive and grow. As a small-business owner, you may start out being the sole leader, but as your company evolves, you'll likely need to hire additional managers as you delegate oversight of the day-to-day operations.

February 8th, 2023

The Benefits of Outsourcing for Small Business Growth (and When You Shouldn’t)

What are the benefits of outsourcing, when shouldn't you outsource, and how can you find the right provider?

January 26th, 2023

Nine Ways CEOs Can Add Structure To Their Workdays And Maximize Productivity

Whether you lead a bustling startup or an established business, as a CEO, your days are likely full of endless meetings, questions from leadership or staff, “fires” that need putting out and very little time to get any actual work done. Without an intentional plan or schedule, your day can get away from you, allowing your work—and your stress—to build up over time.

January 25th, 2023

8 Ways to Cultivate a True Entrepreneurial Mindset

Success as an entrepreneur takes more than just a good business idea -- you also need to have the right mindset.

January 23rd, 2023

Six Promising Industries These Entrepreneurs Would Start Businesses In Today

Entrepreneurship is all about looking for new opportunities. Whether that means opportunities to make more money or opportunities to make a difference in a new way, entrepreneurs often keep a close eye on the business world at large, taking note of what ideas are succeeding and which need to go back to the drawing board. When a business or whole industry makes an impact, savvy entrepreneurs take notice.

January 20th, 2023

10 Tips For Creating SOPs Your Employees Will Actually Reference

Convincing your employees to read through pages of dry policy and procedure—especially on a regular basis—is never the easiest of tasks. While documenting your business processes is important for consistency and clarity, this documentation only becomes valuable if your team members actually reference it.

November 15th, 2022

Seven Entrepreneurs Share Their Secrets To Accomplishing More During The Workday

Even for the most successful entrepreneurs, there are only so many hours in the day. But with all the duties, responsibilities and pressures that come with being a business owner, finding ways to improve and optimize their productivity is an important, necessary part of their day-to-day work. So how do they do it?

November 7th, 2022

11 Ways Small Businesses Can Compete With Major Retailers for Holiday Sales

Cyber Monday and Black Friday are great opportunities to attract customers to your small business, but there is often a lot of competition from major retailers during the holiday season. While your small business may not be able to compete on the same level as a major retailer, there are a lot of strategies you can use to sell more products or services through the end of the year.

October 19th, 2022

Nine Young Entrepreneurs Share How They Measure The Success Of Their Workdays

When it comes to defining success, there’s no one right answer. It can mean owning your own business, making over a million dollars, driving a particular car or even just having more freedom with your time. But when broken down into a single workday, success can sometimes be a little more difficult to measure. Its definition can even change throughout your career as you develop both professionally and personally.

October 11th, 2022

Seven Areas Employers Should Work On To Earn Their Employees' Loyalty

Many employers talk about wanting "employee loyalty," or employees who will give their all to their role and to the company in order to help it succeed. But what's talked about less is what employers can do to actively earn this loyalty from their employees, leaving employers with no action plan for how to inspire this kind of behavior in their teams.

October 10th, 2022

Seven Limiting Beliefs That Can Hold Female Entrepreneurs Back

Despite female entrepreneurship trending upward—especially in recent years—on a global scale, male entrepreneurs still outnumber their female counterparts three to one. Statistics like this one, paired with feelings of doubt and a sense of imposter syndrome any aspiring entrepreneur is sure to feel when starting out, can often leave young female entrepreneurs with one or more limiting beliefs that can hold them back from accomplishing everything they’re capable of.

October 9th, 2022

11 Clear Signs It's Time to Cut Ties with a Vendor

Maintaining good relationships with your vendors helps ensure that you consistently receive the goods and services you need and achieve mutually beneficial goals. But when the buyer-supplier relationship begins to sour for whatever reason, it may be best for your business to cut ties and move on.

September 22nd, 2022

Eight Ways To Create An In-Store Experience That Will Surprise And Delight

In an age when more and more businesses are moving to or being created online, one advantage brick-and-mortars have over online stores is their ability to create in-person experiences and atmospheres that can surprise and delight their customers. Experiences rife with human connection and sensory enjoyment simply aren’t able to be duplicated in the online space in the same way.

September 19th, 2022

Six Entrepreneur-Recommended Tips For Achieving A Creative Flow State

Innovation is often a key driver for long-term business success, but in order to properly innovate, you have to get creative first. A creative flow state, or any length or period of time during which a professional can think and create uninterrupted by distractions or intrusive thoughts, can be beneficial to those aiming to generate quality ideas in less time—but getting into this state isn’t always the most straightforward task.

April 27th, 2022

Eight Toxic Mindsets You Could Develop As A Business Leader (And How To Change Them)

When you’re in a position of authority, and when you have the livelihoods of not only yourself but also your teams to consider, it can be easy to develop certain mindsets around yourself, your work and the way your business should be run. While many of these mindsets can be positive, many can also be toxic, threatening to overwhelm you and, ultimately, your team’s morale if left unchecked.

November 4th, 2021

10 Essential Leadership Skills Every Entrepreneur Should Continually Hone

For most entrepreneurs, the early days of their business entail doing most of the day-to-day work themselves. However, as your business grows, so will your need to hire and effectively manage others. Expanding your team requires you to hone your leadership skills, as well as a strategic vision to keep your team on track.

October 7th, 2021

12 Strategies to Ensure Your Content Ideas Are New, Fresh and Creative

When you want your business to stand out online, it's crucial to have a never-ending supply of new and creative ideas. Sometimes new ideas come naturally, but every business owner or entrepreneur will go through times when the creative juices aren't flowing when they need them to the most. 

September 15th, 2021

Nine Entrepreneurs Share Their Most Important Responsibilities As Business Leaders

Business leaders have a lot of responsibilities. They need to be concerned with operations, finances, company culture and the hiring process, just to name a few. But each leader prioritizes responsibilities differently and responsibilities change from company to company.

August 17th, 2021

Nine Entrepreneurs Share The Biggest Hiring Challenges They've Ever Faced

The process of hiring new employees can be both rewarding and difficult. Hiring managers or HR representatives need to make sure each candidate not only fits into the company culture and values, but also can do the job successfully.

February 22nd, 2021

Eight Lesser-Known Ways To Encourage Brand Engagement

Encouraging and maintaining a high level of audience engagement is critical for any brand keen on building a loyal following and a tight-knit community of reliable customers. Engagement serves as a foundational pillar to growing a business’s presence in the broader market, and those happy customers are often your best form of advertisement.

February 17th, 2021

Smart Tools To Help You Choose Your Next Brick-And-Mortar Location

Some businesses have the ability to pivot and move online, but for many brick-and-mortar service-based businesses, storefronts are still king. Expanding to new locations can help a business grow, bring in much-needed revenue and serve a larger audience.

February 16th, 2021

Eight Seemingly Harmless Habits That Hinder Entrepreneurial Success

For any aspiring business owner or entrepreneur, establishing the right practices and habits as part of your normal behaviors can set you on a path toward career success. However, there are a few habits that might actually be hindering your entrepreneurial journey rather than helping it. These habits might be things you consider to be completely harmless in the grand scheme of your total behaviors, and many entrepreneurs might not even see them as significant hurdles to overcome.

February 10th, 2021

Eight Steps To Take To Determine Your Niche And What Makes Your Brand Stand Out

As an entrepreneur, it’s important to keep an eye on your competition and find ways to set yourself apart from others in your industry. Especially in a saturated market, it's vital to stand out with a strong personal brand.

February 3rd, 2021

How To Ensure A Seamless Transition When A Key Company Leader Leaves

When a leader leaves your organization, even on amicable terms, it could prompt a significant upheaval in the department that they were a part of. Depending on how intrinsic they were to that department’s function, their departure may even shift the company's operations.

January 25th, 2021

Angry Customer? 8 Ways to Diffuse the Situation

You can't avoid the occasional upset customer, but you can quickly and effectively smooth things over.

January 22nd, 2021

Seven Steps These Entrepreneurs Wish They Would’ve Taken Before Starting Their Businesses

Information can be a valuable resource, and having enough of it is key to helping business owners make smart decisions. But lack of information or experience can also have an impact. Even seasoned entrepreneurs have regrets or moments when they wish they had done something differently if they knew at the beginning what they know now.

January 19th, 2021

Nine Communication Habits Of Great Leaders (And Why They Make Them So Great)

Communication is one of the most essential skills that a business leader needs to master to be successful. Great leaders may develop their communication skills early on in their careers, but they also have created and maintained habits that help them communicate more effectively.

January 15th, 2021

Nine Strategies To Make Your New Year’s Resolutions Really Stick This Year

As the new year signifies new beginnings, most people come up with things they want to change as the January rolls around. If these resolutions stick, they could lead to an entirely new way of life. Yet so many people let these goals falter, and within the first few weeks of the new year, these resolutions are relegated to the proverbial garbage heap.

November 25th, 2020

Seven Leaders Share Their Best Business Decisions And Contributions

Few things make an entrepreneur feel happier than accomplishing a significant goal. Many business owners approach their companies with concrete goals in mind for where they want it to be in a few years. However, when you're a new entrepreneur, it can be a challenge to plot your own course.

October 26th, 2020

10 Women Share The Biggest Career Risk They Ever Took (And Why It Paid Off)

Taking risks is always intimidating. It can be scary to leave comfort and safety behind and leap toward a potentially difficult and life-altering decision. But anything worth having rarely comes from taking the easy path.

October 19th, 2020

Eight Vetting Practices For Executive Hires

When a business hires an executive, it expects to get someone who can perform in managerial positions. Because leaders are such a vital part of a company's operations, choosing the right candidate for an executive-level position is even more crucial than in other departments.

October 7th, 2020

Want To Create A Timeless Brand? Here's How To Do It

A truly timeless brand sticks with people for a long time, no matter how many trends emerge or how the world around them changes. Not every business ever reaches this stature, but it’s something your brand should work and strive toward if you want to be memorable.

September 29th, 2020

15 Ways to Get Return Visitors to Read Your Blog

If you're like the hundreds of content marketers out there that have invested in blog content, you want people to read it. If you've been watching your metrics for visits, you might realize that many visitors don't even bother with your blog. Sure, they might follow a social post from your media to your blog, and possibly read a single entry, but they won't engage further than that.

September 28th, 2020

7 Things You Think You Need to Worry About as a New Business Owner (But Don't)

[long-form emailed to Kelsey]

September 4th, 2020

Nine Effective Ways To Mediate Workplace Conflict

Disagreements and conflicts are inevitable in the workplace. As a leader, it’s your job to mediate any issues between workers so your company culture remains positive and productive. However, this is often easier said than done: It takes a truly empathetic and effective leader to listen to each side and help both parties come to a mutually-beneficial solution.

August 18th, 2020

13 Characteristics of the Most Influential People

August 7th, 2020

Eight Critical Considerations When Selecting A Business Adviser

Business advisers have the potential to be instrumental to a company's success. Unfortunately, not all business advisers make a positive impact, and it's up to the entrepreneur to decide which adviser they want to work with.

August 5th, 2020

16 Things You Should Never Say in a Successful Negotiation

When you're negotiating a deal, misinterpreted tone or poorly-chosen words could ruin an otherwise-successful conversation. Sometimes you may not know even which phrases might turn a deal sour. That's why we asked 16 members of Young Entrepreneur Council the following question:

July 30th, 2020

15 Things To Bring Up In A Job Interview If You Want To Be Memorable

Every job candidate’s goal is to stand out from the rest. However, it’s not enough to talk about your education and work experiences, which may be very similar to other qualified applicants. Great candidates shine by saying things that are truly unique.

July 27th, 2020

17 Small Business Legal Tools to Make Your Life Easier

Business legal matters can be intimidating, but these tools can help you understand and streamlining the process.

July 24th, 2020

Eight Of The Hardest Decisions A Young Entrepreneur Can Face

Running a business is not easy, especially as a young entrepreneur. It always feels like the industry is stacked against you, and that you're destined to fail. Keeping hold of your morals while navigating a field like this can be a challenge.

July 10th, 2020

Is Your Side Hustle Idea Worth It? 10 Questions To Ask Yourself

Having a side hustle is a great way to develop a creative outlet outside of your regular career. However, these projects can consume a lot of your time, energy and money. That's why it's important to consider the required commitment and effort – and the potential return – before going all-in on your idea.

July 10th, 2020

Small Team? 15 Tips for Expanding Your Marketing Efforts With Limited Resources

Employees who work on small teams may need to play multiple roles to ensure everything runs smoothly. With such limited resources, you may not be able to have a dedicated full-time marketing person to help you reach your full potential as a brand. That's why we asked members of Young Entrepreneur Council the following question:

July 9th, 2020

Don't Want to Risk Your Own Money on Your Business? 13 Alternative Financing Strategies

Getting any business off the ground requires sufficient capital. However, all the financial stress doesn't have to fall on you as the entrepreneur – there are other ways to secure funding for your startup without assuming 100% of the risk yourself. That's why we asked the members of Young Entrepreneur Council the following question:

July 7th, 2020

Sophisticated Website Builders for Startups on a Shoestring Budget

You don't need to spend a ton of money to build a great business website.

July 6th, 2020

Want to Improve Your Workplace? 16 Productive Questions to Ask Yourself

As a leader, you know your workplace dynamic directly impacts employee morale and, in turn, your bottom line. No matter how great your company culture might be, there is always room for improvement. But to make impactful changes, you’ll have to first understand which areas warrant the most attention. 

July 6th, 2020

12 Effective Strategies For Better Corporate Meetings

Internal meetings can be a fantastic strategic tool to help a business get all stakeholders of a project on the same page, but they can easily turn into massive time sinks if they are not properly scheduled and managed. Unfortunately, many companies don't strategize their meetings. The result is a once-weekly report that doesn't have any noticeable impact on the business. 

July 3rd, 2020

Seven Ways To Leverage Customer Complaints For Business Growth

Customer complaints are a necessary part of a business, but it can be discouraging to deal with them. A good leader knows how to look at customer complaints and extract the positives out of those disparaging comments. A skilled leader can take these complaints and turn them into a power to motivate and direct the business's positive growth.

July 1st, 2020

11 Entrepreneur-Recommended Tools for Your Next Online Meeting

In the age of remote work and social distancing, try these video conferencing tools for your company's online meetings.

June 29th, 2020

8 Qualities Every Good Mentor Should Have

While every mentor is unique, the truly great ones will check certain boxes.

June 10th, 2020

Six Effective Ways To Gauge Employee Happiness

Over the years, multiple studies have shown that employee happiness is a crucial factor in developing a successful business. Employees who are happier tend to be more productive and also stay with the company long term.

May 4th, 2020

8 Tips for Building Your Professional Network From Scratch

April 15th, 2020

10 Female Entrepreneurs Share How They Access Resources And Support Other Women In Business

Every business owner hopes to succeed in their venture. Access to the right resources plays a huge role in that success -- but barriers do still exist, especially for female entrepreneurs.

April 7th, 2020

10 Ways To Craft A Truly Captivating Brand Story

Competition among companies can be fierce, especially those in the same field with similar messages. With so many other brands out there, it can be difficult to make your story stand out among the crowd. However, you need to identify that “something special” about your business that truly makes it shine. To help you, we asked 10 Young Entrepreneur Council members how to captivate customers through the art of storytelling. Here’s how they recommend crafting a brand story that captures attention and engages your target audience.

April 6th, 2020

Want To Be An Entrepreneur? 10 Questions To Ask Yourself Before Committing

Starting your own business is not a decision to take lightly. While it’s great to be your own boss with the freedom to set your own schedule, this is only part of the equation. It takes a lot more than just a dream to be a successful entrepreneur. Before you take the leap, there are some important questions to ask yourself to understand if you’re truly ready to launch your own business. To help you make your decision, we asked 10 Young Entrepreneur Council members what everyone should ask themselves before committing to entrepreneurship.

March 24th, 2020

How To Handle Negative Customer Reviews: Eight Expert Tips

A business is built on the reputation it gets through its dealings. Not all the press a company receives will be positive, however. Depending on how the consumers see the business, a company might have mixed reviews on social media.

March 24th, 2020

How To Handle Negative Customer Reviews: Eight Expert Tips

A business is built on the reputation it gets through its dealings. Not all the press a company receives will be positive, however. Depending on how the consumers see the business, a company might have mixed reviews on social media.

December 16th, 2019

Seven Effective Ways To Implement Data-Driven Decisions

A business can learn a lot from data. Business intelligence is the methodology that takes data and derives actionable results from it. When a company utilizes those suggestions, it can lead to higher efficiency and productivity. However, there has been a reluctance in some businesses to give data-driven results a chance. Many feel as though data can't provide the 'human element' that leads to positive change.

November 25th, 2019

Eight Things Not To Do When Handling Difficult Workplace Conversations

An awkward conversation can be a minefield -- one wrong move could spell disaster. The stakes are even higher within a workplace environment. Since colleagues tend to be in close quarters throughout the day, uncomfortable situations that stem from these difficult conversations can fester and lead to unhappiness for both parties.

November 20th, 2019

7 Best-Kept Secrets to Building Better Customer Relationships

November 13th, 2019

Ask These 7 Genius Questions to Spark Innovation on Your Team

long form emailed to Kelsey

August 22nd, 2018

Pitching The Press: A Simple Strategy For Small Businesses To Grow With Media Coverage

As a small business, getting the press coverage you need to support your company's growth can be a challenge.

April 3rd, 2017

Two Reasons To Stop Sending RFPs (And What You Should Do Instead)

The RFP has been an industry staple, but is it still relevant?