Member Since March 2012
About
Pete Kistler is the co-founder of BrandYourself, which provides software & services that help nearly a million people protect & improve their online reputation and privacy. Pete's software is known for receiving the largest offer ever on ABC's Shark Tank ($2 million). After being mistaken for a drug dealer with the same name in Google, Pete learned the hard way that the way we look online directly impacts our lives. Whether applying to jobs, competing for clients, running a business or applying to college, our online presence can make or break our opportunities. After his case of mistaken identity, Pete started BrandYourself to help others control their online presence. BrandYourself's software scans the web for any risk factors that might impact your life, provides a customized action plan to improve how you look in Google and social media, and monitors the web for anything that could impact your career. Pete leads product strategy, product management, user experience and design at BrandYourself. He spends his time wireframing, prototyping, designing, analyzing user behavior, usability testing, improving user experience, optimizing conversion funnels, A/B testing, and running growth experiments. Pete is also a Founding Member of the Forbes Technology Council and author on online reputation management, personal branding and product design. PRESS HIGHLIGHTS: • 2018: "5,000 fastest growing companies" - Inc. 5,000 • 2018: "Top 1,000 fastest growing SaaS companies" - SaaS1000 • 2015: "Largest offer ever on Shark Tank" - $2 million • 2014: "Inc. 35 Under 35" - Inc. Magazine • 2014: "Fastest Growing Reputation Management Company" - The Agency Post • 2013: "Top 5 Hottest Web Apps at SXSW" - PC World • 2012: "Top 5 College Entrepreneurs" - Entrepreneur Magazine • 2012: "Top 100 Young Startups" - The White House • 2012: "#1 Emerging Tech Business in NY" – NY State ($200k prize) • 2011: "Young Entrepreneur of the Year" – Small Business Association
