Member Since 2012
Los Angeles Area
Called “crazy or genius” by Forbes, and recognized as one of the 100 most influential creatives working today by HOW Magazine, Matthew Manos is the Founder and Managing Director of verynice, a Los Angeles-based design strategy practice that gives half of its work away for free to non-profit organizations. With a portfolio of work that has reached millions of people across the globe, verynice’s client experience spans 750+ brands including the American Heart Association, Apple, the City of Los Angeles, Disney Imagineering, Google, and UNICEF. Matthew is also the Founder and Editor-in-Chief of Reginald, an open source library of creative problem solving toolkits, and the Assistant Dean for Academic Strategy at the USC Iovine and Young Academy.
From team meetings to one-on-ones to virtual happy hours, Zoom has become a key tool for dealing with the challenges of remote work and communication. Even though Zoom has become an asset for companies, many remote and hybrid employees battle “Zoom fatigue,” especially if constantly having to meet on screen is a big part of their jobs.
Social media is a critical tool for a small business’s marketing efforts. With the number of social media users projected to grow to 4.4 billion by 2025, there are numerous opportunities to get your small business in front of your potential customers. However, it’s important to know how to stand out from the competition.
In a market with hundreds (maybe thousands) of competitors, it becomes more challenging for businesses to make a mark that'll impact the core audience they’re aiming for. This is why it’s so important for a business to develop a strategy that will give them an edge over the rest.
Business advice can come from anywhere, even from those who have never owned a business. But if you’re a new entrepreneur just starting out, you tend to soak up all the information that you can. The most significant problem is there’s no simply way to tell the lousy advice from the good advice. Sometimes experience is the only way to figure out the difference.
As a new business owner, it isn't easy to sort out which business strategies work and which ones don’t. There's no standardized roadmap that guarantees success. Instead, success in business is a series of trial-and-error tests that result in a positive outcome, with plenty of mistakes along the way.
As the new year signifies new beginnings, most people come up with things they want to change as the January rolls around. If these resolutions stick, they could lead to an entirely new way of life. Yet so many people let these goals falter, and within the first few weeks of the new year, these resolutions are relegated to the proverbial garbage heap.
Is 2020 the year brands behave like they care as opposed to merely wanting data-driven results?
As more people are working from home and staying in, online shopping has become the dominant means of commerce. It’s more important than ever for small brick-and-mortar retailers to get their products online and accessible to their customers. However, with so many large e-commerce competitors like Amazon, it can be hard to stand out from the crowd.
Having the right clients can make all the difference in your business’s success. Of course, finding those ideal clients isn’t always easy. You don’t want to be too selective and turn down a good business opportunity, but you also don’t want to overextend yourself for a client who won’t stick around in the long run.
Building your brand is an important part of running a business. To truly connect with your audience, you must define and express who you are and your goals as a business. Often, the best way to do this is by telling your story.
[long-form emailed to Kelsey]
The culture of the modern workplace has changed drastically, and far more businesses are looking favorably at work-from-home arrangements. Industries that have traditionally depended on employees coming in no longer need to conform to the archaic principle of in-office work. The result is a lot more freedom for workers, as well as potentially increased productivity.
The job of a project manager comes with a world of responsibility attached. As the point-person in an organization responsible for the completion of tasks on time and within budget, their information must be precise and accurate. While many project managers have been trained in the traditional methodology of project management, the field has evolved a lot. Even today, new project managers start the job and have to adapt their knowledge to the current working environment.
Now is the time to take care of your employees and your community as much as possible.
verynice is a design strategy practice that gives half of its services away for free to non-profit organizations and social enterprises. We specialize in the design and facilitation of workshops for creative problem solving. Our experience spans 750+ organizations, including Apple, Disney Imagineering, the American Heart Association, Google, and UNICEF.