Maria Thimothy

April 13th, 2022

10 Ways To Balance What Customers Want With What’s Best For Business

For some, the meaning of the adage “the customer is always right” has evolved from “businesses should listen to consumers because they drive the market” to “businesses should always focus on giving customers exactly what they want—no matter the ask or the cost.” However, sometimes the customer isn’t actually right, and giving in to their demands isn’t the wise move.

April 8th, 2022

Seven Tips For Building Positive Client Relationships While Working From Home

Building positive client relationships is the key to the success for any business. However, when you run your business from home, the way you go about building these relationships may look a bit different than it would for a more established organization or in-office environment.

March 29th, 2022

How To Make Remote Working Work

As restrictions lift once again, businesses are beginning to come to terms with the fact that hybrid working is probably here to stay.

February 24th, 2022

Eight Tasks To Spend Your Time On As You're Launching Your New Company

Launching a new company often involves a lot of moving parts and a number of different hats an entrepreneur must wear in order to get the business off the ground. With so many tasks that need to get done, new entrepreneurs can be left feeling overwhelmed with a mounting to-do list and no sense of direction for what needs to be prioritized first.

February 22nd, 2022

11 Ways to Be More Proactive About Your DEI Hiring Efforts

February 18th, 2022

Why It’s Better For Your Business To Let Trends Pass You By

Jumping on the latest cultural trends can be a good way to make some quick money or earn some fast fame. However, steering your ship off course to try to take advantage of passing trends isn't always the best long-term decision. 

February 16th, 2022

Eight Essential Financial Tips To Keep Your Business Going Past Year One

In all the excitement of opening a business and launching that first product or service, it can be easy for aspiring entrepreneurs to forgo a thorough audit of their finances in favor of speed to market. However, it's absolutely crucial for business owners to keep a close eye on their income and expenses—especially if they want to ensure their survival past year one.

February 14th, 2022

Should Businesses Follow A Four-Day Workweek? Entrepreneurs Weigh In

The idea of a four-day workweek isn't a new concept, but since the pandemic, whether or not this type of work model should be implemented has become a hot topic of debate in the professional world. Some say four-day workweeks make employees more productive, while others argue that, even if this is true, they can't spare their entire staff on a Friday.

February 10th, 2022

11 SIGNS YOUR COMPANY IS DUE FOR A TECH UPGRADE

Members of Young Entrepreneur Council recommend upgrading your business software or hardware when you notice these signs.

February 3rd, 2022

10 Things to Target When Studying Your Competitors

Members of Young Entrepreneur Council suggest the information you should try to find when researching your business’s competition.

January 27th, 2022

Six Strategies To Build A 'Learning Mindset' And Advance Your Career

When you first start a job or career path, it can be easy to assume you already know everything you need to know in order to succeed in the position. While you might be able to get by with your day-to-day duties, if you want to “climb the ladder” or advance your career in some way, it’s important that you develop a “learning mindset” and figure out ways you can educate yourself, learn new skills and make yourself more marketable for whatever future position you may want to move into.

January 26th, 2022

Ask Your Employees These Eight Important Questions At The Start Of Each Year

At the beginning of the year, companies and employees alike are setting resolutions for the months ahead. As employees set their sights on new goals, there are a few questions leaders should be asking them at the start.

January 21st, 2022

Nine Effective Ways To Track Your Departmental Goals In 2022

January is a time when many professionals and businesses set goals and company resolutions for the year ahead. However, even the most well-intentioned may lose sight of their goals as the year goes on.

January 14th, 2022

How To Encourage Ownership Among Your Employees

You will surely find long-term business success with a team that takes ownership.

January 13th, 2022

12 Mistakes to Avoid When Communicating With Employees

Strong, clear communication is a must when it comes to manager-employee relationships, but certain behaviors can work against you.

December 22nd, 2021

Seven Solid Ways Leaders Can Support HR When Employee Turnover Is High

As many professionals continue to leave their jobs in favor of new ones, employee turnover has been steadily rising, meaning many HR professionals have been working harder than normal. Whether that means fielding more applications, serving as a mediator when letting go of an employee or listening to burned out employees vent about their working conditions, HR teams often take the brunt of the emotional work at many establishments.

December 20th, 2021

Nine Tips To Balance Customer And Employee Needs During The Busy Holiday Season

During the holidays, business owners are pulled in all different directions. Both customers’ and employees’ needs change during this time, and leaders are often left to figure out how to balance them out. With the increased demand and added chaos from the holiday shopping season, this can be a tough task; however, there are steps business leaders can take to ensure they’re keeping everyone happy.

December 14th, 2021

Taking Initiative: It's Not Just For Employees

Taking initiative is something that can and should happen at all levels of business and across all roles and is the key to being resilient as an employee and a business.

December 10th, 2021

10 Business Leaders Share Their Words Of Wisdom For First-Time Entrepreneurs

There is no shortage of advice blogs, books and podcasts about entrepreneurship these days. Sifting through all of this advice can take up valuable time and, unfortunately, not all of it will actually help you succeed.

November 30th, 2021

Why Is My Team Quitting? 10 Ways To Uncover The Root Of High Turnover

High turnover rates are a tell-tale sign that something is wrong within your business. Whether the turnover rate is in a specific department or company-wide, it’s important for business leaders to address the issues that are occurring to prevent any further issues.  Not addressing a high turnover rate can be problematic for a business and will likely lead to an unsuccessful team, a bad reputation, and low company morale.

November 11th, 2021

The Customer is Always Right…Right?

Knowing when to draw the line and terminate your relationship with a client is not always cut and dry, but there are some specific red flags to look out for.

November 8th, 2021

Nine Things To Do In Your Downtime To Propel A Successful Career

Whether you're an entry-level employee, a CEO or anything in between, if you're passionate about your career, sometimes downtime can get pushed to the side. Instead of burning yourself out on work, however, there are ways you can use your downtime wisely.

November 2nd, 2021

Nine Ways Leaders Can Encourage Their Teams To Have An 'Ownership Mindset'

Part of creating a successful team is getting them to buy in on your company’s mission, vision and goals. Those employees who do this are likely to develop an “ownership mindset” in which they feel that they have ownership over their responsibilities and outcomes and are more willing to do what is necessary to accomplish tasks.

October 29th, 2021

Nine Actionable Steps To Ensure Employees At All Levels Are Being Heard

As a leader, it’s important to ensure that every voice at your company is heard, no matter the size of the team. Barriers should be broken between upper and lower management, if they exist, to allow for the free flow of information and ideas. But it can still sometimes be difficult for lower-level employees to feel their ideas are being heard all the way at the top.

October 19th, 2021

Nine Important Lessons Leaders Have Learned About Customer Communication

Customers are the key to success for any business. The way you communicate with your customers can make or break their decision to work with you. That's why it's crucial your customer communications are always impactful and meaningful.

October 15th, 2021

Problem-Solve Like A Pro

Think of it as showing your work on a math problem. Even if you arrive at a wrong answer, the fact that you can show the work you have done along the way still earns you points.

September 28th, 2021

Personalize Your Customer's Online Shopping Experience With These 9 Tips

September 23rd, 2021

Nine Smart Ways To Curate A Small But Meaningful Professional Network

Many professionals believe that having a large network is the key to success. However, it's often more crucial to have a few select contacts you can truly count on. These individuals can not only help further your career, but they'll also come through when others won't.

September 14th, 2021

15 Ways for Business Leaders to Overcome Perfectionism

Members of Young Entrepreneur Council offer their advice on how to stop chasing an imaginary perfection and move forward with your business.

September 7th, 2021

Achieving Acumen: Level Up Your Business Knowledge

At the heart of all good business advice is a deep understanding of how a business works.

September 2nd, 2021

Seven Ways To Establish A Solid Company Culture In A Hybrid Work Environment

Working from home was gaining popularity in the years leading up to the Covid-19 pandemic. As most businesses were then forced to operate remotely during pandemic lockdowns, many people who may not have considered working remotely before got to have a taste of all its benefits. Now, many companies and organizations are choosing to keep operating with a hybrid workforce as a permanent solution.

September 1st, 2021

12 COMMON MISTAKES COMPANIES MAKE WHEN ENGAGING THEIR AUDIENCE ON SOCIAL MEDIA

Members of Young Entrepreneur Council list some common missteps companies make with social media engagement.

August 31st, 2021

Eight Business Leaders Share Their Predictions For The Future Of Influencer Marketing

Influencer marketing has become one of the primary ways brands advertise their products since the rise of social media. However, when celebrities and influencers become embroiled in scandal, the brands they represent end up dropping them. In addition, the pandemic has changed the way customers have been interacting with brands, forcing many to rethink their strategies.

August 27th, 2021

Nine Influential Celebrities And Companies With Top-Notch Branding Strategies

At a time when consumers crave authenticity in messaging, personal branding strategies have never been more important. Celebrities and big brands tend to make headlines often in this regard, offering the rest of the world valuable opportunities to learn and grow from their mistakes or successes. 

August 25th, 2021

Looking For A COO? 10 Tactical Steps To Ensure You Hire The Right One

Chief operating officers (COOs) are important assets to every organization. This critical C-level role oversees the day-to-day administrative and operational functions of the business they serve, as well as manages departmental leaders under their areas of purview.

August 18th, 2021

Nine Sales Tips Entrepreneurs Wish They'd Known When They First Started

One of the biggest challenges for any new entrepreneur is learning their own sales habits and processes. It can take years for a person to really hone their skills and become an excellent salesperson.

August 18th, 2021

Falling Behind On Work? Take These Steps To Get Back On Track

No matter how organized and productive you normally are, there will be times when you'll feel overwhelmed with the amount of work you have to do. Feeling like you’re behind on your work can cause additional stress that can affect your output.

August 17th, 2021

Nine Entrepreneurs Share The Biggest Hiring Challenges They've Ever Faced

The process of hiring new employees can be both rewarding and difficult. Hiring managers or HR representatives need to make sure each candidate not only fits into the company culture and values, but also can do the job successfully.

August 17th, 2021

Ask And You Shall Receive: Why Staying Curious Is Good For Business

In order to continue to improve our skills and deliver better services to clients, we have to keep asking questions.

August 16th, 2021

14 Unconventional Social Media Tactics to Boost Audience Engagement

Garnering tons of social media engagement sometimes requires an out-of-the-box approach.

August 16th, 2021

15 Positive Habits All Entrepreneurs Should Develop to Become Successful Leaders

Success starts with building one small habit at a time.

July 19th, 2021

Are These Nine Cash Flow Mistakes Jeopardizing Your Company's Future?

Cash flow is a crucial element of success whether your business is just starting out or well-established. However, as a business owner, you may find it difficult to move toward positive cash flow while juggling the other management tasks on your plate.

July 9th, 2021

Eight Common Reasons Solopreneurs Fail (And How To Prevent Them)

New entrepreneurs start businesses every day with great ideas and visions for success. However, many of these ideas never materialize and up to 20% fail within the first year.

July 6th, 2021

Getting Timing To Work For You

Often, we are so keen to capitalize on a business relationship that we fail to see that it may not be the right moment.

July 2nd, 2021

Nine Successful Entrepreneurs Share The Top Marketing Advice They Wish They Knew When They Started

When it comes time to start marketing your business, you either have a ton of ideas you want to try or you have no clue where to begin. You likely understand the importance of sharing the benefits of your products and services with prospective customers, but it can be hard to know if you're taking the right steps in sharing your brand's message.

June 17th, 2021

14 Podcasts That Have Impacted How These Entrepreneurs Run Their Businesses (and Why)

With the rich educational value podcasts often provide their listeners, it’s no surprise that the business community turns to this popular form of content to improve their skills and strategies. Some entrepreneurs even make major business decisions based on the information they’ve learned and the stories they’ve listened to on podcasts.

June 10th, 2021

To Brand Or Not To Brand — It Is Not A Question

Whether you are a niche company focusing on B2B or a small business offering products DTC, you absolutely need to focus on branding even if you have a limited budget.

June 7th, 2021

13 Ways to Become a Positive Role Model for Yourself and Others

A positive role model is someone others want to emulate and follow, and successful entrepreneurs often become — sometimes unknowingly — the role models for other professionals. Whether it’s at work or in their personal lives, these leading entrepreneurs become a focus of attention because they have qualities that aspiring founders strive to replicate.

May 26th, 2021

Nine Important Ways To Maintain Employee Trust During A Pivotal Moment For Your Company

Major changes are often necessary for a company that wants to keep growing and scaling. When critical moments occur, however, (such as a merger or landing a major client) leaders need to set the tone for the rest of their employees. How they respond to them will trickle down and set the example for how everyone else will work.

May 24th, 2021

Leaders: Eight Strategies For Monitoring Employee Morale While Juggling Your Work Too

As a business owner, it's easy to lose sight of the office morale around you. Most entrepreneurs are focusing on many concurrent tasks that can strongly affect the business's health and success. While important, these packed schedules and heavy workloads can mean they don’t notice the issues that may be rising all around them.

May 12th, 2021

Need a Co-Founder for Your Business? Find Your Best Match by Looking for These Eight Traits

May 11th, 2021

Eight Things Successful People Never Do In The Mornings (And Why You Shouldn’t Either)

When examining the habits and routines of successful people, specific patterns start to emerge. While they may approach their morning schedules differently, successful business leaders all include essential steps that help them prepare for their day. The small details may vary from time to time, but the overall sense of preparation remains.

May 5th, 2021

How To Be More Persuasive In Business: Seven Unique Approaches

Most facets of business rely on persuading others. In sales, the goal is to convince the buyer that your product is better than your competitors’. In a job posting, it's to persuade the candidate that your company is better than others. The art of being persuasive, however, is something many entrepreneurs overlook, despite it being such a core component to a successful business.

May 4th, 2021

Subject Matter Expertise: Why It Matters In Your Business

One of the most important ways you can continue to build your brand and maximize your business potential is through developing subject matter expertise.

April 28th, 2021

Creating Your First Company Video? 10 Tips You Should Know

April 23rd, 2021

13 THINGS EVERY CONSUMER SHOULD KNOW BEFORE BUYING A SMART HOME SYSTEM

Members of Young Entrepreneur Council explain what every prospective smart home system owner should think about before making an investment.

April 16th, 2021

Nine Small Actions Business Leaders Can Take To Ensure Diversity In Hiring

With the increasing awareness of the need for diverse workplaces and teams, diversity, equality and inclusion (DEI) policies have become a pressing issue in the business world. Yet, not every business owner knows where to begin or what to do to ensure their company is hiring for diverse backgrounds and skills.

April 13th, 2021

10 Times You Should Definitely Not Text Your Customers

April 9th, 2021

SHOULD YOUR BUSINESS DEVELOP A LONG-TERM CONTENT STRATEGY OR CONTINUALLY REINVENT ITSELF?

Members of the Young Entrepreneur Council weigh in on whether a long-term or campaign-by-campaign content strategy works best for brands.

April 7th, 2021

Turn Your Weaknesses Into Strengths: Eight Key Strategies For Entrepreneurs

Many entrepreneurs learn early in their careers that they are never going to be the best at everything. When it comes to running a business, most entrepreneurs do some things really well but can be terrible at something else. However, strengths and weaknesses are all part of the human condition, and even the most seasoned business owner is not without weakness.

April 2nd, 2021

Fostering Business Innovation With Experimentation

While testing new business ideas can seem intimidating, you can mitigate the risk by understanding how to develop innovations and make calculated decisions on where and when to experiment.

April 1st, 2021

Seven Ways To Promote Effective Cross-Departmental Communication

When you're running an organization, communication breakdowns can lead to severe efficiency and productivity problems. While smaller teams may be able to quickly deal with the difficulties of communication inefficiency, this problem becomes harder to solve as the business grows and evolves.

March 29th, 2021

13 Subtle Traits That Can Make Someone an Influential Person

If you want to lead, you may want to nurture these traits first.

March 26th, 2021

12 Web Design Elements That Will Boost Traffic on Your Homepage

Good web design can make or break a modern business. If your website is smooth and easy to navigate, it will attract more users and is a vote of confidence for your organization. A poorly designed site can have the opposite effect, turning users away no matter how good the product is.

March 18th, 2021

Creating A Mobile App For Your Business? 14 Ways To Keep Consumers Coming Back To It

To appeal to today’s on-the-go world, many businesses have considered the value in creating a branded mobile application for their customers. In theory, it's a great idea—but app fatigue is very real, and if you don't want users to delete your app after a few uses, you need to give them a good reason to keep coming back.

March 15th, 2021

Eight Steps Managers Can Take To Facilitate An Employee’s Move To Another Department

There may come a time for certain employees when they notice that their skills or interests are better suited to another part of the company and they ask to switch to a different department to better serve their goals. When this happens, managers may not know how to react as the request may come out of the blue or it could be taken as a slight on their current department.

March 12th, 2021

15 Free Tools Solopreneurs Can Use to Start Their Business on a Budget

When an entrepreneur starts a business, the immediate concern is how much it will cost to set up. Cost can sometimes seem like a barrier to entry for those hopeful business owners looking to get started on a budget. Luckily, evolving tech has provided many free alternatives to the paid tools other professionals use.

March 11th, 2021

Seven Steps To Take When You Notice A Top Employee Is Off Their Game

Sometimes, even employees who have a track record of excellent work can have bad days. But when bad days become bad weeks or even months, leaders should take the time to investigate. However, because it could be a sensitive situation, it may be best to take it slow and follow a few key steps.

March 10th, 2021

8 Leader-Recommended Digital Platforms to Generate Paid Leads

March 10th, 2021

Nine Smart Tips To Save Money When Just Starting Your Business

When you’re trying to get a business off the ground, you don’t always have a lot of resources at your disposal. In order to gain some momentum, it may then be necessary to “cut a few corners.” However, this doesn’t mean you have to betray your ethics, as there are a few elements of business you can reasonably (and legally) cut or save money on to help give your business the kick-start it needs to get going.

March 5th, 2021

Building Client Relationships: What To Do And What Not To Do

Relationships are complicated. How many times have we heard that sentence or even believed it or experienced it to be true? Businesses, however, are often under the misconception that business relationships are simple, transactional, and black and white.

March 4th, 2021

Streamline Your SaaS Vendor List With These 13 Entrepreneur-Recommended Tips

Many businesses rely on software-as-a-service (SaaS) companies to help them run their everyday operations. However, with so many specialized vendors, it's easy to lose track of the number — and price tag — of the SaaS providers you're working with. To help, members of Young Entrepreneur Council weighed in on the following question:

March 4th, 2021

12 Resources New Founders Can Look to for Advice

March 1st, 2021

13 Easy Changes to Your Daily Routine That Will Boost Long-Term Productivity

February 25th, 2021

15 WAYS BUSINESS OWNERS CAN MAKE THE MOST OF SOCIAL MEDIA

Members of Young Entrepreneur Council offer their firsthand insights on leveraging social media effectively this year.

February 23rd, 2021

Six Ways To Ensure Stakeholders Are Impressed With Your Company’s Performance

Between investors, customers, employees and all other people with particular interest in a company, business leaders can have a difficult time trying to please all their stakeholders. But because the performance of a business is directly related to how the stakeholders feel about the company, aiming for overall stakeholder satisfaction is a necessary goal.

February 22nd, 2021

Eight Lesser-Known Ways To Encourage Brand Engagement

Encouraging and maintaining a high level of audience engagement is critical for any brand keen on building a loyal following and a tight-knit community of reliable customers. Engagement serves as a foundational pillar to growing a business’s presence in the broader market, and those happy customers are often your best form of advertisement.

February 11th, 2021

10 Important Pieces Of Leadership Advice That Will Always Be Relevant

Being a leader is more than running meetings and managing a team. It’s a skill that takes a lifetime to master, and there will always be room to grow as a mentor, coach and source of inspiration to your employees.

February 2nd, 2021

Minimum Viable Product: How To Help Clients Build Their MVP

This is why helping a client develop a minimum viable product is a very important process that, if done correctly, can prevent a client from investing their time and money in a product or service that will not work. It could also help them find the next great business opportunity.

February 1st, 2021

Eight Ways To Approach Monitoring Your Business Competition

Building a brand takes a lot of time, effort and resources—but so does monitoring the competition. No business can perform both at the maximum possible effectiveness, and so compromises must be made. Companies must balance their time and other resources to ensure they can achieve both.

January 28th, 2021

Don't Like Your Colleague? 14 Tips to Develop a More Positive Working Relationship

January 26th, 2021

11 Tips to Make Your Sponsored Social Media Posts Stand Out

January 25th, 2021

Eight Important Ways To Promote Inclusion And Diversity In Your Workplace

Inclusion and diversity have certainly become buzzwords in recent years, but they are more than just a passing fad; They are vital elements to a business's success. A diverse, inclusive workforce leverages the knowledge and experiences of a broader cross section of society and helps bring the business closer to the people it serves.

January 25th, 2021

Angry Customer? 8 Ways to Diffuse the Situation

You can't avoid the occasional upset customer, but you can quickly and effectively smooth things over.

January 22nd, 2021

18 Tools Businesses Should Leverage for Customer Engagement in 2021

Entrepreneurs share their favorite tools, apps, and software for managing and interacting with customers.

January 22nd, 2021

Seven Steps These Entrepreneurs Wish They Would’ve Taken Before Starting Their Businesses

Information can be a valuable resource, and having enough of it is key to helping business owners make smart decisions. But lack of information or experience can also have an impact. Even seasoned entrepreneurs have regrets or moments when they wish they had done something differently if they knew at the beginning what they know now.

January 19th, 2021

12 Strategies to Make Your Customer-Facing Content More Engaging and Authentic

January 7th, 2021

How To Help Clients Pivot Their Business Strategy

Market disruption happens. While it can often be perceived in a negative light, many times it actually heralds a time of innovation and growth. Some of the biggest companies around have become successful because they disrupted the market.

September 23rd, 2020

Own A Brick-And-Mortar Store? Here's How To Thrive In The Digital Landscape

As more people are working from home and staying in, online shopping has become the dominant means of commerce. It’s more important than ever for small brick-and-mortar retailers to get their products online and accessible to their customers. However, with so many large e-commerce competitors like Amazon, it can be hard to stand out from the crowd.

June 16th, 2020

Think You're 'Innovative?' Try These 8 Alternative Descriptors

[long-form emailed to Kelsey]

June 12th, 2020

15 Collaboration Tools for Remote Teams (That Aren't Slack)

With so many remote working teams in the world today, productivity requires utilizing tools that can connect the team through voice, chat and video. Slack rules the roost as the team collaboration software, but it’s far from being the only reliable one. Dozens of team collaboration tools have gained growing popularity over the last two months. Some of them offer similar functionality to Slack and might even be better at some things. Others are sorely lacking in utilities to help a team get organized.

June 11th, 2020

Why Your Message Needs To Be Customer-Focused, Not You-Focused

It takes time to develop and live up to your brand message.

June 8th, 2020

15 Ways to Bounce Back When Things Are Going Badly

In all walks of life, there will be pitfalls that plague professionals. For an entrepreneur, especially, it may occasionally feel like nothing is working out, no matter what you do. There's a saying that success only comes to those who get back up each time they get knocked down. The problem is that the saying doesn't detail how you get back up from a fall. Some leaders can find themselves falling over and over, and each time the recovery takes more out of them. 

June 8th, 2020

8 Smart Strategies for Delivering 5-Star Customer Service

[LONG-FORM EMAILED TO KELSEY]

June 8th, 2020

Hiring Your First Remote Employee? Follow These 16 Tips

Working remotely has become the new standard in the COVID-19 era. Companies that followed a traditional in-office model have had to adjust to how they presently work, and soon have to learn how to hire remotely.

June 4th, 2020

Here's How To Effectively Gauge Your Team's Morale

It's often said that a happy employee is a motivated, productive one. If your team members are feeling good about themselves and their work, they’ll bring that positive energy into everything they do. That's why it's so important to keep a close eye on your overall team morale.

May 27th, 2020

Nine Simple Tricks For Busy Professionals To Get Time Back In Their Week

As a busy professional or entrepreneur, you’ve probably wished there were more than 24 hours in a day. While you might not be able to find huge chunks of free time, you can always find a few extra minutes a day, which adds up to a few extra hours in a week.

May 21st, 2020

How to Become Indispensable to Your Clients

During challenging times, it's important to reflect on what you can do better for future success.

May 19th, 2020

10 Creative Ways To Find New Revenue Streams For Your Business

In the wake of COVID-19, many businesses have had to significantly modify or even temporarily shut down their daily operations. In tough times such as these, finding new revenue streams can be a great way to make up the lost income and keep the company afloat.

May 7th, 2020

8 Strategic Ways to Handle a Professional Disagreement

Effective teamwork is important to any business, but not everyone will be on the same page 100% of the time. Disagreements, big or small, seem to be inevitable when working with others – but that doesn’t mean your team is doomed. It is possible to work through a dispute and move forward as a team, with better understanding than before.

April 30th, 2020

Eight Effective Methods Of Tracking Employee Work

With the number of tasks that an employee has to accomplish daily, many managers believe that it's impossible to monitor staff workloads accurately. The problem becomes even more involved in organizations where it's difficult to track the movement of jobs between departments.

April 15th, 2020

10 Smart Strategies To Convert Web Traffic Into Sales

A great digital marketing strategy can drive potential customers to your website. But high traffic doesn't always translate into revenue. Once you get people on your site, you need to ensure they have a reason to follow through on their purchase. To help you do this, we asked members of Young Entrepreneur Council how they optimize and convert web traffic into real dollars. Their best tips and insights are below.

April 13th, 2020

Why Process Matters From Day One

When you're just starting out, set up a process for even the smallest of tasks.

April 7th, 2020

10 Ways To Craft A Truly Captivating Brand Story

Competition among companies can be fierce, especially those in the same field with similar messages. With so many other brands out there, it can be difficult to make your story stand out among the crowd. However, you need to identify that “something special” about your business that truly makes it shine. To help you, we asked 10 Young Entrepreneur Council members how to captivate customers through the art of storytelling. Here’s how they recommend crafting a brand story that captures attention and engages your target audience.

April 6th, 2020

Want To Be An Entrepreneur? 10 Questions To Ask Yourself Before Committing

Starting your own business is not a decision to take lightly. While it’s great to be your own boss with the freedom to set your own schedule, this is only part of the equation. It takes a lot more than just a dream to be a successful entrepreneur. Before you take the leap, there are some important questions to ask yourself to understand if you’re truly ready to launch your own business. To help you make your decision, we asked 10 Young Entrepreneur Council members what everyone should ask themselves before committing to entrepreneurship.

March 30th, 2020

The Top Trait To Look For In Your First Hire

Look beyond experience and degrees for the ability to figure stuff out.