Leila Lewis

September 12th, 2022

Eight Key Tips For Revitalizing Stale Blog Content

While you may have started your company blog with a wealth of original, valuable content ideas, after a particular length of time in business, you may find your creativity lacking and your blog content suffering with the same old topics and ideas. With so much content already out there on the internet, it can be difficult to constantly generate new ideas that your audience will be interested in reading.

July 13th, 2022

Six Ways To Ensure Your Next Meeting Is Actually Useful And Productive

It’s not uncommon to hear the phrase, “Well, that could’ve been an email,” when leaving a meeting the attendees considered to be a waste of time. Whether it’s because the discussion fell off track or the intent was never all that clear, there are a number of reasons why nearly three quarters of meetings are considered to be unproductive. 

July 4th, 2022

10 Reasons Why Candidates With High Emotional Intelligence Make Great Employees

June 30th, 2022

How To Be More Transparent And 'Real' While Interviewing Job Candidates

In a competitive labor market, many companies are striving to put their best foot forward during job candidate interviews. However, some interviewers may stretch the truth a bit or omit certain information to better appeal to potential employees.

June 22nd, 2022

Thinking About Becoming A Manager? 10 Things You’ll Need To Succeed

As employees climb the corporate ladder, some may feel their natural next step is a managerial position. However, managerial roles aren't suited for everyone.

June 17th, 2022

Nine Factors That Can Sabotage A Team's Creativity During Collaborative Work

No matter if working with a team is part of your daily routine or if it’s something you only need to do for special assignments, it's important to understand how to maintain creativity when working together. With a variety of minds and personalities working together, creative thought should flourish—but there are a few factors that can sabotage it if everyone isn’t careful.

June 14th, 2022

Nine Ways To Support An Average Or Low-Performing Employee

As a leader, it’s natural to want to reward high-performing employees when they’re already doing so well and they’re likely having the biggest impact on the company’s bottom line. However, focus and support should also be given to average or low-performing employees to benefit not only the company, but also the employees as they continue on their career journeys. 

June 10th, 2022

10 Effective Systems For Ensuring Your Employees’ Ideas Are Heard

Whether it happens while participating in meetings or partaking in company surveys, the best ideas happen when there's plenty of room for everyone to share. This means that businesses at the helm of true innovation provide each employee with the chance to have their voice heard.  However, this can become more difficult to ensure as your company grows larger.

May 23rd, 2022

Managing Transition in the Workplace: 11 Tips for Supporting Employees

Every growing organization will experience role transitions at some point. Whether a project is changing hands, an employee is moving into a promotion, or you’re hiring someone to take on a new position, you will want the transitions to go smoothly.

April 27th, 2022

Eight Toxic Mindsets You Could Develop As A Business Leader (And How To Change Them)

When you’re in a position of authority, and when you have the livelihoods of not only yourself but also your teams to consider, it can be easy to develop certain mindsets around yourself, your work and the way your business should be run. While many of these mindsets can be positive, many can also be toxic, threatening to overwhelm you and, ultimately, your team’s morale if left unchecked.

April 21st, 2022

Nine Expert Tricks To Optimize Your Business Website For Conversions

One of the main purposes of a business website is to convert website traffic into revenue. This means creating calls to action (CTAs), building sales funnels and curating interesting, valuable content for those browsing your website.

March 23rd, 2022

Entrepreneurs: Eight Smart Ways To Actively Work On Your Biggest Weakness

Whether it's work-related, personal or both, everyone has weaknesses and "blind spots." In order to grow, it's crucial to pinpoint these weaknesses and work on improving them, either by yourself or with the assistance of others.

March 15th, 2022

Nine Steps To Take If Your Company Rebrand Doesn't Get A Positive Response

Is your brand in need of a makeover? While it may seem as simple as something like changing your company’s name, rebranding is a complicated process with many moving parts. 

February 28th, 2022

12 Email Marketing Pet Peeves to Avoid in Your Next Campaign

Email marketing campaigns can be a cost-effective way to reach a lot of people in a very short period of time. However, many companies rely on ineffective practices, like clichéd subject lines and recycled “limited-time offers.” These practices can be annoying to readers and cause your email to end up in the trash.

February 24th, 2022

Eight Tasks To Spend Your Time On As You're Launching Your New Company

Launching a new company often involves a lot of moving parts and a number of different hats an entrepreneur must wear in order to get the business off the ground. With so many tasks that need to get done, new entrepreneurs can be left feeling overwhelmed with a mounting to-do list and no sense of direction for what needs to be prioritized first.

February 22nd, 2022

11 Areas Small-Business Marketers Should Focus on in 2022

Success in any business largely depends on the success of its marketing efforts. But with so many ways to market and so many areas to focus on, it can be challenging to narrow a campaign down to a single focal point. However, if you fail to create a focused strategy, your marketing efforts will likely be less than successful. 

February 17th, 2022

Campaign Not Producing Results? Here's How To Diagnose The Problem

Every business leader hopes to see an impressive return on the campaigns and projects they launch. These initiatives can cost a lot of time, energy and resources, and it's always disheartening when the results aren't what you anticipated.

February 10th, 2022

Eight Traits To Look For Before Bringing On Any New Hire

Finding the perfect candidate to fill an open position is about so much more than choosing someone with the necessary skills and experience. While it's important to hire someone with the technical knowledge and expertise to get the job done well, it's equally as important to find someone who will fit into your company culture or be a positive influence on others. 

November 15th, 2021

13 Ways to Make Candidates More Comfortable During an Interview

November 4th, 2021

10 Essential Leadership Skills Every Entrepreneur Should Continually Hone

For most entrepreneurs, the early days of their business entail doing most of the day-to-day work themselves. However, as your business grows, so will your need to hire and effectively manage others. Expanding your team requires you to hone your leadership skills, as well as a strategic vision to keep your team on track.

October 7th, 2021

14 Top Hacks to Help Your New Business Grow Its Social Media Following

Social media can do wonders for a business — as long as you have followers paying attention. It can be a common misconception, especially among new entrepreneurs, that you just need to create a few social media profiles and your followers will find you. 

September 17th, 2021

Planning Your Social Media Marketing Budget? Consider These Nine Questions

As social media evolves, so should your social media marketing budget. Changing trends and platforms may mean putting some advertising dollars behind your campaigns and investing in creative talent to help you create and manage content.

September 16th, 2021

11 Tips on Conducting Video Interviews That’ll Impress Your Candidates

September 2nd, 2021

Seven Ways To Establish A Solid Company Culture In A Hybrid Work Environment

Working from home was gaining popularity in the years leading up to the Covid-19 pandemic. As most businesses were then forced to operate remotely during pandemic lockdowns, many people who may not have considered working remotely before got to have a taste of all its benefits. Now, many companies and organizations are choosing to keep operating with a hybrid workforce as a permanent solution.

August 23rd, 2021

Eight Tips To Make Taking A Vacation Easier (Even As An Entrepreneur)

After more than a year of staying at home, many people are excited to travel again -- including entrepreneurs. In fact, getting some space from your business can really help clear your mind and prevent burnout. However, many business owners are still facing lingering challenges due to the pandemic, and it can be difficult to find time to step away from work.

August 19th, 2021

How Small Teams Can Set Healthy Work-Life Boundaries (Even When Growing Quickly)

For those working within a small business or team, it can be difficult to take time off. No one wants to go on vacation at the expense of their company and peers—especially during periods of rapid business growth. Still, employees and leaders need to establish healthy work-life boundaries, even when their team is small and the work is plentiful.

August 13th, 2021

Out of Fresh Content Ideas? 10 Tips to Spark New Ones

Content is the key to reaching and engaging new and existing customers. But after you've been creating content for so long, it can start to feel like you've covered everything you can possibly cover about your brand or in your niche. 

August 12th, 2021

10 Ways To Live A Healthier Lifestyle As An Entrepreneur

Business leaders have a lot of responsibilities to juggle, which often lead to non-stop workdays and sleepless nights. The overwork culture naturally drives entrepreneurs to burn out, whether in the short or long term. 

July 28th, 2021

Feeling Behind On Work? Get Back On Track With These Nine Time Management Tips

Time management can be a challenge when you’re faced with work that’s piled up over a period of time. It can be overwhelming to look at a list of tasks and determine which are priorities and which can be temporarily moved to the side, causing some employees to stress or panic about where to even begin. 

July 26th, 2021

Are You Being The Best Leader You Can Be? 10 Questions To Ask Yourself

An individual who factors self-reflection into their everyday development is on their way to becoming a great leader. To advance, managers have to ask themselves regularly if their performance is in line with their leadership goals. The evidence can be in how well their team is performing and the results they have achieved.

July 26th, 2021

10 Unique Ways To Thank Customers For Their Loyalty

In a world filled with uncertainties, businesses want to be able to rely on customer loyalty. Many businesses know they wouldn’t be successful without their customers, but they may not be sure how to best thank them for their loyalty.

April 7th, 2021

10 Tips to Asking a Top Publication to Contribute Guest Content on Your Website

Getting quality guest posts on your website is one of the most effective ways to ensure that your brand gains added visibility. The more high-quality sites post to yours, the better search engines will rank you and the more positive relationships you’ll build.

February 17th, 2021

Working Remotely? Eight Tips To Communicate Professionally And Effectively On Slack

Remote work has quickly become the norm across much of the corporate world. Yet, with so many professionals used to in-person interaction, this shift to digital messaging has rapidly and fundamentally changed workplace communication.

February 10th, 2021

Eight Steps To Take To Determine Your Niche And What Makes Your Brand Stand Out

As an entrepreneur, it’s important to keep an eye on your competition and find ways to set yourself apart from others in your industry. Especially in a saturated market, it's vital to stand out with a strong personal brand.

October 5th, 2020

15 Entrepreneurs Share the First Hires They Made for Their Business and Why

September 23rd, 2020

Own A Brick-And-Mortar Store? Here's How To Thrive In The Digital Landscape

As more people are working from home and staying in, online shopping has become the dominant means of commerce. It’s more important than ever for small brick-and-mortar retailers to get their products online and accessible to their customers. However, with so many large e-commerce competitors like Amazon, it can be hard to stand out from the crowd.

September 23rd, 2020

10 Strategies To Generate Word-Of-Mouth Through Digital Marketing

Word-of-mouth marketing is one of the best ways to achieve organic growth for your business. Having people advocate for your services can help you attract new customers and increase loyalty among your existing customer base.

September 14th, 2020

15 Common Buzzwords Hiring Managers Hate Seeing on Job Applications

September 10th, 2020

10 Entrepreneurs Share What They Wish They'd Known Before They Launched

Entrepreneurship is a journey that no one is fully prepared to take. No matter how much time you spent researching and learning things before you started, there are always things you’ll wish you had done differently in hindsight.

August 5th, 2020

16 Things You Should Never Say in a Successful Negotiation

When you're negotiating a deal, misinterpreted tone or poorly-chosen words could ruin an otherwise-successful conversation. Sometimes you may not know even which phrases might turn a deal sour. That's why we asked 16 members of Young Entrepreneur Council the following question:

July 30th, 2020

15 Things To Bring Up In A Job Interview If You Want To Be Memorable

Every job candidate’s goal is to stand out from the rest. However, it’s not enough to talk about your education and work experiences, which may be very similar to other qualified applicants. Great candidates shine by saying things that are truly unique.

May 21st, 2020

How Successful Leaders Avoid Bad Morning Habits

These bad habits can have a lasting effect on your daily productivity and efficiency.

April 6th, 2020

Want To Be An Entrepreneur? 10 Questions To Ask Yourself Before Committing

Starting your own business is not a decision to take lightly. While it’s great to be your own boss with the freedom to set your own schedule, this is only part of the equation. It takes a lot more than just a dream to be a successful entrepreneur. Before you take the leap, there are some important questions to ask yourself to understand if you’re truly ready to launch your own business. To help you make your decision, we asked 10 Young Entrepreneur Council members what everyone should ask themselves before committing to entrepreneurship.

February 24th, 2020

10 Entrepreneurs Share One Piece Of Advice That Has Stuck With Them

The world's most successful entrepreneurs are often fiercely independent and self-reliant. They have the courage to keep going when things get difficult and know how to push themselves to overcome even the most challenging of situations. However, no one becomes a success completely on their own. Entrepreneurs also need a strong support network of peers and mentors who can offer them sage advice and wisdom throughout their journey. Below, 10 members of Young Entrepreneur Council share the one piece of advice that has stuck with them over the years and helped them get where they are today.

February 19th, 2020

https://www.inc.com/young-entrepreneur-council/7-ways-to-effectively-communicate-complex-information.html

December 17th, 2019

Eight Tech Hacks For Smarter And Easier Work Management

Technological advancement offers us lots of tools that can make our lives easier as entrepreneurs. Mass communication, social media and the ability to connect are hallmarks of the 21st century. Even daily work is a lot simpler, thanks to products such as Slack or Github, which allow remote management of teams. More than anything else, constant connectivity ensures that everyone within the business can be "in the know" at all points in time.

December 10th, 2019

https://www.inc.com/young-entrepreneur-council/becoming-a-great-business-leader-7-communication-secrets.html

November 22nd, 2019

Prioritizing Recruitment: Eight Tips For Hiring The Best Talent On A Tight Schedule

Entrepreneurs usually don't have enough hours in a day to get everything done. That's the primary reason why prioritizing tasks is a common trait of the most successful business owners. However, many entrepreneurs overlook the importance of hiring great talent to their team and place the priority of hiring new employees way down their list.

November 4th, 2016

How to Prepare Your Team Before You Depart for Parental Leave

You can enjoy well-deserved rest and family time knowing your team is equipped to function smoothly in your absence.

August 2nd, 2016

Five Rules For Cultivating A More Professional Appearance At Work

What you wear and how you present yourself professionally can have a huge impact on the trajectory of your career.

May 11th, 2016

4 Ways to Stay Healthy When You're Stuck Behind a Desk All Day

Your desk job doesn't have to take a toll on your physical health.