Kara Brown

Member Since 2020

Kara Brown

CEO

LeadCoverage

Atlanta Area

Founder of SmithBrown, a team of marketing and sales enablement consultants specializing in all the pieces of the B2B conversion cycle: mar-tech stack building (CRM/Automation), sales/marketing operations and enablement, inbound/outbound content, SEO/SEM, social conversion, and measurement. Co-Founder of CloseHer, a community for women in sales. Currently hosting events in Atlanta and NYC.


SKILLS

  • Email Marketing
  • Marketing
  • Marketing Strategy

RECENT CONTENT

January 13th, 2021

Eight Ways To Keep Your Company Culture Intact As Your Business Expands

Businesses never stay the same size forever. An entrepreneur may yearn for the early days when their business was just a handful of people. But over time, businesses find great success and become entities that may span several offices and regions.

January 8th, 2021

Nine Steps Leaders Can Take To Make The Most Of The Growing Remote Workforce

Last year's challenges were too many to count, but one of the most ever-present ones was the shift to an online workforce. Remote workers are nothing new—they've been around for at least a decade in some form or another. However, they've been mostly contractors and freelancers, not full-time employees.

January 6th, 2021

How To Immediately Improve Your Lead Generation In Three Steps

Though simple, the equation requires all three components, and you can’t weigh one more than another.

December 30th, 2020

Eight Techniques For Navigating Difficult Conversations As A Leader

As an executive, difficult conversations often come up in the workplace. It may be something as sensitive as expressing a concern to an employee or explaining why the company's letting someone go.


COMPANY INFO

LeadCoverage

Lead conversion and media relations expertise in the supply chain space.


AREA OF FOCUS

  • Lead Generation
  • Analyst Relations
  • Public Relations

INDUSTRY

Marketing & Advertising