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Kalin Kassabov

Founder, CEOProTexting

Plano, TX

Member Since March 2017

About

Mr. Kassabov is a founder and CEO of ProTexting.com. He brings with him over 9 years experience within the mobile engagement space as one of the pioneers of the group text messaging industry as it exists today in the US. He specializes in mobile and web-based businesses and marketing strategies, most notably ProTexting, a fast growing enterprise level text message suite of services. In addition he is involved in SendSMSnow, a worldwide multimillion member SMS social community and, ScanAvert, an award winning patented technology for detecting harmful ingredients in grocery products. Other projects include text message services such as NightlifeTexting, which was successfully sold in 2007. Mr. Kassabov has managed projects for media and retail clients including HBO, Sodexo, David’s Bridal, The Prudential Center, and the New Jersey Devils among others. Prior to that he worked as an independent consultant in the financial services industry, developing financial/analysis models for a large asset management company for institutional clients and a private equity fund in New York City.

Published content

How Brands Are Making The Most Of Mobile Marketing

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Many business owners are not aware of how diverse and flexible mobile marketing is.

14 Ways to Boost Your Discoverability on Social Media

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As the online marketplace grows increasingly competitive, businesses must put in strategic effort to stand out from their competitors. Social media can serve as a powerful and cost-effective tool in achieving this goal by getting a brand's products and services in front of the right audience. To help small businesses make the most of their social media efforts, the members of Young Entrepreneur Council (YEC) answered the following question:

15 Tips For Fostering Healthy Disagreements At Work

expert panel

While many people try to avoid arguments at work, constructive disagreements can often lead to creative solutions. Left unchecked, however, these discussions can quickly head in an unhealthy direction and foster a negative atmosphere. To build a culture of innovation and open communication, leaders must foster healthy disagreements among their teams while ensuring things don't get out of hand. Below, 15 members of Young Entrepreneur Council share their tried-and-true tips for encouraging constructive disagreements in the workplace.

expert panel

From books to seminars to online articles, there's no shortage of advice for business owners. While some insights are invaluable, others are questionable—and then there are some which are downright disastrous. Following the wrong business advice can prove detrimental to the health and growth of a business. Here, members of Young Entrepreneur Council share some of the worst business advice they've been given and why ignoring that advice is often the best solution.

13 Top Tactics For Becoming A Better Manager

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Organizational success relies heavily on a supervisor's ability to manage their team. When led properly, a well-managed team works cohesively to reach company goals, navigate challenges and explore new opportunities for growth. To help leaders looking to create cohesion and productivity within their own teams, 13 Young Entrepreneur Council members dive into the most potent methods for managing high-performing teams. From servant leadership to delegation, these effective strategies are instrumental in empowering teams and driving organizational success.

expert panel

When making a budget, entrepreneurs may account for some of the more obvious expenditures, such as payroll and production costs. However, some important expenses might be overlooked—which can significantly impact the health and longevity of a business. To help you create a more accurate business budget, members of Young Entrepreneur Council discuss some of the less obvious costs of running a business. From professional development to software upgrades, make sure your budget accounts for these key expenses.

Company details

ProTexting

Company bio

ProTexting helps you communicate with your contacts more efficiently through a suite of highly interactive mobile marketing campaigns.

Industry

Telecommunications

Company size

11 - 50