Kaitlyn Witman

Member Since 2021

Kaitlyn Witman

Co-Founder & COO

Rainfactory

Seattle Area

A seasoned entrepreneur with over $195 million dollars presold & crowdfunded for products across multiple categories. Hello, I’m Kaitlyn Witman, Co-Founder & COO at Rainfactory. Rainfactory is a digital marketing agency that provides end-to-end product launch marketing services for new tech products and crowdfunding campaigns. We are the best agency in the world for launching Kickstarter and Indiegogo campaigns, and then transitioning to Shopify, Amazon, and retailers across the US. Rainfactory is the ideal marketing department for growing brands. Kaitlyn lives in Seattle, WA with her husband and two daughters. She holds an MBA in Entrepreneurship and Finance from the University of Washington, and a BA in Political Science and Economics from the University of Virginia. A writer, speaker, and angel investor, Kaitlyn often writes about parenthood and the workplace, growth mindset management, and startup marketing. She is a guest lecturer on entrepreneurship and marketing. She coaches direct-to-consumer eCommerce startups on how to finance their growth with presales.


SKILLS

  • Product Launch
  • Startup Founder
  • Fundraising

RECENT CONTENT

June 23rd, 2021

Six Everyday Phrases Business Leaders Often Use (But Really Shouldn’t)

While some may argue that “words are just words,” the language a leader uses can have a major impact on their employees. A leader’s words can be responsible for boosting morale, driving progress, resolving conflict and building relationships, so it’s vital that they choose them carefully. The wrong words, even well-intentioned, can have a negative ripple effect across the organization.

June 17th, 2021

14 Podcasts That Have Impacted How These Entrepreneurs Run Their Businesses (and Why)

With the rich educational value podcasts often provide their listeners, it’s no surprise that the business community turns to this popular form of content to improve their skills and strategies. Some entrepreneurs even make major business decisions based on the information they’ve learned and the stories they’ve listened to on podcasts.

June 17th, 2021

12 Ways to Empower Your Employees to Become Better Leaders

To be great leaders, they’ll first need a great leader.

May 28th, 2021

Eight Content Marketing Secrets To Successfully Promote A Brand

Content marketing is one of the most effective methods of gaining exposure for a brand and bringing potential customers into the sales funnel. By integrating strategic distribution, search engine optimization and inbound tactics as part of this approach, most businesses see excellent returns on their investments in content marketing.


COMPANY INFO

Rainfactory

Rainfactory is a digital marketing agency that provides end-to-end marketing and product launch services for new tech products and crowdfunding campaigns. We are the best agency in the world for launching Kickstarter and Indiegogo campaigns, and then transitioning to Shopify, Amazon, and retailers across the US. Unlike other crowdfunding agencies, Rainfactory is the only one that operates as an in-house marketing department for the entire lifecycle of the product. Simply put, we're the ideal marketing department to help eCommerce brands grow. Products that we work on include: technology and hardware, Audio, speakers and headphones IoT, mobile accessories, Health & fitness, Kitchen appliances, Outdoor gear, Photography, And Micro-Mobility such as eBikes, scooters and skateboards. We have a battle-tested and proven process to understand the core features & benefits of the product, and then a multi-layered social media advertising strategy to match those benefits with the right audiences.


AREA OF FOCUS

  • Digital Marketing
  • Product Research
  • Web Design

INDUSTRY

Marketing & Advertising