Kaitlyn Witman

Member Since 2021

Kaitlyn Witman

Co-Founder & COO

Rainfactory

Washington D.C. Metro Area

A seasoned entrepreneur with over $195 million dollars presold & crowdfunded for products across multiple categories. Hello, I’m Kaitlyn Witman, Co-Founder & COO at Rainfactory. Rainfactory is a digital marketing agency that provides end-to-end product launch marketing services for new tech products and crowdfunding campaigns. We are the best agency in the world for launching Kickstarter and Indiegogo campaigns, and then transitioning to Shopify, Amazon, and retailers across the US. Rainfactory is the ideal marketing department for growing brands. Kaitlyn lives in Seattle, WA with her husband and two daughters. She holds an MBA in Entrepreneurship and Finance from the University of Washington, and a BA in Political Science and Economics from the University of Virginia. A writer, speaker, and angel investor, Kaitlyn often writes about parenthood and the workplace, growth mindset management, and startup marketing. She is a guest lecturer on entrepreneurship and marketing. She coaches direct-to-consumer eCommerce startups on how to finance their growth with presales.


SKILLS

  • Product Launch
  • Startup Founder
  • Fundraising

RECENT CONTENT

April 25th, 2022

Eight Steps To Include In Your Night Routine To Ensure A Successful Next Day

A nightly routine is a perfect opportunity to unwind from the day and focus on your overall wellness. Whether you make a to-do list for the next day, write in a journal about the day's achievements and challenges or take time for screen-free relaxation, following the same practices night after night can help you set yourself up for success the next day.

February 18th, 2022

10 'Spring Cleaning' Tips To Streamline Your Business Operations This Year

During the first quarter of the year, businesses often start to notice what’s been working and what hasn’t, what goals have been accomplished and which haven't quite yet. Maybe an initiative started in the first few weeks of the year still hasn't gotten off the ground or a campaign launched at the end of January didn't show the results you expected.

February 17th, 2022

Are You Burning Yourself Out Unintentionally With These 7 Business Habits?

Small habits and practices might be contributing to burnout without you even realizing it.

November 30th, 2021

Before You Start Fundraising, Consider These Eight Important Valuation Factors

Businesses may need to participate in fundraising efforts to secure additional capital, fund research efforts or expand their market reach. Before they can begin, however, leaders must determine their company's valuation.


COMPANY INFO

Rainfactory

Rainfactory is a digital marketing agency that provides end-to-end marketing and product launch services for new tech products and crowdfunding campaigns. We are the best agency in the world for launching Kickstarter and Indiegogo campaigns, and then transitioning to Shopify, Amazon, and retailers across the US. Unlike other crowdfunding agencies, Rainfactory is the only one that operates as an in-house marketing department for the entire lifecycle of the product. Simply put, we're the ideal marketing department to help eCommerce brands grow. Products that we work on include: technology and hardware, Audio, speakers and headphones IoT, mobile accessories, Health & fitness, Kitchen appliances, Outdoor gear, Photography, And Micro-Mobility such as eBikes, scooters and skateboards. We have a battle-tested and proven process to understand the core features & benefits of the product, and then a multi-layered social media advertising strategy to match those benefits with the right audiences.


AREA OF FOCUS

  • Digital Marketing
  • Product Research
  • Web Design

INDUSTRY

Marketing & Advertising