Member Since 2019
Zupo
Orange County, California Area
Jason started freelancing in SEO back in college, sold his first agency and now is founder of Zupo, which is a SEO consulting agency helping construct powerful long term SEO strategies for our clients. Jason also enjoys multiple cups of tea a day, hiding away on weekends catching up on reading and rewatching The Simpsons for the 20th time.
First impressions are everything, especially when you’re first starting out on the job. When you’re trying to make a name for yourself within a new role or company, it’s important to know how to make an excellent impression.
Most of us can look back and remember several less-than-ideal experiences we had as customers. Even more memorable, however, are those times when a company's customer service exceeds our expectations—even delights us. In almost every instance, receiving outstanding service from a business creates a loyal customer for life. Therefore, taking note of and learning from excellent examples of customer service can be an invaluable tool for any entrepreneur or business leader looking for ways to "wow" their own customers.
Blogging is a great way to share information and valuable content with your audience. It also brings a great chance to send potential consumers your way based on your search engine optimization (SEO).
Public speaking is a great way to gain exposure for your brand and a reputation for expertise in your field. Events with an audience allow for transparency and vulnerability—two key pieces to success when you're working to build a brand that consumers are eager to engage with. Speaking events also help you show off the core solutions your business has to offer.
17 leaders from YEC share the tools and processes they use and why they work.
Entrepreneurship is a journey that no one is fully prepared to take. No matter how much time you spent researching and learning things before you started, there are always things you’ll wish you had done differently in hindsight.
Go beyond the average monthly searches or the difficulty to rank for each keyword to truly understand the intent of the keyword.
SEO can be much simpler than it looks at first glance.
Transparency in business has become a practice that’s favored by not only consumers, but by employees as well. When leaders are transparent with their team about the business, it builds a sense of trust and equips employees to make informed decisions. However, sharing more information than necessary can be distracting at best, and detrimental to company culture at worst.
There's no question as to how vital innovation is to a business. However, the pitfall that most entrepreneurs fall victim to is thinking that all change must come from the top. If a company hires right, its talented employees could offer a vast resource in terms of their innovation to the company.
As an entrepreneur, it’s useful to have strong business acumen -- an almost intuitive skill that can and must be honed. However, good business sense alone isn’t enough; there are several other traits an entrepreneur needs in order to succeed. As some of the top leaders in their respective industries, the members of Young Entrepreneur Council know what skills are required to succeed in the business world. Below, they share 10 underrated skills that all entrepreneurs should possess, but often don't.
Human beings are fallible. With every strength, there is an attached weakness. However, we are also self-aware, and that gives us an advantage. We can actively seek out our weaknesses and find ways to shore them up.
Running a business is no easy feat, and with each new challenge that arises, an entrepreneur risks becoming buried under the weight of the responsibility. There's no way that an individual can stop the flood of responsibilities, so the only option that a new business owner has is to find an effective and efficient process for managing the situation.
Take a look at these metrics for a comprehensive view of your site's SEO.
Neither strategy is inherently better than the other; it just depends on what is best for your business.
Helping Companies Ratchet Up Their SEO Rankings
Marketing & Advertising