JT Allen

Member Since 2013

JT Allen

President and CEO

myFootpath LLC

Chicago Area

J.T. Allen is the co-founder, Chief Executive Officer, and driving force behind myFootpath, an Inc. 500 company located in Chicago. myFootpath provides marketing, enrollment, and retention services to college and university clients. Over the past 20 years, we have built deep expertise in recruiting adult, online students and in reducing the barriers adults face on the path to degree completion. The company's Operation Graduate offering brings new, supplemental, online, adult students to college partners through a unique set of corporate and association partnerships. The company's Operation ReEngage solution focuses on bringing back students that were admitted or enrolled at a college, but never completed their degrees. Mr. Allen currently leads myFootpath - defining its strategic direction, building its team, setting the priorities of the organization, driving growth. Mr. Allen excels at spotting market opportunities and creating products and services to fill a market need. He led the design and development of Prep HeadQuarters, or PrepHQ, a web-based product that assists high schools with all aspects of the college planning process. He and his team took the product from a concept on a white board to delivering daily service to just under 1,000 high schools serving over 500,000 students across the U.S. myFootpath sold the PrepHQ asset in 2008. From 2008-2016, he built a 100 seat call center focused on high volume inquiry generation to college partners. He led the sale of the call center in 2016. Mr. Allen also serves as a strategic and board-level advisor to select companies. He assists the senior team with leadership/talent development, market opportunity assessment, digital marketing initiatives, and general business strategy. He informally consults with a number of fellow entrepreneurs and loves discussing new business concepts whenever he has the chance. Prior to myFootpath, Mr. Allen was with Ernst & Young in the Strategic Advisory Services group.


SKILLS

  • Digital Marketing
  • Inside Sales
  • Business Strategy

RECENT CONTENT

March 21st, 2023

Is This Networking Event Right For Me? Eight Factors To Consider

There's no shortage of business masterminds offering their expertise, and there’s plenty of business-focused events billed as "must-attend" functions. However, no leader has time to access them all and, depending on your goals, many aren't even worth your time. But if you’re a high-achieving professional who is eager to learn and grow in your role or advance your business, how do you determine which events are right for you? 

February 21st, 2023

12 Steps to Take After Receiving Negative Feedback About Your Company Culture

A healthy company culture is critical for fostering employee engagement, productivity and overall success. However, creating a positive culture is easier said than done, and even the best efforts can fall short.

November 17th, 2022

Aspiring Business Owner? Nine Ways To Ensure Your Passion Will Be Profitable

Many aspiring entrepreneurs seek to get into business because they're passionate about their idea. However, strong passion for an idea may not always be enough to ensure profitability, and in order to succeed long term in the business world, making enough money to both survive and thrive is vital. 

September 21st, 2022

Nine Ways Leaders Can Help Their Employees Feel Like Themselves At Work

Researcher, author and speaker Brené Brown once said, “Daring leaders work to make sure people can be themselves and feel a sense of belonging.” When employees have the freedom to let their personalities shine and foster a connection to the company and their peers, what often follows is a strong sense of team loyalty and passion for their work.


COMPANY INFO

myFootpath LLC

myFootpath provides marketing, enrollment, and retention services to college and university clients. Over the past 20 years, we have built deep expertise in recruiting adult, online students and in reducing the barriers adults face on the path to degree completion. Our Operation Graduate (https://operationgraduate.com) solution brings new, supplemental, online, adult students to our college and university partners. Our student pipeline is “always on”, and reaches students through unique partnerships that can be difficult for an individual university to replicate on its own. Our team works with adult students from the first phone call all the way to graduation, often achieving retention rates 20% higher than existing cohorts. Operation Graduate is a no-risk, tuition share bundled service. Our Operation ReEngage (https://operationreengage.com) solution brings back students that stopped out from your institution – adult, traditional, transfer, graduate, any group that has a prior affiliation with your college or university. We help students re-enroll, get back on track, and graduate. Our solution consists of three components, (i) data management techniques and analysis to create a super-charged “house list”, (ii) our dedicated staff that specialize in handling stop-out students, and (iii) collaboration with you to develop and enhance the processes needed to successfully re-recruit students to your institution. Our goal is build capacity for re-recruitment at your institution, and to hand over Operation ReEngage to an internal team at the conclusion of our work. Operation ReEngage is a no-risk, tuition share bundled service. Operation Graduate: https://operationgraduate.com Operation ReEngage: https://operationreengage.com


AREA OF FOCUS

  • Higher Education
  • College Recruiting

INDUSTRY

Education Management