Member Since 2013
J.T. Allen is the co-founder, Chief Executive Officer, and driving force behind myFootpath, an Inc. 500 company located in Chicago. myFootpath provides marketing, enrollment, and retention services to college and university clients. Over the past 20 years, we have built deep expertise in recruiting adult, online students and in reducing the barriers adults face on the path to degree completion. The company's Operation Graduate offering brings new, supplemental, online, adult students to college partners through a unique set of corporate and association partnerships. The company's Operation ReEngage solution focuses on bringing back students that were admitted or enrolled at a college, but never completed their degrees. Mr. Allen currently leads myFootpath - defining its strategic direction, building its team, setting the priorities of the organization, driving growth. Mr. Allen excels at spotting market opportunities and creating products and services to fill a market need. He led the design and development of Prep HeadQuarters, or PrepHQ, a web-based product that assists high schools with all aspects of the college planning process. He and his team took the product from a concept on a white board to delivering daily service to just under 1,000 high schools serving over 500,000 students across the U.S. myFootpath sold the PrepHQ asset in 2008. From 2008-2016, he built a 100 seat call center focused on high volume inquiry generation to college partners. He led the sale of the call center in 2016. Mr. Allen also serves as a strategic and board-level advisor to select companies. He assists the senior team with leadership/talent development, market opportunity assessment, digital marketing initiatives, and general business strategy. He informally consults with a number of fellow entrepreneurs and loves discussing new business concepts whenever he has the chance. Prior to myFootpath, Mr. Allen was with Ernst & Young in the Strategic Advisory Services group.
Technology can be an incredible asset for a small business when its uses are carefully considered and researched. Some business owners, however, may feel overwhelmed by the amount of technology they do or don’t need to succeed. To help you avoid making poor decisions around business tech, we asked Young Entrepreneur Council members to weigh in on the common business technology mistakes startups make that you should definitely steer clear of.
You have a great business idea that you're passionate about, and you're excited to get started, but before you do, you need to choose a business partner. This person can help you make complex decisions and guide your team through projects. They can be your best ally.
Major changes are often necessary for a company that wants to keep growing and scaling. When critical moments occur, however, (such as a merger or landing a major client) leaders need to set the tone for the rest of their employees. How they respond to them will trickle down and set the example for how everyone else will work.
Regardless of how many hours you work in a day, not all of that time is going to be completely productive. Sometimes it's because of procrastination, other times it's because you've been so bogged down in "busy work" that you haven't made progress on important tasks. Whatever the reason, it's important to find ways to optimize your to-do list to maximize your time for important strategy work as well as personal endeavors.
Cash flow -- the amount of money that comes in and goes out of a business -- is often a concern for many new companies. Generating a healthy cash flow requires careful planning and a commitment to a strong operational strategy. However, a lack of experience in cash flow management as a new entrepreneur can put you at a disadvantage.
myFootpath provides marketing, enrollment, and retention services to college and university clients. Over the past 20 years, we have built deep expertise in recruiting adult, online students and in reducing the barriers adults face on the path to degree completion. Our Operation Graduate (https://operationgraduate.com) solution brings new, supplemental, online, adult students to our college and university partners. Our student pipeline is “always on”, and reaches students through unique partnerships that can be difficult for an individual university to replicate on its own. Our team works with adult students from the first phone call all the way to graduation, often achieving retention rates 20% higher than existing cohorts. Operation Graduate is a no-risk, tuition share bundled service. Our Operation ReEngage (https://operationreengage.com) solution brings back students that stopped out from your institution – adult, traditional, transfer, graduate, any group that has a prior affiliation with your college or university. We help students re-enroll, get back on track, and graduate. Our solution consists of three components, (i) data management techniques and analysis to create a super-charged “house list”, (ii) our dedicated staff that specialize in handling stop-out students, and (iii) collaboration with you to develop and enhance the processes needed to successfully re-recruit students to your institution. Our goal is build capacity for re-recruitment at your institution, and to hand over Operation ReEngage to an internal team at the conclusion of our work. Operation ReEngage is a no-risk, tuition share bundled service. Operation Graduate: https://operationgraduate.com Operation ReEngage: https://operationreengage.com