JT Allen

Member Since 2013

JT Allen

President and CEO

myFootpath LLC

Chicago Area

J.T. Allen is the co-founder, Chief Executive Officer, and driving force behind myFootpath, an Inc. 500 company located in Chicago. myFootpath provides marketing, enrollment, and retention services to college and university clients. Over the past 20 years, we have built deep expertise in recruiting adult, online students and in reducing the barriers adults face on the path to degree completion. The company's Operation Graduate offering brings new, supplemental, online, adult students to college partners through a unique set of corporate and association partnerships. The company's Operation ReEngage solution focuses on bringing back students that were admitted or enrolled at a college, but never completed their degrees. Mr. Allen currently leads myFootpath - defining its strategic direction, building its team, setting the priorities of the organization, driving growth. Mr. Allen excels at spotting market opportunities and creating products and services to fill a market need. He led the design and development of Prep HeadQuarters, or PrepHQ, a web-based product that assists high schools with all aspects of the college planning process. He and his team took the product from a concept on a white board to delivering daily service to just under 1,000 high schools serving over 500,000 students across the U.S. myFootpath sold the PrepHQ asset in 2008. From 2008-2016, he built a 100 seat call center focused on high volume inquiry generation to college partners. He led the sale of the call center in 2016. Mr. Allen also serves as a strategic and board-level advisor to select companies. He assists the senior team with leadership/talent development, market opportunity assessment, digital marketing initiatives, and general business strategy. He informally consults with a number of fellow entrepreneurs and loves discussing new business concepts whenever he has the chance. Prior to myFootpath, Mr. Allen was with Ernst & Young in the Strategic Advisory Services group.


SKILLS

  • Digital Marketing
  • Inside Sales
  • Business Strategy

RECENT CONTENT

November 19th, 2021

10 Common Misconceptions About Sales (And Why New Grads Should Ignore Them)

When people hear the word "sales," they may think of demanding revenue targets, nonstop calls and long hours. While some sales roles can be challenging, this one-sided perception takes away from the fact that the field of sales is often a rewarding career choice. 

November 10th, 2021

10 Important Questions To Ask Yourself To Determine The Next Step In Your Career

At one point or another, most professionals face a crossroads in their career. Whether they simply want to change jobs, pursue a different career path or still don't know what their true calling in life is, there are a lot of questions a person can ask themselves before choosing a direction.

September 29th, 2021

13 Business Technology Mistakes Many Startups Make

Technology can be an incredible asset for a small business when its uses are carefully considered and researched. Some business owners, however, may feel overwhelmed by the amount of technology they do or don’t need to succeed. To help you avoid making poor decisions around business tech, we asked Young Entrepreneur Council members to weigh in on the common business technology mistakes startups make that you should definitely steer clear of.

July 28th, 2021

Writing Your First Business Plan? Nine Elements You'll Want to Include


COMPANY INFO

myFootpath LLC

myFootpath provides marketing, enrollment, and retention services to college and university clients. Over the past 20 years, we have built deep expertise in recruiting adult, online students and in reducing the barriers adults face on the path to degree completion. Our Operation Graduate (https://operationgraduate.com) solution brings new, supplemental, online, adult students to our college and university partners. Our student pipeline is “always on”, and reaches students through unique partnerships that can be difficult for an individual university to replicate on its own. Our team works with adult students from the first phone call all the way to graduation, often achieving retention rates 20% higher than existing cohorts. Operation Graduate is a no-risk, tuition share bundled service. Our Operation ReEngage (https://operationreengage.com) solution brings back students that stopped out from your institution – adult, traditional, transfer, graduate, any group that has a prior affiliation with your college or university. We help students re-enroll, get back on track, and graduate. Our solution consists of three components, (i) data management techniques and analysis to create a super-charged “house list”, (ii) our dedicated staff that specialize in handling stop-out students, and (iii) collaboration with you to develop and enhance the processes needed to successfully re-recruit students to your institution. Our goal is build capacity for re-recruitment at your institution, and to hand over Operation ReEngage to an internal team at the conclusion of our work. Operation ReEngage is a no-risk, tuition share bundled service. Operation Graduate: https://operationgraduate.com Operation ReEngage: https://operationreengage.com


AREA OF FOCUS

  • Higher Education
  • College Recruiting

INDUSTRY

Education Management