Member Since 2016
Contrarian Thinking & Entourage Effect Capital
Austin, Texas Area
Codie Sanchez is an Active Board Member at Entourage Effect Capital, a growth equity fund in the legalized cannabis space. She previously lead First Trust's Latin America Investment business and held positions at Goldman Sachs, State Street, and Vanguard. She started her career as a journalist where she won the JFK award and the Howard Buffett Foundation grant for covering human trafficking. Sanchez is a pundit and columnist on investing, cannabis and startups, highlighted on The Today Show, Forbes, Fast Company, Entrepreneur, People en Español, Business Wire, etc. She has an M.B.A. from Georgetown University, a master’s from ESADE and Fundação Getúlio Vargas, and a B.A. from Arizona State University. She sits on the board of the Arcview Group, the leading cannabis seed investment platform, Magma Partners a venture fund in Chile, Hispanic Executive publication and is actively involved in AEI.
Content is the key to reaching and engaging new and existing customers. But after you've been creating content for so long, it can start to feel like you've covered everything you can possibly cover about your brand or in your niche.
Whether it’s about a job offer or a potential business partnership, every professional will find themselves negotiating at some point in their career. The secret to achieving a positive outcome for both parties doesn’t have to be a mystery, however, and the key is often in thorough preparation and knowing some effective negotiation strategies.
School looked very different for many students this past year and a half due to the Covid-19 pandemic. For recent college grads, the future of work may seem like it’s filled with even more of the same uncertainty as the job market evolves and heals in the aftermath of 2020.
Having a “side hustle” can be a great way to test the waters of entrepreneurship. Aside from providing a creative outlet and a chance to develop new skills, a side hustle can also turn into a reliable income stream.
Time management can be a challenge when you’re faced with work that’s piled up over a period of time. It can be overwhelming to look at a list of tasks and determine which are priorities and which can be temporarily moved to the side, causing some employees to stress or panic about where to even begin.
As social media becomes a go-to communication platform for consumers across all demographics, it’s important for companies to increase their brand awareness on the platforms their audiences use. Leveraging these social media platforms effectively can help create strong connections with customers, draw them to your business, and build brand loyalty.
When looking for a new job, getting an offer is only half the battle. The most nerve-wracking part of the process may come when it's time to negotiate the offered salary. Many don’t know how to do it and many more are simply too afraid to ask for fear of appearing pushy. However, negotiation doesn’t have to be an intimidating process.
One of the best ways to keep a business innovative and growing healthily is for leaders to set tangible goals for teams. To motivate teams to accomplish their goals, it helps to assess the progress toward meeting them on a quarterly basis. This way, at the end of every quarter, the whole team can look back and track the progress they’ve made, see what still needs to happen and prepare for the quarter ahead.
Regardless of how many hours you work in a day, not all of that time is going to be completely productive. Sometimes it's because of procrastination, other times it's because you've been so bogged down in "busy work" that you haven't made progress on important tasks. Whatever the reason, it's important to find ways to optimize your to-do list to maximize your time for important strategy work as well as personal endeavors.
Webinars have increased in popularity since the world has gone virtual and they’re only expected to maintain their prevalence. Many companies are now looking to create webinars to expand their reach, connect with their audience and establish themselves as industry thought leaders.
While the concept of factory-built homes may seem strange today, in the next few years, planned modular communities may become much more commonplace. We may be asking not "Who built your house?" but "What factory did it come from?"
Finding funding is typically one of the most challenging parts of starting a new business. The risks versus rewards of investing in new companies can usually have investors worried about jumping in. The responsibility is then on the entrepreneur to make their business idea exciting and attractive enough to warrant investors' attention.
Members of Young Entrepreneur explain how hands-on CEOs can get more comfortable with delegation.
The backbone of a company is its employees, but the brain of a business is its leadership. The best leaders inspire and encourage the employees working under them, but even these leaders need positive reinforcement from time to time. While a lot of this reinforcement comes from those above them in the hierarchy, it has special meaning when the employees under them reach out to show their appreciation.
Help a closing business deal with a tragic situation and build up your own business at the same time.
As a business owner, you know your company can't remain stagnant and stuck in its ways if it hopes to grow. That growth requires innovation and creativity, both of which are best sourced from everyone on your team.
Word-of-mouth marketing is one of the best ways to achieve organic growth for your business. Having people advocate for your services can help you attract new customers and increase loyalty among your existing customer base.
Startups have the potential to be massive earners for an investor. Getting in on the ground floor enables investors to make the most out of a startup's innovations. However, not all startups are successful. Quite a large number of them seem to have good ideas but fail to implement them properly.
“Thought leadership” is a big buzzword in the business world right now, and it’s easy to see why it’s become such an important focus for leaders. When others look to you for your expertise and insight, you can become a leading, recognized voice in your industry.
This business idea may surprise you with its relevance, simplicity and oddity.
At the end of the day, there is no more lonely position than being a CEO during a downturn, but there are actions you can take and cuts you can make.
Every business owner hopes to succeed in their venture. Access to the right resources plays a huge role in that success -- but barriers do still exist, especially for female entrepreneurs.
Competition among companies can be fierce, especially those in the same field with similar messages. With so many other brands out there, it can be difficult to make your story stand out among the crowd. However, you need to identify that “something special” about your business that truly makes it shine.
To help you, we asked 10 Young Entrepreneur Council members how to captivate customers through the art of storytelling. Here’s how they recommend crafting a brand story that captures attention and engages your target audience.
Starting your own business is not a decision to take lightly. While it’s great to be your own boss with the freedom to set your own schedule, this is only part of the equation. It takes a lot more than just a dream to be a successful entrepreneur.
Before you take the leap, there are some important questions to ask yourself to understand if you’re truly ready to launch your own business. To help you make your decision, we asked 10 Young Entrepreneur Council members what everyone should ask themselves before committing to entrepreneurship.
Don't have a viable product? No problem.
When I'm not growing investment businesses I like to give the hand up that so many gave me through investing in startups, working with VCs, getting on my soapbox to speak at events (my father says I haven't met a microphone I don't like), and advising. My goal is for fellow builders, crazy enough to think they'll beat the startup odds, to achieve where previously they couldn't.