Ben Landers

July 11th, 2022

Drifting Away From Your Original Business Mission? Nine Steps You Should Take Next

A company's mission serves as the foundation for everything it does. While the specific goals of the business may change over time, your original mission, vision and values should remain intact until you and your team consciously decide to change them.

June 22nd, 2022

Thinking About Becoming A Manager? 10 Things You’ll Need To Succeed

As employees climb the corporate ladder, some may feel their natural next step is a managerial position. However, managerial roles aren't suited for everyone.

June 14th, 2022

Eight Things The Best Marketers Do Really Well

Marketing is both an art and a science. It requires acute attention to detail, in-depth analysis, an understanding of mass psychology and a level of creative thinking that not many people possess.

March 14th, 2022

Eight Elements Every Manager Onboarding Process Needs To Be Successful

Helping employees understand and acclimate to your company’s culture is a critical part of any new hire onboarding process. But when it comes to onboarding new managers, there are additional considerations to keep in mind. 

January 31st, 2022

Ditch the Discount: 10 Incentives to Drive Sales and Earn New Customers

One of the best ways to attract customers to a business is by offering discounts. Whether your business is brand new or a multimillion-dollar company that's been in the game for over a decade, this tried-and-true tactic will always increase traffic. However, small businesses often can't afford to offer deep discounts on their products or services in the hopes of attracting new customers — They need to be strategic and creative in offering other incentives instead. 

January 13th, 2022

Eight Criteria You Should Evaluate New Hires On During A Trial Period

Even when candidates for a role have all the knowledge and experience necessary to excel in a position, they may not end up being the best fit for the job. For this reason, many employers choose to put new hires on a trial period before they decide whether or not to keep them on full time. 

November 17th, 2021

Eight Risks You Might Not Know You're Taking As A New Business Owner

Every business that's been created was built by the entrepreneur taking some sort of risk. Some risks are obvious, such as taking out a large loan from a family member. Others are more subtle and harder to recognize as they're happening.

November 15th, 2021

Nine Common Cash Flow Mistakes Every New Entrepreneur Should Avoid

One of the biggest challenges for new entrepreneurs across the board is learning how to manage their finances. This is especially true of cash flow management. If you're not used to handling a business budget or invoicing, it's easy to lose track of how much money is coming in versus going out of the business.

November 12th, 2021

Nine Clear Signs Your Business Is 'Outgrowing' Its Original Startup Team

When you first started your business, you may have found a few trustworthy team members to back you up. As the business is growing, you may be noticing your original startup team isn't aligning with your overall vision or perhaps you've simply "outgrown" the need for the roles you hired them to do. This misalignment can ultimately lead to stagnation within all facets of your company as well as an unhappy workforce.

November 10th, 2021

10 Important Questions To Ask Yourself To Determine The Next Step In Your Career

At one point or another, most professionals face a crossroads in their career. Whether they simply want to change jobs, pursue a different career path or still don't know what their true calling in life is, there are a lot of questions a person can ask themselves before choosing a direction.

August 26th, 2021

Eight 'Brain Hacks' For Overcoming Fearful Moments As A Business Leader

As a leader with a lot of responsibility on your shoulders, you'll likely experience many moments that cause you anxiety or fear. Whether you're battling imposter syndrome or simply taking on too much work, it's easy to feel like you're just treading water.

August 12th, 2021

10 Ways To Live A Healthier Lifestyle As An Entrepreneur

Business leaders have a lot of responsibilities to juggle, which often lead to non-stop workdays and sleepless nights. The overwork culture naturally drives entrepreneurs to burn out, whether in the short or long term. 

March 26th, 2021

Eight Entrepreneurs Share Lessons From Business Disasters That Were Blessings In Disguise

Devastating occurrences sometimes happen in business without a lot of forewarning. Entrepreneurs can leverage insurance to protect themselves from things such as fire or theft, but there are other less obvious disasters that are more difficult to prepare for.

March 15th, 2021

Eight Steps Managers Can Take To Facilitate An Employee’s Move To Another Department

There may come a time for certain employees when they notice that their skills or interests are better suited to another part of the company and they ask to switch to a different department to better serve their goals. When this happens, managers may not know how to react as the request may come out of the blue or it could be taken as a slight on their current department.

February 22nd, 2021

13 Crucial Roles You Should Consider Hiring First When Building a Marketing Department

Marketing is a crucial element of any successful business, and even small business startups will need to begin building their marketing department as soon as possible. However, some marketing roles are more critical to your business’s success than others. To help you determine which role you need to hire for first, 13 experts from Young Entrepreneur Council (YEC) answer the following question:

September 4th, 2020

10 Top-Notch Personal Brands Leaders Should Emulate

As an entrepreneur, it’s important to create and implement a branding strategy for your business. This will help you better connect with your customers and share your company’s story/personality with your target audience.

August 26th, 2020

Here's How To Be More Available To Your Team (While Still Doing Your Own Work)

As a manager, you likely have a long list of responsibilities and many demands on your time. This may leave you with little time for unplanned meetings or additional questions from your team members, let alone time to complete your own work.

June 12th, 2020

Eight Killer Tips To Master Cold Calling

It's no surprise that cold calling remains one of the most effective means of getting leads. Unfortunately, people tend to be averse to getting calls out of the blue. Some people even reject unknown numbers to avoid cold calls altogether. Despite this, user engagement with phone calls remains high, and the number of people you connect with increases your chance of success.