Baruch Labunski

March 20th, 2023

Keep Your Social Media On Brand With These 11 Strategies

Social media has become an integral part of modern-day marketing strategies, enabling companies to reach out to their target audiences more efficiently than ever before.

March 17th, 2023

Want To Brand Yourself As 'Top Talent'? Nine Steps You Should Take Now

Finding a job is always a matter of competition. While you may be highly qualified for a role, there could be a myriad of other applicants equally or even more qualified than you are, all hoping to be selected for the position. However, when employers can see that you’re experienced, thoughtful and motivated to learn and grow—“top talent,” so to speak—they’ll be eager to bring you on board.

March 15th, 2023

Eight Unusual Ways These Entrepreneurs Found Business Inspiration

Entrepreneurs and business leaders are always on the lookout for great ideas and inspiration. Innovating, implementing new policies or redesigning current products all require a creative mindset to accomplish, and finding the right inspiration can help get you in that perfect headspace. However, sometimes inspiration comes when you least expect it. 

March 6th, 2023

Business In Need Of A 'Declutter'? Nine Steps To Get You Started

There can come a time for many established businesses when processes become overwhelming, projects start running off track and tech stacks can get too complicated to function cohesively. All of these signs point to a need for simplification—a “decluttering” of the business and its systems. Taking the time to review what’s no longer necessary, keeping only what adds value to the business, is essential if you want to streamline your processes—but where should you begin?

March 3rd, 2023

Nine Impactful Changes These Leaders Made to Their Routines After Becoming Entrepreneurs

March 2nd, 2023

Want To Make It Into The C-Suite? Nine Steps To Take Now

Climbing the corporate ladder all the way to the top is a common goal of many high-achieving professionals. No matter which rung you’re on, there’s always steps you can take to help you achieve that goal. From building a positive track record to taking leadership development training, there are a number of ways you can build the skills and the experience necessary to succeed in the C-suite.

February 27th, 2023

10 Ways You Might Be Sabotaging Your Networking Efforts

Networking is a scary prospect for a lot of people. Seeking out events, speaking to new people and trying not to feel imposter syndrome while doing so can be intimidating for new entrepreneurs (and even seasoned ones). And while many entrepreneurs will give networking their best effort, they may end up accidentally sabotaging their efforts if they’re not careful.

February 21st, 2023

12 Resources That Helped These Entrepreneurs Learn How to Run a Company

February 15th, 2023

When to Franchise Your Business: Is Now the Right Time?

Deciding to franchise your business is a big step in entrepreneurship and there are many factors to consider before doing so. Aside from ensuring that your main business has enough financing to support your overall brand, there are legal processes that need to be completed, hiring that needs to be done, and branding procedures that must be solidified.

February 7th, 2023

How to Beat Procrastination and Power Through a Tedious Task

February 6th, 2023

10 Ways Leaders Can Build Stronger Tech Teams

For many modern businesses, tech teams are the backbone of operations. Business leaders can support their IT staff in many different ways, from allocating an adequate IT budget to recognizing and acknowledging tech employees. Here, 10 Young Entrepreneur Council members share ways to set up your tech department for success.

February 1st, 2023

10 Necessary Skills For Managing The Day-To-Day Operations Of A Business

Whether you’re an aspiring entrepreneur or you’ve recently opened a business, you’re likely thinking about all the skills you’ll need to make your business thrive. While different types of businesses will require different skill sets of their owners, there are several skills that are universally useful across the small-business landscape.

January 26th, 2023

Nine Ways CEOs Can Add Structure To Their Workdays And Maximize Productivity

Whether you lead a bustling startup or an established business, as a CEO, your days are likely full of endless meetings, questions from leadership or staff, “fires” that need putting out and very little time to get any actual work done. Without an intentional plan or schedule, your day can get away from you, allowing your work—and your stress—to build up over time.

January 19th, 2023

10 Entrepreneurs Weigh In On The Business Icons Who Have Inspired Them The Most

Many professionals look up to entrepreneurs for their determination, perseverance and freedom to have more control over their day-to-day lives. But even entrepreneurs have role models they look up to. Whether they’re other highly successful entrepreneurs, billionaires or simply inspirational people, the world is full of those with amazing stories who serve as inspiration for today’s business leaders.

December 19th, 2022

Business Really Picking Up During The Holidays? Eight Tips For Workload Management

With additional time-off requests, increased shopping and urgent customer service needs, the holiday season can be a busy time of year for any business. But for those seasonal businesses or businesses where sales really pick up during the end of the year, workload management can be a juggling act of responsibilities.

December 16th, 2022

Eight Lessons These Entrepreneurs Learned From Their Own Customer Service Experiences

While it’s often the horrible customer service experiences that go viral on social media or become the topic of discussion over dinner, when asked, most people could likely think of a time when they experienced really excellent customer service. From a friendly attitude to a personalized solution, there are plenty of reasons why these experiences might stick in our minds.

December 7th, 2022

Family And Friends Investing In Your Business? Nine Tips To Keep Things Cordial

Making your investors happy can always be a tricky task, but the situation can grow even more complex when your investors are your friends and family. Those new to entrepreneurship may not have the experience or opportunities necessary to seek out investments from traditional investors, which means they may turn to their loved ones to help them fund their dreams. While this is certainly a viable solution, it’s not without its risks to your relationships.

November 30th, 2022

Taking Time Off For The Holidays? Nine Ways Entrepreneurs Can Celebrate Stress-Free

Even if they manage to take some time off, many entrepreneurs can have a hard time actually relaxing during the holidays, and they may find themselves checking in or worrying about whether things are running properly in their business.

November 29th, 2022

Balancing Your Marketing Strategy With Digital And Traditional Methods

Working with a marketing professional, moving your campaigns around throughout the year and streamlining them into branding can save you money and bring great results.

November 14th, 2022

Nine Big Fundraising Mistakes These Entrepreneurs Made (And What You Should Do Differently)

All businesses need some sort of investment to get started. Whether that money comes from the entrepreneur, their family and friends, an investor or some other solution, if you don’t have experience raising money, it can be easy to fall into certain traps or attempt certain strategies that may seem like smart moves at the time but actually end up sabotaging your efforts later on.

November 7th, 2022

11 Ways Small Businesses Can Compete With Major Retailers for Holiday Sales

Cyber Monday and Black Friday are great opportunities to attract customers to your small business, but there is often a lot of competition from major retailers during the holiday season. While your small business may not be able to compete on the same level as a major retailer, there are a lot of strategies you can use to sell more products or services through the end of the year.

October 31st, 2022

Nine Steps To Optimize Your Digital Strategy And Increase Conversions

Whether it’s to make a purchase, fill out a form or sign up for a list, the natural purpose of any business website is to get visitors to convert. When first starting out, entrepreneurs may focus more on the logistics of their website—ensuring each page works properly and that it is designed to meet brand standards—but in the process, they may forget to think about action steps for potential customers.

October 31st, 2022

9 Ways Personality Tests Can Help During the Hiring Process

From DiSC to Myers-Briggs, there’s no shortage of personality tests available today. While leaders often use these tests to better understand their current teams, personality assessments can also provide critical information on prospective hires.

October 27th, 2022

Want To Run Your Own Business One Day? Nine Actions To Get You Started

Many people dream of becoming entrepreneurs, but not everyone knows how to get there. What steps should you take? What skills should you learn? The path to entrepreneurship is rarely easy, but getting started on the right foot can help you succeed along the way.

October 14th, 2022

11 Steps Companies Can Take to Impress at College Job Fairs This Year

October 12th, 2022

12 Tools These Entrepreneurs Recommend for Optimizing Your Sales Process

October 3rd, 2022

10 Strategies To Ramp Up Positive Publicity For Your New Business

One of the biggest challenges of getting a new business off the ground is gaining traction in your target market. Building awareness requires an effective public relations strategy that can create a steady stream of positive news about your company.

October 2nd, 2022

10 Ways Busy Small-Business Owners Can Make Time for Professional Development

Running a small business can be time-consuming, so certain tasks may be pushed back in favor of more pressing ones. One task that should be prioritized, however, is professional development. By making the time to learn, you'll be better poised to grow as a leader and scale your business for the long term.

September 29th, 2022

Nine Effective Ways To Promote Yourself As An Industry Thought Leader

When a professional’s goal is to be an industry thought leader, the natural first step is to get their ideas out into the world. For many, this means writing an article. But once you’ve written an article—or many, many articles—what else can you do to show off your expertise and connect with others in your space?

September 18th, 2022

10 Smart Actions That Will Improve Your Business Finances

Small businesses have taken a hit over the past few years with pandemic-related supply chain issues and increased inflation. Throughout these challenges, many business owners have been able to pivot and thrive in the current climate. However, there is always room for continued financial improvements to promote sustainable long-term growth.

September 15th, 2022

Landing Page Best Practices: How to Optimize Your Web Pages for Increased Conversion

Your website’s landing page gives customers their first impression of your business. Customers will notice if your page has a slow load time, too many calls to action, broken links, or if it’s just too confusing to use—and they will likely click out of your page before viewing your products or services.

September 14th, 2022

If Your Team's Morale Is Low, Try These 10 Motivational Strategies

If your team's morale seems a bit lower than usual, acknowledgement and rewards for their hard work can go a long way.

September 8th, 2022

10 Practices You Can Start Today To Promote Better Inclusivity In Your Company

While many companies are looking to improve their efforts when it comes to diversity, equity and inclusion, it’s estimated that only 34% of companies currently have the resources to support those efforts. However, promoting better inclusivity in your company doesn’t have to immediately involve major staffing changes or expensive education programs. There are steps any business leader can take today that may not require any resources at all.

September 6th, 2022

15 Tasks to Always Keep on Your Daily To-Do List as a New Entrepreneur

September 4th, 2022

10 Ways to Tactfully Decline Your Employee's Request for a Raise

Sometimes, leaders aren't able to grant an employee's request for a raise, whether it's because there's no budget for it or because the person's performance or skill set doesn’t currently warrant one. In either case, leaders need to focus on tact and kindness when declining the employee's request — a task that may feel awkward or uncomfortable for leaders who have never done it.

August 31st, 2022

Nine Skills And Traits These Entrepreneurs Look For When Hiring For A Creative Role

While nearly every role has some degree of creativity involved in its duties, heavily creative roles such as those in social media content creation, marketing, video production, copywriting and more naturally require a different skill set from those roles that may rely more on logical or analytical thinking. When hiring for these roles, then, employers will be basing their decisions on a different list of desired traits and skills.

August 30th, 2022

Building A SaaS Stack? Ask Yourself These 10 Questions First

Choosing the right software as a service (SaaS) tools for your business can prove to be a Herculean task. Whether it's for accounting, marketing or HR, it's important to choose software that will grow with your business and offer ongoing support for your questions and needs. It's also important to consider how well your SaaS selections will integrate and communicate with each other.

August 29th, 2022

10 Steps to Better Communication With Your Virtual Assistant

August 26th, 2022

The Toughest Questions These Entrepreneurs Were Asked By Potential Hires (And How They Responded)

When it comes to job interviews, many employers are focused on the questions they’ll be asking each candidate and the best way to phrase those questions in order to get the information they need to make a quality decision. However, what many employers may not prepare for are the difficult questions they’ll be asked by the candidates and how they should go about answering them while still shining a positive light on their company.

August 22nd, 2022

Nine Ways To Get Your Employees Interested In Your Company's Wellness Program

A healthy employee is a happy employee, and many companies that understand this go out of their way to support the health and well-being of their employees by offering employee wellness programs. However, even if a company offers an employee wellness program, its benefits can often go unused by employees. In fact, some studies suggest usage of employee assistance programs is as little as 10%. 

August 22nd, 2022

Disagree With Your Client? 11 Ways to Find a Positive and Effective Solution

Maintaining a positive relationship with your clients is important for both your business and theirs. However, there are times when your team and your client may disagree about how a project or initiative is being carried out.

August 18th, 2022

Nine Points You Should Consider Before Building Your Brand Style Guide

When it comes to brand building, consistency is key. If your brand is humorous and witty one day and then stark and serious the next, or if your logo has a certain look on your product packaging but a completely different look on your website, your customers may struggle to identify who you are and what you stand for—and that can translate into fewer sales and less interest overall. 

August 16th, 2022

14 Qualities of Excellent Advertising Copy — and How to Write It

Members of Young Entrepreneur Council share their insights on what makes effective ad copy.

August 15th, 2022

Eight Ad Campaigns That Taught These Entrepreneurs Valuable Lessons

While they may be effective in drawing in more customers, many ad campaigns come and go, doing just enough to catch audience attention and increase brand awareness. However, there are other campaigns that truly stick with an audience—be it a niche group or even an entire generation. These campaigns are not just memorable, but they’ve often become part of popular culture.

August 15th, 2022

Traveling for Work? 12 Smart Strategies to Keep Your Expenses in Check

Business travel is an excellent opportunity to make new connections and close deals. However, between transportation, meals, accommodations and other per diem expenses, it's easy for a traveling professional to rack up a hefty bill.

August 11th, 2022

11 BAD HABITS EVERY MARKETING PROFESSIONAL SHOULD BREAK

Members of Young Entrepreneur Council share how changing these habits could bring you greater success in the marketing field.

August 9th, 2022

Key Lessons These Entrepreneurs Learned From Their Toughest Marketing Decisions

Marketing is one of the most vital aspects of business, as without any marketing efforts, your target market won’t ever hear about or find your product or service. But because of its importance, that also means marketing can come with some tough decisions. Whether it’s about what direction to take, who to work with, what your messaging should be or where to allocate your resources, these choices can have a major impact on the potential success of your product or service.

August 2nd, 2022

Looking To Make One-On-One Meetings More Productive? Nine Questions To Ask Your Employees

One-on-one meetings can be powerful opportunities for employees and managers to connect on goals, reassess tasks and brainstorm ideas, but they can also turn into wasted time if not leveraged properly. If there’s no agenda to follow or neither party is sure what to discuss, the meeting may end early and without any real progress made.

August 1st, 2022

Google Analytics For Businesses And How To Use It

Google Analytics can do so much for a business that every business owner should make a point of at least looking at it.

July 31st, 2022

12 Accounting Mistakes New Business Owners Often Make

A new business won't survive long if it doesn't have solid cash flow and a good accounting system in place. Unfortunately, some of the most common financial problems stem from simple mistakes new entrepreneurs may make the first time they're tasked with keeping the books.

July 29th, 2022

Hit A Business Growth Plateau? Here's How To Regain Momentum

When a company’s growth seems to be slowing down or hitting a plateau, it may be indicative of a bigger problem. However, it’s how you address the problem that can make or break your business.

July 28th, 2022

Nine Important Lessons These Entrepreneurs Learned About Being Great Business Leaders

Every team needs someone who they can turn to for guidance, inspiration and motivation. Without a great leader, a business may quickly find itself directionless and producing poor results.

July 20th, 2022

11 Ways to Increase Brand Loyalty Through Better Email Marketing

Considering all the emails consumers receive on a daily basis, email marketing can be a tricky form of marketing to undertake. However, when done right, it can be an effective communication tool to gain new clients and customers. This also means that, with a little strategic planning and creative thinking, businesses can leverage their email marketing to increase brand loyalty and keep customers.

July 19th, 2022

Want A Successful Side Hustle? Try One Of These Trending Business Ideas

Taking up a side hustle has become increasingly popular and easier to achieve in the modern digital age. While there are countless side hustles people can take advantage of, there may be a few opportunities that are more lucrative than others.

July 18th, 2022

10 'Rehearsed' Job Interview Answers Hiring Managers Are Sick Of Hearing

During job interviews, prospective hires strive to put their best foot forward and provide thoughtful, impressive answers to the interviewer's questions. While there are countless interview questions an interviewer can ask during the meeting, it's crucial for interviewees to ensure the answers they give aren't stale. No matter whether a prospective hire is only saying what they think the interviewer wants to hear or they've searched how to answer a question "correctly," some interviewers can get tired of a seemingly rehearsed answer.

July 12th, 2022

10 Clear Signs You May Need Better Work-Life Balance (And How To Get It)

In the remote work era, the boundaries between work and personal time have become increasingly blurred. But regardless of work environment, industry or even job level, it can be difficult to "turn off" work when the day is done, leaving professionals to struggle with consequences like burnout, mental health crises and increased stress levels.

June 30th, 2022

How To Be More Transparent And 'Real' While Interviewing Job Candidates

In a competitive labor market, many companies are striving to put their best foot forward during job candidate interviews. However, some interviewers may stretch the truth a bit or omit certain information to better appeal to potential employees.

June 27th, 2022

10 Impactful Technologies For Improved Recruiting And Hiring

With so many technological advancements taking place and remote and hybrid workforces on the rise, recruiting and hiring processes are much different than they used to be. These days, apps, software and social platforms are where many companies go to seek new talent. 

June 22nd, 2022

11 PRACTICAL WAYS TO CREATE A CULTURE OF ADAPTABILITY

Members of Young Entrepreneur Council discuss how to build a company culture that can successfully handle any issue, mistake or challenge that arises.

June 21st, 2022

10 Essential Career Tips If You're Just Starting Out In Social Media Management

Social media management is a career field filled with limitless opportunities in our increasingly digital world. More companies than ever before are searching for tech-savvy social media managers who can uplevel their social media content and reach wider audiences.

June 17th, 2022

Nine Factors That Can Sabotage A Team's Creativity During Collaborative Work

No matter if working with a team is part of your daily routine or if it’s something you only need to do for special assignments, it's important to understand how to maintain creativity when working together. With a variety of minds and personalities working together, creative thought should flourish—but there are a few factors that can sabotage it if everyone isn’t careful.

June 17th, 2022

14 Key Tips for Impressing Your Very First Client

May 31st, 2022

11 Ways To Sound More Confident And Professional Over The Phone

Whether it's cold calls, sales calls or building a relationship with a vendor, phone conversations are prevalent in many professionals' daily working lives. However, it can be tricky to sound confident and at ease over the phone without a face-to-face connection.

May 27th, 2022

12 Important Tips Every Customer Service Team Should Know About Live Chat

Good customer service teams can help maintain healthy customer relationships and build back any trust that may have been lost due to a poor experience. Conversely, a bad support team can have the opposite effect, leaving customers feeling like their money could have been better spent elsewhere.

May 23rd, 2022

Managing Transition in the Workplace: 11 Tips for Supporting Employees

Every growing organization will experience role transitions at some point. Whether a project is changing hands, an employee is moving into a promotion, or you’re hiring someone to take on a new position, you will want the transitions to go smoothly.

May 20th, 2022

Nine Techniques To Keep Customer Support Conversations Productive And Positive

Dealing with conflict is no easy feat — especially when it’s coming from an upset customer. Whether it’s problems finding information on your website or frustrations with a particular product or service, any issue has the potential to turn into a major conflict if not handled properly from the start.

May 6th, 2022

10 Tips To Set Up And Run A Successful Virtual Internship

When done thoughtfully, internships can have major benefits for both the interns and the companies who host them. Interns are able to get valuable hands-on experience in their chosen field, and companies are able to get to know and evaluate potential employees before committing to hiring them. But while the basic premise is the same, the dynamic changes when the environment shifts to a virtual setup.

May 4th, 2022

Nine Ways To Make Your Website Appealing To A Diverse Audience

One of the first things a business owner might do when starting their business is determine their target audience. Even after narrowing down your target audience, however, you'll still find a lot of diversity in your customer base. Whether they’re of various ages, genders, careers, cultures or needs, there are many different types of people who may be interested in and find value in your product or service. In order to appeal to them all, then, you’ll need to design your website thoughtfully.

April 28th, 2022

Struggling To Attract New Talent? Eight Mistakes You Might Be Making

In the current hiring market, competition is fierce. With so many options available to job seekers, companies must attempt to out-compete others in their industry in order to attract and hire talent, and this has led to many companies struggling to fill roles—and wondering what they can do to make the top of candidates’ lists.

April 27th, 2022

11 Ways To Ensure You're Always Bringing Value To Your Customers

With so many competing companies in today's marketplace, customers have countless options when it comes to patronizing a business. To influence their decision-making, customers look for companies that they believe will add value to their lives.  

April 15th, 2022

Nine Entrepreneurs Share The Most Important Things They've Gained During Their Careers

Every successful entrepreneur has one special "something" that has made a unique, lasting contribution to their achievements, be it a former mentor, a previous role they held or an event that impacted their life. Our lived experiences help define who we are as individuals and hone our perspectives throughout life. As we advance as professionals, these experiences take shape as new traits, resources and accomplishments that help drive our ongoing maturity and achievement.

April 14th, 2022

10 Salary Negotiation Tips For Professionals Who Have Never Done It Before

Many employees are intimidated by salary negotiation, especially if they don’t have any prior experience with it. However, managers are more open to negotiation than you might think. In fact, 75% of managers expect to negotiate when making a job offer; however, workers often don’t take them up on the opportunity.

April 13th, 2022

8 Tips for Breaking Through a Creative Block

Overcoming a creative block can seem impossible at times, but with the right strategies, you can unlock more of your potential.

April 13th, 2022

10 Ways To Balance What Customers Want With What’s Best For Business

For some, the meaning of the adage “the customer is always right” has evolved from “businesses should listen to consumers because they drive the market” to “businesses should always focus on giving customers exactly what they want—no matter the ask or the cost.” However, sometimes the customer isn’t actually right, and giving in to their demands isn’t the wise move.

April 4th, 2022

Introverted? Here Are 13 Ways to Make Your Personal Brand Shine

A large part of the personal branding process relies on speaking with others, presenting new ideas to digital and in-person audiences, and establishing connections. To a self-described introvert, these tasks can seem like big hurdles on the way to success. But there are ways for introverts to get their names out there and create strong relationships within their network.

March 10th, 2022

Eight Impactful Books That May Change The Way You Lead Your Company

Books can be an invaluable source of information, experience, innovation, motivation and so much more. But for business leaders and entrepreneurs, books are immensely useful tools, whether they're seeking guidance, looking for insight on a specific process or just trying to find a source of inspiration and creativity. 

March 4th, 2022

How To Keep Customer Acquisition Costs Low While Growing A Community

February 23rd, 2022

New To Cloud Computing? Eight Tips To Make It Work For Your Business

Cloud computing has become wildly popular in the past decade as it offers an array of benefits for businesses—especially ones with large-scale operations that require a vast amount of computer system resources. Cloud computing services provide an affordable and secure way to store data and access it on demand so you're not losing money purchasing, storing and maintaining your own servers and data centers.

February 18th, 2022

Why It’s Better For Your Business To Let Trends Pass You By

Jumping on the latest cultural trends can be a good way to make some quick money or earn some fast fame. However, steering your ship off course to try to take advantage of passing trends isn't always the best long-term decision. 

February 17th, 2022

Eight Entrepreneurs Share The Passions That Have Impacted Their Careers

Many professionals look for meaning and purpose in their work—their "true calling." Passion is a great motivator for business owners, and being intentional with your work will help generate great outcomes.

January 31st, 2022

The Worst Startup Advice You’ll Hear When Starting Your New Business

Starting a new business isn’t for the faint of heart. It takes courage, ambition, and a tangible plan. Many people will be eager to support you on your journey, but some may actually give you advice that could hurt your chances for success. Here, members of Young Entrepreneur Council list an “unlucky 13” collection of the worst startup advice they were given, and explain why that misguided startup advice is so harmful to entrepreneurs who are just starting out.

January 31st, 2022

How To Keep Your Remote Team's Spirits High During The Winter

During the Covid-19 pandemic, many businesses have permanently migrated to a remote working environment. While these working arrangements have their benefits, one aspect that may be neglected is company culture, leading to low productivity and camaraderie throughout your team.

January 21st, 2022

Eight Persuasion Tactics Anyone Can Use To Be More Convincing

Every professional should master the art of persuasion. Whether you're negotiating for a raise, pitching to an investor, giving a presentation, or trying to win a new client, having influence can help reach your goal.  

November 30th, 2021

Before You Start Fundraising, Consider These Eight Important Valuation Factors

Businesses may need to participate in fundraising efforts to secure additional capital, fund research efforts or expand their market reach. Before they can begin, however, leaders must determine their company's valuation.

November 19th, 2021

10 Common Misconceptions About Sales (And Why New Grads Should Ignore Them)

When people hear the word "sales," they may think of demanding revenue targets, nonstop calls and long hours. While some sales roles can be challenging, this one-sided perception takes away from the fact that the field of sales is often a rewarding career choice. 

November 18th, 2021

10 Entrepreneurs Share The Toughest Question A Potential Investor Has Ever Asked Them

When meeting with a potential investor, it’s important that entrepreneurs come prepared for any questions that may arise. You’ll likely spend hours preparing your answers, but even then, tough questions may be posed that, without good answers, could damage your confidence.

November 10th, 2021

10 Important Questions To Ask Yourself To Determine The Next Step In Your Career

At one point or another, most professionals face a crossroads in their career. Whether they simply want to change jobs, pursue a different career path or still don't know what their true calling in life is, there are a lot of questions a person can ask themselves before choosing a direction.

November 8th, 2021

12 Local Marketing Tactics to Attract More Customers This Holiday Season

Competition between businesses gets fierce during the holiday season. This means your marketing game needs to be on point if you want to steal the spotlight from your competitors and attract more customers during this busy time of year — especially if you're a small- and medium-sized business operating on a limited budget.

November 4th, 2021

10 Essential Leadership Skills Every Entrepreneur Should Continually Hone

For most entrepreneurs, the early days of their business entail doing most of the day-to-day work themselves. However, as your business grows, so will your need to hire and effectively manage others. Expanding your team requires you to hone your leadership skills, as well as a strategic vision to keep your team on track.

October 15th, 2021

Eight Entrepreneur-Recommended Methods For Creating A Timeless Brand

Long-term brand recognition and customer loyalty are common goals of almost every business. To create this kind of longevity, business owners will need to create brands that people like, remember and trust.

October 14th, 2021

Eight Effective Ways To Show Consumers Your Brand Is Trustworthy, According To Entrepreneurs

Today's consumers are more skeptical than ever. They crave authenticity and often demand it from the companies they buy from. Today's most successful B2B and B2C organizations across many industries have learned to meet this expectation head-on.

October 7th, 2021

12 Strategies to Ensure Your Content Ideas Are New, Fresh and Creative

When you want your business to stand out online, it's crucial to have a never-ending supply of new and creative ideas. Sometimes new ideas come naturally, but every business owner or entrepreneur will go through times when the creative juices aren't flowing when they need them to the most. 

October 7th, 2021

14 Top Hacks to Help Your New Business Grow Its Social Media Following

Social media can do wonders for a business — as long as you have followers paying attention. It can be a common misconception, especially among new entrepreneurs, that you just need to create a few social media profiles and your followers will find you. 

September 28th, 2021

Personalize Your Customer's Online Shopping Experience With These 9 Tips

September 27th, 2021

Start Becoming a Better Communicator Today With These 12 Tips

Like any other skill, better communication comes with practice.

September 9th, 2021

12 THINGS YOU SHOULD NEVER DO AFTER RECEIVING A BAD CUSTOMER REVIEW

Members of Young Entrepreneur Council discuss why doing these things could do more harm than good for your business.

August 19th, 2021

How Small Teams Can Set Healthy Work-Life Boundaries (Even When Growing Quickly)

For those working within a small business or team, it can be difficult to take time off. No one wants to go on vacation at the expense of their company and peers—especially during periods of rapid business growth. Still, employees and leaders need to establish healthy work-life boundaries, even when their team is small and the work is plentiful.

August 16th, 2021

14 Unconventional Social Media Tactics to Boost Audience Engagement

Garnering tons of social media engagement sometimes requires an out-of-the-box approach.

August 16th, 2021

15 Positive Habits All Entrepreneurs Should Develop to Become Successful Leaders

Success starts with building one small habit at a time.

August 11th, 2021

Building Blocks: Three Business Lessons For Any Industry

Prioritizing and fostering creativity is vital. Pick your moment and be willing to reevaluate your plans. And touch things once to maximize efficiency.

August 2nd, 2021

13 Tips to Getting Your Voice Heard in a Group Setting

Learning how to speak up in a group and make your voice heard is an essential professional skill.

July 26th, 2021

10 Unique Ways To Thank Customers For Their Loyalty

In a world filled with uncertainties, businesses want to be able to rely on customer loyalty. Many businesses know they wouldn’t be successful without their customers, but they may not be sure how to best thank them for their loyalty.

July 23rd, 2021

11 Emerging Business Opportunities In The Internet Of Things Sector

The Internet of Things (IoT) has been gaining more and more traction over the past few years as connected devices and smart home and office gadgets dominate the market. According to Statista, the IoT market revenue worldwide is projected to climb to over 1 trillion dollars by 2030.

July 23rd, 2021

Starting A Manager Job? 10 Ways To Earn Your New Team's Trust And Respect

Starting a new job can be difficult for anyone, but it can be especially daunting for someone hired for a managerial position. Integrating yourself into an established culture and work environment as a leader can be nerve-wracking and raise a lot of doubts and fears. Will your new employees accept you? How can you earn their trust and respect?

July 19th, 2021

Are These Nine Cash Flow Mistakes Jeopardizing Your Company's Future?

Cash flow is a crucial element of success whether your business is just starting out or well-established. However, as a business owner, you may find it difficult to move toward positive cash flow while juggling the other management tasks on your plate.

July 16th, 2021

Don't Make These Common Body Language Mistakes When Talking To A 'VIP'

In any type of face-to-face or video meeting, your body language can set the tone for the direction of the conversation. Depending on how you present yourself, the other person may be able to tell if you’re tense, worried or even closed off.

July 12th, 2021

12 COMMON TRAITS OF THE TECH INDUSTRY’S MOST SUCCESSFUL COMPANIES

Members of Young Entrepreneur Council discuss characteristics all top tech companies share and why.

July 8th, 2021

Key Things To Know About Google’s 2021 Page Experience Update

Google is changing the rules of the game a bit.

December 6th, 2019

13 Considerations When Weighing New Office Policies

Office culture doesn't stagnate, and there will always be a constant change around how a business operates. Instituting new office procedures and policies as the company culture changes may mean taking some chances. Not all new plans are guaranteed to succeed, and some of them require considerable risk on behalf of the company.

November 13th, 2019

Ask These 7 Genius Questions to Spark Innovation on Your Team

long form emailed to Kelsey

August 22nd, 2019

The Five Commandments Of JavaScript And SEO For Beginners

Since JavaScript is a prime suspect for websites with lousy Google rankings, it makes sense to poke around a bit and follow the Five Commandments.

April 12th, 2019

Approaches To Online Reputation Management

A good online reputation leads new customers to your door. The lack of an online reputation or, worse yet, a poor online reputation can be a big, big problem. Fortunately, it’s possible to polish up reputations in need of repair.

November 14th, 2018

SEO Secret: Making Schema Markup Work For You

Schema markup makes your website work better for your business.

August 2nd, 2018

Essential Information About July 2018’s Google Speed Update

It's an especially good time to reevaluate your site.

May 17th, 2018

How Best To Position Your Company To Rank Well on Google

Your content needs to not only be relevant, it has to deliver a message people are interested in reading about.

June 26th, 2017

How We Might Search For Information In The Near Future

Artificial reality and emotional intelligence are blazing the trails for a more intuitive searching experience.