Member Since 2015
San Francisco Bay Area
I am a Co-Founder, and Director of Marketing at Calendar. I write for Entrepreneur, the blog on Calendar.com, ReadWrite, and am regularly syndicated to Forbes. I'm always up for a challenge and look forward to new entrepreneurial adventures every day.
With so many remote working teams in the world today, productivity requires utilizing tools that can connect the team through voice, chat and video. Slack rules the roost as the team collaboration software, but it’s far from being the only reliable one. Dozens of team collaboration tools have gained growing popularity over the last two months. Some of them offer similar functionality to Slack and might even be better at some things. Others are sorely lacking in utilities to help a team get organized.
As the up-and-coming generation of consumers, Gen Z has become a hot target demographic for many brands. This generation of true digital natives is even more entrenched in the world of technology than the millennials who came before them. Therefore, companies that want to reach them need to go all-in on social media, Gen Z's preferred place to "hang out" online.
Despite the overwhelming preference for digital media among modern marketers, traditional advertising methods are still being implemented today and driving great results. Newspaper, TV and radio spots can offer tons of potential for businesses looking to reach a local market -- if they're used the right way.
The culture of the modern workplace has changed drastically, and far more businesses are looking favorably at work-from-home arrangements. Industries that have traditionally depended on employees coming in no longer need to conform to the archaic principle of in-office work. The result is a lot more freedom for workers, as well as potentially increased productivity.
In the age of social media, a controversy -- and a potential public relations crisis -- is always lurking. It's impossible to completely avoid controversial issues and conversations if your business is on social media, but knowing how to handle them with grace and professionalism can save you from landing your brand in hot water. To help you, we asked members of Young Entrepreneur Council the following question: