Member Since 2014
Killer Visual Strategies
Amy Balliett is the CEO and cofounder of Killer Visual Strategies, an industry-leading visual communication agency that designs and executes communication and content marketing solutions across a diverse array of media, including infographics, motion graphics, augmented reality, and interactive experiences. Since founding Killer in 2010, Amy has grown the company to become the leader in its industry, driving visual strategy and campaigns for such global brands as Microsoft, Boeing, Adobe, Nikon, Starbucks, the National Endowment for the Arts, and the United Nations. Considered an expert in her field, Balliett has spoken at more than 175 conferences around the world, including SXSW, Adobe MAX, and SMX Advanced. She is an Inc.com columnist, a teacher at the School of Visual Concepts, a guest lecturer at the University of Washington, and a LinkedIn Learning instructor. She also offers corporate workshops and presentations on how to improve engagement and retention by implementing visual communication solutions throughout an organization.
A critical aspect of gaining recognition online is mastering the all-important blog post. While blogging has been around for decades, many people still struggle with understanding how to utilize blog posts to attract readers and gain more recognition.
As social media becomes a go-to communication platform for consumers across all demographics, it’s important for companies to increase their brand awareness on the platforms their audiences use. Leveraging these social media platforms effectively can help create strong connections with customers, draw them to your business, and build brand loyalty.
Once seemingly confined to the spheres of gaming and technology, virtual reality (VR) and augmented reality (AR) are becoming increasingly common in both personal and professional ventures. In fact, VR and AR can be used to great effect in one’s personal branding strategy, especially if it's giving your audience a deeper connection or more intimate look at your business.
Helping your community doesn't mean that your need to dedicate your company to philanthropic works. Even profit-based companies can give back to their communities in a significant way if they start incorporating philanthropy into their company culture or develop a community-focused approach to business operations.
As the up-and-coming generation of consumers, Gen Z has become a hot target demographic for many brands. This generation of true digital natives is even more entrenched in the world of technology than the millennials who came before them. Therefore, companies that want to reach them need to go all-in on social media, Gen Z's preferred place to "hang out" online.
Killer Visual Strategies is an industry-leading visual communication agency that designs and executes communication and content marketing solutions across a diverse array of media, including infographics, motion graphics, augmented reality, and interactive experiences. Killer’s custom-designed campaigns help clients speak visually to the audiences who matter most. An Inc. 5000 company for three years running, Killer has won more than 30 awards for excellence in visual communication. In accordance with the company’s values, which include leading by example and respecting others, Killer Visual Strategies has donated more than $4.5 million in services to nonprofits since it was founded in 2010.