Amine Rahal

January 4th, 2021

Google Search's December 2020 Core Update: What To Do If Your Traffic Dropped

Google Search's latest core update is now live, and like clockwork, webmasters and business owners are once again up in arms about their rankings. It seems that with every PageRank overhaul, Google's proprietary algorithm knocks countless small websites off the top-tier search engine results pages.

December 21st, 2020

9 Things Mobile Marketers Should Do Better in Q1 The first quarter of any new year comes with its own challenges and expectations for marketers. WIth mobile marketing having grown exponentially in this pandemic-hit world of social distancing and remote work, marketers will have their work in Q1 of 2021 cut out for them. So what should mobile marketers focus on doing better in the first quarter of the new year and why?

December 17th, 2020

10 Effective Methods for Locating the Right Talent

Businesses are in an unenviable position of having to find the most talented individuals in their field and entice them to work at their organization. In many cases, finding qualified candidates has come down to creating the right ads and vetting candidates properly.

December 15th, 2020

No Product Reviews? Here's How to Encourage Amazon Sales Anyway

December 14th, 2020

How To Drive Search Traffic With An Optimized FAQ Page

Nothing drives SEO success like providing relevant, precise answers. With a properly formatted FAQ section, you can deliver the informational content your audience needs without triggering any penalties or red flags from Google. 

December 4th, 2020

How To Encourage Holiday PTO Without Leaving Your Business Short-Staffed

With the holidays approaching quickly, many are ready to set their “out of office” messages and relax and recharge. It’s important for employers to encourage this balance and promote the use of paid time off around the holidays. However, if everyone takes off at the same time, it may leave you with a skeleton crew and piles of work for when employees return, making for a not-so-happy start to the new year. 

November 30th, 2020

Try These Nine Expert-Recommended Strategies To Take Your Blog To The Next Level

Blogging is a great way to share information and valuable content with your audience. It also brings a great chance to send potential consumers your way based on your search engine optimization (SEO).

November 30th, 2020

7 Expert Tips for Acquiring Your Startup’s First Customer

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November 25th, 2020

10 Out-Of-The-Box Marketing Promotions To Jump-Start Your Early-Stage Business

Trying to get people interested in your startup may seem like fighting a losing battle. The early stages of a startup have several challenges to getting customers involved in the business. Advertising to a large market can be expensive, and you have to figure out if your strategy will even work with your core audience. Standard marketing campaigns can be useful, but audience responses can be lackluster for something they've seen dozens of businesses try before.

November 23rd, 2020

11 Best Methods for Achieving Uninterrupted Focus

Entrepreneurs can be easily distracted. Whether it's new ideas popping into their heads or the demands of their businesses, distractions abound and can easily steal away your focus.

November 20th, 2020

Four Steps For Creating Infographics That Convert

For an infographic to be effective, it must adhere to basic principles of logic and design. 

November 18th, 2020

10 Smart Questions To Expect From Investors

When you set out to pitch your idea to an investor, you usually go through the most common questions that they're likely to ask. Discerning investors are careful about where they put their money, but a well-prepared entrepreneur can quickly answer a surprising amount of what they ask.

November 18th, 2020

12 SMART WAYS TO KEEP CORPORATE FILES SAFE WHEN YOU WORK FROM HOME

With most people working from home and away from their office’s internal server, data security is a pressing concern for employers. Companies and employees must make security a priority and understand how to keep their data safe when they’re working outside of their business’s secure network.

November 17th, 2020

11 Ways “Boring” Industries Can Create Compelling Lead-Gen Content Creating effective lead-generation content can be especially challenging in an industry perceived as “boring” or generating low engagement rates. But with the right strategy and a talented copywriter, even a less-exciting industry can create content or products that would successfully boost engagement and generate leads. Here are some of the best ways to do it:

November 10th, 2020

LEADING THROUGH A CHAOTIC TIME? HERE'S HOW TO REGAIN ORDER IN YOUR BUSINESS

Members of Young Entrepreneur Council share their best tips for getting things back on track when your business is going through a turbulent period.

November 4th, 2020

16 Best Practices for Optimizing Your Sign-Up and Landing Pages

It's often said you only get one chance to make a first impression, and that holds true for your company website. The visual appearance and written copy on your sign-up and landing pages must be compelling enough to grab a visitor's attention and convince them to take the next step in their relationship with your brand.

November 2nd, 2020

13 Signs You May Need a Motivation Boost

Staying motivated as an entrepreneur takes a lot of effort. In several situations, business owners find themselves struggling to point themselves in the right direction, whether in their profession or in their personal life. In both of these cases, your inspiration dictates the drive you have to accomplish your goals.

October 30th, 2020

10 Practical Ways To Support Your Fellow Small Business Owners

As a business owner, it’s important to know who your competitors are so you can keep up with the market. However, it’s just as beneficial to show your support for other small businesses, regardless of their industry. This is especially true in today’s economic climate, when many entrepreneurs are struggling to stay afloat.

October 22nd, 2020

13 Best Practices to Run a Successful Podcast

October 19th, 2020

Eight Vetting Practices For Executive Hires

When a business hires an executive, it expects to get someone who can perform in managerial positions. Because leaders are such a vital part of a company's operations, choosing the right candidate for an executive-level position is even more crucial than in other departments.

October 14th, 2020

How To Scale A Service-Based Business: Eight Top Tips From Experts

Growing a business seems like a simple prospect, and it can be deceptively simple on paper. However, once you start to delve into the heart of the matter, you realize that a service-based business requires some deep thought before you can scale it.

October 14th, 2020

Snapchat Advertising Vs. Facebook Ads Vs. Google Ads: A 2020 Review

Where you’ll find the best return on investment depends on the audience you’re looking to advertise to.

October 12th, 2020

11 Things About Success No One Will Tell You

Everyone wants to be successful, but not many people understand what success brings with it or what it means exactly. Success is a personal thing -- where one person may see achievement, another may see settling for what they can get. Success is a goal, and there are many roads to get there, but not everyone's version of success is the same.

October 12th, 2020

20 Uniquely Useful Tools for Conducting Market Research

These 20 entrepreneurs from YEC discuss their favorite market research tools and why you should be using them.

October 9th, 2020

10 Great Reasons To Hire A Business Coach For Yourself

Some entrepreneurs who want to scale their companies and fast-track their growth hire a business coach to help them get there. These professionals often have years of business experience themselves and can help you take your business to new heights with their insights.

October 8th, 2020

Nine Big Hurdles Of Adopting Artificial Intelligence (And How To Overcome Them)

Artificial intelligence is an extremely valuable tool that can save your business time, energy and money. However, implementing AI can be a big challenge for any company. From choosing the right AI-powered tool to setting up the right data inputs and workflows, the process of adopting AI can be stressful and cumbersome, especially if you’re unfamiliar with the inner workings of this technology.

October 5th, 2020

14 TECH TRENDS EVERY ENTREPRENEUR SHOULD PREPARE FOR

Young Entrepreneur Council members share some upcoming tech trends they believe will have an important impact on business leaders.

October 5th, 2020

14 MAJOR TECH ISSUES OF 2020 (AND THE INNOVATIONS THAT WILL RESOLVE THEM)

Members of Young Entrepreneur Council discuss some of the past year's most pressing technology concerns and how we should address them.

October 2nd, 2020

Eight Creative Ways To Sort Viable Applications When You’re Short On Time And Funds

When a business advertises for a position, you can be assured that there will be a flood of applications coming in. If you're a young entrepreneur with a small company, you'll be doing most of the application sorting yourself. The first step is determining which applications suit the character, demeanor, and qualifications you're looking for.

September 24th, 2020

Move Your Career Forward By Making Your Core Strengths Even Stronger

Whether you’re job hunting or starting a business, it’s important to play to your strengths throughout your career. By zeroing in your natural interests and aptitudes, you’re more likely to find the right opportunities and achieve success. That’s why it’s a good idea to continually refine and improve upon your core strengths.

September 23rd, 2020

How Salespeople Can Network From Home

Reach new audiences and stay on top of your prospecting while working from home. 

September 2nd, 2020

Pitched An Investor? Nine Ways To Keep The Conversation Going

Congratulations! You’ve just had a great pitch meeting with an investor. But holding an investor’s attention during your pitch is only the beginning of securing a deal. The real challenge lies in staying top-of-mind afterward. 

August 31st, 2020

Negative Feedback: Four Examples Of Negative Feedback Online And How To Deal With It

Online reviews, and how you respond to them, can make or break your business.

August 31st, 2020

Improve Your Mood in Under 10 Minutes With These 12 Strategies

August 26th, 2020

Here's How To Be More Available To Your Team (While Still Doing Your Own Work)

As a manager, you likely have a long list of responsibilities and many demands on your time. This may leave you with little time for unplanned meetings or additional questions from your team members, let alone time to complete your own work.

August 26th, 2020

10 Smart Ways To Ensure Your Employee Wellness Program Succeeds

Businesses are increasingly focusing on wellness in the workplace to increase employee productivity and overall satisfaction. Choosing a wellness program for your company is an important first step, but you’ll also need to ensure that it runs smoothly and that your employees get the most out of it.

August 7th, 2020

Want To Increase Your Email Open Rates? Follow These Six Rules

A successful email marketing campaign depends on a strong subject line and a reputation for non-spammy, value-added content.

August 5th, 2020

10 Content Creation Tips Companies Can Learn From Publishers Like BuzzFeed

In today's world, every business knows that consistent, quality content is the key to engaging consumers. Publishing giants like BuzzFeed have mastered the art of drawing people in with engaging headlines and interactive features, and encouraging repeat visitors with well-researched, valuable articles.

August 5th, 2020

10 Smart Habits For A Successful Marketing Career

A marketer's job is a challenging one in today's always-on, digital-first world. Not only do they have to come up with an appealing brand image and message, but they have to figure out how to adapt marketing collateral to countless different channels and learn best practices for each one.

August 3rd, 2020

12 Business Planning Tips for First-Time Founders

July 30th, 2020

10 Leadership Habits That Will Set A Great Example For Your Employees

Great leaders don’t simply tell their team what to do; they lead by example and “walk the talk.” Staff members are much more willing to listen to instructions and respect leadership if their boss is doing the same. 

July 27th, 2020

17 Small Business Legal Tools to Make Your Life Easier

Business legal matters can be intimidating, but these tools can help you understand and streamlining the process.

July 16th, 2020

How To Rank Your Website On Bing In 2020

Ultimately, Bing’s ranking algorithm is not dissimilar to Google’s.

July 13th, 2020

Want A More Productive, Focused Team? Encourage These 10 Habits

A strong daily routine can make all the difference in a team's productivity. Things like creating a to-do list at the start of each day and blocking off time for "deep thinking" work often help people get organized and feel more focused throughout the workday.

July 13th, 2020

15 Essential Steps for Creating a Business Exit Strategy

July 10th, 2020

Is Your Side Hustle Idea Worth It? 10 Questions To Ask Yourself

Having a side hustle is a great way to develop a creative outlet outside of your regular career. However, these projects can consume a lot of your time, energy and money. That's why it's important to consider the required commitment and effort – and the potential return – before going all-in on your idea.

July 7th, 2020

Sophisticated Website Builders for Startups on a Shoestring Budget

You don't need to spend a ton of money to build a great business website.

July 6th, 2020

13 Mobile 'Priorities' That Just Aren't Worth It, According to Entrepreneurs

June 30th, 2020

14 Quick and Easy Ways to Keep Up With Industry News

June 29th, 2020

16 Ways Leaders Can Stress Less and Adapt to Opportunities

Stress is common when you’re in a management position. With countless tasks to complete, employees to manage and business operations to oversee, it’s no surprise many leaders end up feeling overwhelmed at one point or another.

June 29th, 2020

13 Top Strategies to Up Your Twitter Game For the busy entrepreneurs looking for fast and effective ways to build a social media presence, connect with their peers and engage with their target audience in real time, Twitter is the ideal place. If used correctly, the platform can become a true goldmine of relevant industry information, valuable relationships and new customers. To help, here are several strategies busy entrepreneurs can use to up their Twitter game.

June 24th, 2020

16 HR Quality Checks to Ensure You're Recruiting With Equity

June 23rd, 2020

15 Smart Ways for Leaders to Thrive Under Stress

June 22nd, 2020

12 Key Elements Leaders Should Consider When Doing Live Video Video has become one of the most effective and popular forms of content businesses use in their marketing efforts. Live video in particular is a great way to engage with your target audience in a personal, meaningful way. Here are 12 key elements every business leader should consider to achieve success with their live video content.

June 22nd, 2020

How Transparent Should You Be With Your Team? 10 Considerations For Leaders

Transparency in business has become a practice that’s favored by not only consumers, but by employees as well. When leaders are transparent with their team about the business, it builds a sense of trust and equips employees to make informed decisions. However, sharing more information than necessary can be distracting at best, and detrimental to company culture at worst.

June 19th, 2020

Using Reddit To Improve Your SEO: A Quick How-To Guide

Contribute to relevant Reddit discussions to establish yourself as a thought leader within your niche.

June 19th, 2020

Nine Essential Ingredients For A Successful Creative Team

A strong creative team can help your business develop great ideas and soar to new heights. However, simply having the most talented or innovative people on board isn’t enough. They must not only be willing to make unconventional moves, but they must also place trust in their other team members.

June 16th, 2020

Nine Strategic Ways To Handle A Company Crisis Calmly And Competently

Leading a business can be like a roller coaster: There will always be ups and downs. No matter how smoothly things run most of the time, the occasional problem is inevitable, and when one pops up, your team will turn to you for guidance.

June 11th, 2020

16 Things to Avoid When Doing Content Marketing The internet is full of tips and advice on what to do when developing a content marketing strategy, but knowing what not to do is equally important to ensure success. Here are 16 things marketers should definitely avoid when doing content marketing.

June 5th, 2020

10 Effective Ways To Develop Employee Trust During Periods Of Change

Trust is essential in a team, especially in times of change. Leaders need to believe employees will carry out their tasks properly, and employees need to believe heir leaders are taking them in the right direction. But trust between people isn’t a given -- it has to be earned.

June 5th, 2020

Nine Tips For Keeping Customer Conversations Productive And Positive

Your relationship with your customers shouldn’t exclusively be transactional. To build a bond that leads to customer loyalty, you have to thoughtfully connect with them and continue the conversation with them.

June 1st, 2020

How To Increase Backlinks To Your Site In Just One Week

Content is still king, so be sure your content provides value and original insights.

May 29th, 2020

18 key considerations when selling a business

18 leaders from YEC discuss what elements business leaders should keep in mind before selling their company.

May 21st, 2020

Measure Your Customer Service ROI More Effectively With These 10 Tactics

Customer service is vital to any organization, and investing in it can make all the difference in attracting and retaining clients. But the true return on those customer service investments -- whether you're hiring and training staff or increasing your support channels -- can be hard to quantify with a single number.

May 14th, 2020

Scale Your Content Marketing: A How-To Guide

Keep your brand identity consistent in the face of aggressive scaling.

April 21st, 2020

A Brief Guide To Successful SEO Link Building In 2020

There are no shortcuts to successful SEO.

April 15th, 2020

13 Entrepreneurs Share Their Journey to Accessing Startup Capital

Accessing capital is one of the biggest challenges many new entrepreneurs face. From loans to investments, securing the proper financing is a long and taxing process, but it can be overcome. Members of Young Entrepreneur Council explained how they worked through their funding challenges.

April 15th, 2020

Getting Over the Post-Holiday Season Slump: 13 Effective Techniques

Spending time alone and focusing on the year ahead are among the most effective strategies.

April 15th, 2020

10 Effective Ways to Make Your Sponsored Posts Stand Out on Social Media With so much competition for a target audience’s attention on social media, creating truly engaging posts that stand out requires creativity and business savvy in equal parts. What are some of the most effective methods that any business could implement to create sponsored posts that will be noticed by your audience on social media?

April 13th, 2020

Here's How To Listen To Your Customers And Give Them What They Want

Today’s consumers demand transparency and honesty in brands they buy from. They expect their voices to be heard, which means attracting and retaining customers is all about listening to your audience.

It’s important to consider the interests of your consumers and, more importantly, implement their feedback into your products or business model. To help you do this, we asked a panel of Young Entrepreneur Council members for their best advice on how to truly listen to your customers. Their best responses are below.

April 7th, 2020

https://www.inc.com/young-entrepreneur-council/6-bad-business-situations-that-turned-out-to-be-blessings-in-disguise.html

March 27th, 2020

Should Your Website Run Pop-Up Ads?

Ultimately, pop-ups are bad from a user experience perspective and an SEO perspective.

March 24th, 2020

https://www.inc.com/young-entrepreneur-council/7-ways-to-make-a-great-first-impression-at-your-new-job.html

March 17th, 2020

Eight Proven Strategies For Maximizing Productivity During Your Work Day

Time management is one of the most challenging parts of being an entrepreneur. When you're a business owner, you don't have the luxury of getting all your tasks laid out for you. You have to formulate those tasks, assign importance to them, and schedule them so that they can get done in a reasonable window, all while finding ways to keep the entire business running and growing.

March 13th, 2020

A Step-By-Step Guide To Mastering Keyword Research In 2020

Today, keyword research is more of an art than a science.

March 4th, 2020

Wondering How To Save Money While Getting Your Business Off The Ground? Read These Seven Tips

Businesses run on money the way engines run on fuel. Knowing how to effectively save money, especially when a business first gets started, is a great way to build capital to help the company grow. Funding is usually one of the most significant hurdles for a new business to overcome. Unless the company already has an angel investor, this stumbling block might be the one that dooms the enterprise in the long run.

February 26th, 2020

The Beginner’s Guide To Investing In Precious Metals

The startup world is highly volatile and investing in precious metals is an excellent risk management tool.

February 3rd, 2020

4 Brands With The Best Video Marketing Campaigns

Consumers want video content that captivates and inspires them.

January 23rd, 2020

Affiliate Marketing In 2020: What It Is And How Beginners Can Get Started

Both vendors and content creators have a lot to gain from the distributed networking power of affiliate marketing.

January 16th, 2020

Time Management Tips: Focus on Brand Growth or Competition?

January 10th, 2020

Is Influencer Marketing Worth It In 2020?

The answer is a resounding yes.

February 21st, 2019

Six Graphic Design Trend Predictions For 2019

Exploring and adapting to the latest trends and using them to your advantage can help separate your brand and your message from the noise of your competition.

November 29th, 2018

Search Landscape In 2019: Four Actionable Onsite SEO Tips To Maximize Your Website's Organic Traffic

Don't get left behind as we enter the next era of search.